• Title/Summary/Keyword: Structural social capital

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The Impact of Social Capital on Consumer Attitudinal Evaluations: An Empirical Study in Pakistan

  • CHAI, Zhengmeng;MALIK, Muhammad;HUSSAIN, Salamat;ABBAS, Sher;ALI, Najabat;ABBAS, Zaheer;MUNAWAR, Nousheen
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.3
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    • pp.149-157
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    • 2022
  • The primary goal of this study is to investigate the impact of social capital on consumer attitudinal evaluations. We propose a hypothetical receptacle, thereby applying a mediation framework because of social capital. We expect that increasing social capital would improve brand image and consumer-company (C-C) identification, resulting in positive in-role and extra-role customer behavior toward the brand. Data was collected from 425 respondents primarily from Karachi's five zones (East, West, North, South, and Central) and analyzed using confirmatory component analysis and structural equation design. The findings showed that social capital had a positive and significant relationship with customer extra-role behavior, as well as two mediators, brand image and consumer business identity. Furthermore, both mediators have a significant impact on both in-role and extra-role behavior. However, there is no evidence that social capital has a direct impact on in-role behavior. This study will help businesses in gaining a competitive advantage by concentrating on social capital to improve their brand image and customer relationship.

The Effects of Social Capital on Social Enterprise Performance (사회적 자본이 사회적 기업의 성과에 미치는 영향)

  • Lee, Jun-Hee
    • The Journal of the Korea Contents Association
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    • v.16 no.4
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    • pp.644-654
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    • 2016
  • The purpose of this study was to identify the elements of virtuous cycle to lay a foundation for the coevolution of corporations(organizations) and communities through corporate growth and distribution based on the social capital of social enterprises. The study aimed to categorize social capital into structural, cognitive, and relational capital and examine their effects on the economic and social performance of social enterprises. The subject companies include 250 of social enterprises registered at and certified by the Korea Social Enterprise Promotion Agency through random sampling. The study set two hypotheses and 6 particular hypotheses and performed correlation and regression analysis to empirically analyze the effects of social capital on social enterprise performance. The findings were summarized as follows: First, the study looked into the effects of social capital on economic performance and found that relational capital was proper for it. Second, the study also looked into the effects of social capital on social performance and found that relational capital was proper for it.

A Structural Relationships among Leisure Activity, Psychological Capital, and Quality of Life in Rural Healing Tourists (농촌 치유관광객의 여가활동 참여, 심리적 자본, 삶의 질의 구조관계 분석)

  • Kyung-Hee Kim;Yae-Na Park
    • Journal of Agricultural Extension & Community Development
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    • v.30 no.3
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    • pp.131-141
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    • 2023
  • This study aims to examine the structural relationships among leisure activity, psychological capital, and quality of life in rural healing tourists. Data were collected from 407 workers who had experience in rural healing tourism through an online survey. SPSS 28.0 and AMOS 28.0 were used for frequency, confirmatory factor, and structural equation modelling analysis. The results of structural equation modelling indicate participation in leisure activities had a positive effect on psychological capital. Psychological capital had a positive effect on quality of life. The results of this study suggest that leisure activities play an important role in improving workers' psychological capital. Through rural healing tourism, various outdoor activities, cultural activities, and social interaction with people using rural resources can help improve the psychological capital of workers.

A Study on the Cause and Effect of Assessment Index of Intellectual Capital and Performance of the Public Library (공공도서관 지적자본 평가지표와 성과의 인과관계 연구)

  • Park, Seong-Woo;Chang, Woo-Kwon
    • Journal of the Korean Society for information Management
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    • v.28 no.4
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    • pp.279-307
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    • 2011
  • Intellectual capital is the driving force for the competitive advantage and durability of the public library. This asset consists of the library members' competences, the organizational structure constructed by the members, and the interrelationships among the people sharing the same interests. These are called human capital, structural capital and social capital in the respective order. The purpose of the study was to provide foundational information for the public library's intellectual capital assessment as well as creating an experimental assessment model. It analysed the three characteristics of the capital, which generated an assessment index. In addition, it identified the relationship between the components of the intellectual capital and performance were discovered through empirical study to improve the assessment system.

Effect of Public Library-Mediated Information Sharing on the Construction of Social Capital (공공도서관 이용을 통한 정보공유가 사회자본 형성에 미치는 영향)

  • Lee, Seungmin
    • Journal of the Korean Society for Library and Information Science
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    • v.52 no.4
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    • pp.27-49
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    • 2018
  • This research empirically analyzed the effect of information sharing through the use of public libraries on the construction and consolidation of social capital of individuals. Through the survey targeting public library users, it was identified that the frequency of public library use and the participation of public library programs have positive effect on the recognition of information sharing and the reliability of information shared. In addition, information sharing among people became more active when public libraries mediate their information activities. This public library-mediated information sharing positively affects the construction of structural and relational social capital. In contrast, it does not have significant meaning on the construction of cognitive social capital, which means that information sharing and the use of public library relatively concentrate on satisfying personal information needs.

The effect of social capital, health risk behavior and health status on medical care utilization by the elderly (노인의 사회자본과 건강위해 행위 및 건강수준이 의료서비스 이용에 미치는 영향)

  • Woo, Kyung-Sook;Seo, Jae-Hee;Kim, Gye-Soo;Shin, Young-Jeon
    • Health Policy and Management
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    • v.22 no.4
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    • pp.497-521
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    • 2012
  • Objectives This study aimed to investigate the effect of social capital, health risk behavior and health status on medical care utilization by the elderly. The data and Research method Data were obtained from the 4th wave survey of the Korea Welfare Panel Study. 4,087 household members aged 65 years and over were subject to analysis. Descriptive statistics are used to describe the basic features of the data in a study. we performed a structural equation modeling(SEM) analysis to evaluate the effect of social capital and mediating effect of health risk behavior and health status. Results Results showed that factors related to medical care utilization of the elderly were different depending on types of service (inpatient and outpatient service) except health status. Age, higher social capital, more health-risk behavior and poorer health status were associated with increased use of inpatient service. Social capital was found to have a positive direct effect on it. Also, social capital had an indirect effect on reducing use of inpatient services by improving health status. On the other hand, lower age and higher household income tended to increase use of outpatient service, while higher social capital and higher health status were inversely related. Social capital had a direct effect and an indirect effect on reducing use of outpatient service and, at that time, health status played a mediating role. Conclusions Social capital may contribute to improve health status and indirectly reduce medical care utilization of the elderly by enhancing their health status. These results provide evidence that more policy and strategy considerations should be needed for the elderly to strengthen their social capital in order to enhance their levels of health and more efficient utilization of medical care.

Multi-level Analysis of the Antecedents of Knowledge Transfer: Integration of Social Capital Theory and Social Network Theory (지식이전 선행요인에 관한 다차원 분석: 사회적 자본 이론과 사회연결망 이론의 결합)

  • Kang, Minhyung;Hau, Yong Sauk
    • Asia pacific journal of information systems
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    • v.22 no.3
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    • pp.75-97
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    • 2012
  • Knowledge residing in the heads of employees has always been regarded as one of the most critical resources within a firm. However, many tries to facilitate knowledge transfer among employees has been unsuccessful because of the motivational and cognitive problems between the knowledge source and the recipient. Social capital, which is defined as "the sum of the actual and potential resources embedded within, available through, derived from the network of relationships possessed by an individual or social unit [Nahapiet and Ghoshal, 1998]," is suggested to resolve these motivational and cognitive problems of knowledge transfer. In Social capital theory, there are two research streams. One insists that social capital strengthens group solidarity and brings up cooperative behaviors among group members, such as voluntary help to colleagues. Therefore, social capital can motivate an expert to transfer his/her knowledge to a colleague in need without any direct reward. The other stream insists that social capital provides an access to various resources that the owner of social capital doesn't possess directly. In knowledge transfer context, an employee with social capital can access and learn much knowledge from his/her colleagues. Therefore, social capital provides benefits to both the knowledge source and the recipient in different ways. However, prior research on knowledge transfer and social capital is mostly limited to either of the research stream of social capital and covered only the knowledge source's or the knowledge recipient's perspective. Social network theory which focuses on the structural dimension of social capital provides clear explanation about the in-depth mechanisms of social capital's two different benefits. 'Strong tie' builds up identification, trust, and emotional attachment between the knowledge source and the recipient; therefore, it motivates the knowledge source to transfer his/her knowledge to the recipient. On the other hand, 'weak tie' easily expands to 'diverse' knowledge sources because it does not take much effort to manage. Therefore, the real value of 'weak tie' comes from the 'diverse network structure,' not the 'weak tie' itself. It implies that the two different perspectives on strength of ties can co-exist. For example, an extroverted employee can manage many 'strong' ties with 'various' colleagues. In this regards, the individual-level structure of one's relationships as well as the dyadic-level relationship should be considered together to provide a holistic view of social capital. In addition, interaction effect between individual-level characteristics and dyadic-level characteristics can be examined, too. Based on these arguments, this study has following research questions. (1) How does the social capital of the knowledge source and the recipient influence knowledge transfer respectively? (2) How does the strength of ties between the knowledge source and the recipient influence knowledge transfer? (3) How does the social capital of the knowledge source and the recipient influence the effect of the strength of ties between the knowledge source and the recipient on knowledge transfer? Based on Social capital theory and Social network theory, a multi-level research model is developed to consider both the individual-level social capital of the knowledge source and the recipient and the dyadic-level strength of relationship between the knowledge source and the recipient. 'Cross-classified random effect model,' one of the multi-level analysis methods, is adopted to analyze the survey responses from 337 R&D employees. The results of analysis provide several findings. First, among three dimensions of the knowledge source's social capital, network centrality (i.e., structural dimension) shows the significant direct effect on knowledge transfer. On the other hand, the knowledge recipient's network centrality is not influential. Instead, it strengthens the influence of the strength of ties between the knowledge source and the recipient on knowledge transfer. It means that the knowledge source's network centrality does not directly increase knowledge transfer. Instead, by providing access to various knowledge sources, the network centrality provides only the context where the strong tie between the knowledge source and the recipient leads to effective knowledge transfer. In short, network centrality has indirect effect on knowledge transfer from the knowledge recipient's perspective, while it has direct effect from the knowledge source's perspective. This is the most important contribution of this research. In addition, contrary to the research hypothesis, company tenure of the knowledge recipient negatively influences knowledge transfer. It means that experienced employees do not look for new knowledge and stick to their own knowledge. This is also an interesting result. One of the possible reasons is the hierarchical culture of Korea, such as a fear of losing face in front of subordinates. In a research methodology perspective, multi-level analysis adopted in this study seems to be very promising in management research area which has a multi-level data structure, such as employee-team-department-company. In addition, social network analysis is also a promising research approach with an exploding availability of online social network data.

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The Formation of Social Capital in Korean Village - Experience of Saemaul Undong in the 1970s - (한국 마을단위 사회적 자본의 형성 -1970년대 새마을운동의 경험-)

  • Lee, Misook
    • Journal of Agricultural Extension & Community Development
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    • v.24 no.3
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    • pp.199-209
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    • 2017
  • This research started from the perspective that dynamics of the Saemaul Undong in the village which is a unit of saemaul development is the formation of social capital. The subjects of this research are 122 success village stories of Saemaul Undong in 1970~1979. Through the content analysis, it extracted the social capital elements in the Saemaul Undong practice process and analyzed their characteristics. As a result of the research, it was confirmed that the formation and utilization of internal and external networks, which are structural capital, actively developed. Saemaul Undong contributed to formation and strengthening of relational capital such as trust and norms. This will be used as a basic data for research on Saemaul Undong, and it can be used as an index of the participation of villagers in rural development strategy of developing countries.

A Comparison of Social Capital Tools Developed by International Institutes and Nations (국제기구 및 국가 개발 사회자본 측정도구 비교)

  • Kim, Eun-Mi;Bae, Sang-Soo
    • Journal of agricultural medicine and community health
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    • v.37 no.3
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    • pp.111-130
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    • 2012
  • Objective: The purpose of this study was to identify and compare social capital measurement tools for the convenient use in public health studies. Method and result: This study examined and compared social capital tools developed individually by the World Bank, the OECD, the United States, United Kingdom, Canada, Australia, Ireland, and Korea. A comprehensive framework was constructed with six conceptual dimensions and sixteen indices. The six dimensions included Membership, Network, Trust, Information and communication, Social and civic participation, and Social cohesion and exclusion, which connoted the structural, cognitive, bonding, bridging, operative, and output elements. The indices of each tool were respectively matched to the indices of the comprehensive framework. The comprehensive tools were Integrated Questionnaire for the Measurement of Social Capital (SC-IQ) of the World Bank with 27 questions and the European Social Survey (ESS) of the OECD with 80 questions. Conclusion: The SC-IQ should be utilized in public health studies due to its simplicity yet comprehensiveness as a social capital tool. The ESS should also be considered as a comprehensive tool.

A Study on the Measurement of Social Capital Created in Public Libraries - Focused on Public libraries in Jeonnam-Province - (공공도서관의 사회자본 측정에 관한 연구 - 전남지역 공공도서관을 중심으로 -)

  • Park, Seong-Woo
    • Journal of Korean Library and Information Science Society
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    • v.45 no.1
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    • pp.197-215
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    • 2014
  • This research attempted to analyze the measurement of users' recognition level which is based on the theoretical background of social capital created in public libraries. The path of structural model was set among the factors of social capital and their causal relationships were verified. The users' awareness of social capital created in public libraries is to prove the value of their existence and sustainability in the region. It was clear that social capital affected the various benefit and social impact for regional people and local community. Finally, the findings of this research will be positively expected to affect the assessment of public libraries.