• Title/Summary/Keyword: Tourism efficiency

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Visitors' Evaluation of Interpretive Media in Byeonsanbando National Park, Korea (변산반도국립공원 탐방객의 환경 해설 매체 이용평가)

  • Cho, Woo;Choi, Song-Hyun;Yoo, Ki-Joon
    • Korean Journal of Environment and Ecology
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    • v.23 no.2
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    • pp.127-134
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    • 2009
  • The purpose of this study were to provide basic visitor information for effective park management and to understand visitors' perception about the interpretive media which is utilized as environmental interpretation in Byeonsanbando National Park, Korea. To accomplish the purposes of study, a questionnaire survey was chosen and the 291 valid samples among them were analyzed. Among who used the interpretive media, the largest proportion used the visitor center exhibits, and the usage rate of interpretive label of woody plant and guided interpretation were shown to be relatively high. However, the park brochures(map) was evaluated that use efficiency was low. In the analysis of importance-performance for the environmental interpretation media, the mean of importance was 3.64 and that of performance was 3.03, which were lower than Chiaksan and Weolchusan National Park's survey data.

A Study on the Possibility of Introducing a Resources Circulation Type Livestock Zone of Reclaimed Land (간척지 자원순환형 축산단지의 도입 가능성 연구)

  • Yoon, Sung-Yee
    • Korean Journal of Organic Agriculture
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    • v.17 no.3
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    • pp.307-326
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    • 2009
  • The present study suggests a concept of resources circulation type agriculture and a concept of a livestock zone related to it and evaluated economical efficiency about a possibility of the resources circulation type livestock zone based on the concept. As a result, when the resources circulation type livestock zone is operated in an area of 1,300ha, it was evaluated that the profit of 11,244 hundred thousand won per year is generated, compared to the conventional agriculture. When light and heat expenses and roughage of Hanwoo production, production of TMR forage as well as income of the energy and composting business of livestock manure at the recycling center were considered in addition to that, it was judged that the present zone development bushiness has enough business feasibility. However, it is necessary that the support regulations, etc. is constructed so that all produced compost byproducts are used at farmhouses and the system related to facility investment assurance and assistance of operating expenses is maintained. It is thought that the complement of a system is also necessary so that energy or power generation expenses can be operated in the same conditions as other new & renewable energy, and the nation's purchase of carbon credits(CDM) is investigated and systemized in the early period, and construction of a revitalization plan of the business through budget securing of the Ministry of Agriculture and Forestry related to the trade of CDM and carbon emission rights is also a business that should be urgently developed. In the future, the change of an outside environment will further promote use of the energy. Also, as people, who don't know agriculture. farm village, increase day by day because of population concentration in a city, an opportunity that can new added value through experience tourism or educational programs utilizing them is increasing. Accordingly, if programs utilizing social characteristics, such as utilization as a space of tourism. leisure. experience, system construction of bio-energy and system construction that Micro Grid or Smart Grid as a dispersed storage and generation system is stabilized, are constructed, it can be said that revitalization or success conditions of the zone is further achieved.

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The Evaluation Analysis of the Local Fishing Port Construction Project in Connection with Fishery and Fishing Village (어장·어촌과 연계한 지방어항건설사업의 평가분석)

  • Shin, Seung-Sik;Park, Ju-Sam
    • Journal of Fisheries and Marine Sciences Education
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    • v.20 no.3
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    • pp.369-380
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    • 2008
  • The government has promoted the local fishing port construction project since 1972 for conquest of the crisis of the fishing village by withering of a fishery, the improvement in fishermen's living environment and quality of life, and promotion of fisheries. In order to estimate the local fishing port construction project objective and synthetically, and to grope for the method proposal of system establishment of the project, the monitoring survey was carried out. The monitoring survey was classified into the program and the performance monitoring. The program monitoring was carried out in order to investigate the project fit for the inhabitants of a fishing village. The performance monitoring was carried out in order to investigate the development latent powers, fishery latent powers, tourism latent powers of a fishing village, rural settlement conditions, etc. using various statistical materials. Since investigating the measured value before executing a policy was not completed, the project effect was compared with the measured value of other areas. According to the local fishing port construction project, the development latent powers, fishery latent powers, and tourism latent powers of the fishing village where the project was undertaken improved greatly, and income of the fishing village increased greatly. As a result of comparing project fit in order to evaluate the project, the project fit of the local fishing port construction project area was higher than the non-project area. Desirable method proposal of monitoring survey was established and the method for raising the efficiency of monitoring survey was extracted.

A study on the status and improvement of preliminary feasibility study of culture and tourism projects (문화.관광부분사업의 예비타당성조사 실태분석 및 개선방안 연구 -운용관리비용 분석을 중심으로-)

  • Sun, Shu-Li;Kim, Ju-Hyung;Shin, Sung-Wooi;Kim, Jae-Jun
    • Korean Journal of Construction Engineering and Management
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    • v.8 no.6
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    • pp.129-138
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    • 2007
  • According to the preceding research outcomes, feasibility studies on public construction projects were incorrect and subjective. To resolve the problems, Korean government initiated Preliminary Feasibility Study (PFS) system prior to undertaking the main feasibility study. The PSF can be categorized into four areas such as road, railroad, harbor, airport, and Culture & Tourism (C&T). Especially when it comes to complex due to the introduction of five-weekday working system and local $government^{\circ}{\phi}s$ self administrative system. As a result, the standardization and legislation of the PSF can not be operated effectively. Accordingly this paper seeks to 1) identify actual condition of conducted PSF in C&T; 2) set up analytical model considering cost factor of economical efficiency and seek obstacles of PSF system; 3) suggest improvement plan for construction PSF projects.

Visitors' Attitudes about Interpretive Media in Weolchulsan National Park (월출산국립공원 탐방객의 환경해설 매체에 대한 탐방객 태도)

  • Cho Woo;Yoo Ki-Joon;Kim Dong-Pil
    • Korean Journal of Environment and Ecology
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    • v.20 no.2
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    • pp.143-152
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    • 2006
  • The purposes of this study were to provide basic visitor information for effective park management and to understand visitors' perception about the interpretive media which is utilized as a self-guide environmental interpretation in Weolchusan National Park. To accomplish the purposes of study, a questionnaire survey was chosen and the 196 valid samples among them were analyzed. Among who used the interpretive media, the largest proportion used the information board of park use-resources, and the usage rate of interpretive label of woody plant, interpretive sign of cultural asset, and self-guide tour were shown to be relatively high. However, the park brochures(map), bulletin boards, park web sites, LED sign, and visitor center exhibits were evaluated that use efficiency was low. In the analysis of importance-performance, visitors were perceiving the importance of all form of interpretive media greatly. The performance of interpretive media was also evaluated as affirmative.

The Role of Franchising on the Restaurant Firms' Performance during COVID-19 (코로나-19 팬데믹 상황에서 외식기업의 경영성과와 프랜차이즈의 역할)

  • SUN, Kyung-A;KIM, Seung-Hyun
    • The Korean Journal of Franchise Management
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    • v.13 no.4
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    • pp.39-48
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    • 2022
  • Purpose: COVID-19 has negatively influenced the financial performance of restaurant firms. Previous literature suggests that the franchising strategy effectively helps restaurant firms recover from difficult business conditions through various methods for expanding business size and enhancing business efficiency. According to risk-sharing theory, restaurant franchisors may minimize operational risks by sharing the risks with their franchisees. For instance, restaurant franchisors could generate more stable cash flow using franchise fees from their franchisees. However, research on the effect of franchise's risk reduction factor on business performance during pandemic is scarce. Thus, this study aims to examine the positive moderating effect of franchising between COVID-19 and restaurants' financial performance. Research design, data, and methodology: Panel data including financial information and franchising status of restaurant firms were collected for analysis. In order to control for unobserved firm-specific factors, generalized least squared estimation in fixed effects model was conducted. Huber-White robust standard errors were used to deal with heteroscedasticity issues. Results: It was found that COVID-19 pandemic has a negative effect on the restaurants' financial performance such as ROA (return on assets), ROE (return on equity), and PM (profit margins), which confirms the findings from existing literature. More importantly, results show that the degree of franchising has a positive moderating effect on the relationship between COVID-19 and financial performance of restaurant firms. This suggests that more active engagement in franchising may decrease negative impacts of COVID-19 on the restaurants' financial performance. Conclusions: The study supports existing literature related to risk-sharing theory, by confirming that pandemics, such as COVID-19, negatively affect financial performance of the restaurants. Furthermore, it was found that franchising strategy can help lessen negative impacts of pandemics on the firm performance. These findings can contribute to the franchise and restaurant management literature by suggesting the role of franchising in reducing business risks, thereby positively affecting financial performance. Moreover, this study offers business managers of franchisors and franchisees insights for utilizing franchising in restaurant risk management. Policymakers may also gain information on aiding restaurant firms during global crisis, such as COVID-19.

A Study on Importance Setting of Activation Elements in Domestic Tourist Destinations Regeneration Consequent on the Cause of Stagnation or Decline (정체·쇠퇴원인에 따른 국내 관광지 재생 활성화 요소의 중요도 설정 연구)

  • Kim, Jung Jae;Lee, Kyung Jin
    • Journal of the Korean Institute of Landscape Architecture
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    • v.44 no.6
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    • pp.107-119
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    • 2016
  • Currently, 230 domestic tourist destinations have been designated, established, and operated in accordance with the Tourism Promotion Act. According to the results of preceding research, more than 30% of them have been getting into the stagnation or decline stage. This is becoming a burden to local governments operating and managing tourist destinations, making it necessary to seek resolution measures. Thus, this study determined the activation elements of stagnant/declined tourist destinations regeneration to deal with problems of domestic stagnant or declined tourist destinations and also to regenerate rational and sustainable tourist destinations. This study conducted a survey with experts based on causes for stagnation and decline of domestic tourist destinations suggested by preceding research. Based on the survey results, the activation elements of stagnant/declined tourist destinations regeneration were drawn through the Delphi Technique and Analytic Hierarchy Process. And then the priority and weight of the drawn activation elements of stagnant/declined tourist destinations regeneration were drawn for the sake of reasonable project progress of tour site regeneration. In the results of the analysis, as activation elements of stagnant/declined tourist destinations regeneration, a total of seven upper-attributes, 23 sub-attributes, and 66 detailed-elements were drawn. It would be possible to raise the efficiency of projects and rational decision-making when executing future tourist destinations regeneration projects by using the activation elements drawn. Also, the drawn elements could be applied to the actual tourist destinations regeneration projects as measures for the stagnant/declined domestic tourist destinations' contribution to the vitalization of local economy based on sustainability, prohibition of thoughtless development of domestic tourism projects, and also efficient use of tourism resources.

The Effect of Efficiency Evaluation on the Organizational Effectiveness of the Cabin Crew's Competency -Focusing on the Job Satisfaction of the Personal Capacity of Airline Cabin Crews-

  • PARK, Hyun-Seo;PARK, Hye-Yoon
    • Journal of Distribution Science
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    • v.17 no.7
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    • pp.5-13
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    • 2019
  • Purpose - In order for companies to be competitive and adapt to the trend of development, it is important for many airlines to secure outstanding human resources and the need to nurture them. It can be expected that by systematically analyzing and organizing the characteristics and types of competences considering the duties of the airline cabin crew, the personal and organizational capacities of the cabin crew can be defined and presented theoretically. Research Design, Data, and Methodology - This survey was conducted over a seven-month period from February 1 to September 30, 2018 and was designated as a domestic airline flight attendant. Direct visits to Incheon International Airport and Gimpo International Airport were also conducted through an online questionnaire. A total of 515 questionnaires were used for empirical analysis. To verify two hypothesis of this study, a regression analysis and exploratory factor analysis (EFA) were performed using SPSS WIN 26.0. Results - Analysis on the impact of personal capacity of airline cabin crew on job satisfaction showed that technical competence, knowledge capacity and ability capacity, which are sub-factor factors of personal capacity, had a positive effect on job satisfaction. Recovery resilience also plays a positive role in relationships between individual competence and job satisfaction. Conclusions - It has been empirically analyzed that the personal characteristics of the airline crew have a significant effect on flight attendant's job satisfaction. It can be seen that flight attendants tend to perform well beyond what is required in their duties, and that active and confident cabin crew members tend to perform well in the direction of improving their duties, and are also highly satisfied with their duties.

Determination of the Suitability Evaluation Indices of a Riverside-Reservoir Space Planning (천변저류지 공간계획의 적합성 평가지표 선정)

  • Jang, Dong-Su;Baek, Mi-Na
    • KIEAE Journal
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    • v.9 no.3
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    • pp.21-27
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    • 2009
  • The goal of this paper is to determine the suitability evaluation indices of a riverside reservoir space planning by classifying major indicators and calculating AHP(Analytical Hierarchy Process) based weights of them. The major indicators were set up based on literature review and questionnaire survey to experts. Four indicator categories were developed: location, environment, resource availability and economical efficiency. And they were divided into 12 sub-categories for calculating AHP-based weights. First, as for the major indicator categories, the calculation shows that the weighted index of environment is the most important at 0.458, followed by location at 0.128, economical efficiency at 0.170 and resource availability at 0.154. This suggests that environment is getting more public attention and the reservoir is regarded as a facility that is connected to a river. Those weight values were considered in calculating final weights for each of 12 sub-categories. Among them water quality and ecological environment take top ranks at 0.190 and 0.186, respectively. The lower ranks include access 0.112, resource availability of site 0.082, tourism resource 0.078, users 0.076, available land 0.052, area of site 0.031, shape of site and deterioration level 0.030 and percentage of private land 0.030 - which represents general considerations in other space planning. The difference of the top rank (water quality, 0.190) and the last one (percentage of private land, 0.027) is 0.163. The above result shows that users regard environmental aspect and resource availability more important than easiness of construction.

Festival Character Creation Guidelines for the Region's Unique Cultural Forms (독창적인 지역문화 형성을 위한 축제캐릭터 제작 가이드라인)

  • Choi, Jung-Youn
    • The Journal of the Korea Contents Association
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    • v.15 no.2
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    • pp.208-222
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    • 2015
  • Competition among local governments in a competitive global festival and the festival is going to become the intensify regional strategies as enabled by the improved local image production and has been a symbol of the festival and each municipality is competitive. Is required as a symbol for the symbol can be passed to the consumer in this situation differentiated festive images efficient communication studies on the character. When viewed as a symbolic sign for the character representation of activities for the festival, Can provide a logical framework that is distinct from the idea of a character who relies on intuition and the creative semiotics. In this research paper a semiotic analysis of the character and the character string to enhance communication efficiency concept, Festival effect, we analyzed the correlation of the local culture. Empirical analysis of consumer images, Shared on the basis of empirical results to the consumer means, the paper shows that the influence of each of the other factors is reflected in the character according to the signifier local cultural characteristics and a character region on the concept of a character form culture semiotics interpretation element influences the guidelines of the characters that may be produced.