The purpose of this study is to identify whether franchisee-perceived franchisor's proactiveness, innovativeness and risk-taking affect franchisee-perceived affective commitment with franchisor, and the affective commitment affects franchisee-perceived external representation and service delivery. Based on total 280 samples obtained from owners or managers of franchise fast-food restaurants in located in Yeongnam province, the research findings are as follows. Firstly, the innovativeness and risk-taking positively affect the affective commitment. Secondly, the affective commitment positively affects external representation and service delivery. But proactiveness does not affect the affective commitment significantly. These findings imply that firstly, franchisor should investigate consumer trends periodically and develop new successful menus and services more than competitors do, and implement new marketing techniques innovatively towards these menus and services. Secondly, franchisor had better adopt high return/risk strategies because of deepened competition and do bold decisions of price change etc. Also, in order to increase proactiveness, franchisor needs to launch new menus and services earlier than competitors and occupy market in advance, which strengthens affective commitment with franchisees. Thirdly, in order to increase affective commitment with franchisees, franchisor needs to match franchisor's value with franchisee's value and same value means same objective. Lastly, limitations and further research directions are also discussed.
Journal of the Korea Academia-Industrial cooperation Society
/
v.18
no.2
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pp.123-129
/
2017
This study investigated the dental prosthesis condition from the sixth primitive data of Korea National Health and Nutrition Examination Survey to analyze and compare the necessity of existent dental prosthesis condition, dental bridge and dentures in order to determine the real oral health condition by educational level targeting adults aged over 20 years old. From the results, based on demographic-sociologic features, 32.2% of females were under elementary school graduation level, which was lower than males, and the educational level decreased with increasing age, and these trends were statistically significant. As for income level, 45.3% of university graduates had the highest income level and 77.4% of this age group were professionals, which was the highest percentage and was statistically significant. In terms of dental prosthesis condition according to educational level, the under elementary school graduation group had the most dental prosthesis and the greatest need for partial dentures and full dentures. As for the necessary number of fixed implants, the upper jaw had the most number of fixed implants and in the lower jaw, the under middle school graduation needed the most fixed implants.
An, Phil-Gyun;Eom, Seong-Jun;Cho, Suk-Yeong;Kim, Sang-Bum
Journal of Korean Society of Rural Planning
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v.26
no.4
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pp.27-39
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2020
With the COVID-19 pandemic, the global economy has stagnated and our daily lives have changed. The rural economy is also experiencing damage, such as an average of 65% or more decrease in the number of visitors to rural experience resort villages due to the spread of COVID-19. In order to minimize the damage arising from the prolonged coronavirus, a hospitality system in response to changes in rural tourism behavior and consumer demand is needed to revitalize rural areas and maintain continuous economic independence. Therefore, this study attempted to find ways to utilize landscape resources such as education, culture, history, and ecology in order to complement the existing experience programs in connection with local resources and local environment. Wibong Village, which is the subject of the study, attempted to revitalize the village using the resources through the "Creative village creation" project in 2015. Due to poor management of historical resources, difficulty in operating experience programs, and response to changes in the natural environment, the rate of implementation of the project plan was very low. Currently, the demand for experience is also decreasing due to the COVID-19 effect, so it was judged that it was necessary to develop an experience village program suitable for the needs of experienced visitors by discovering additional local resources for the continuous operation of the experience village. In order to solve the problem of the use of landscape resources and the spatial composition of the study site, additional investigations of local resources were made, and an experience program course that could be operated by theme was proposed by configuring a space suitable for the use of landscape resources. By dividing the additionally investigated landscape resources into history, ecology, and region, an experiential course was created to separate the traffic lines, and the space composition for large-scale experienced visitors that had been previously operated was constructed in a form suitable for the post-corona era. In addition, at least two experiential tour courses that can be operated by period were proposed to maintain economic effects. Starting with this study, if further research on the creation and spatial composition of a rural experience village centered on the connection with the region, it will be used as research results that can be referenced in projects such as village creation, rural space planning, and living area analysis. It is expected that it will be able to effectively cope with the construction of a rural area suitable for the post-corona era, where demand is expected to increase in the future.
Kim, Young-Jin;Kang, Dong-Jin;Choi, Jin-ah;Son, Yong-hoon
Journal of Korean Society of Rural Planning
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v.29
no.3
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pp.39-52
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2023
There is a clear need to enhance the attractiveness of rural areas by leveraging their core assets to respond to emerging mega-trends. This paper analyzes the progress of the direct payment program that has been implemented to preserve agricultural landscapes in rural areas, using spatial information data. The study identified the planting characteristics of landscape crops, spatial utilization characteristics of the system, and utilization characteristics of the system by the beneficiaries. According to the analysis, the spatial utilization characteristics of the system could be classified into eight types: tourism resources and nearby agricultural areas, designation across the entire rural area, agricultural areas around villages, large-scale agricultural areas, small-scale agricultural areas, scattered and dispersed areas, independent parcels of land, and ranches. Based on the characteristics and limitations of the landscape preservation direct payment system, this study provides directions for future rural specialized zones. The landscape preservation direct payment system focuses on income support for farmers and providing agricultural benefits in terms of public interest. Meanwhile, the landscape agricultural zone serves as a rural specialized zone, highlighting the need to explore the direction of integrated rural landscape management. It is important for farmers, as the key stakeholders, to preserve the agricultural landscape in rural areas. Forming community-level cooperatives and engaging in relevant activities are crucial for achieving this goal. In order to actively preserve the agricultural landscape, it is necessary to consider the resumption of financial support for village landscape preservation activities, along with the designation of landscape agricultural zones. There is a need to conduct a specific review and explore measures to accommodate the designated landscape complexes at the local government level. The higher the ratio of designated landscape complexes, the more agricultural landscape management based on public value has been carried out. The designation of such landscape complexes can be seen as a demand for voluntary utilization of agricultural landscapes in the region. Moreover, as the ratio of designated landscape complexes increases, it becomes evident that farmers at the village level actively participate in agricultural landscape preservation and contribute to providing public value or utilize it as a tourism resource. This highlights the need for managing agricultural landscapes at the village level within the appropriate context.
The purpose of this study was to investigate the trends of studying on job crafting in Korea and explore the future direction of studying on job crafting. For this purpose, this study selected KCI indexed 61 empirical studies which are published by end of August 2019. Through the analyzing on these 61 empirical articles on job crafting, this study tried to show the trends about Korean translation of 'job crafting', measurement scale, dimensions, and related variables. The results showed that mostly empirical studies on job crafting have been conducted after 2015. The academic field of those studies are mainly in psychology, human resource development, human resource management and tourism. The study results identified also there are various translated Korean terminology for 'job crafting' in Korean empirical studies. Regarding the measurement scale, the fact that Job Crafting Questionnaire and Job Crafting Scale has been mostly used was found. The results showed that the job crafting has been used equally as independent, dependent, and mediator variables. Finally, the empirical studies on job crafting in Korea have identified 48 predictors and 29 research variables that were predicted by job crafting. Among those variables, several ones have been used as a predictor and a variable which is affected by job crafting based on study settings. Based on the study results, theoretical and practical implications are suggested for future studies.
Bereket Roba Gamo;Yoon-Ji Choi;Jung-Shin Choi;Joo-Lee Son
Journal of Agricultural Extension & Community Development
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v.29
no.4
/
pp.265-280
/
2022
Rural life improvement has remained a key policy concern for the governments of most developing countries. However, developing countries mostly focused on agricultural productivity and technology development while implementing rural development policies. This paper was aimed at constructing the trends and identify the major tasks implemented through the rural life improvement programs in Korea and describing rural development efforts in Ethiopia after the Second World War. The data was generated through an intensive review of literature and focus group interview in Korea. The two countries in general and their rural areas in particular, were poor and almost similar initially. While the condition of rural Korea rapidly transformed since 1960s, rural Ethiopia has not yet experienced major improvement. Although different rural development efforts have been made in Ethiopia, erratic policies implemented by the different political regimes across time emerge to be one of the main factors behind the poor performance of the of the rural sector. Further, while the Korean government's rural development policy gave equal emphasis to improvement of agricultural production base as well as rural life improvement right from its inception, the Ethiopian rural development policy has rather neglected the rural life improvement aspect. Diversification of rural economy was also another priority area in Korea's rural development policy through agro-processing, rural tourism, and non-farm employment opportunities whereas this has not been the case in Ethiopia's rural development policy. We suggest some lessons that Ethiopia might adapt for its rural life improvement endeavors.
As users of mobile devices such as smart phone are rapidly growing owing to the development of information technology, interest for information retrieval and a variety of services using mobile devices is gradually increasing. Users want to get the tourist information service through the use of mobile devices and accordingly, Korea local governments are trying to provide a variety of services on the mobile tourist information via smart phone. As more interest and requirements on mobile tourist information service, researches on types and preferences of mobile tourist information, measurement of the quality of service, the user's satisfaction and re-use is currently being done. However, meanwhile, the research on the content analysis classified and investigated a wide variety of numerical rating scale such as research topics of research papers, research methodology is wholly lacking. Thus, in terms of the research need on a systematic study of the domestic mobile tourist information, this study presented the research tendencies and implications of yearly research trends, research subjects, statistical analysis techniques, research methods, research models and theories related to the mobile tourist information focusing on journals listed on the National Research Foundation of Korea.
KSCE Journal of Civil and Environmental Engineering Research
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v.39
no.6
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pp.893-901
/
2019
Land development is an essential process to provide lands for housing, industrial, and tourism complex. The development and application of construction automation technology in land development construction are, however, not matured yet. Since land development requires massive investment in terms of cost and effort, the benefits of implementing earthwork construction automation technology could also be enormous. As such, the deployment of advanced technology needs to be assessed. In this paper, by investigating domestic and international advanced earthwork technology, 8 candidate technologies to be developed is derived. These technologies are then prioritized using AHP and web-based survey that distributed to experts in the field of civil and infrastructure. As a result, advanced earthwork fleet management platformization and tele-operation systems for unmanned earthwork are identified as the top priority. Besides through sensitivity analysis, the trends of the technology rank by the weight distribution of the evaluation factor is investigated. Consequently, the research and development processes for the earthwork construction automation technology in land development are explored and based on the results, the research and development road map plan is established.
Journal of the Korean Institute of Landscape Architecture
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v.35
no.2
s.121
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pp.25-36
/
2007
This case study offers fundamental data for the research and construction of future of water. It also provides an understanding of the design and characteristics of the existing water bodies in urban parks. This study was begun by conducting field research on the completion of the construction of 67 different urban parks located in the downtown areas of the following cities: Gimhae, Yangsan, Changwon, Masan, and Jinju. The field research was conducted from July to October of 2006. Additional research was performed in July of 2007. Construction trends were examined and the design and characteristics of the types of locations, shapes, scales, materials, and added objects for the enhancement of recreational value of the 31 water bodies constructed in 18 urban parks out of the 67 were analyzed. According to the results of the study, the most common design feature was a fountain that shot up. The bodies of water were designed by using a simple technique in accordance with the basic principles of location, shape, size, materials, and added objects for the enhancement of recreational value, with the exception of a few different factors in the research subjects. In conclusion, it can be recommended that further research be conducted in the consideration and various plans of location, shape, size, materials, and added objects for the enhancement of recreational value of future constructions of water bodies in urban parks in order to offer a more pleasant environment to the users.
The cruiser trip which can have various experiences in a short time is growing as the best tourism package because there is less leisure time in contrast of the increased income in 21C. in other words, as the demand of the tourist goes up, the number of ships built newly is increasing. The order of the ship keeping first and second rank in Korea has arranged a long-term strategy in order to get into the global market with the cruiser with the high value added. They also set the objective related to the cruiser design and skillful construction work. We need to observe the change and trend of the cruiser with a care at this time when the cruiser industry is launched out. In this study, the cruiser industry is divided by four periods: the spring time, the depressed time, the developing time and the peak time, on the basis of the trend of the development and the change of space structure. In addition, it was analyzed in this study that there were the various trends such as the ratio, the structure and the type of the space as well as the interior plan in the passenger's residential place The aim of this study is to present the fundamental material about the interior plan to prepare for building the domestic cruisers in a foreseeable future.
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