• Journal of Digital Convergence
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• v.14 no.9
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• pp.265-279
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• 2016

The purpose of study was to test the effects of job characteristics and job stress on job satisfaction in the ICT Convergence Venture Companies and the moderating role of social support between job characteristics and job satisfaction. For this study, the data were collected from 15 ICT Convergence Ventures in metropolitan area by using structured questionnaires. The sample of 301 employees was selected and analyzed by hierarchical regression technique. The results showed that job characteristics had a positive effect on job satisfaction and job stress had a negative effect. And also found out social support had the moderate roles between job stress and job satisfaction except coworker support with regard to role ambiguity, whereas it did not serve as a moderate role between job characteristics and job satisfaction. The research results are summarized, the implications for ICT convergence Ventures were discussed, and the directions for future research were suggested.

• Journal of Digital Convergence
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• v.13 no.10
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• pp.195-207
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• 2015

Social media marketing should be approached in a different way from traditional media marketing. This study uses a theoritical and empirical method to analyze what impact social media's key elements - provide information, interactivity and playfulness - have on corporate performance and awareness. As a result, the increase in the level of provide information, and the level of interactivity turned out to have positive impact on corporate performance and awareness. To improve the impact of social media on corporate performance, it is better to use it more extensively for customer management and marketing, rather than simply focusing on a specific part of social media. In conclusion, it is important to have a better understanding of the key elements of social media in order to improve corporate performance and image. In a situation where senior firms are increasingly adopting social media, it is increasingly important to have social media-related PR marketing subject included in senior education.

• Korean Journal of Social Welfare Studies
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• v.42 no.1
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• pp.55-82
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• 2011

This study is a descriptive correlational study to investigate the impact of ethical climate type on career commitment of 155 social worker working at 9 social welfare facility. A self-reported questionnaire used to collect data and collected data was analyzed on SPSS WIN 16.0. The higher mean sore of ethical climate was Low & professional code and Social responsibility. The predictors of career commitment of social worker were low-professional code, efficiency and self-interest of ethical climate type. The strategies to promote and enhance the low - professional code and efficiency ethical climate of social welfare facility were needed to design and be integrated into the management of human career development of social worker

• Journal of Venture Innovation
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• v.1 no.2
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• pp.1-12
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• 2018

The applications of psychology principles in marketing areas were pervasived. As the importance of digital marketing has increased, the cases of applications of psychology principles in digital marketing areas also has increased. This study analnyzed digital marketing cases based on the psychology principles of social proof, scarcity and loss aversion, reciprocity, commitment and consistency, anchoring. Cases were analnyzed amomg USA and Korea in digital marketing areas. This attempt will facilitating interdisciplinary research. It also will improve customer engagement, increase customer life value, and develope virtuous circle of customer journey through optimal user interface and message strategies.

• Asia-Pacific Journal of Business
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• v.10 no.1
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• pp.135-147
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• 2019

Despite the importance of multinational service ventures' alliances with local firms for CSR engagement, research is little interested in this issue. Because many multinational service ventures have increasingly allied with local firms for their CSR performance, it is important to explain the role of the alliance between a multinational service venture and a local firm. Our study addressed an issue of multinational service ventures' CSR performance through alliances with local firms. Based prominently on the resource-based theory of the firm, the competence-based theory of the firm, and the resource-adavantage theory of competition, we attempted to predict how a multinational service venture can be successful in CSR engagement based on an alliance with a local firm. Our study posited that local firms' CSR knowledge and CSR orientation positively influence multinational service ventures's CSR capabilities. In addition, we posited the positive moderating roles of alliance competence in the relationships between local firms' CSR resources and multinational service ventures' CSR capability. Moreover, our study posited that multinational service ventures' CSR capability is a source of competitive advantage. Finally, we concluded this manuscript with a discussion of scholarly and managerial implications, limitations of the study, and directions for a further study.

• Asia-Pacific Journal of Business
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• v.12 no.1
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• pp.101-120
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• 2021

Purpose - As the research of Chinese unicorn companies is still in early stages, this paper aims to investigate the factors that influence the success of Chinese IT unicorns. Design/methodology/approach - This study is conducted as a single case study and used various sources such as interviews, internal data, press releases, IR data, etc. to enhance the reliability and validity. Findings - First, the characteristics of the start-up team, social capital, and strategies as internal factors affect the success of unicorns. Among them, the more Guanxi in social capital factors, the greater the possibility of growing into an IT unicorn company. Second, the role of venture capital and geographical location have been identified that two factors affect the success of unicorns. In the role of venture capital, it has been confirmed that the world's top-level venture capital company or a company that has been invested by "BATJ" is more likely to grow into a unicorn company in China. Research implications or Originality - This paper distinguishes between internal and external factors to explain the factors that affect the growth of unicorn companies, which lays the foundation for future research, such as the exploration of the unicorns and the development of new variables.

• Journal of Venture Innovation
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• v.2 no.1
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• pp.81-92
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• 2019

The purpose of this study was to identify the mediating effect of burnout on the relationship between social support and job satisfaction. Social support should be noted as an important environmental factor that can affect job satisfaction. This study surveyed 1,147 workers of domestic companies and collected data, and the results of the study are as follows. First, social support and job satisfaction were shown to have a positive correlation. Second, social support and burnout were found to have a negative correlation. Finally, burnout was found to play a mediating role in the relationship between social support and job satisfaction. This results demonstrate that, while social support has a direct positive impact on job satisfaction, it has also a indirect on job satisfaction via burnout. Therefore, organizations should consider ways to strengthen the organization's social support and lower the level of individual burnout in order to improve job satisfaction. Implications and limitations of this study and future research tasks are described.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.14 no.9
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• pp.4303-4312
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• 2013

Study explores the effect of the member's social enterpreneurship at nonprofit organizations on cooperative behavior and proved the mediator effect of value congruency among individuals at those organizations. Examined on a nationwide scale with members at nonprofit organizations, this study indicated followings: 1. Innovativeness, Risk Management, and Social Mission. are valid 2. Innovativeness and Social Mission are related to cooperative behavior, 3. Value congruency with each other at an institution exerts positive effect on cooperative behavior, 4. Value congruency over social enterpreneurship and cooperative behavior partially, yet still positively, mediate social enterpreneurship to cooperative behavior. In other words, the higher the social enterpreneurship in each indivisual is, the higher the degree of value congruency among individuals is, leading to more frequent cooperative behavior. This study also suggests that enhancement of social enterpreureship in each individual at work through education should be considered.

• Journal of the Economic Geographical Society of Korea
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• v.7 no.1
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• pp.1-27
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• 2004

In this paper we attempt to explore the institutional and clutural milieu of high-tech venture business cluster in Daegu City and provide policy implications for creating sustainable high-tech venture businesses cluster. Although since 1998 the Korean government has made explicitly a great deal of efforts to help attract and create high-tech new start-ups in non-capital cities such as the support of business incubating centers and the establishment of real service centres, it reveals that such policies are not so successful in creating a sustainable venture ecology. One of the most critical resions is that such policies are centred simply on building physical infrastructure such as incubating space and service centre with less concern with promoting venture business cluster reflecting cultural and institutional specificities in a given region. In this respect we argue that the focus of industrial policies to support promoting high-tech venture business clusters in non-capital cities urgently need to move towards to make it for firms to encourage entrepreneurship driving innovation and to create social capital incucing trust and networks amongst firms, universities, public &privite supporting agencies, together with the building up of physical infrastructure the existing policies have done.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.14 no.1
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• pp.187-198
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• 2019

The purpose of this study is to seek ways of utilizing TLBMC by understanding business model of social ventures that are accompanied by social and environmental as well as economic missions. In order to achieve this, business models from economic, environmental and social perspectives will be analyzed, and we seek to enhance sustainability of social venture entrepreneurs. As the analysis tool, TLBMC(Triple Layered Business Model Canvas) expands upon the business model canvas that is widely utilized and recognizes economical terms. The TLBMC is proposed by Joyce, A., & Paquin, R. L.(2016) to help achieve a holistic view with horizontal and vertical associations. The study tries to overcome limitations of previous studies and observe a variety of economic, environmental, and social perspectives that social ventures should have with the TLBMC. As a result, it has the following implications; Firstly, creating separate social, environmental and economic business model canvas helps a business to have a holistic approach. Secondly, it was found that social venture characteristics of environmental and social perspectives were applied in practice. Lastly, we have established experience data on social venture business model. This study focuses on the opinions, the meanings and the subjective views of the participants. As a result, conclusions are drawn by the researchers ' assertions and has limitations as a research on case studies. However, this study will help people who are preparing or studying social ventures to have economic, environmental, and social perspectives. Also, redefinition of the direction and value of entrepreneurs operating social ventures, such as vision and mission, will help clarify the roles and responsibility of organizations. As a fundamental step for future empirical studies, this study could be the base for social venture business model studies.