• Title/Summary/Keyword: Web Service Quality

검색결과 462건 처리시간 0.028초

부동산정보 사이트의 서비스품질, 신뢰, 고객만족 및 재이용의도의 영향관계 (A Relationship among Service Quality, Trust, Customer Satisfaction and Reuse Intention in Real Estate Information Web-sites)

  • 임채관
    • 한국산업정보학회논문지
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    • 제16권2호
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    • pp.125-137
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    • 2011
  • 본 연구는 부동산정보 사이트의 서비스품질, 사이트에 대한 신뢰, 고객만족 및 재이용의도 간의 관계를 구조적으로 파악하고자 하는 데에 그 목적이었다. 연구목적을 달성하기 위하여 부동산정보 사이트 이용경험이 있는 293명을 대상으로 설문조사를 실시하였다. 분석결과 부동산정보 사이트 이용자가 지각하는 서비스품질이 이용자의 신뢰와 만족도에 통계적으로 유의적인 영향을 미치며, 신뢰는 이용자의 만족도 및 재이용의도에 유의한 영향을 미치는 것으로 나타났다. 또한 부동산정보 사이트에 대한 고객만족도는 재이용의도에 유의한 영향을 미치는 것으로 나타났다. 이러한 실증분석 결과는 인터넷 부동산정보 사이트의 서비스품질이 높을수록 이용자의 높은 신뢰관계를 형성하고 이를 통해 고객만족도와 재이용의도에 긍정적인 영향을 미치고 있음을 확인한 것으로 그 의미가 있다고 할 수 있다.

고객구매활동 기반의 e-CRM 전략 (e-CRM Strategy based on Customer Purchasing Activity)

  • 강현석;서영호
    • 품질경영학회지
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    • 제28권3호
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    • pp.133-144
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    • 2000
  • Many organizations have developed their own information systems not only for internal efficiency but also for effectiveness of external customer services. One of the most effective service tools for their customers is the use of information technology. The web technology is rapidly becoming one of the most effective tools for online customer services. In order to gain competitive edge, organizations must have effective web site planning methods for their customer service. A study on traditional information systems planning methodologies has been conducted and they are compared with web site planning techniques. Cases of web sites in order to Improve customer relationship are analyzed. finally, a new conceptual framework for web site planning strategy for e-CRM is proposed in this paper. In order to support effective web site planning, online customer contact points and online service activities are defined and classified as several stages. And, web site strategies corresponding to each customer service activities are developed and proposed, With this framework, organizations can build competitive web strategies for improving their online customer relationships, thereby increasing customer satisfaction.

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웹서비스품질이 초기신뢰와 오프라인 방문의도에 미치는 영향: 중소병원을 중심으로 (The Effect of Hospital Web Service Quality on Initial Trust and Off-line Visit Intention: Focusing on Medium and Small Size Hospital)

  • 김상한;조철호
    • 품질경영학회지
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    • 제42권3호
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    • pp.445-458
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    • 2014
  • Purpose: Present study was designed to examine the casual relationships among web service quality, customer satisfaction, initial trust and off-line visit intention in hospital website. Research object was limited to web service quality of general hospital. We applied path analysis model in order to test the hypotheses and research model. Methods: Survey tool, that is, Questionnaire had obtained validity through literature survey, exploratory survey and pretest and sample 320 was selected. For statistical treatment of pretest and main analysis, SPSS18.0 and AMOS18.0 were employed and Structural equation model was employed as analysis method. Results: Result of this study shows as follows. Factors of web service quality have an effect on customer satisfaction and initial trust, both of customer satisfaction and initial trust have an effect on off-line visit intention. Also customer satisfaction affects initial trust. Especially, customer satisfaction and initial trust were empirically confirmed as the important factors preceding off-line vis it intention. Conclusion: Therefore, present study shows that customer satisfaction and initial trust are important factors that medium and small size hospitals have to emphasize to raise performance. However, present study has some limitations to additionally research in the future.

고급 인력을 위한 취업정보사이트의 이미지와 만족이 관계품질과 충성의도에 미치는 영향 (An Effect of Image and Satisfaction of Job Information Sites for High Quality Human Resources on Relationship Quality and Loyalty Intention)

  • 조철호
    • 품질경영학회지
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    • 제45권2호
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    • pp.275-292
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    • 2017
  • Purpose: This study is designed to explore web-site service quality factors in job information site for high quality human resource, and to test relationship among web service quality, image, user satisfaction, relationship quality, and loyalty intention. Methods: A survey tool was questionnaire that had obtained validity and reliability through literature survey and pretest survey, and sample 214 was analyzed through SEM using SPSS21.0 and AMOS21.0. Results: Web design and information offer affect Image and user satisfaction. Also, relationship quality turned out to be an important mediator between image and loyalty intention and between customer satisfaction and loyalty intention. Conclusion: This study shows that two factors in via of relationship quality, were important factors that related companies have to emphasize to raise performance, Also, in order to raise loyalty intention of customer, marketer should exert to well manage relationship quality having significance as a mediator.

정책 기반의 합성된 웹 서비스 품질 모니터링 시스템의 설계 (A Design of Policy-Based Composite Web Services QoS Monitoring System)

  • 염귀덕;정충교
    • 한국컴퓨터정보학회논문지
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    • 제14권10호
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    • pp.189-197
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    • 2009
  • 웹 서비스 기술이 안정화됨에 따라 기업내 혹은 기업간 웹 서비스들을 통합한 합성된 웹 서비스의 연구가 활발히 진행되고 있다. 또한, 비기능적 속성은 다르지만 유사한 기능을제공하는 웹 서비스들의 증가로 인하여 품질관리는 중요한 이슈로 여겨지고 있다. 품질관리를 위해서는 모니터링 기능이 필요하다. 본 논문에서는 중개자를 통한 합성된 웹 서비스의 품질 모니터링 시스템의 설계를 제안한다. 이 시스템은 OWL-S를 사용하여 합성된 서비스의 프로세스를 명세하며 WS-Policy를 사용하여 다양한 요구사항인 정책(각 서비스 입력 출력값, 품질요소 및 품질요소 값 등)을 명세하여 합성된 서비스 프로세스모델에 첨부한다. 또한, 센서를 이용하여 명세한 정책과실제로 모니터링된 데이터의 값을 비교하여 불일치하면 위반사항이 발생하였음을 웹 서비스 제공자 및 사용자에게 통보함으로서 품질을 관리한다. 제안한 시스템의 검증을 위하여 여행 예약 시스템 예제를 가지고 평균 응답시간과 타임아웃 정책을 적용하여 모니터링한 결과를 보여 준다.

집단지성의 품질, 그 결정요인, 유용성의 관계: 수용자 관점에서 한국의 위키서비스와 Q&A 서비스의 비교 (Relationships between Collective Intelligence Quality, Its Determinants, and Usefulness: A Comparative Study between Wiki Service and Q&A Service in Perspective of Korean Users)

  • 주재훈;이스마틸라 노르마토프
    • Asia pacific journal of information systems
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    • 제22권4호
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    • pp.75-99
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    • 2012
  • Innovation can come from inside or outside organizations. Recently, organizations have begun turning to external knowledge more often, through various forms of collective intelligence (CI) as collaborative platform to solve complex problems. Several factors facilitate this CI utilization phenomenon. First, with the rapid development of Internet and social media, numerous web applications have become available to millions of the Internet users over the past few decades. Web 2.0 and social media have become innovative web applications that provide an environment for human social interaction and collaboration. Second, the diffusion of simple and easy-to-use technologies that enable users to interact and design web applications without programming skills have led to vast, previously unknown amounts of user-generated content. Finally, the Internet has enabled communities to connect and collaborate, creating a virtual world of CI. In this study, web enabled CI is defined as a composed ability of individuals who are acting as a single cognitive unit to achieve common goals, think reasonably, solve problems, make decisions, carry out complex tasks, and develop creative ideas collectively through participation and collaboration on the web. Although CI plays a critical role in organizational innovation and collaboration, the dubious quality of CI is still problem that is difficult to solve. In general, the quality level of content collected from the crowd is lower than that from professionals. Thus, it is important to identify determinants of CI quality and to analyze the relationship between CI quality and its usefulness. However, there is a lack of empirical study on the quality factors of web-enabled CI. There exist a variety of web enabled CI sites such as Threadless, iStockphoto or InnoCentive, Wikipedia, and Youtube. One of the most successful forms of web-enabled CI is the Wikipedia online encyclopedia, accessible all over the world. Another one example is Naver KnowledgeiN, a typical and popular CI site offering question and answer (Q&A) services. It is necessary to study whether or not different types of CI have a different effect on CI quality and its usefulness. Thus, the purpose of this paper is to answer to following research questions: ${\bullet}$ What determinants are important to CI quality? ${\bullet}$ What is the relationship between CI quality factors and the usefulness of web-enabled CI? ${\bullet}$ Does CI type have a moderating effect on the relationship between CI quality, its determinants, and CI usefulness? Online survey using Google Docs with email and Kakao Talk was conducted for collecting data from Wikipedia and Naver KnowledgeiN users. A totoal of 490 valid responses were collected, where users of Wikipedia were 220 while users of Naver KnowledgeiN were 270. Expertise of contributors, community size, and diversity of contributors were identified as core determinants of perceived CI quality. Perceived CI quality has significantly influenced perceived CI usefulness from a user's perspective. For improving CI quality, it is believed that organizations should ensure proper crowd size, facilitate CI contributors' diversity and attract as many expert contributors as possible. Hypotheses that CI type plays a role of moderator were partially supported. First, the relationship between expertise of contributors and perceived CI quality was different according to CI type. The expertise of contributors played a more important role in CI quality in the case of Q&A services such as Knowledge iN compared to wiki services such as Wikipedia. This implies that Q&A service requires more expertise and experiences in particular areas rather than the case of Wiki service to improve service quality. Second, the relationship between community size and perceived CI quality was different according to CI type. The community size has a greater effect on CI quality in case of Wiki service than that of Q&A service. The number of contributors in Wikipeda is important because Wiki is an encyclopedia service which is edited and revised repeatedly from many contributors while the answer given in Naver Knowledge iN can not be corrected by others. Finally, CI quality has a greater effect on its usefulness in case of Wiki service rather than Q&A service. In this paper, we suggested implications for practitioners and theorists. Organizations offering services based on collective intelligence try to improve expertise of contributeros, to increase the number of contributors, and to facilitate participation of various contributors.

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A SURVEY OF QUALITY OF SERVICE IN MULTI-TIER WEB APPLICATIONS

  • Ghetas, Mohamed;Yong, Chan Huah;Sumari, Putra
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제10권1호
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    • pp.238-256
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    • 2016
  • Modern web services have been broadly deployed on the Internet. Most of these services use multi-tier architecture for flexible scaling and software reusability. However, managing the performance of multi-tier web services under dynamic and unpredictable workload, and different resource demands in each tier is a critical problem for a service provider. When offering quality of service assurance with least resource usage costs, web service providers should adopt self-adaptive resource provisioning in each tier. Recently, a number of rule- and model-based approaches have been designed for dynamic resource management in virtualized data centers. This survey investigates the challenges of resource provisioning and provides a competing assessment on the existing approaches. After the evaluation of their benefits and drawbacks, the new research direction to improve the efficiency of resource management and recommendations are introduced.

웹서비스를 포함한 항공사 서비스품질이 재이용의도에 미치는 영향에 관한 연구 (The Effects of Airline Service Qualities Including Webservice on the Airline Reuse Intention)

  • 장형욱;윤승자;오홍철
    • 한국품질경영학회:학술대회논문집
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    • 한국품질경영학회 2006년도 추계 학술대회
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    • pp.23-28
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    • 2006
  • In spite of abundant researches on service quality, researches on airline service quality have not been sufficiently conducted. This study attempts to delineate inclusive service quality factors by using SERVQUAL variables, airline core service variables, and web service variables together. Furthermore, the reuse intention of international airlines was regressed with these seven service quality factors. All service quality factors had positive impacts on dependent variable. Among the factors, the web service factor has most positive effect on reuse intention.

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'역대 대통령 웹기록 서비스'의 이용자 만족도 분석 (User Satisfaction of 'The Presidential Web Records Service')

  • 최재혁;김희섭
    • 한국기록관리학회지
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    • 제9권1호
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    • pp.77-98
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    • 2009
  • 본 연구는 '역대 대통령 웹기록 서비스'에 대한 이용자들의 만족도를 조사하여 이용 만족도에 영향을 미치는 요인을 분석하고, 검증과정에서 나타난 웹기록 서비스의 문제점 지적 및 개선 방안 모색을 목적으로 한다. 이용자 만족도를 측정하기 위해서 정보품질, 서비스품질, 시스템품질, 이용자만족의 네 가지 기본적인 차원과 이용자충성도와 이용자불평의 두 가지 부가적인 차원으로 구성된 정보시스템 평가 모형을 사용하였다. 분석결과 정보품질과 시스템품질 만족도가 각각 이용자의 전반적인 만족도에 통계적으로 유의한 영향을 미치는 것으로 나타났고, 이용자들의 계속적인 이용과 관련하여서는 정보품질과 서비스품질, 이용만족도가 유의한 영향을 미치는 것으로 나타났다.

A QoS-aware Web Services Selection for Reliable Web Service Composition

  • Nasridinov, Aziz;Byun, Jeongyong
    • 한국정보처리학회:학술대회논문집
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    • 한국정보처리학회 2012년도 춘계학술발표대회
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    • pp.586-589
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    • 2012
  • Web Services have been utilized in a wide variety of applications and have turned into a key technology in developing business operations on the Web. Originally, Web Services can be exploited in an isolated form, however when no single Web Service can satisfy the functionality required by a user, there should be a possibility to compose existing services together in order to fulfill the user requirement. However, since the same service may be offered by different providers with different non-functional Quality of Service (QoS), the task of service selection for Web Service composition is becoming complicated. Also, as Web Services are inherently unreliable, how to deliver reliable Web Services composition over unreliable Web Services should be considered while composing Web Services. In this paper, we propose an approach on a QoS-aware Web Service selection for reliable Web Service composition. In our approach, we select and classify Web Services using Decision Tree based on QoS attributes provided by the client. Service classifier will improve selection of relevant Web Services early in the composition process and also provide flexibility to replace a failed Web Services with a redundant alternative Web Services, resulting in high availability and reliability of Web Service composition. We will provide an implementation of our proposed approach along with efficiency measurements through performance evaluation.