• Title/Summary/Keyword: Storytelling Production

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The Design of a Fashion Storytelling Method for Fashion Show (패션쇼를 위한 패션 스토리텔링 기법의 설계)

  • Sung, You-Jung;Kwon, Gi-Young
    • Fashion & Textile Research Journal
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    • v.11 no.6
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    • pp.857-866
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    • 2009
  • The objective of this study was to design a fashion storytelling method, which is a strategic instrument for constructing a fashion show with artistry and popularity, based on the principle and structure of storytelling. In order to understand the concept and principle of storytelling composed of story and telling and to introduce storytelling into fashion shows, we associated fashion design with the substance of a story, a show with the form of telling, and a fashion show with storytelling. Based on these associations, we analyzed the relationship between fashion show and storytelling and developed basic elements and structure necessary to design a fashion storytelling method. Through this study, we designed a fashion storytelling method with five steps, which are story planning, story development, fashion show structure design, fashion show production, and fashion show execution. These steps were again classified into contents setting step, structure design step, and expression step. The contents setting step included story planning and development for creating stories, and the structure design step means the design of fashion show structure that adds telling to the stories. Lastly, the expression step included fashion show production and execution that forms a storytelling by combining the stories and the telling.

A Case Study on Storytelling Application of Native Local Foods (향토음식의 스토리텔링 적용 사례연구)

  • Choe, Jeong-Sook;Park, Han-Sik
    • Journal of the Korean Society of Food Culture
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    • v.24 no.2
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    • pp.137-145
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    • 2009
  • The purpose of this study is to present the scheme that can enhance the value of native local foods by analyzing the case into which storytelling is incorporated in order to revitalize native local foods. Towards this end, the cases of native local foods throughout the country were recommended through professional survey and one region among them was finally selected through the field study. The survey on the native local foods was conducted through qualitative study. The four stages of storytelling: the findings of storytelling, the production of storytelling, the experience of storytelling, and sharing of storytelling were analyzed by stage and the contents of the survey by stage were developed. In the findings of story, the origins and background of the main family's foods and food-related stories were derived. The production of stories deals with how to convey the stories of surveyed native local foods to consumers and it presented the stories about the place and food menu. In the experience of storytelling, the physical environment and non-physical environment, in which people visit native local eating houses and experience native local foods were analyzed. Finally, in the sharing of story, how the tourists who have experienced the native local foods make stories and disseminate and share them was analyzed. The significance of this study is that through the storytelling technique it presented the findings, production, experience and sharing of native local foods in the level that can apply to practical business. Although the research is in the stage of inquiry, this study is meaningful in that it presented the basic methodology that can induce the revitalization of the native local food industry through examining the tradition and significance of native local foods that can be found in all the regions of the country.

Discussion on VR Storytelling Production

  • Kim, Jung Kyu;Han, Hyekyoung;Lee, SangKhee;Kim, Mookyu
    • International Journal of Advanced Culture Technology
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    • v.8 no.1
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    • pp.213-217
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    • 2020
  • In this paper, we present that Virtual Reality (VR) is a type of media that has attracted interest in storytelling and media utilization. VR was first discussed as a specific narrative medium with traditional story medium. Via this discussion, The innate difference of VR is that the role of the media users in which the narrative is communicated were active in the development of the narrative unlike that of most classical narrative media. We also discussed specific features related to VR based on the theories of traditional literary criticism, movie reviews, and plays. Through these discussions, we aruged two directions of VR storytelling production as an narrative medium, its specificity, and its expressiveness for VR producers. First, story processing and characters can be introduced as part of continuing a new narrative by altering the interaction history that appears in VR stories to user interest ratings. Second, VR interaction responds intuitively to the idea that it represents a trajectory across the story surface of all possible interactions. More specific theories and controvercials are discussed.

A Study on Storytelling Plan of Stereo-scopic 3D Animation the Motif for the Tourist Attractions in Local Government : Focused on cases of the Creation of Cheongdo-gun, Gyeongbuk and Nam-gu, Ulsan (지자체 관광자원을 모티브로 한 3D입체애니메이션의 스토리텔링 기획에 관한 연구: 울산 남구와 경북 청도의 제작사례를 중심으로)

  • Kong, Jiheun;Kim, Cheeyong
    • Journal of Korea Multimedia Society
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    • v.18 no.2
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    • pp.260-267
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    • 2015
  • The Ministry of Culture, Sports and Tourism has been implementing the 'Local Government 3D Contents Production Support Project' since 2010 to foster the 3D contents industry and secure high-quality 3D contents of local governments. This is part of national support for securing 3D media contents of local governments. In particular, stereo-scopic 3D animation is in the spotlight as media contents appropriate for simultaneous implementation of pleasure of narrative and high-level of presence to promote tourism resources of local governments. But existing stereo-scopic 3D animation-related studies are mostly concentrated in three dimensional effect expression for particular scenes or theater. Therefore, this study extracted elements required for storytelling planning by analyzing production cases of stereo-scopic 3D animation using tourism resources of local governments which have been recognized for a high quality of work.

A study of Convergence Relationship between Post-Modern aspects and storytelling from Imaging Content Production (영상 콘텐츠를 통한 포스트모던과 스토리텔링의 융합관계성에 관한 연구)

  • Jeong, Eui Tae;Jung, Kyoung He;Song, Ho Jin
    • Journal of the Korea Convergence Society
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    • v.7 no.6
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    • pp.177-184
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    • 2016
  • The age of digital content mainstream consumers in the era of smart technology is expanding compared to the past. Consumers are taking a leading role in the production and distribution of contents in various forms. At the center of this is a post-modern social structure and space that break down the boundaries among Personal Digital Device, contents, production and consumption as a medium. Content rejects the existence of the same thing in the world. The tendency of the main consumer segment and the provision of post modern storytelling that penetrates it creates a huge industry group with various forms of contents. In order to carry out this study, with analyzing examples of movies, games, and advertisements, we found the fact that the center of content creation for individuals made their unique style, excluding generality. As a result of this research, the relationship between the user-driven digital contents and post modern storytelling have been revised the awareness about the possibility of various convergence in the field of contents production.

Analysis Model of Movie Storytelling Based on the Narrative 17 Process (내러티브 17 프로세스에 의한 영상 스토리텔링 분석 모델)

  • Sung, Bongsun;Lee, Tae Rin;Kim, Jae Ho
    • Journal of Korea Multimedia Society
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    • v.20 no.9
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    • pp.1596-1605
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    • 2017
  • This study recognizes the narrative of the movie as a semiotic system and proposes a structured storytelling analysis model through theoretical basis and empirical analysis. It classifies as 'Narrative 17 Process' which considers the narrative of successful 11 animations as a continuous process of formal structure. It extract the paradigmatic sub-narrative units(NU) centered on the act of the character in each process. The structural pattern of the story types are extracted by comparing and analyzing with 5 NU analysis elements presented in this study. As a result, the 4 story types were consistently classified by the SSD distance value. Therefore, this study propose a storytelling analysis model that can be effectively applied to scenarios and narrative composition stages of movie production.

A Study on the Educational Plan First Person Storytelling of Realistic Content

  • Seo, Hyun Kyung
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.11
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    • pp.67-74
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    • 2020
  • In this paper, we propose to present a storytelling education plan for the development of realistic content. The need is emerging in the content industry for realistic content along with technological convergence as development of media technology. This phenomenon is being accelerated by COVID-19. In 2019, the government set up strategies to secure future growth engines, announced "three major innovation strategies" in the content industry, and emphasized "fostering leading realistic content." Realistic content is a content that users can experience directly. It is first-person storytelling that should be dealt with as important as the development of technology in the production of realistic content. In this paper, the results of storytelling classes conducted at the actual educational site are analyzed, and the difference from the first-person perspective commonly used in traditional literary works is described. Through this, we present effective teaching methods that can be used to develop realistic content.

A Study on the Visual Storytelling for Super-aged Society - Focusing on Visual Autobiography Education Program Model and Media Life Service - (초고령화 시대를 대비한 영상 스토리텔링 연구 - 영상자서전 교육 프로그램 모델과 미디어 라이프 서비스를 중심으로 -)

  • Cho, Byung Chul;Choi, Sung Ho
    • Journal of Broadcast Engineering
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    • v.24 no.5
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    • pp.859-869
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    • 2019
  • We are facing an era of automation where artificial intelligence works and an era of super-aging, where birth is rapidly declining. In this paper, we intend to perform the creation of an autobiography in conjunction with the generation integrated narrative storytelling, thereby exploring the potential for visual storytelling that can be extended to a variety of media format. The visual autobiography production program confirmed through an interview with the production participants that grandparents, grandchildren and granddaughter together became the main characters in the documentary, a valuable opportunity to reflect on their past memories and lives and recognize their meaning of life. The visual storytelling education program model and media life service presented in this paper will be shared by the youth and the elderly generation together and contribute to the 'sympathetic culture' as a social integration program.

Development of character culture products that are fused with local culture resources (지역 문화자원과 융합한 캐릭터 문화상품 개발)

  • Park, Seon-Gyeong;Chang, Seok-Joo
    • Journal of Convergence for Information Technology
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    • v.9 no.4
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    • pp.8-13
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    • 2019
  • In this paper, based on the production technology and infrastructure of local cultural contents, it is determined that reconstruction and commercialization of local culture resources are necessary due to absence of character brand products centered on storytelling. It is expected to contribute to the expansion of the supply of advanced ceramic products along with the foundation of various contents production as it becomes the foundation to establish the developed business base through the differentiation strategy of the character product development based on the storytelling. In addition, due to the manual production, only a small amount of production can be produced and the production period is lengthened. On the other hand, the production period of gypsum mold is shortened by making mock-up through 3D program and 3D printing, It was effective in developing a wide variety of pottery products.

< VR Simulation for TV Production Using Digital Storytelling > (< 디지털 스토리텔링 기법을 활용한 TV 영상 제작 시뮬레이션에 관한 연구 >)

  • Kim, Mi-Yun;Choi, Jin-Won;Jang, Yong-Jun
    • 한국HCI학회:학술대회논문집
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    • 2006.02b
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    • pp.518-523
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    • 2006
  • As digital broadcasting process and information compressing technologies developed, digital technologies have been used extensively in many visual media such as movies and TV programs, and it is required to develop a new process for 3 dimensional digital programs. The study attempts to develop a new digital video-producing process through pre-simulation using a digital storytelling method, in order to increase the quality of broadcasting, reducing the producing time and improve efficiency. This system, supposed to be used to produce actual broadcasting, includes all tools needed for broadcasting in the program, so users can select an appropriate set among the pre-made library, which saves time for making sets. Also, it offers a storyboard making function by perfectly representing the functions of a virtual camera, and enables users to make the better storyboard, checking the real time movies. In addition, it recognizes objects though avatars, organizes the appropriate set for these avatars to act, and embodies a variety of avatar movements through which it reaffirms the camera's position and organization, minimizing errors and saving time and budget.

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