• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2004.04a
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• pp.321-332
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• 2004

The purpose of this research is to introduce the concept of "relationship formation factors" in inter-firm relations and to empirically demonstrate that they are effective in improving the relationship results by means of anmediating variable. Therefore, the basic model of this study consists of the independent, mediating, and dependent variables. First, the independent variable, that is, the relationship formation factors, is further classified into three components： transactional, relational, environmental characteristics. Then, the study empirically examines how each of the three components influences the dependent variable, that is, the business performance(Load Factor), by way of the mediating variables, that is, trust and relationship commitment.

• Journal of Navigation and Port Research
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• v.28 no.5
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• pp.373-384
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• 2004

The purpose of this research is to introduce the concept of "relationship formation factors" in inter-firm relations and to empirically demonstrate that they are effective in improving the relationship results by means of an mediating variable. Therefore, the basic model of this study consists of the independent, mediating, and dependent variables. First, the independent variables, that is, the relationship formation factors, are further classified into three components. transactional, relational, and environmental characteristics. Then, the study empirically examines how each of the three components influences the dependent variable. that is, the business performance(Load Factor), by way of the mediating variables, that is, trust and relationship commitment.

• Journal of the Korea Society of Computer and Information
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• v.10 no.4 s.36
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• pp.259-274
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• 2005

In this paper, we propose a methodology to estimate the number of users in e-Commerce systems. There have been a lot of previous work under the closed-LAN system environment. But the study on the number of acceptable users in real network environment is hard to find in the literature. Our research applies a Hybrid Simulation by using QoS results for end-to-end high-speed Internet service, and experiments are performed with regard to LAN and WAN, network equipments, and various network bandwidth. As result of the experiments we observed that the response time of high-speed Internet service media(Wireless LAN, ADSL, Cable, VDSL) depends heavily on the sequence and depth of transactions and on the ratio of transactional and non-transactional interactions. That is, as the network and application get more loads, the number of acceptable users decreases. By adding a cache server and an L4 switch to the simulation model, we analysed the changes in the number of users and client response time.

• Journal of Korean Society for Quality Management
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• v.46 no.4
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• pp.939-958
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• 2018

Purpose: The purpose of this study was to propose useful suggestions by analyzing causal effect relationship between quality of followership, perceived style of leadership, job satisfaction and team commitment in the aviation industry. Methods: For the analysis of this study, a survey was conducted on local flight attendant. A total of 364 surveys were collected and 336 effective samples were used for analysis. And the collected data were analyzed using Structural Equation Modeling. Results: The results of this study were as follows : First, In the relationship between quality of followership and perceived leadership styles, independent thinking has a positive effect on all six sub-factors of transformational and transactional leadership and active engagement has negative influence on all six sub-factors of transformational and transactional leadership. Inaddition As a result of total and direct and indirect effects, Idealized Influence of perceived leadership style indirectly influences between Quality of Followership and job satisfaction, Idealized Influence, Inspirational Motivation, Intellectual Stimulation, Individualized Consideration, Contingent Reward of perceived leadership style have been shown to have indirect effects on team Commitment Conclusion: Based on the characteristics of followers and the type of leadership, it is necessary to develop ways to develop job satisfaction and team commitment of airline crews. In addition, flight attendant act as leaders and followers of each other depending on their work characteristics. Therefore, it is necessary to understand the relationship between leadership and followership based on the results of this study.

• Journal of the Korean Society of Food Science and Nutrition
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• v.33 no.10
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• pp.1646-1652
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• 2004

This study is to help management of foodservices with the means of preparing a favorable food service environment which will likely improve employees' job satisfaction and present the plans for Quality leadership which are capable of effectively improving the aims of food service. Transformational leadership (4.08) that includes charisma (4.12), intellectual stimulation (4.12) and individual consideration (4.01) was more strongly observed by employees than transactional leadership (3.35) that includes contingent reward (3.99) and management by exception (2.70). According to employees' age, it was shown that individuals over 40 observed transformational leadership significantly more frequently than those below 30. When considering academic background, both transformational leadership and transactional leadership were more strongly observed in the group of lower education. When the type of employment was considered, contract workers showed higher individual consideration and contingent reward than regular workers. Also, when the consideration of working places was taken into account, employees who were employed by schools presented a stronger observance of transactional leadership than employees in industrial cooperation or hospitals. Employees, especially in schools, were more receptive to dietitians' contingent reward than hospital employees. Regarding age, dietitians below the age of 40 had stronger transformational leadership skills, but there was no significant difference in the case of transactional leadership. According to these items of leadership, dietitians over 40 felt stronger in management without exception. Relationship with co-workers was the highest among job satisfaction (3.84), coworkers (4.00), stability (3.60), autonomy (3.76). In the collective food service organization, there was a positive correlation between management expectations and the expectations of the dietitians' management styles and employees' job satisfaction.

• Journal of Internet Computing and Services
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• v.18 no.6
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• pp.127-136
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• 2017

The strategy that using data collection from Netflix uses for its services is different from traditional human interaction and the communication, and it is represented by the systematic algorithm that rooted from intelligent information system based on the human interaction and communication. These characteristics allowed the study to reflect the influence of 'Asset specificity' which affects the continuous consumption of the media services of Netflix users through economic psychological analysis based on transactional cost economics. The result from the survey on actual Netflix users, three types of specificity (Space specificity, time specificity, relational specificity) reduced perceived searching cost whereas perceived instrumentality has increased, eventually reinforces the commitment to the service. This implies that the service characteristics of Netflix, trying to communicate with the individuals based on intelligent information system are distinct from the existing platform services and it gives the significance of work very effective for user's continuous consumption of the media services.

• Journal of Distribution Science
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• v.18 no.2
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• pp.39-48
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• 2020

Purpose: This study examines components that dictate service quality of Online Travel Agencies. Research design, data and methodology: This study performed a survey that targeted people who have purchased travel products using Online Travel Agencies in the past year at Incheon International Airport. Out of 280 questionnaires, this study selected 249(88.9%) questionnaires for analysis. In analysis, this study used statistical package called 'SPSS 22'. Results: Based on the results, this study identified that company reputation and transactional stability influenced consumers' intent to share anecdotal and practical information. Conclusions: This study discovered several major findings. First, 'convenience' and 'price', two major factors in service quality, imposed positive effects on word-of-mouth intention of consumers. In particular, 'convenience' had the most significant impact. Next, this study verified the moderating effects of 'transaction safety' and 'reputation' on the effect relationships between 'convenience' and 'price', and consumer word-of-mouth intention. The results conclude that, in fact, some statistically significant differences among the effect degrees of the two independent variables on the dependent variable according to the safety level of transaction on Online Travel Agencies website do exist. In short, 'transaction safety' variable does have moderating effects on the above relationships.

• The Journal of the Korea Contents Association
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• v.8 no.12
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• pp.375-385
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• 2008

As hotel industry lately recognize that food and drink industry produces more profits than hotel rooms, multi-various and scientific management policies are required along with the management of profitability. Particularly, as hotel services have become more alike due to the development of technology and sharing information, opportunities for differentiation have decreased. Human resource is a significant key for the hotel business as it could lead to a success or failure. It would be overwhelming for employees if they carry all the burdens on their shoulders to impress the customers and improve the service culture in this fast-changing society with different colors of human desire. Therefore, it is essential to focus on developing strategies of efficient organizational as well as human resource management, and the managerial leadership with capability of understanding the organizational structure should play the leading role, considering the specific characteristics of hotel business. The purposes of the study are transformational leadership and transactional leadership comparison analysis of hotel F&B to management strategy.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.25 no.2
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• pp.77-95
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• 2014

The purpose of this study is to analyze ego state types of teacher librarians by using egogram of the Transactional Analysis. It is the ideal ego state types for teachers that NP (Nurturing Parent), A (Adult) and FC (Free Child) are much higher than CP (Critical Parent) and AC (Adapted Child). But the teacher librarians are under higher CP and AC rather than A and FC. It means that the teacher librarians consider their values and belief as right things. Also it seams that they have not a conciliatory attitude but a hardened attitude that emphasize rules and standards. These ego state may be obstacle to their instructors role under the constructivist learning environment highlighting self directed learning of students. So, in the training course for the teacher librarians, informational and educational service course and development programs of education contents and instructional materials should be reinforced in order to strengthen their teaching competence and partnerships.

• The Journal of Society for e-Business Studies
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• v.16 no.4
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• pp.139-154
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• 2011

Recently Internet keyword search service providers tends to use CPC advertizement method rather than CPM method. However researches how much the CPC method is beneficial to advertisers than CPM method in certain perspectives are insufficient and not performed systematically. So this paper tries to do comparative analysis about the two methods by analyzing the real transactional DB data from an advertizement agency. Due to the difficulties of direct comparison between the two methods because of their different expose positions on the Web and different types of attributes in DB, we did some preprocessing step for the transactional data. From the result of analysis, the click rate of CPC is higher than CPM by 1.3% and the unit cost for the CPC per one click is lower than CPM method by 51 Won. It shows the CPC method is more effective than CPM method for advertizement from the point of advertizement effectiveness (CTR) and advertizement cost (CPC). We hope this research would give useful information to advertisers and marketing managers in making advertizement strategy, marketing decision and budgeting.