• Journal of The Korean Association of Information Education
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• v.23 no.6
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• pp.543-550
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• 2019

In 2006, Janet Wing defined computational thinking and operated SW education as a formal curriculum in the UK in 2013. This study collected related research papers by using computational thinking, which has recently increased in importance, and analyzed it using text mining. In the first, CONCOR analysis was conducted with the keyword of computational thinking. In the second, text mining of the components of computational thinking was selected by the repr23esentative academic journals at domestic and foreign. As a result of the two-time analysis, first, abstraction, algorithm, data processing, problem decomposition, and pattern recognition were the core of the study of computational thinking component. Second, research on convergence education centered on computational thinking and science and mathematics subjects was actively conducted. Third, research on computational thinking has been expanding since 2010. Research and development of the classification and definition of computational thinking and components and applying them to education sites should be conducted steadily.

• Journal of Korean Clinical Nursing Research
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• v.25 no.1
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• pp.80-90
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• 2019

Purpose: The aim of this study was to identify the research trends of articles published in the Journal of Korean Clinical Nursing Research from 2000 to 2017 by a text network analysis using keywords. Methods: This study analyzed 600 articles. The R program was used for text mining that extracted frequency, centrality rank, and keyword network. Results: From 2000 to 2009, keywords with high-frequency were 'nurse', 'pain', 'anxiety', 'knowledge', 'attitude', and so on. 'Pain', 'nurse', and 'knowledge' showed a high centrality. 'Fatigue' showed no high frequency but a high centrality. Keywords such as 'nurse', 'knowledge', and 'pain' also showed high frequency and centrality between 2010 and 2017. 'Hemodialysis' and 'intensive care unit' were added to keywords with high frequency and centrality during the period. Conclusion: The frequency and centrality of keywords such as 'nurse', 'pain', 'knowledge', 'hemodialysis', and 'intensive care unit' reflect the research trends in clinical nursing between 2000 and 2017. Further studies need to expand the keyword networks by connecting the main keywords.

• The Journal of Information Systems
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• v.30 no.4
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• pp.1-20
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• 2021

Purpose Nowadays, Autonomous Sensory Meridian Response (ASMR) is rapidly growing in popularity and increasingly appearing in marketing. Not even in TV commercial advertisement, ASMR also fast growing in one-person media communication, many brands and social media influencers used ASMR for their marketing contents. The purpose of this study is to measure consumers' perceptions about the products in ASMR marketing content and compare the differences in communication effect of ASMR content creator between product review and how-to in the same Macro tier influencer - the YouTuber that has 10,000-100,000 subscribers. Design/methodology/approach The research methods selected ASMRtist that do product review content and how-to content, Text comments data was collected from 200 videos of tech-device review videos and beauty-fashion videos. A total of 52,833 text comments were analyzed by applying the LDA topic modeling algorithm and social network analysis. Findings Through the result, we can know that ASMR is good at taking attention of viewers with ASMR triggers. In the Tech device reviews field, ASMR viewers also focus on the product like product's performance and purchase. However, there are many topics related to reaction of ASMR sound, trigger, relaxation. In the Beauty-fashion field, viewers' topics mainly focus on the reaction of the ASMR trigger, response to ASMRtist and other topics are talking about makeup - fashion, product, purchase. From LDA result, many ASMR viewers comment that they feel more comfortable when watching the marketing content that uses ASMR. This result has shown that ASMR marketing contents have a good performance in terms of user watching experience, so applying ASMR can take more consumer intention. And the result of social network analysis showed that product review ASMRtist have a higher communication effectiveness than how-to ASMRtist in the same tier. As an influencer marketing strategy, this study provides information to establish an efficient advertising strategy by using influencers that create ASMR content.

• The Korean Journal of Applied Statistics
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• v.36 no.6
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• pp.501-514
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• 2023

When analyzing high dimensional data such as text data, if we input all the variables as explanatory variables, statistical learning procedures may suffer from over-fitting problems. Furthermore, computational efficiency can deteriorate with a large number of variables. Dimensionality reduction techniques such as feature selection or feature extraction are useful for dealing with these problems. The sparse principal component analysis (SPCA) is one of the regularized least squares methods which employs an elastic net-type objective function. The SPCA can be used to remove insignificant principal components and identify important variables from noisy observations. In this study, we propose a dimension reduction procedure for text data based on the SPCA. Applying the proposed procedure to real data, we find that the reduced feature set maintains sufficient information in text data while the size of the feature set is reduced by removing redundant variables. As a result, the proposed procedure can improve classification accuracy and computational efficiency, especially for some classifiers such as the k-nearest neighbors algorithm.

• Journal of Information Technology Services
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• v.19 no.4
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• pp.1-11
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• 2020

Through text mining, sentiment analysis, and semiotics analysis, this study aims to reinterpret the meaning of user emotional words and related words to derive strategic elements of brand and design. After selecting a local car manufacturer whose user opinion on the brand is a clear topic, web-crawl the car comments of the manufacturer directly created by the users online. Then, analyze the extracted morphology and its associated words and convert them to fit the marketing mix theory. Through this process, propose a methodology that allows consumers to supplement and improve brand elements with negative sensibilities, and to inherit elements with positive sensibilities and manage brands reasonably. In particular, the Map presented in this study are considered to be fully utilized as information for overall brand management.

• Asia pacific journal of information systems
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• v.15 no.4
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• pp.153-164
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• 2005

Nowadays, large amounts of XML documents are available in the Internet. Thus, we need to analyze them multidimensionally in the same way as relational data. In this paper, we propose a new framework for multidimensional analysis of XML documents, which we call XML-OLAP. We base XML-OLAP on XML warehouses where all fact and dimension data are stored as XML documents. We build XML cubes from XML warehouses. We propose a new OLAP language for XML cubes, which we call XML-MDX. XML-MDX statements target XML cubes and use XQuery expressions to designate measure, axis and slicer. They incorporate text mining operations for aggregating text data. We apply XML-OLAP to the United States patent XML warehouse to demonstrate multidimensional analysis of XML documents.

• Journal of information and communication convergence engineering
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• v.17 no.1
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• pp.41-48
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• 2019

In recent years, sentiment analysis research has become popular. The research results of sentiment analysis have achieved remarkable results in practical applications, such as in Amazon's book recommendation system and the North American movie box office evaluation system. Analyzing big data based on user preferences and evaluations and recommending hot-selling books and hot-rated movies to users in a targeted manner greatly improve book sales and attendance rate in movies [1, 2]. However, traditional machine learning-based sentiment analysis methods such as the Classification and Regression Tree (CART), Support Vector Machine (SVM), and k-nearest neighbor classification (kNN) had performed poorly in accuracy. In this paper, an improved kNN classification method is proposed. Through the improved method and normalizing of data, the purpose of improving accuracy is achieved. Subsequently, the three classification algorithms and the improved algorithm were compared based on experimental data. Experiments show that the improved method performs best in the kNN classification method, with an accuracy rate of 11.5% and a precision rate of 20.3%.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.24 no.5
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• pp.670-673
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• 2020

Recent advances in artificial intelligence have allowed for easier sentiment analysis (e.g. positive or negative forecast) of documents such as a finance reports. In this paper, we investigate a method to apply text mining techniques to extract in the financial report using deep learning, and propose an accounting model for the effects of sentiment values in financial information. For sentiment analysis with keyword detection in the financial report, we suggest the input layer with extracted keywords, hidden layers by learned weights, and the output layer in terms of sentiment scores. Our approaches can help more effective strategy for potential investors as a professional guideline using sentiment values.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.16 no.2
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• pp.676-691
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• 2022

An increasing number of companies in the fashion industry are using AI curation services. The purpose of this study is to investigate perceptions of and intentions to use AI fashion curation services among customers by using text mining. To accomplish this goal, we collected a total of 34,190 online posts from two Korean portals, Naver and Daum. We conducted frequency analysis to identify the most frequently mentioned keywords using Textom. The analysis extracted "various," "good," "many," "right," and "new" at the highest frequency, indicating that consumers had positive perceptions of AI fashion curation services. In addition, we conducted a semantic network analysis with the top-50 most frequently used keywords, classifying customers' perceptions of AI fashion curation services into three groups: shopping, platform, and business profit. We also identified the factors that boost continuous use intentions: usability, usefulness, reliability, enjoyment, and personalization. We conclude this paper by discussing the theoretical and practical implications of these findings.

• International conference on construction engineering and project management
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• 2015.10a
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• pp.97-100
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• 2015

Analysis of construction tender documents in overseas projects is a very important issue from a risk management point of view. Unfortunately, majority of construction firms are biased by winning contracts without in-depth analysis of tender documents. As a result, many contractors have incurred loss in overseas projects. Although a lot of risk analysis techniques have been introduced, most of them focus project's external unexpected risks such as country conditions and owner's financial standing. However, because those external risks are difficult to control and take preemptive action, we need to concentrate on project inherent risks. Based on this premise, this paper proposes a project-oriented risk mining approach which could detect and extract project risk factors automatically before they are materialized and assess them. This study presents a methodology regarding how to extract potential risks which exist in owner's project requirements and project tender documents using state of the art data analysis method such as text mining, data mining, and information visualization. The project-oriented risk mining approach is expected to effectively reflect project characteristics to the project risk management and could provide construction firms with valuable business intelligence.