• Journal of Korean Society of Industrial and Systems Engineering
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• v.28 no.2
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• pp.125-132
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• 2005

Internet website is widely used as strategic mean for making profits as well as corporate advertisement. Therefore, website becomes necessary to evaluate for improving the efficiency of the website. Especially companies construct the website with different purposes, so applying the universal web evaluation model is inefficient. Also existing research about website evaluation model don't consider about the dependence of each evaluation factor. In this paper, we propose the developing methodology of website evaluation model considering the dependence of evaluation factors. This developing methodology use FSM and the inference algorithm using levelized FCM.

• Journal of the Ergonomics Society of Korea
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• v.20 no.3
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• pp.47-60
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• 2001

The purpose of this paper is propose an analytical method for evaluating user satisfaction of Internet website and identifying casual relationships between user satisfaction of Internet website and performance measures as like revisit intention and complaints using the structural equation model (SEM). This paper is intended to identify critical evaluation factors of user satisfaction for Internet website to determine criteria for evaluating the website. and use the criteria to develop a SEM model for quantitatively evaluation of each factors effects of user preference. The SEM model used 5 latent variables for the evaluation factors of website user satisfaction and 2 latent variables for performance evaluation. 2 portal sites were evaluated to construct the SEM model. and 74 subjects participated the website evaluation using the walk-through and face-to face survey method. Analysis results showed that the SEM model was statistically significant for all the 2 websites evaluated.

• Management & Information Systems Review
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• v.9
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• pp.117-137
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• 2002

As attention to the Internet from both companies and individuals is rapidly on the increase, hundreds of new websites are opening in a single day. Along with such a high attention to the Internet, to set up an effective website needs efficient evaluation and reliable evaluation criterions for the website. The existing homepage contests and evaluation models are limited to certain websites in a special field or to the systemic side and to the contents, which in fact weakened the development of detailed evaluation sections and items possibly measured. This study is designed to integrate and seek out methods and success factors that should be considered when a website is built up, discovering evaluation criterions and making evaluation models objectively possible to be measured. The study focused on investigation into a new measurement standard and model by considering the previous studies, in order to suggest the followings: Centering the 7 top evaluation sections by type of each website such as (1) Service, (2) Mechanism, (3) Structure & Navigation, (4) Usability, (5) Contents (6) Community, (7) Communication, the study suggests an objective and reasonable website evaluation model on a basis of common factors considered in an integral and optimum view.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2001.05a
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• pp.109-113
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• 2001

The purpose of this paper is to propose an analytical method for evaluating user satisfaction of Internet websites using the structural equation model(SEM). This paper is intended to identify critical evaluation factors of user satisfaction for websites to determine criteria for evaluating the websites, and use the criteria to develop a SEM model for quantitatively evaluation of each factors' effects of user satisfaction. The SEM model used 2 variables of usability and good-looks for the evaluation factors of websites user satisfaction and each factors have 4 sub evaluation criteria, 3 portal sites were evaluated to construct the SEM model, and 155 subjects participated the website evaluation using the walk-through and face-to-face survey method. Analysis results showed that the SEM model was statistically significant for all the 3 websites evaluated. Both the usability and good-looks two factors also showed significant effects to user satisfaction of websites and have positive correlation. The user satisfaction was more effected by the usability factor than good-looks, and the simplification and harmonization were the most critical sub-factors of the usability and good-looks.

• Journal of Information Technology Applications and Management
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• v.10 no.1
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• pp.91-110
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• 2003

The primary goal of this paper is to develop an evaluation model for Web site design that have substantial effects of the performance of marketing and promotion of goods and services of the company. This paper proposes 3 design aspects such as dosing concepts, usability, and artistic coordination. The model also have tested its applicability to real world examples through an appropriate statistical techniques. Then, the model has been actually applied into 6 typical web sites and their design problems are thoroughly investigated and compared each other. Several web site design guidelines are also proposed for web design practitioners.

• 한국경영정보학회:학술대회논문집
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• 2007.06a
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• pp.764-769
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• 2007

This paper proposes a new model to· evaluate the effectiveness of websites using balanced scorecard (BSC) and weighted formula based methods.fisrt, we Use BSC method to find out the cause-and-effect relationships between the measure and website activities, and our proposed model evaluates website performance from six perspectives: business value, operational excellence, customer value, website interface, management, maintenance, and learning and innovation. Next, we usedformula-based approach to identify what makes website performance low by developing the evaluation formula through investigating website users; finally, case studies of two famous websites are given to show how our method can be used Our evaluation model can not only evaluate website performance but also suggest how to improve performance.

• Journal of the Ergonomics Society of Korea
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• v.22 no.2
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• pp.45-56
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• 2003

The purpose of this study is to develop the model including multiple causal relationship between factors to evaluate overall user satisfaction and develop an objective method to quantify the impacts and scores of each qualitative factors on overall user satisfaction using Structural Equation Model(SEM) and also test the feasibility to construct a comprehensive website evaluation model including qualitative and quantitative factors. The SEM model used 2 qualitative factors of usability and esthetic factors for the evaluation factors of user satisfaction and select 4 attributes of each factors using factor analysis. 3 shopping mall sites were evaluated to construct the SEM model, and 155 subjects participated the website evaluation using the walk-through and face-to-face survey method. Analysis results showed that the SEM model was statistically significant for all the 3 websites evaluated. Both the usability and esthetic factors showed significant effects to user satisfaction of websites and have positive correlation. The user satisfaction was more effected by the usability factor than esthetic factors, and the simplification and harmonization were the most critical attributes of the usability and esthetic factors.

• Journal of the Korean Society for information Management
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• v.18 no.2
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• pp.31-56
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• 2001

The number of websites in Korea is increasing rapidly as demonstrated by more than 510,000websites registered under the ".kr" domain as of the end of December 2000. In order to effectively copewith the deluge of web information and maintain ready access to useful information on the web,utilization and management of web information through websites that have been evaluated and ratedfavorably is becoming increasingly important. As websites now increasingly provide industry-specificinformation, information managers are now finding it essential to meet their specific information needsthrough separation and ranking of useful information from the rest.However, evaluation of industry-specific information requires industry-specific expertise as well asgeneral website evaluation tools. This paper develops a website evaluation model and attempts to rankindustry-specific websites through case studies of previous website evaluation and consultation withexperts in specific industries. Based on the model developed, this paper selects 100 outstanding websitesin 10 areas of construction industry. The research also hypothesizes that, with appropriate modifications,the rating models used for the construction industry can also be applied to other industries for moreefficient information management.e efficient information management.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.11 no.7
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• pp.2420-2435
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• 2010

This study presented estimation framework that consider website pattern and user use purpose for website estimation improvement. Also, analyzed and evaluated existing website using estimation framework. In this study, divided by general user and company user and analyzed relative importance between each estimation factors in estimation framework and secured reliability of website estimation model because applies AHP method and presented key factors to website construction, operation, administration. Through this study, projected necessity of weight calculation between estimation area by site type to website estimation field researchers and differentiate contents offered that follow in user type(individual, company) to website planners and operators, projected guideline that can provide more efficient and strategic service.

• Asia pacific journal of information systems
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• v.11 no.3
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• pp.43-62
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• 2001

The purpose of this research is to develop a webcasting site evaluation model, to estimate the relative importance of factors affecting the performance of webcasting sites, and to derive the CSFs of the sites. Evaluation model consists of 6 first-level evaluation factors and 23 second-level evaluation factors. This study compares the evaluation scores of website with those of the customer satisfaction. We inspect seven hypotheses. Hypothesis)(H1) tests correlation of the evaluation scores of website and those of the customer satisfaction. Hypothesis2(H2)$\sim$Hypothesis7(H7) tests if 6 first-level factors(planning, program & form, design, technology, interface, content) have an impact on customer satisfaction. In order to test the hypotheses, correlation analysis and regression analysis are performed. As a result of empirical tests, all Hypotheses$(H1){\sim}H7)$ are accepted and its implications are discussed.