• Journal of Korean Society of Transportation
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• v.24 no.7 s.93
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• pp.65-79
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• 2006

The ATIS(Advance Traveler Information System), as one part of ITS, is a system aiming to disperse traffic volume on transportation networks by providing traffic information to transportation users on pre-trip and en-route trips. One of tools in ATIS is usage of VMS(Variable Message Signs). It provides to the drivers with direct information about state of processing direction. which is considered as the most effective method in ATIS. The purposes of providing VMS information are classified two categories. One is to provide simple information to drivers for their convenience. The other is to manage traffic demand to improve transportation network performance. However, for more effective and reliable VMS information, several strategies should be taken into account. The main VMS management strategy is "Traffic Diversion Strategy for minimum delay" when traffic congestion or incident are occurred. For effective operation. firstly. reasonable diversion traffic volume is determined by network traffic condition Secondly, it is necessary to make providing information strategy which reflects driver response behavior for controling diversion traffic volume. This paper focuses on the providing real-time route guidance information by VMS when congestion is occurred by the incidents. This sturdy estimates time-dependent system optimal diversion rate that inflects travel time and queue lengths using traffic flow simulation model on base Cellular Automata. In addition, route choice behavior models are developed using binary logit model for traffic information variable by traffic system controller. Finally, this study provides time-dependent VMS massage contents and degree of providing information in order to optimize the traffic flow.

• International Journal of Highway Engineering
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• v.10 no.2
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• pp.101-113
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• 2008

VMS are installed in many Korean highways in oder to give drivers informations such as travel time to destination, congestion and Incident situation. However, some guidelines for install VMS are restricted in only geometric factors although human factors considering driver behavior are very important to affect the VMS installation. Therefore, this paper are focusing on developing and verifying the discriminant model for VMS installation considering human factors. As a result, following outputs are obtained ; (1) developing the discriminant model using human factors of driving simulation experiments in oder to predict driver reading VMS messages safely detour highway. (2) proving that driving experiences in highway, personal driving history, vehicle speed orderly affects VMS installation (3) verifying predictability of developed model by comparing the real values with predicted values. (4) suggesting that VMS should be installed off 3.2Km from the I.C. of rural highway.

• Proceedings of the KOR-KST Conference
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• 2007.05a
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• pp.319-326
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• 2007

• Journal of Korean Society of Transportation
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• v.33 no.5
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• pp.470-477
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• 2015

VMS informs the public of traffic and weather information in real time and functions to facilitate traffic flow. However, as smart phone navigation becomes more popular with the rapid propagation of the smart phone, the efficiency and applicability of VMS are challenged. Accordingly, this study aims to investigate the drivers' preference for the traffic information service between VMS and smart phone navigation by conducting a survey using a stated preference in Busan Metropolitan City in August 2013. This study found that 60% of survey respondents prefer VMS to the smart phone navigation. Further analysis to investigate the preference focused on the smart phone users revealed that female, younger, more educated, and less experienced drivers more rely on the smart phone navigation. Consequently, this study implicates that private and governmental institutes have to take a measure to develop the integrated traffic information system.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.10 no.6
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• pp.140-146
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• 2011

As the demand of Variable Message Sign(VMS) has become pervasive in fulfilling the ITS policy, the costs of maintaining the Variable Message Sign operation have also increased. This paper proposes the U-curved figure, the C-curved figure and the ventilated figure type for aerodynamic drag reduction on Variable Message Sign and shows the analysis of aerodynamic drag effects using Flow Analysis. As a results of the flow analysis for right-angled, 45 degrees from side to side and 45 degrees from up or down, the C-curved figure and the ventilated figure type show about 30% aerodynamic drag reduction in all direction. And the U-curved figure type shows vivid aerodynamic drag reduction for right-angled and 45 degree from side to side, but trivial aerodynamic drag reduction for 45 degree from up or down. It is possible to reduce not only the damage on Variable Message Sign due to typhoon because of the aerodynamic drag reduction, but also installation constraints because of lighter Variable Message Sign support structure by appling the proposed structure and analysis in this paper.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.12 no.3
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• pp.42-52
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• 2013

In this study, value of VMS (Variable Message Sign) traffic information is estimated by using CVM (Contingent Valuation Method), which is developed to quantify the value of non-marketable goods in environmental economics. CVM is used to estimate the value of goods provided by a project under consideration and then the project feasibility can be indirectly examined on the basis of the estimated value. This study focuses on estimating to estimate value of traffic information provided through VMS, a part of the transportation system enhancement project by Korea Expressway Corporation which is aimed at mitigating traffic problems on expressways. In particular, this study analyzes value of information separately by trip purpose, information type, and traffic flow condition. A state preference survey was designed to estimate the value of non-marketable traffic information. To maximize reliability of the survey results, a pilot survey was taken before the main survey. The open-ended question method was adopted in capturing users' willingness-to-pay. Both Tobit and binary Probit models were applied in estimating the value of VMS traffic information and their parameters were estimated using the maximum likelihood estimation. The estimation results suggests that the value of traffic information perceived by users is 518.28 KRW.

• Journal of Korean Society of Steel Construction
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• v.18 no.1
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• pp.11-22
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• 2006

Message Signs (VMS) structures offer an increase in traffic safety through their ability to relay massages to motorists for warnings of hazards ahead, traffic congestion, accidents, and lane closings. The geometry of these signs sometimes results in the significant cyclic loading of the supports structure due to wind gusts, which can result from passing trucks or from natural wind. This study presents the results of analytical and experimental investigations of VMS structures. The commercially available softwareGTSTRUDL (2003) was used to perform space-frame structural analyses of these welded tubular structures. Fatigue evaluations were performed using stress ranges from field measurements and from structural analyses. Based on the results of the structural analyses that were conducted, where fatigue design loadings that had been derived from AASHTO Specifications for Structural Supports for Highway Signs, Luminaries, and Traffic Signals (2001) were used, the structures that had been studied were found not to have infinite fatigue life. According to the limited measurements that were made in this study, the fatigue design loadings derived from AASHTO Specifications (2001) appear to be conservative, but they are not overly conservative. The results of this study should be used to make a reasonable design of VMS structures, and to maintain their standards.

• Journal of Korean Society of Transportation
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• v.30 no.1
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• pp.135-147
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• 2012

The benefit of traffic information on variable message sign can be divided into two. At the public level, the benefit of ATIS is the travel time saving, which is not only induced from ATIS, but also mixed with that of ATMS. In the economic appraisal of ITS, the benefit of ATIS has so far been regarded as the derived benefit from ATMS. At the user level, the benefit of ATIS is reduced driver uncertainty through the forward traffic status information. User can benefit from the information on VMS and therefore may have the willingness to pay for it. Recently attempt to qualify the value of information on VMS was increased, but there was a danger of distorting or over-estimates of the ATIS benefit because the related studies didn't consider the time-dependent attributes of traffic information and provided the single value. Estimates of the time-varying value should be needed for a rigorous economic appraisal of ATIS. In this study, we varied the value of information on VMS according to peak and non peak trip and verified the hypothesis that time-varying of value was statistically significant.

• Journal of Digital Convergence
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• v.15 no.11
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• pp.77-83
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• 2017

The Korea Expressway Corporation announced that road casualties on expressways in 2016 were 262 deaths, a 24% decrease compared to 343 deaths in 2015, thanks to the expansion of rest areas for sleepy drivers. And the installation of large-sized banners containing strong messages such as "dozing while driving means your death" helped to reduce the casualty caused by driving while drowsy by 35% compared to that in 2015. Accordingly, this study tried to analyze the impact of public advertisements designed to prohibit dozing while driving on expressways upon drivers, and to present a direction for improvement of such public advertisements in the future. Based on case studies and library researches, the study contemplated the effects of public advertisements on expressways at home and abroad. It was confirmed that the accident rate has been higher on straight roads than on curved roads and that the framing of negative messages using provocative images or slogans on traffic accidents has been considerably effective. In conclusion, if the installation of outdoor billboards for public advertisements at rest areas for sleepy drivers is institutionalized and the systematic provision of information by road section inside and outside of vehicles via Variable Message Sign (VMS) services on expressways, outdoor billboards, or navigation services (including smartphones) is available, it would be possible to maximize the effect of the public advertisements.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.8 no.3
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• pp.11-19
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• 2009

At present, an intelligent transport system (ITS) is being actively introduced as an alternative plan to solve various transport problems, and a traffic information provision service, a field of ITS, is being provided to users through diverse media. However, the evaluation of how useful the traffic information provided to the road users is limited to a simple questionnaire, and the systematic evaluation about what factors affect the usefulness of traffic information has not been realized. Therefore, it is impossible to calculate user convenience occurring due to traffic information, This paper aimed to develop an index to evaluate user satisfaction levels with traffic information and develop a user satisfaction level model. A result of establishing a user satisfaction level model by executing a questionnaire survey for the analysis object of variable message sign (VMS), a representative information provision medium, showed that 'desire satisfaction', 'trust', 'understanding', and 'efficiency' have an effect. Of them, the 'understanding' showed the highest level, so it was seen that, in case of VMS, how easily the character, figure, expression, etc. provided in the information was understood by users has the biggest effect on the satisfaction level of the information. The next levels of effects on the satisfaction was in the order of 'user trust', 'efficiency', and 'desire satisfaction'.