• Information Systems Review
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• v.25 no.2
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• pp.1-30
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• 2023

This study analyzes and examines the travel behavior of Chinese people in Korea through a questionnaire survey of Chinese people who are long-term residents in Korea using Xiaohongshu App (RED). In this study, we add some variables to the MTEs (Memorable Tourism Experiences) model to analyze the travel behavior of Chinese people who are in Korea for a long period of time. We also chose to survey the users of Xiaohongshu App (RED), a popular software in recent years, and found the following findings in 240 valid questionnaires: (1) Scenery, Entertainment, and Informativeness have positive effects on people sharing travel experiences, while interaction does not. (2) Sharing travel experiences had a positive effect on travel satisfaction and the intention to go to other destinations, and travel satisfaction had a positive effect on the intention to go to other destinations. This paper extends the literature on tourism by combining MTEs and UGC (User-Generated Content) models, and also provides relevant suggestions for further research on the travel behavior of foreigners in Korea.

• Journal of Distribution Science
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• v.18 no.6
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• pp.25-35
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• 2020

Purpose:Travel agencies have use digital tools in order to shift the paradigm in how business is conducted. Online travel agencies provide the same services as a normal travel agency, including hotels, transportation, guided tours, reservations, and related services, but using an "online platform. Travelers planning a trip can use a lot of forms to collect information and have access to a larger amount of information, so the factors that influence the user's behavioral intention are very important. This research has the conducted to find what factors lead to the attitudes of consumers in using OTA using the UTAUT model. Research design, data and methodology: The object of this study were respondents of a google survey using convenient sample extraction method, chosen among consumers who gathered information, or purchased a product. A total of 217 of the 235 questionnaires Google survey answered were used in the final analysis, excluding insincere responses. Using PSS v.21 and AMOS v.21, frequency analysis, feasibility and reliability analysis, path analysis was performed. Results: UTAUT affects OTA use satisfaction and trust, and OTA satisfaction and trust affect behavior intention. Conclusions: Research was conducted using the UTAUT model to explore factors that affect the attitudes of users of online travel agencies (OTA).

• Journal of Korean Society of Transportation
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• v.7 no.1
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• pp.19-34
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• 1989

In general, Shopping centers are located in the center of transportation, which induce more traffic concentration than other facilities. As a result, it becomes to one of the aggravating factors of urban ＆ transportation problem such as traffic conjestion, parking problems. Thus, in planning shopping-center, it is desirable that consumer\`s trip pattern is should lie more carefully analyzed in order to alleviate the above problems. This study is aimed at finding the characteristics of shopping tripes and analyzing the choice behavior of shopping center and mode-to-shop. This study has developed a nested logit model in which consumers choose shopping center and mode-to-shop with a sequential structure. The model was estimated using household data from the 1989 May, Seoul metropolitan area and the 18 alternatives of shopping center and 5 mode alternatives. The estimated model have been evaluated and it may be concluded that this model for shopping trips is effective and fesible. The conclusion of this study are as fellows. 1. Out-of-vehicle travel time is more important factor affecting behavior of mode choice than in-vehicle travel time. 2. All of direct-elasticities for mode with respect to the travel time is more elastic than travel cost. 3. Accessibility to shop is more important factor affecting the choice of shopping center than parking space. 4. The value of out-of-vehicle travel time exceeds the value of in-vesicle travel time by 1.64 times.

• Journal of Korean Society of Transportation
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• v.15 no.4
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• pp.35-51
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• 1997

The main objective of this research is to develop urban workers' daily travel pattern choice model. For this research, a hovel pattern choice model was empirically estimated by using a survey data collected from Kyongsan and Yeungchun City. For this research, a nested logit model structure was employed. For the model specification, it is hypothesized that urban workers' daily travel pattern choice behavior is represented by two stages of choices with single-destination or multi destination travel pattern choice as the higher stage, and the number of tours as the lower stage. The urban workers' daily travel pattern choice model developed in this research yields intuitively reasonable results. From the empirical results, it is found to be sensible to represent urban workers' daily travel patterns as the nested logit model structure Hypothesized in this research. furthermore, future directions of model development are suggested.

• Journal of Korean Society of Transportation
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• v.31 no.4
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• pp.47-57
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• 2013

This study aims at analyzing transportation equity between geographical areas of Gyonggi Province, by taking both the transportation infrastructure and travel behavior into account. Indicators of transportation infrastructure include the indices of road infrastructure, transit infrastructure and regional characteristics. Travel behavior concerns information from bus card data on a survey day. The hot-spot analysis conducted included spatial cluster analysis and global/local regression analyses. The analysis results identified geographical areas of four different classes of transportation equity, from the area with high level infrastructure surrounded by the areas with high level infrastructure (HH) to the area with low level surrounded by the areas with low level (LL). The area of HH type showed big numbers of passengers, trips and transfers, whereas the area of LL type shows big figures of internal trip frequency, travel time, travel distance, travel speed and transit fare. Global regression analysis showed that number of passengers, number of transfers, number of internal trips and mean travel speed are important to the level of transportation infrastructure. GWR with these four significant variables significantly improved the AICs and ANOVA results, which implies that the infrastructure is likely explained by travel characteristics differently between geographical areas in Gyonggi Province.

• Culinary science and hospitality research
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• v.7 no.1
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• pp.147-180
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• 2001

Competition of today's markets get to compete the relationship of one system and another system. Competition in relationship of system emphasis molding of cooperate relationship-strycture between enetrprices and It appears competitiveness enriched effects of enterprices in systems. In the rapidly changing economy and marketing situation, Travel agency got worse management situation of themselves more excessive competitiveness then competitiveness efforts between Tourism Relationship Enterprices. So, Relationship marketing will lays a foundation of new travel agency's environment through competitive of relation to travel agency and travel agency, travel agency and hotel or travel agency and airplane. This study's object are present relationships between travel agency and travel relation enterprise of cooperation, complication and competitiveness to relation form. And this study are presents suggestion to generate of hereafter travel relation enterprise through study on relationship with hotel and airplane. A final object of this study are presents a model applys relation method of travel agency and travel agency, hotel and airplane through inspect to specialist analysis. In the result of study, Travel agency are low position and difficult with hotel and airplane at the cooperation but acually It's difficult with travel relation enterprise. So, Travel agency will be operates characteritic system and regulations for win with travel relation enterprise for efficiency of working more than hotel and airplane. Airplane is the best big travel relation enterprise. So, The most airplane has to high cooperate with travel agency. That's why airplane keep going close cooperation with travel agency. Travel agency has to close cooperate with hotels secondly through marketing, exchanging information and union advertisement etc. Hotels are low in complications than travel agency but high in complications than airplane. Although travel relation enterprise are different system individually, because of all of us working with union object, Travel agency and travel compliment-cooperation relationship.relation enterprise has to autonomy behavior with close cooperation through.

• Journal of the Korea Fashion and Costume Design Association
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• v.18 no.2
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• pp.207-219
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• 2016

This study was performed to investigate shopping behavior of Chinese, Japanese, and US tourists in Korea. For this purpose, travel activities and shopping items were identified first. And thereafter the shopping satisfaction, travel satisfaction, intention to word-of-mouth, and intention to re-visit were compared by country, gender and age. Finally, the effect of shopping satisfaction on travel evaluations as well as the effect of demographics on shopping satisfaction were examined. Secondary data were used for this survey, while ${\chi}^2$ test, t-test, ANOVA, Duncan test and regression analysis were applied to analyze data. The results were listed below. First, main travel activities were shopping, followed by enjoying natural scenery and visiting historic sites. Apparel, cosmetics, leather goods, and shoes were major shopping products. Chinese and Japanese tourists preferred cosmetics and apparel most, while US travellers bought lots of apparel and shoes. Men and older tourists tended to buy food products more than women and younger people did. Second, degree of shopping satisfaction significantly differed by country and age. The US tourists showed highest satisfaction, followed by Japanese and Chinese ones. Younger people tended to be satisfied more than older people significantly. In terms of travel satisfaction and intention for word-of-mouth, the US tourists, women, and younger people revealed higher scores than the other counterparts. Intention to re-visit Korea were significantly different, based on country and gender, showing higher for the US people and women. Third, shopping satisfaction was found to affect travel satisfaction, intention for word-of- mouth, and intention to revisit Korea significantly. In turn, travel satisfaction was also shown significantly to affect on intention for word-of-mouth, and intention to re-visit Korea.

• Proceedings of the KSR Conference
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• 2011.05a
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• pp.1282-1289
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• 2011

The rail passenger demand for the railroad operations required a short-term demand rather than a long-term demand. The rail passenger demand can be classified according to the purpose. First, the rail passenger demand will be use to the restructure of line planning on the current operating line. Second, the rail passenger demand will be use to the line planning on the new line and purchasing the train vehicles. The objective of study is to analyze the travel behavior of rail passenger for modeling of short-term demand forecasting. The scope of research is the passenger of KTX. The travel behavior was analyzed the daily trips, origin/destination trips for KTX passenger using the ANOVA and the clustering analysis. The results of analysis provide the directions of the short-term demand forecasting model.

• Journal of Information Technology Applications and Management
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• v.25 no.4
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• pp.171-184
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• 2018

Social media has been integrated into a part of travel industry. Subsequently, it has influenced tourists' travel behavior. Prior studies claim that individuals have different behaviors regarding the use of social media for travel purposes. With lack of studies focusing on age group, the objective of this study is to determine whether there is a difference in the motivation among three generations in using social media for the sake of sharing travel experiences. Finding shows that all generations use social media with similar motivation for travel purposes. They have high motivation in obtaining travel information before the trip and in sharing memorable travel experiences through social media. They also wanted to keep such information as personal document during and after the traveling.

• Journal of the Korean Geographical Society
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• v.46 no.6
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• pp.781-796
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• 2011

Mobility of elderly people is an important issue in Korea (ROK) where the aging process of the population is so rapid. This paper aims to examine the unique characteristics of elderly travel behavior in comparison to younger people and the changes in such characteristics given that Korea (ROK) has the world's fastest aging population. To this end, the paper analyzes two recent large scale survey data sets, each including more than a quarter of a million individuals' travel diaries in metropolitan Seoul, collected in 2002 and 2006, respectively. The analysis found that elderly travel differs greatly from younger people's in many aspects, and the mobility of the elderly, particularly those aged 65 to 69, has increased a great deal. Recent reforms of public transportation systems in the city could contribute to the increase in elderly mobility.