• Asia pacific journal of information systems
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• v.20 no.3
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• pp.167-190
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• 2010

The research conducted here focuses on the effect of factors that affect the behavior of UCC (User Created Content) website users, other than user's rational recognition of how useful a UCC website can be. Most discussions in the existing literature on information systems have focused on users' evaluation how a UCC website can help to attain the users' own goals. However, there are other factors and this research pays attention to an individual's 'personality,' which is stable and biological in nature. Specifically, I have noted here that 'extroversion' and 'neuroticism,' the two common personality factors presented in Eysenck's most representative 'EPQ Model' and 'Big Five Model,' are the two personality factors that affect a site's 'usefulness,' by this I mean how useful does the user consider the website and its content. How useful a site is considered by the user is the other factor that has been regarded as the antecedent factor that influences the adoption of information systems in the existing MIS (Management Information System) research. Secondly, as using or creating a UCC website does not guarantee the user's or the creator's extrinsic motivation, unlike when using the information system within an organization, there is a greater likelihood that the increase in user's activities in relation to a UCC website is motivated by emotional factors rather than rational factors. Thus, I have decided to include the relationship between an individual's personality and what they find pleasurable in the research model. Thirdly, when based on the S-O-R Paradigm of Mehrabian and Russell, the two cognitive factors and emotional factors are finally affected by stimulus, and thus these factors ultimately have an effect on an individual's respondent behavior. Therefore, this research has presented an assumption that the recognition of how useful the site and content is and what emotional pleasure it provides will finally affect the behavior of the UCC website users. Finally, the relationship between the recognition of how useful a site is and how pleasurable it is to useand UCC usage may differ depending on certain situational conditions. In other words, the relationship between the three factors may vary according to how much users are involved in the creation of the website content. Creation thus emerges as the keyword of UCC. I analyzed the above relationships through the moderating variable of the user's involvement in the creation of the site. The research result shows the following: When it comes to the relationship between an individual's personality and what they find pleasurable it is extroverted users who have a greater likelihood to feel pleasure when using a UCC website, as was expected in this research. This in turn leads to a more active usage of the UCC web site because a person who is an extrovert likes to spend time on activities with other people, is sensitive to new experiences and stimuli and thus actively responds to these. An extroverted person accepts new UCC activities as part of his/her social life, rather than getting away from this new UCC environment. This is represented by the term 'Foxonomy' where the users meet a variety of users from all over the world and contact new types of content created by these users. However, neuroticism creates the opposite situation to that created by extroversion. The representative symptoms of neuroticism are instability, stress, and tension. These dispositions are more closely related to stress caused by a new environment rather than this creatingcuriosity or pleasure. Thus, neurotic persons have an uneasy feeling and will eventually avoid the situation where their own or others' daily lives are frequently exposed to the open web environment, this eventually makes them have a negative attitude towards the web environment. When it comes to an individual's personality and how useful site is, the two personality factors of extroversion and neuroticism both have a positive relationship with the recognition of how useful the site and its content is. The positive, curious, and social dispositions of extroverted persons tend to make them consider the future usefulness and possibilities of a new type of information system, or website, based on their positive attitude, which has a significant influence on the recognition of how useful these UCC sites are. Neuroticism also favorably affects how useful a UCC website can be through a different mechanism from that of extroversion. As the neurotic persons tend to feel uneasy and have much doubt about a new type of information system, they actively explore its usefulness in order to relieve their uncomfortable feelings. In other words, neurotic persons seek out how useful a site can be in order to secure their own stable feelings. Meanwhile, extroverted persons explore how useful a site can be because of their positive attitude and curiosity. As a lot of MIS research has revealed that the recognition of how useful a site can be and how pleasurable it can be to use have been proven to have a significant effect on UCC activity. However, the relationship between these factors reveals different aspects based on the user's involvement in creation. This factor of creationgauges the interest of users in the creation of UCC contents. Involvement is a variable that shows the level of an individual's mental effort in creating UCC contents. When a user is highly involved in the creation process and makes an enormous effort to create UCC content (classed a part of a high-involvement group), their own pleasure and recognition of how useful the site is have a significantly higher effect on the future usage of the UCC contents, more significantly than the users who sit back and just retrieve the UCC content created by others. The cognitive and emotional response of those in the low-involvement group is unlikely to last long,even if they recognize the contents of a UCC website is pleasurable and useful to them. However, the high-involvement group tends to participate in the creation and the usage of UCC more favorably, connecting the experience with their own goals. In this respect, this research presents an answer to the question; why so many people are participating in the usage of UCC, the representative form of the Web 2.0 that has drastically involved more and more people in the creation of UCC, even if they cannot gain any monetary or social compensation. Neither information system nor a website can succeed unless it secures a certain level of user base. Moreover, it cannot be further developed when the reasons, or problems, for people's participation are not suitably explored, even if it has a certain user base. Thus, what is significant in this research is that it has studied users' respondent behavior based on an individual's innate personality, emotion, and cognitive interaction, unlike the existing research that has focused on 'compensation' to explain users' participation with the UCC website. There are also limitations in this research. Firstly, I divided an individual's personality into extroversion and neuroticism; however, there are many other personal factors such as neuro-psychiatricism, which also needs to be analyzed for its influence on UCC activities. Secondly, as a UCC website comes in many types such as multimedia, Wikis, and podcasting, these types need to be included as a sub-category of the UCC websites and their relationship with personality, emotion, cognition, and behavior also needs to be analyzed.

• Journal of the Korean Society for Library and Information Science
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• v.48 no.3
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• pp.137-168
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• 2014

This study proposed to seek the future development direction of policy information service in Korea by identifying users' needs for policy information and analyzing policy information users' behavior. For this purpose, we analyzed policy information users' needs and behavior through survey and interview methods, and the results are as follows. First, the most common purpose of policy information use was figuring out policy trends, and the Internet was the most common search method used in investigating policy information. Second, electronic resources showed a high rate of use, but the domestic material utilization ratio was higher, and the U.S. resources usage of overseas data was the highest. Third, users most often used materials produced within the last 2-5 years, and Web DB (journals, academic articles, etc.) and reports were the most used material types. Fourth, in the survey of opinion about methods for improving policy information utilization efficiency, cooperation between government agencies' libraries, cooperation between agencies producing the policy information resources, and the overall national collection of policy information were rated the highest.

• Journal of the Korea Convergence Society
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• v.10 no.7
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• pp.77-85
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• 2019

The purpose of this study was to analyze the effects of adolescents' Internet Usage Levels on their oral symptoms using the data from 60,040 students in the 14th Korea Youth Risk Behavior Web-Based Survey in 2018. The logistic regression for the effects of Internet Usage Level on the oral symptoms were analyzed using a logistic regression method. Symptoms of toothache when eating and throbbing symptoms, and gum pain symptoms showed high levels of stress, and high awareness of pain when lower daily frequency of tooth-brushing. In addition, the less time spent on the Internet, the more subjective health awareness, the higher sleep satisfaction, the less smoking and drinking experience, Results were significantly lower. In conclusion, health education that mitigates adolescents' excessive use of the Internet is believed to enable proper health practices and is intended to help develop health education programs that can prevent such oral symptoms.

• Informatization Policy
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• v.30 no.3
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• pp.3-28
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• 2023

This study aims to analyze the usage behavior of e-government service users based on the e-government maturity model and provide suggestions for advancement of the e-government services. The changes in Korea's e-government services were analyzed as follows; 1) Proportion of use of e-government services in Korean public services, 2) E-government service types/stages use, 3) Service use by platform 4) User response to e-government service 5) Users' requests for future e-government service usage methods. For the analysis, this study used data from Korea's 2012-2020 e-government usage behavior survey data. As a result of the analysis, first, the proportion of e-government service has been continuously increasing, and second, the use of the e-participation stage is relatively low compared to the presenting information, interaction, and transaction stages. Third, by platform, e-government service has been expanded to various access platforms such as mobile, kiosk, and SNS centering on the web. Fourth, users' satisfaction with e-government service is very high. However, to vitalize e-government services, users requested improvements such as providing one-stop integrated services and simplifying authentication procedures. Based on the analysis results, this study 1) reflects the user's point of view in the maturity model of e-government, 2) considers access to various platforms according to the development of digital technology, 3) improves the e-government maturity model through data-based analysis such as user usage behavior suggested the need.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.32 no.4
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• pp.189-212
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• 2021

The purpose of this study is to analyze an usage behavior for the public library website through web traffic. For this purpose, using Google Analytics and growth hacking technique, the data of A public library website log was analyzed for three months from August 1, 2021 to October 31, 2021. As a result of the study, the young age group of 18-24 years old and 25-34 years old recorded a high rate of new member registration, & it was found that the inflow rate through SNS was high for external inflows. As a result of analysis for the access rate by time, it was found that the time with the highest inflow rate was between 10 am and 11 am both on Wednesday and Friday. As a access channel, the access rate using mobile (64.90%) was quite high, but at the same time, the bounce rate (27.20%) was higher than the average (24.93%), & the rate of duration time (4 minutes 33 seconds) was lower than thee average (5 minutes 22 seconds). Finally, it was found that the utilization rate of reading program events and online book curation service, which the library focuses on producing and promoting, is very low. These research results can be used as basic data for future improvement of public library websites.

• Journal of Home Health Care Nursing
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• v.25 no.3
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• pp.191-203
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• 2018

Purpose: The purpose of this study is to investigate the problems experienced by Korean adolescents due to smartphone use and related factors. Methods: The subjects were 57,463 middle school and high school students nationwide as the 13th The Korea Youth Risk Behavior Web-Based Survey, 2017. Data were analyzed using means, standard deviations, and composite sample multiple logistic regression analysis. Results: This study confirms that negative experiences were related to general characteristics of sex, academic background, socio-economic level, residential area and form, academic performance, and parental education; health behavior characteristics of subjective health cognition, depression, and stress; and characteristics related to smartphone use. Smartphone usage time amd use of services were factors related to the problems experienced from using smartphones. Conclusion: Based on the results of this study, it is necessary to plan for the use of smartphones in consideration of physical and emotional health and to educate adolescents to promote social communication between family and friends. It is also necessary to develop and apply a smartphone use management program to maintain a balance between smartphone use, academic performance, and school life.

• Journal of the Korea Computer Industry Society
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• v.4 no.10
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• pp.599-610
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• 2003

Sound equipment has developed rapidly as digital technology has quickly matured. Due to this fact, the necessary knowledge and skills are new. Moreover, improvements in digital surrealism in acoustical modeling have increased the challenges facing future audio engineers. Therefore, the necessity of Instruction in the use of sound equipment is needed for the specialist and amateur, alike. However, it is not easy to loam all kinds of sound equipment and systems which are upgraded often. It is necessary to offer a virtual environment that accurately simulates the manipulation and experiences of new sound recording technologies. The purpose of this study was to design a web based virtual operating system for sound equipment technologies which guide user to learn basic principles of usage and production techniques. The virtual simulation system was designed to aggressively implement an actual equipments so that user manipulation will accurately reflect current equipment usage and behavior.

• Korean Journal of Community Nutrition
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• v.9 no.4
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• pp.464-471
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• 2004

For the purpose of developing ‘Web-Based Nutritional Education Program’, this study did instructional analysis, analysis of entry behaviors and learner characteristics to select instructional contents for nutritional education program for junior/senior high school students. Survey questionnaires were distributed from October 21, 2002 to October 26, 2002 to a total of 564 junior/senior high school students in Seoul. The total number of questionnaires collected and used in our study was 479, which is 84.9% of the total questionnaires distributed. As a result of the curriculum analysis of ‘Technology-Home economics’, subjects related with ‘food and nutrition’ in the 7$^{th}$ educational course study result, lessons including the contents of food and nutrition were ‘nutrition and meal of adolescent’ in 7th grade, ‘family meal management’ in 9th grade and ‘practice of home life’ in 10th grade. According to the curriculum analysis, ‘nutrition’ and ‘food’ were chosen for the superior subjects of nutrition education program and four subordinate subjects per superior one were developed. Then, entry behaviors and learner characteristics were analyzed： life characteristics, internet usage, anthropometrics data and nutritional knowledge. Students were interested in using computer and preferred passive activity to dynamic activity. According. to the analysis of internet usage, WBI for students should composed active parts such as game, moving image, immediate reply and follow-up bye-mail, bulletin board and com- munity activity. Students’ BMI were in normal range but they were lacked nutritional knowledge. We wrote performance objectives that were specific behavior skills to be learned, the conditions under which they must be performed and the criteria for successful performance. The next step for developing the WBI nutrition education program would be based on the results mentioned above.

• Nutrition Research and Practice
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• v.14 no.4
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• pp.401-411
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• 2020

BACKGROUND/OBJECTIVES: The expansion of menu labeling to restaurants has created a need to study customers' behavior toward nutrition information. Therefore, the purpose of this research was to compare college students' behavior toward nutrition information communication between Korea and the US. This study consisted of three objectives: 1) to compare the frequency of usage as well as degree of trust regarding smartphone-based communication channels in the acquisition of nutrition information among college students between Korea and the US, 2) to compare knowledge-sharing behavior related to nutrition information among college students between Korea and the US, and 3) to identify the role of country in the process of knowledge-sharing behavior. SUBJECTS/METHODS: A survey was distributed via the web to college students in Korea and the US. Data were collected in the 2nd week of March 2017. Completed responses were collected from 423 Koreans and 280 Americans. Differences between Koreans and Americans were evaluated for statistical significance using a t-test. In order to verify the effects of knowledge self-efficacy and transactive memory capability on knowledge-sharing behavior related to nutrition information, a regression analysis was performed. RESULTS: Significant differences were found in the frequency of usage as well as degree of trust in communication channels related to nutrition information between Korean and American college students. While knowledge self-efficacy and tractive memory capability had positive effects on knowledge-sharing behavior related to nutrition information, country had a significant effect on the process. CONCLUSIONS: This study is the first to compare customer behavior toward nutrition information acquisition and sharing between Korea and the US. Comparative research on nutrition information revealed differences among the different countries. Therefore, this study contributes to the body of knowledge on the nutrition information research, in particular, by providing a comparison study between countries.

• Journal of KIISE:Computing Practices and Letters
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• v.15 no.3
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• pp.189-199
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• 2009

The amount of information on the Web is explosively growing as the Internet gains in popularity. However, only a small portion of the information on the Web is truly relevant or useful to the user. Thus, offering suitable information according to user demand is an important subject in information retrieval. In e-commerce, the recommender system is essential to revitalize commercial transactions, raise user satisfaction and loyalty towards the information provider. The existing recommender systems are mostly based on user data collected at servers, so user data are dispersed over several servers. Therefore, web servers that lack sufficient user behavior data cannot easily infer user preferences. Also, if the user visits the server infrequently, it may be hard to reflect the dynamically changing user's interest. This paper proposes a novel personalization system analyzing the user preference based on web documents that are accessed by the user on a user device. The system also identifies non-content blocks appearing repeatedly in the dynamically generated web documents, and adds weight to the keywords extracted from the hyperlink sentence selected by the user. Therefore, the system establishes at an early stage recommendation strategies for the web server that has little user data. Also, user profiles are generated rapidly and more accurately by identifying the information blocks. In order to evaluate the proposed system, this study collected web data and purchase history from users who have current purchase activity. Then, we computed the similarity between purchase data and the user profile. We confirm the accuracy of the generated user profile since the web page containing the purchased item has higher correlation than other item pages.