• Title/Summary/Keyword: User adoption

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Innovation Resistance in Adoption Process of New R&D Grant Management System (연구비 관리제도의 혁신저항)

  • Park, Sang-June;Byun, Ji-Yeon;Cho, Min-Ho;Kim, Dong-Won
    • Korean Management Science Review
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    • v.24 no.2
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    • pp.19-31
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    • 2007
  • Since the concept of "innovation resistance" was introduced as a summary construct for customers not adopting a superior innovation, a lot of researchers have examined to identify the relationship between the innovation resistance and the various innovation and situation variables. This paper addresses the innovation resistance coming from the introduction of a new R&D grant management system(RGMS) in a university. The new RGMS is based on research grant management policies newly accredited by the government, where the central management of the research grants is indispensable. We have surveyed professors and researchers about the introduction of a new RGMS, and empirically analyzed the perceived innovation characteristics and the user characteristics affecting the innovation resistance. The result shows that perceived risk is the most important factor influencing on the innovation resistance.

Robust Optical Odometry Using Three Optical Mice (3개의 광 마우스를 이용한 강건한 광학식 거리주행계)

  • Kim, Sung-Bok;Kim, Hyung-Gi
    • Journal of Institute of Control, Robotics and Systems
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    • v.12 no.9
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    • pp.861-867
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    • 2006
  • This paper presents the robust mobile robot localization method exploiting redundant motion information acquired from three optical mice that are installed at the bottom of a mobile robot in a regular triangular form. First, we briefly introduce a low-cost optical motion sensor, HDNS-2000, and a commercial device driver development tools, WinDriver, to be used in this research. Second, we explain the basic principle of the mobile robot localization using the motion information from three optical mice, and propose the least squares based localization algorithm which is robust to the noisy measurement and partial malfunctioning of optical mice. Third, we describe the development of the experimental optical odometer using three PC optical mice and the user-friendly graphic monitoring program. Fourth, simulations and experiments are performed to demonstrate the validity of the proposed localization method and the operation of the developed optical odometer. Finally, along with the conclusion, we suggest some future work including the installation parameter calibration, the optical mouse remodelling, and the high-performance motion sensor adoption.

Performance Evaluation of Graphic Platforms for GUI Implementation in Embedded Linux System (임베디드 리눅스 시스템에서의 GUI 구현을 위한 그래픽 플랫폼 성능 평가)

  • Kim, Young-ju
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2009.10a
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    • pp.831-834
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    • 2009
  • Embedded linux system cann't take up the X-window-based GUI platform commonly used in PC platforms because of low performance in hardware. For the GUI implementation in embedded linux system, the lightwieight graphic library is needed, which supports simplified functions and the usage of little resource. In this paper, several of popular open-source graphic libraries are selected and evaluated for the adoption of an efficient library in the GUI implementation for multimedia embedded system requiring the simple and intuitional user interface.

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Empirical Validation of Personal Information Violation Risk for Cryptocurrency with Use Intention

  • Kim, Jeong-Wook;Choi, Chul-Yong
    • Journal of the Korea Society of Computer and Information
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    • v.23 no.9
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    • pp.141-156
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    • 2018
  • The purpose of this study is how personal information violation risks affect the intention to use domestic cryptocurrency services. VAM(Value based Adoption Model) model is validated as a theoretical background, selecting perceived ease of use, perceived usefulness and perceived security as a benefit factors, and considers perceived cost, technical complexity, and risk of personal information violation risks as sacrifice factors. The method of this study used questionnaire survey to collect 150 data on user's perception on cryptocurrency services, and also performed a structural equation modeling method using by AMOS 23. The result of this paper shows that all hypotheses are accepted statistically significant except 2 hypothesis. This research is concluded that perceived value is affected on statistically positive impact on perceived ease of use, perceived usefulness and perceived security, and negative impact on risk of personal information violation risk, not statistically perceived fee and technical complexity.

Social Media Marketing Strategy

  • Nam, Jeongjung;Kang, Min Jung
    • International Journal of Internet, Broadcasting and Communication
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    • v.14 no.1
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    • pp.219-223
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    • 2022
  • The Internet can deliver various information and services at the lowest cost without time and space constraints while targeting the world among all existing means of communication. Unlike traditional media such as TV, newspapers, and radio in the past, promotions through mobile environments allow target customers to use two-way low-cost, high-efficiency promotional strategies regardless of time and place. With the development of the Internet, social media has developed into a place to acquire information about favorite companies and their products. Social media greatly contributes to the production of text, photos, videos, and various networks, and has expanded global communication and communication media through the interaction and sharing of various information. In addition, through social media, users can communicate in various ways, reveal themselves, and share and exchange information such as knowledge and personal thoughts. In line with these changes, corporate marketers and sellers are striving to provide consumers with appropriate information more quickly. We aims to find out about social media marketing strategies useful for companies.

Development of Evaluation Framework for Adopting of a Cloud-based Artificial Intelligence Platform (클라우드 기반 인공지능 플랫폼 도입 평가 프레임워크 개발)

  • Kwang-Kyu Seo
    • Journal of the Semiconductor & Display Technology
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    • v.22 no.3
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    • pp.136-141
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    • 2023
  • Artificial intelligence is becoming a global hot topic and is being actively applied in various industrial fields. Not only is artificial intelligence being applied to industrial sites in an on-premises method, but cloud-based artificial intelligence platforms are expanding into "as a service" type. The purpose of this study is to develop and verify a measurement tool for an evaluation framework for the adoption of a cloud-based artificial intelligence platform and test the interrelationships of evaluation variables. To achieve this purpose, empirical testing was conducted to verify the hypothesis using an expanded technology acceptance model, and factors affecting the intention to adopt a cloud-based artificial intelligence platform were analyzed. The results of this study are intended to increase user awareness of cloud-based artificial intelligence platforms and help various industries adopt them through the evaluation framework.

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Measuring Acceptance Levels of Webcast-Based E-Learning to Improve Remote Learning Quality Using Technology Acceptance Model

  • Satmintareja;Wahyul Amien Syafei;Aton Yulianto
    • Journal of information and communication convergence engineering
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    • v.22 no.1
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    • pp.23-32
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    • 2024
  • This study aims to improve the quality of distance learning by developing webcast-based e-learning media and integrating it into an e-learning platform for functional job training purposes at the National Research and Innovation Agency, Indonesia. This study uses a Technology Acceptance Model (TAM) to assess and predict user perceptions of information systems using webcast platforms as an alternative to conventional applications. The research method was an online survey using Google Forms. Data collected from 136 respondents involved in practical job training were analyzed using structural equation modeling to test the technology acceptance model. The results showed that the proposed model effectively explained the variables associated with the adoption of web-based e-learning during the COVID-19 pandemic in Indonesia for participants engaged in functional job training. These findings suggest that users' perceptions of ease of use, usefulness, benefits, attitudes, intentions, and webcast usage significantly contribute to the acceptance and use of a more effective and efficient webcast-based e-learning platform.

A Case Study on the Students' Attitude toward User-Created Contents in Discretionary Classes of Elementary School (UCC 활용교육에 관한 학습자 태도 연구 - 초등학교 재량교육 사례를 중심으로 -)

  • Choi, Soo-Myung;Yoo, Young-Soon;Kim, Tae-Ung
    • The Journal of Korean Association of Computer Education
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    • v.14 no.4
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    • pp.21-31
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    • 2011
  • User-created content(UCC) is on the rapid increase both in terms of quantity and the quality of sharing and enjoying each others. However, not much research has been done on school's adoption of this innovative contents for educational purposes. The aim of this case study is to identify the determinants of students' attitude toward using UCC in elementary school classes. This study employs the perceived educational value, ease of use, social influence, fun, computer self-efficacy, cooperativity and concentration as the antecedents of attitude, and collected 246 survey responses from 5th and 6th grade students. The results indicate that the perceived educational value, ease of use and socal influence have significant impact on the attitude toward using UCC. It was also found that the cooperativity, fun and ease of use determine the level of perceived educational value, and that the computer self-efficacy, fun and concentration influence the perceived ease of use. Some useful suggestions, concerning the utilizing UCC for educational purpose in elementary school classes, are also presented.

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A Study of Factors Affecting on the Intention for Continuous Uses of ERP System (ERP 시스템 사용자의 지속사용의도에 미치는 요인)

  • Lee, Seong-Hyo;Kim, Kyung-Ihl;Park, Ji-Young
    • Journal of Convergence for Information Technology
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    • v.9 no.4
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    • pp.21-27
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    • 2019
  • The ERP System is used as a useful tool for corporate management. The ERP system needs to be researched for continued use, taking into account the mandatory acceptance environment. This study was validated through AMOS 18 by setting up a model that adds variables in the mandatory acceptance environment based on prior studies on factors affecting the intended use of ERP system. Analysis shows that the intended use of ERP system users is significantly influenced by user satisfaction and objective usefulness, and that user satisfaction and objective usefulness are significantly affected by the quality of service quality of service. This study suggests that it is important to make users to feel the usefulness and satisfaction of the system through user's prior knowledge and participation. It also says that there is a need to maintain service quality.

Why People Adopt the Virtual Bank? -An Empirical Study on Motivational Factors- (인터넷 전문은행 채택 요인에 관한 실증 연구)

  • Lee, Seulki;Lee, Jungwoo
    • Journal of Digital Convergence
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    • v.18 no.12
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    • pp.205-216
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    • 2020
  • In this study, a research model is constructed based on the theory of technology adoption. Independent constructs are largely grouped into two: (1) virtual bank characteristics (responsiveness, ease of use, economic benefits, and security), and (2) individual characteristics (innovativeness, self-efficacy and Internet experience). On the dependent side, user satisfaction is posited to influence the loyalty via intention to continuous use. PLS analysis of 194 data points collected revealed that economic benefits, security, innovativeness, and Internet experiences are significantly and positively associated with user satisfaction, intention to continuous use and loyalty. Paths among satisfaction and intention towards the loyalty are also validated. Details of results are discussed with practical and academic implications.