• 한국실내디자인학회논문집
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• 제33호
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• pp.115-121
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• 2002

This study is based on the Virtual Reality Space what grow rapidly compared with other space type. We make a certain definite possibilities by the functional, material, scientific and conceptual space comparison approved with existing visual space about the function of sound and visual system & the application of the mechanical system. Symbol and Expression Media are showing characteristics more than a tool in Modern times being changed from materialistic world to immaterial one. Especially, Augmented Reality, which is the new technology showing human beings real world and virtual world simultaneously recently and being exceeded to existent many limits, is going ahead. Simulation space is the technology one which can be applied to various fields such as culture, industry and education etc., and it helps human beings to overcome their limitations. The gains from this study are the specified and detailed yardsticks and cases of Simulation(space) facilities classified as a specific space. Therefore, the space mainly consists of the parts on size, equipment, and material etc. judging from technical point of view. Architectural Space, especially, should be considered very importantly in the middle of the transition from image realization to experience. The comprehension on various contents together with mechanical facilities will be requested to the connection applied to physical space expression, and that is what we have to study continuously afterward.

• 한국실내디자인학회논문집
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• 제22권1호
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• pp.11-18
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• 2013

The Contemporary consumer society demands companies to emphasize more on the brand marketing that can deliver the brand identities distinguished from those of competing companies. In today's environment, the meaning of consumption is not only a simple purchase of a product, but also assimilation into images, experience and emotional aspects of the brand. The flagship stores of brands take the advantage of the tendency seriously and utilize the envelopes of the building as marketing catalysts to establish their brand identities. This paper aims to investigate the possibility of the architectural envelope as a marketing element to establish the brand identities, by analyzing the design techniques that enhance the visual effects utilizing innovative application of material, pattern and connection details. it is studied that the function of architectural envelope's change from past to recent date and role of architectural envelope as means of marketing for expression brand image in contemporary commerce space and elements that can be applied on architectural envelope with theoretical consideration about marketing and brand identity. Also this paper will research about experience elements because the process for consumers to recognize brand image with architecture is the process of visual experience. And through example research, this paper will study interrelationship between visual system of cognition to be expressed on architectural envelope.

• 조형예술학연구
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• 제8권
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• pp.129-159
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• 2005

Web sites have become one of most important factor for sales products as well as advertising communications in these days. So numerous web sites have been developed for corporations and brands. It is not easy to getting more attention as a prominent web site expression among various types of numerous web sites. Due to the voluminous expansion of visual communications and the change of the media. new advertising creative must be needed for serving to differentiate the message, inviting audiences to participate more positively in Web site communications. This thesis aims at reviewing images and semiotics for analyzing web sites. And this thesis is about the significations of web sites for some of supreme brands. Chapter I describes the aim of this thesis about the signification of web sites, especially concentrate on the intro-pages of worldwide supreme brands. such as Chanel, Louis Vuitton, Yves Saint Laurent, Prada, and Burberry. And Chapter II introduces the general concept of Image and Semiotics. Chapter III deals with the signification of the web sites with introducing semiotic methods such as the theory of R. Barthes. Chapter IV discusses the signification of Images of web sites as an advertising creative talking into consideration of semiotic theories. And this thesis analyze almost all visual images and verbal message by the theory of R. Barthes. In this matrix, a. particular image of web site can be analyzed into its basic structure of pictorial and word elements , i. e., into the representations the viewer uses and identifies. It's my belief that one of aesthetic engineering approaches such as Semantic Differential Method and semiotic approaches such as the Interpretant Matrix for advertising design images provide basic methods which is about defining the process of constructing and coding the advertising images as well as analyzing and decoding advertising expressions. So I suggest these kinds of studies on the images of web sites as well as advertising design images.

• 한국콘텐츠학회논문지
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• 제6권5호
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• pp.20-28
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• 2006

본 논문은 공간주파수 특징들과 다중 해상도 특징들을 가진 웨이블렛 영역에서 추출된 각 대역의 시각 특징 추출과 이들의 퍼지 적분 조합에 대하여 제안하였다. 칼라 양자화 이후에 똑같은 칼라의 빈도를 취함으로써 기존의 칼라 히스토그램 인터섹션 방법의 단점인 양자화 에러를 줄일 수 있게 칼라 특징을 표현한다. 또한 유사도는 서로 독립적인 특성을 갖는 호모그램, 칼라, 에너지 특징을 퍼지 측도와 퍼지 적분을 사용하여 조합한다. 1,000개의 칼라 영상에 대하여 실험을 하였고, 제안된 방법이 기존 방법들보다 객관적이고 주관적인 성능에서 우수함을 보였다.

• 패션비즈니스
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• 제25권1호
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• pp.96-107
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• 2021

The purpose of this study was to determine how to visualize classic makeup through Korean visual language in old literature. It provides consumers with creativity to understand and communicate and proposes a new conceptual visualization model. The research method was carried out by drawing from old literature studies, previous reproduction records, examples, and international standard diagram text language expression. First, the visualization work expressed in visual language in old literature was an objective and efficient method of information delivery as a characteristic of information design. Second, visual language expressed in old documents could be divided into makeup materials and actions. Also, the diagrams were appropriate for visualizing materials and materials for storytelling. Third, in the visualization of Korean classic makeup in old literature, images were more appropriate than diagrams in the case of action. The researcher proposed a method of visualizing historical knowledge that went one step beyond the existing simple event timing method. Timeline, correlation diagram, image, and text were combined in various ways to find the most effective historical knowledge visualization method. The representation of Korean classic makeup goes beyond the meaning of language or text and is the cultural content of re-creation, which requires systematic globalization.

• 한국의류산업학회지
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• 제9권6호
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• pp.581-588
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• 2007

The purposes of this study are to look into the formative characteristics of the miniskirt and to evaluate the visual effects and images according to changes in the silhouette and length of the miniskirt from analyzing the mini skirt style shown in 2007 S/S domestic fashion. The miniskirt style shown in 2007 S/S domestic fashion was analyzed with pictures from a fashion website "Interfashion Planning" from Feb. to May of 2007. As a result, the basic lines of the miniskirt are classified into two types according to the side line. The lengths of miniskirts are classified into five steps of 25 cm, 27.5 cm, 30 cm, 32.5 cm, and 35 cm from the natural waistline. The stimuli were produced with imaginative sewing system 3D CAD of i-design series. For the visual evaluation according to changes in the silhouettes and length of the miniskirt, we used 13 pairs of items to find the visual effects, and 23 pairs of adjectives to measure the visual images. The stimuli and adjectives were randomly given to the evaluators and were evaluated by the 7-point likert type scale. Data we got from this experiment was analyzed statistically by using the SPSS 12.0 and practiced the Factor Analysis and Correlation Analysis. Formative characteristics of miniskirts can be found in the lines, colors, and materials that are the elements of fashion designs, colors and materials are the characteristics of the cloth that is the medium of the expression of designs. The result of factor analysis of visual effects and visual images according to changes in the silhouettes and lengths of miniskirts, the visual effect was composed of the three factors of the length of the lower body, the thickness of the lower body, and the shape abdomen and it was showed that these three factors occupied 63.6% of the total variance. The visual image was composed of four factors of elegance, personality, attraction, maturity and these four factors got 67.6% of the total variance.

• 한국전통조경학회지
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• 제37권3호
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• pp.108-118
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• 2019

정원박람회에서 정원을 감상한다는 것은 자연에 대한 아름다움과 함께 조형예술로서 정원의 내면에 숨겨진 작가들의 개념과 아이디어들을 감상하는 데 의미를 가진다. 본 연구는 정원에 표출된 조형 매체를 통하여 작가의 의도된 표현 특성을 파악하는 데 목적을 두고, 2018 태화강 정원박람회에 전시된 정원 중 총 20개 작품을 대상으로 공간에서 전개되는 시각적 서술의 조형 구조를 파악하였다. 이것은 조형 구조가 조형 매체와 조형 언어를 통하여 내용과 형식으로 전달되는 특성을 반영한 것이다. 작품에 대한 분석은 정원에 표현된 서사구조로부터 조형 구조인 시각언어와 공간 언어를 통하여 매체의 표현 특성을 파악하였으며 결과는 다음과 같다. 첫째, 상호텍스트성을 통한 매체 이미지는 다수의 작품이 '도형적 이미지(figure image)'를 통하여 메시지를 전달하고 있다. 즉 개념은 매체를 통하여 '실제 대상의 유사성'으로 전달되며, 이에 따른 '의미와 의미작용'을 기대하는 것이다. 둘째, 정원에서 상징성을 보여주기 위한 기호(sign) 특성은 '도상(icon)', '지표(index)', '상징(symbol)'으로 구분하여 추출하였다. 그 결과 대부분의 작품은 '도상'과 '상징'을 통하여 이미지와 의미 사이의 공통된 특성을 표현하고 있다. 셋째, 조형 원리에 따른 공간 구성요소들은 '주체적(dominant)'인 역할과 '종속적(subordinate)'인 역할의 요소들이 개념전달을 위한 주요 인자로 도출되었다. 또한 '중첩에 의한 공간 구성'과 '투명에 의한 공간 구성'을 통하여 개념적 층위를 강화하고 있음을 알 수 있다. 넷째, 매체의 공간 점유유형은 중앙홀형, 통로형, 개실형 등이 주를 이루며, 개실형의 경우 특정한 오브제가 아닌 공간 전체영역을 개념화한 특징을 가진다. 동선의 유형은 순회형, 통과형, 회귀형의 순으로 빈도가 도출되었다. 이와 같은 정원디자인에 나타난 시각적 서술의 표현 특성에 대한 연구는 향후 개념의 시각적 연출을 위한 공간설계 기법의 기초자료를 마련하는 데 의의가 있다.

• 한국콘텐츠학회:학술대회논문집
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• 한국콘텐츠학회 2005년도 추계 종합학술대회 논문집
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• pp.475-479
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• 2005

디지털 방식이 가져온 변화는 기존사회 가치체계 자체의 변화를 추구하며 남과는 다르게 차별화 시키고자하는 사고방식이 그전보다 훨씬 강해지고 있다. 따라서 변화된 환경에 맞는 다양하고 독창적인 이미지 연출이 필요하며, 이미지 제작을 위한 표현 방법이 필요하다. 본 논고는 디지털 이미지 크리에이팅에 관한 것으로 먼저 개발 대상을 선정하고, 감성차원을 통해 개발대상에서 연상되는 감성어휘를 추출한다. 이 후 대상간의 연계성을 시네틱스의 상징적 유추를 통해 시각화시키는 프로세스로 진행된다. 궁극적인 연구 목적은 단순한 이미지의 왜곡이나 변형이 아니라 본질적인 의미가 담긴 디지털 이미지 제작의 방법 모색과 프로세스 접근에 대한 태도의 전환을 통해 독창적이고 다양한 디지털 이미지 연출에 도움이 되고자 함이다.

• 디지털융복합연구
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• 제15권5호
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• pp.325-331
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• 2017

본 연구의 목적은 선택적 시각이라는 이론을 바탕으로 시네마그래프(Cinemagraph) 광고 사례를 통하여 멀티미디어 정량분석, 스토리 정성분석 등의 시네마그래프 분석 모델을 제시하고자 한다. 분석대상은 2016년 대중적인 인지도가 높은 광고모델이 출연한 G마켓의 시네마그래프 시리즈 영상 광고이고, 연구방법은 문헌연구, 국내외 인터넷 매체 분석, 사례연구 등이다. 분석결과 시네마그래프 동선의 비중은 10% 내외가 가장 효과적인 무빙의 형태로 나타났다. 동영상의 전체적인 움직임 보다 시네마그래프의 부분적인 동적인 음직임이 더 큰 시각적 몰입효과를 주고 있었다. 무빙의 방향성은 모델이 제품을 사용하는 동선과 대략적으로 일치하였다. 주제부와 주변부는 한가지 포인트 또는 두가지 포인트 내에서 활용되고 있었다. 스토리의 개연성은 짧은 순간에 모델과 제품의 단순 동작을 표현하고 있다. 멀티미디어의 정량적 분석을 위하여 공간의 비중, 동작의 방향성을 스토리의 정성적 분석을 위하여 주제부와 주변부, 스토리의 개연성 등의 네가지 측면을 고려대상으로 하였다.

• 복식
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• 제59권4호
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• pp.98-110
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• 2009

Performance art is an integrated genre of different art areas, and make-up is a visual art area to give lively effects to the performance art, which makes actors and actresses changed into the characters of plays. It can be said to be a kind of deliverer of idea to help effectively understand the contents of the performance. When we are in the world abundant in various cultures and innumerable styles of expression of different countries, we should rediscover the value of the beauty of our traditional masks that have represented the emotion and thought of Han nation, which we can find in play culture of our ancestors that has kept our ancestors' value system. That's the way we can get continuous life force and competitive power of our traditional culture. The Korean traditional masks haven't only been for the prevention of bad luck and the prayer of fortune, but also well expressed Korean people's looks, features and personalities according to the roles. They are excellent artistic works in themselves, and many studies have been performed on the analyses and uses of the features of the masks in various fields due to their good expression of different cultural aspects, while the studies in the light of make-up are rarely performed. Therefore, this article aims to analyze the features of the Korean traditional masks and, by using this analysis, to present effective make-up designs in outdoor performances through a stage performance. In addition, this article also tries to present the orientation of make-up as an expression of artistic image, and to expand the expression area of make-up by using the Korean traditional masks in the light of make-up. For this purpose, I examined the related literature and the precedent study materials to find the origin and kinds of the Korean traditional masks, and analyzed the features of the masks. Furthermore, I established the make-up design plan using the material features of the Korean traditional masks by analyzing the characters in actual performance works, and presented the photos of works actually performed.