• Title/Summary/Keyword: Travel experience

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A Study on the Utilization of Gyeongju VR Content for the Elderly in Nursing Homes (요양원 노인 대상 경주 VR 콘텐츠 활용 방안 연구)

  • Kang, Ji-yeong;Lee, Hyo-won;Park, Cheol-woo;Lee, Young-woo
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2022.10a
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    • pp.490-492
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    • 2022
  • This content is produced for the elderly who cannot freely travel to spaces other than nursing homes due to COVID-19 and the elderly who cannot do outdoor activities for a long time. Elderly people in nursing homes will be able to experience Gyeongju more three-dimensional and vivid through Gyeongju VR content, where they can experience various spaces without spending a lot of time and effort. This researcher intends to inform about measures to effectively utilize Gyeongju VR content.

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Factors Influencing the Preference for German farm Tourism: A Path Model Approach

  • Sidali, Katia Laura;Spiller, A.
    • Journal of Global Scholars of Marketing Science
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    • v.18 no.4
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    • pp.33-59
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    • 2008
  • This paper aims to analyse the preference for German farm tourism among the German population. For this reason, we conducted an empirical study in Germany during summer 2007 and we applieda structural equation model based on partial leasts quares(PLS) to analyse the data. In the following chapters we will introduce the literature review and our conceptual frame work. We will then outline the procedures we adopted and the results of the empirical analysis. In the final part so me conclusions will be presented and a discussion will follow in order to draw the future directions of our research. According to our hypotheses, the possibility that agri-tourism enters in the evoked set of an individual is higher: H1: The higher the information degree about it. H2: The lower the influence of the social stimuli. H3: The higher the physical exposure to it (experience). H4: The higher the wellness image of agri-tourism. H5: The higher the traditional image of agri-tourism. H6: The higher the exciting image of agri-tourism. H7: The higher the perceived value for money. Our further hypotheses affirm that the possibility that agri-tourism enters in the evoked set of an individual is higher: H8: The lower the perceived risk. H9: The higher the motive to enjoy a holiday in the nature. H10: The higher the motive to enjoy a sport holiday. H11: The lower the motive to have an organized holiday. H12: The lower the motive to have a holiday abroad. H13: The lower the motive of action and night life. H14: The higher the motive to spend a holiday with the family. H15: The lower the motive to spend a city holiday. Finally, our model has some socio-demographics data. As we mentioned before, German agri-tourism has traditionally been the travel destination of large-size families, with low-to-middle income. For that reason, our final hypothesises are the following: the possibility that agri-tourism enters in the evoked-set of an individual is higher: H16: The higher the number of family members. H17: The lower the family income. Since in this study we use a path model with a PLS approach, we are able to state some interrelations among the exogenous latent variables: H18: The motive of sport holiday has a positive influence towards nature motives. H19: The physical exposition to agri-tourism has a positive influence toward information. H20: The motive of family holiday has a negative influence toward the motive of action and night life. H21: Social stimuli have a positive influence towards individuals risk perceptions. H22: Social stimuli have negative influence towards experience. Data for this study were gathered via administrated questionnaires during the summer 2007 within the frame of an academic "marketing research" course. The corresponding t-values are assessed using the bootstrapping method with 500 re-samples. In our model 61% of the degree of appreciation of German agri-tourism (evoked set) is explained by five independent variables: value for money ($0.335^{{\ast}{\ast}{\ast}}$) (H7) experience ($0.267^{{\ast}{\ast}}$) (H3), exciting image ($0.204^{\ast}$) (H6) organisation ($-0.162^{\ast}$) (H11) and holiday abroad ($-0.156^{\ast}$) (H12). The variance explained ($R^2$) for the other endogenous variables are the following: nature 24.3%, information 14.1%, action holiday 13.8%, risk perception 5.8% and experience 2.4%. An overview can be inferred from table 5. The results also allow us to test each of the proposed hypotheses. With exception of organization and abroad, none of the others travel style factors (H9 to H15) seem to have any significant impact towards evoked set which leads to the rejection of the respective hypotheses. As expected, social stimuli have a significant influence on individuals' risk perception (H21 accepted), however neither the former nor the latter have a valuable impact on evoked set (rejection of H2 and H8). Besides, since the influence of social stimuli towards experience is not significant, also H22 has to be rejected. Experience influences information (H19 accepted) but the latter does not affect significantly the evoked set (H1 rejected). Both H4 as well as H5, referring respectively to the perceived images of German agri-tourism as a wellness destination and the traditional image of the German farm tourism have to be rejected. Finally, none of the demographic data included in the model explains significantly the variance of the factor evoked set. Therefore neither H16 nor H17 has been accepted. As far as the interrelation between sport and nature (H18) and family and action (H20) are concerned, the stated relationship among these variables has been statistically confirmed. Our path model based on partial least squares shows the factors influencing the preference for farm tourism in Germany. Among others value for money and experience are the most significant ones. Practical implications are discussed.

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Tourism Experience and Learning: Approach of the Activity Theory (관광경험과 학습의 관계: 활동이론적 접근)

  • Chun, Joo-Hyung
    • Journal of Industrial Convergence
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    • v.19 no.1
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    • pp.53-63
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    • 2021
  • As tourists travel to other regions, they encounter numerous facts that conflict with their views. At that time, we change our view of coping with life. In this respect, tourism is a new way of learning. As a new learning method, tourism experience research is a new approach. In this study, the relationship between experience and learning experienced in tourist destinations was analyzed by applying the activity theory. The analysis units applied in the activity theory were set as subjects, goals, communities, roles, methods and rules, outcomes, and relevance to local communities. Based on this, in-depth interviews were conducted with commentators and guides who had a great influence on the tourism experience to analyze the learning process of tourists. As a result of the analysis, the experiences of tourists during the tour were interactive in various forms within the unit as well as the unit of the activity system of the commentator and guide. This interaction induces changes in the tourism experience activity system, enabling tourists to learn. The content is that the value of learning increases as the role of guide and commentator increases, that the social and cultural dimension of tourism experience is included in the learning effect, and the contradictions that arise from interactions within or between activity systems. The fact that they find the solution process themselves, and that tourism activity is not an isolated unit, but exists at the intersection of hierarchies and networks, is affected by the activities and environments of others.

Consumer Consciousness toward Market Opening and Consumer Education Policy (개방화에 대한 소비자의식과 소비자교육정책)

  • 박수경
    • Journal of Families and Better Life
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    • v.13 no.4
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    • pp.181-198
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    • 1995
  • The purpose of this was to identify the level of adolescent consumers' knowledge consumer attitudes and consumer needs toward market opening and to investigate the influencing variables Data have been collected through questonnaires with 929 middle school high school university students residents of Seoul The major findings are : 1) The average score of consumer knowledge about market opening was 5.26 on the scale of 1-10 2) Consumer attitudes toward market opening were some positive and differed significantly according to grade sex foreign travel experience economic status comsumer knowledge about market opening. 3) The level of consumer education needs was so high and consumer education needs differed significantly according to grade sex consumer knowledge and consumer attitudes toward market opening. 4) Adolescent consumer needs for government consumer business role were so high and the business role was considered most important.

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Determining the Priority of Investment for Remedial Works of Slopes (사면관리를 위한 재원의 투자 우선 순위 평가)

  • 김상규;류지협;구호본;정하익;윤수호
    • Proceedings of the Korean Geotechical Society Conference
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    • 1999.03a
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    • pp.269-276
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    • 1999
  • The program ESRAS Ver 0.5 that can assess the risk of slopes by means of fuzzy inference is developed in this paper. The results of assessment involve the degree of stability of slopes, the possible travel distance of the soil mass being failed, and anticipated loss of life and properties. With this program, vulnerable slopes can be managed most effectively and the fuzzy inference is used to express quantitatively the judgement of an expert and the uncertainty of slope stability. The fuzzy rule base is composed of an evaluation list for slope stability together with the experience of an expert. This program has been examined for 88 slopes which have been failed or shown a possibility of failure. With this examination, the standards to assess the stability of slopes can be presented and it is proven that this is particularly useful in determining the priority of investment for remedial works of slopes.

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Shock Traveling Analysis of Truck-Mounted Special Equipments (트럭 탑재 특수 장비의 충격 주행 해석)

  • Song, Oh-Seop;Lee, Hak-Yeol
    • Transactions of the Korean Society for Noise and Vibration Engineering
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    • v.20 no.4
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    • pp.381-389
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    • 2010
  • Modern military equipments are often required to be mounted on a truck for their survivability and operation performance. Special units installed on the truck at times experience serious shock vibration caused by obstacles of road and/or uncommon road shape. It is then essential to analyze the travel performance of truck-mounted special units for their survivability and performance. In this paper, shock responses of the equipments subjected to bump passing and wash board road are experimentally obtained and also analyzed via FEM. Modified bump configuration and road profile considering the interface with tire are suggested. Analytical results considering this modification show good agreement with test results.

Research of Baekje Culture-Products about Chungnam Area National Museum (충청지역 국립박물관을 중심으로 한 백제 문화상품 현황조사)

  • Lee, Sang-Mi;Kim, Chung-Ho
    • Journal of the Korea Furniture Society
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    • v.18 no.3
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    • pp.224-233
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    • 2007
  • What is culture-products? Culture-products contains identity of nation and region. French critic Guy Sorman says "It is natural that buying culture-products when you travel any countries" Culture-products which contains our own cultural factors will give positive image of country. The research and development of grafting grudge experience culture-products was advanced the characteristic of area-culture that necessary is prerequisite. We need to develop culture-products which mixed regional culture and characteristic. We would like to research about Baekje culture and culture-products and sales products in museum. Museum is one of the tourist's attractions and great place to express regional factors. The culture-products are specially limited in the products which reflects a Baekje culture with Muryeong's tomb in Gong-ju and Baekje incense burner in Bu-Yeo it advanced. We hope that this research could help to understand market of culture-products and development.

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Smart Tourism Development in Small and Medium Cities: The Case of Macao

  • Qi, Shanshan
    • Journal of Smart Tourism
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    • v.1 no.2
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    • pp.27-36
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    • 2021
  • As a popular concept, smart tourism is widely used as a strategic tool to improve the competitiveness of world tourism destinations. Taking Macao as a case study, this research explores the relationship between government, academic research, and smart destination applications, with a view toward investigating the utilization of smart technology to achieve service innovation, effective communication with tourists, and enhance the travel experience. The study summarizes the current situation of smart tourism in Macao, finding that most of the smart services in Macao rely on users to obtain information spontaneously and do not achieve real interaction and service demand. Suggestions and advice for smart development are provided.

An Essay on Construction of Gyeonggiyetgil Electronic Culture Atlas- The Necessity of Construction and the Basic Concept of Information Provision

  • Byun, Ji-Sun
    • Journal of Multimedia Information System
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    • v.9 no.2
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    • pp.155-160
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    • 2022
  • This study is on the necessity of constructing an Electronic Culture Atlas of Gyeonggiyetgil the concept of information provision. Gyeonggiyetgil is a road restored by Gyeonggi-province with the goal of completion in 2022. The purpose of the road is not just the purpose of movement. In the case of Gyeonggiyetgil, it was built in the Joseon Dynasty and is a road that can be traveled on foot. Travelers walking on this road can experience the history, stories, cultural properties, and natural scenery of the road. Therefore, various information related to Gyeonggiyetgil exists. In this study, we would like to mention the necessity of constructing an Electronic Culture Atlas for Gyeonggiyetgil and discuss in detail how existing information can be collected and provided.

Some Problems of e-Learning Market in Korea (최근 우리나라 e-Learning 시장의 주요 동향 및 향후 전망)

  • Yoon, Young-Han
    • International Commerce and Information Review
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    • v.9 no.2
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    • pp.103-120
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    • 2007
  • The knowledge based economy requires more and more people to learn new knowledge and skills in a timely and effective manner. These needs and new technology such as computer and Internet are fueling a transition in e-learning. According to specialist's opinion, imagination experience studying is generalized, and learning environment that language barrier by studying, multi-language studying Machine that experience past things that disappear through simulation, and travel area, and experience future changed state disappears is forecasting to come. This is previewing finally that it may become future education that education and IT, element of entertainment is combined. Already, became story that argument for party satellite of e-Learning existence passes one season already. e-Learning is utilized already in all educations that we touch by effectiveness by corporation's competitive power improvement and implement of lifelong education in educational institutions through present e-Learning. It is obvious that when see from our viewpoint which is defining e-Learning by one industry and rear by application to education as well as one new growth power about these, e-Learning industry becomes very important means that can solve dilemma of growth real form. Only, special quality of digital industry that e-Learning is being same with other digital industry and repeat putting out a fire rapidly, and is repeating sudden change that these evolution is not gradual growth of accumulation and improvement of technology that is appearing consider need to. In the meantime, we need to observe about evolution of Information Technology. Because there is some scholars who e-Learning's concept foresees to evolve by u-Learning.(although, a person who see that these concept is not more in marketing terminology by some scholars' opinion is). This u-Learning's concept means e-Learning that take advantage of ubiquitous technology as Ubiquitous-Learning's curtailment speech. Ubiquitous, user means Information-Communication surrounding that can connect to network freely regardless of place without feeling network or computer. There is controversy about introduction time regarding these direction, but e-Learning is judged to evolve by u-Learning necessarily. Because keep in step and age that study all contents that learner wants under environment of 3A (any time, any whrer, any device) by individual order thoroughly is foreseen to come in ubiquitous learning environment that approach more festinately.

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