• Title/Summary/Keyword: Strategy Factors

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Factors Affecting the Sales of Newspapers and Magazines Based on Concise Catalog

  • Dayou Jiang
    • Journal of Information Processing Systems
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    • v.19 no.4
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    • pp.498-512
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    • 2023
  • The traditional newspaper industry faces the opportunities and challenges of industry transformation and integration with new media. Consequently, the catalogs of newspapers and magazines are also updated. In this study, necessary information on catalogs was obtained and used to analyze the overall development trend of the newspaper industry. A word frequency analysis was then performed on the introduction and product categories of the catalogs, and the content and types of newspapers and magazines were examined. Furthermore, related factors such as price, number of pages, publishing frequency, and best-selling status were analyzed; the correlation among factors affecting best-selling status was also explored. Subsequently, each element and a combination of elements were used to generate a dataset, build three classification models, and analyze the accuracy of predictions of whether newspapers sold well under other circumstances. The experimental results showed that price is the most critical factor affecting the best-selling status of newspapers and magazines. Publishing frequency and the number of pages were also found to be significant indicators that impact people's subscription choices. Finally, a competitive strategy regarding content, price, quality, and positioning was developed.

A study on Establishing Strategic Tasks for Social Economic Organizations through SWOT Analysis: Focusing on Chungnam Region (SWOT분석을 통한 사회적 경제조직의 전략과제 정립에 관한 연구: 충남지역을 중심으로)

  • Kim, Moon-Jun
    • Industry Promotion Research
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    • v.5 no.2
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    • pp.9-17
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    • 2020
  • This study analyzed SWOT based on existing literature data to establish strategic tasks and strategic directions for revitalization of social economic organizations (Chungnam region). First, as a result of SWOT analysis of social economic organizations, a total of 16 factors were derived from the factors for strength (S), weakness (W), opportunity (O), and threat (T), with 4 factors each. Second, for strategic factors for social economic organizations, 16 strategic tasks were derived from SO strategy, ST strategy, WO strategy, and WT strategy through SWOT Matrix Mapping for factors established through SWOT analysis. Strategic direction 1 was established as a strategic direction to improve self-sufficiency by establishing a sustainable management body as a "advancing the support policy base of social economic organizations". Strategic Direction 2 is "Creating a Growth Foundation for Social Economic Organizations", which means a strategic direction for social economic organizations to grow and develop on their own. Strategic direction 3 is "discovering and fostering social economic organizations," which means a strategic direction for sustainable growth by discovering and fostering organizations that meet local characteristics so that social economic organizations can solve various problems in the region. Strategic direction 4 was 'promotion and promotion of social economic organizations', which means strategic directions for promotion of social economic organizations and promotion of education for employees.

A Study on Positioning of Nursing Service Image in General Hospital;Centering around 5 General Hospitals in Seoul (종합병원의 간호 서비스 이미지 포지셔닝 연구;서울시내 5개 병원을 중심으로)

  • Lim, Ji-Young
    • Journal of Korean Academy of Nursing Administration
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    • v.5 no.2
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    • pp.369-388
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    • 1999
  • This study is a descriptive research to establish a positioning strategy of nursing service image, making a perception map on each hospital's nursing service image and ranking construct factors of nursing service image. The results in this study were as follows; 1. The rank of construct factors of nursing service image which were thought important by subjects was the first 'Kindness', the second 'Reliability', the third 'Professional Knowledge', the fourth 'Responsibility', and the fifth 'Advanced Nursing Skill'. 2. The perception map for nursing service image on each hospital showed a hierarchial structure and positioned the first B hospital, the second C hospital, the third D hospital, the fourth A hospital, and the fifth E hospital. The perception map for construct factors of nursing service image and hospitals showed the first dimension : 'Reliability', the second dimension : Kindness', the third dimension : 'Mission', 'Accuracy', 'Neat Appearance', and 'Ethical Aspect', and the fourth dimension : 'Client Advocate', 'Humanistic Consideration', 'Professional Knowledge', 'Responsibility', and 'Advanced Nursing Skill'. 3. The findings of subject's characteristics which affected degree of likeness on each hospital nursing service image to make a marketing strategy were as follows : In A hospital D hospital, and E hospital, the subject group whose hospital dates were under 1 week, education level was upper graduate university, and age was between 40's and 50's, were appeared to have low nursing service image on following construct factors : 'Kindness', 'Reliability', 'Responsibility', 'Mission', 'Neat Appearance', and 'Humanistic Consideration'. In B hospital and C hospital the subject group whose hospital dates were under 1 week or over 5 weeks, sex was woman, and age was 20' s or 40's, having a admission experience on subject hospitals, were appeared to have low nursing service image on following construct factors : 'Professional Knowledge', 'Advanced Nursing Skill', 'Ethical Aspect', and 'Humanistic Consideration'. As the based on above results, nursing managers can use positioning method to develope a marketing strategy for nursing service image.

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A Study on the Antecedent Factors of Performance and Sustainability of Social Enterprises (사회적기업의 성과와 지속가능성의 성공요인에 관한 연구)

  • Lee, Jin-Min;Lee, Sang-Shik
    • Journal of Korea Society of Industrial Information Systems
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    • v.22 no.2
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    • pp.123-142
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    • 2017
  • After the Enactment of Support of Social Enterprise in 2007, Cultivation of Social Enterprises has been Promoted in Eearnest these days. This Study Attempts to Examine the Factors that Affect the Sustainability of Social Enterprise, Which is the Current Policy Issue Regarding the Social Enterprise. For this Purpose, the Study Developed a Research Model that has Antecedent Factors(strategy, managerial capability, business environment and social entrepreneurship) of Social Enterprise as an Independent Variable, Performance as Parameter and Sustainability as a Dependent Variable. Using this Model, the Study Established Hypotheses that Examine the Performance and Antecedent Factors of Sustainability of Social Enterprise. According to the Hypothesis Testing Results, the Economic Performance Showed Partial Mediating Effect on the Impact of Strategy, Management Capacity, Business Environment and Social Entrepreneurial Spirit on the Sustainability. As for the Social Performance, Strategy, Management Capacity and Social Entrepreneurial Spirit Turned out to Partially Mediate the Impact on Sustainability. Meanwhile, The Social Performance did not Show Mediating Effect in the Impact of Business Environment on Sustainability.

The Effects of Security Agents' Job Stresses on Coping Strategy: Focussing on Moderating Effects of Five Personality Factors (시큐리티 요원의 직무스트레스가 대처행동에 미치는 영향 -성격5요인의 조절효과-)

  • Kim, Eui-Young;Lee, Jong-Hwan;Cho, Sung-Jin
    • Convergence Security Journal
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    • v.16 no.1
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    • pp.69-80
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    • 2016
  • The purpose of this study is to examine the effects of job stress factors on Coping Strategy' turnover intention, and to analyze the moderating effects of five personality factors between each job stress factor and turnover intention. To achieve this purpose, this study surveyed users of the Seoul and Gyeonggi in based on cluster sampling method. A total of 262 samples were used for this study, except 18 erroneous samples dropped. For the data process of the questionnaire, each answer content was coded and an element analysis, credibility analysis, frequency analysis, co-relationship analysis and regression analysis were performed using the SPSS version 18.0 of Angel for Windows. Through the data analysis following the research methods above, the conclusion was acquired as follows: First, thejob stress of the security personnel affect coping behavior. Second, in the effects of Security Agents Job Stress on Coping Strategy, Five Personality Factors showed moderating effects.

A Microgenetic Analysis on the Classification Strategy Used in Tasks Related to Science by College Students (대학생이 과학 관련 과제에서 사용한 분류 전략의 미시발생적 분석)

  • Choi, Hyun-Dong
    • Journal of the Korean Society of Earth Science Education
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    • v.4 no.2
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    • pp.151-165
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    • 2011
  • Following a microgenetic design, this study was analysed the characteristic and the change of classification strategy that appear in college students' classification activity. The 4 tasks were developed for classification activity; a shell as a familiar real things, an animal fossil as a unfamiliar real things, a snow flake as a familiar picture cards and galaxy as a unfamiliar picture card. Achieved study to 6 college students who major in elementary education. Data were collected by interview with subjects, subject's classification schema, investigator's observation of subject's activity, and videotaped that record subject's subject classification process over an extended period of 6 times. Result proved in this study is as following. In the 6 times of the data collection procedures, a strategy F identifying concrete attribution of classification objects and a more detailed strategy X3 combining qualitative, spatial and dimensional attribution were found and more frequently used in both groups of college students which reported a classification process and did not report the process. While discovery and absorption of both a concrete classification strategy and a detailed classification strategy were rapidly developed in the reporting group, they were gradually developed in the non-reporting group. In addition to this, as the data collection procedures were progressing, the college students were familiar with change factors of classification tasks and in the case of pictures the classification strategy showed more desirable changes.

Korea-China Conflicts in Business: A Search after their Solutions (한·중 비즈니스 관계의 갈등과 그 해결방안에 대한 모색)

  • KIM, Ju-Won;KIM, Yong-June
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.66
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    • pp.191-218
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    • 2015
  • This research is, first of all, a theoretical study concerning 'conflict.' Only then, we could obtain ways in which we manage and resolve various problems arising from conflicts in business between Korean and Chinese companies. In doing this, we also tried to grasp cultural characteristics, or factors, in Chinese ways of carrying out negotiations that lead to conflicts with us. On the basis of these preliminary considerations, we developed practical techniques of conflict management and types of negotiation strategy. We thereby could suggest broader strategic implications for better performance in international business. Concretely, this research investigates techniques of conflict management and types of negotiation strategy. For such techniques and types, we suggest, (1) Sharing technique or reconciliatory compromising negotiation and its compromise strategy, (2) collaborative technique or cooperative negotiation and its win-win strategy, (3) competitive technique or competitive negotiation and its profit-seeking attack strategy, (4) accommodative technique or receptive negotiation and its relation-maintaining yield strategy, (5) avoidant technique or evasive negotiation and its indifference-showing avoidance strategy. This research contributes to promote understanding on negotiation culture of chinese corporate. and we provide the guideline of the conflict management and the insight for the efficiency strategy of chinese business negotiation. But, empirical data and statistical examinations should be added to our present research for the future prospective ones.

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A Comparative Study on the Factors Influencing Risk Behaviors of Adolescents Living in Small and Medium-sized Cities and Rural Communities (중소도시와 농촌 청소년의 위험행동 영향요인 비교 연구)

  • Park, Hyun Sook;Yeo, Hyun Ju;Jung, Sun Young
    • Journal of the Korean Society of School Health
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    • v.29 no.3
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    • pp.256-266
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    • 2016
  • Purpose: This study was to compare and to examine the factors related to risk behaviors of adolescents living in small and medium-sized cities and in rural areas. Methods: The subjects were 545 adolescents (295 from small and medium-sized cities and 250 from rural areas). The data was analyzed by descriptive statistics, Pearson corelation coefficients, and multiple regression with IBM SPSS 19.0 program. Results: The factors influencing the risk behaviors of adolescents in small- medium cities were school, peer risk factors and community risk factors, self- control among protective factors, positive communication with parents, positive peer associations, these variables explained 42.0%. The most important variable explaining the risk behaviors of adolescents in small- medium cities was positive communication with parents, followed by community risk factors, peer risk factors, positive peer relationships, school and self-control. The factors affecting the risk behaviors of rural adolescents were school, personal risk factor, peer risk factor, self- control factor, which explained 38.5% of the risk behaviors of adolescents in rural areas. Among them, the most important variable explaining risk behaviors was personal risk factors, followed by peer risk factors, school, and self-control. Conclusion: These finding suggest a need to develop a strategy to improve positive communication with parents for adolescents living in small- medium cities and a strategy to reduce personal risk factors and peer risk factors for rural adolescents.

The study of the relationship of the defense industry-specific factors effect the innovation of manufacturing technology and the market share. (방위산업의 시장구조 결정요인이 기술혁신과 시장지배에 미치는 영향)

  • Chung, Young-Hyun
    • Journal of National Security and Military Science
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    • s.5
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    • pp.241-280
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    • 2007
  • This study examines the relationship of the industry-specific factors that effect innovation of manufacturing technology and the market share within the defense industry. Since the establishment of the basic defense industry framework in 1973, there were numerous interactions of the industry-specific factors of the defense industry structure with the technological innovation and market organization of the defense industry. During last three decades, the domestic defense industry has achieved the considerable level but the framework of the basic system has not developed much in areas of the military science and the defense manufacturing technology. Industry-specific factors were formed in the process and appeared in a variety of behavioral characteristics as subsystems. Currently, there IS a growing trend where the management of defense industry is gradually deteriorating due to limitation of the domestic industry-specific factor (e.g. defense technologies, amount of demand, etc.). If there is a prominent imbalance of the industry-specific factors. it can trigger the potential problem of conflict, lack of cooperation and control, slowing the growth of the manufacturing technology thereby diminishing the market and deteriorating the defense supply/demand relationship. In a research conducted by Joe S. Bain, Bain analyzed the relationship of the traditional industrial organization where industry-specific factor(S) not only impacts the conductor(C). And, conductor(C) influences the shaping of the performance(P) of relationship of the traditional industrial organization. Consequently, the researcher has identified the demand monopoly, barriers to entry, and market competition with comparison of defense industry issues. These defense issues were three industry-specific factors identified, which are 1) The demand monopoly and The entry barriers to new market competition, 2) the industrial technical factor to a production technical competitiveness and a market sharing competitiveness, 3) the probability factor to revolution for military affairs(RMA) and a R&D production. According to baseline with these factors, the following research model is established from the special companies group(Group A), the systematization companies group(Group B), and the general companies group(Group 0. The hypothesis is that if there are more industry-specific factors, then there will be more relationships of defense industry relation statutes. This research is an empirical study on the relationship that the industry specific factors effects the innovation of manufacturing technology and the shaping of the market in the defense industry. Moreover, the existing models to evaluate the industry specific factors of the defense industry IS much to be desired with the controlled statistical analysis of the result. It is vital to study on current situation with suggesting alternative strategy to the efficient strategy. The descriptive analysis approach analysis is conducted with SPSSWIN to conduct reliability test, factor analysis, correlation analysis, cross-tabulation analysis, one-way ANOVA, and multiple regression analysis. However, there were some limitations of the survey such as the rigidity of concept about the technical factors and various market management factors. The wishes is that the decision-maker could be utilized these defence industrial factors to formulate efficient defence policy and strategy in the future.

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The Adoption of Green Supply-chain Management Techniques and Their Effects on Organizational Performance in Korean Manufacturing Firms (우리나라 제조기업의 녹색 공급망 관리 기법의 도입과 기업성과에 대한 영향)

  • Choe, Jong-Min
    • Korean Management Science Review
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    • v.33 no.2
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    • pp.11-28
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    • 2016
  • This study empirically investigated the relationships among external factors (i.e., the imitation, compulsory and normative pressures, and governmental regulation), proactive environmental strategy, the adoption of green-supply chain management (GSCM) techniques, green corporation with suppliers, environmental performance, and organizational performance. To empirically demonstrate the relationships, 78 sample firms' data were collected from Korean manufacturing firms that are listed on the Korean stock market. The results of this study showed that a proactive environmental strategy mainly and positively influences the adoption of GSCM, and the introduction of a proactive environmental strategy is significantly and positively affected by governmental regulation. It was also found that governmental regulation has an indirect impact on the adoption of GSCM through the introduction of a proactive environmental strategy. Thus, it is asserted that governmental regulation, in Korean manufacturing firms, is the unique external factor on the adoption of a proactive environmental strategy, which facilitates the use of GSCM techniques. According to the results, it was observed that GSCM positively influences the levels of green corporation, and both GSCM and green corporation have positive effects on the improvement of environmental performance. Hence, it is suggested that the implementation of GSCM inevitably brings high degrees of green collaboration with suppliers. Finally, it was found that environmental performance has a significant and positive impact on the organizational performance of a firm. This result implies that high degrees of environmental performance, which bring both the efficient usage of materials and energy and the elimination of wastes, can lead to the increase of organizational performance.