• Title/Summary/Keyword: Social values of technology

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A Study on the Sustainability of Social Cooperatives (사회적협동조합의 지속가능성에 관한 연구)

  • Hong, Hyo Seog
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.1
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    • pp.93-104
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    • 2022
  • Based on the theoretical review of social cooperatives and the results of the fourth round of fact-finding, this study tried to discuss the sustainability of social co-operatives from the social, economic, and environmental aspects, focusing on the seven principles of co-operatives. The issue of sustainability is "a development that meets the needs of the present without compromising the ability of future generations to meet their own needs, the use of resources, the direction of investment, technological advances and institutional change in harmony with one another. as defined as "a process of change that advances the needs and desires of all future generations". It contains the meaning of connecting a sustainable society to future generations through harmony and balance, rather than opposing concepts of social value, environmental conservation, and economic growth. As a result of arranging the concept of social, economic, and environmental sustainability contained in sustainable development, and the seven principles of cooperatives and their connections, I would like to suggest the following about the sustainability of social cooperatives. First, efforts should be made for social contribution closely related to the local community. Second, it is necessary to create a profit model along with the public interest. Third, partnerships should be strengthened. When examining the public values and objectives that social cooperatives want to realize through this study, the three scopes of sustainable development are directly related to the role of important actors in pursuing social and economic values that social and economic organizations are facing. would. Therefore, the sustainability issue of social cooperatives is based on the concept that the goals and values pursued by social cooperatives are harmonious and balanced development in the environmental, social, and economic aspects, not only their own efforts but also the institutional support of the government. this will have to be presented.

An Empirical Study on Moderating Effects of Espoused National Cultural Values on Internet Community Stickiness

  • Kwon, Sun-Dong;Yang, Hee-Dong;Fang, Hualong;Ko, Mi-Hyun
    • Journal of Information Technology Applications and Management
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    • v.15 no.3
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    • pp.169-194
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    • 2008
  • Recently, the concept of web site stickiness receives attention as a measure of strategy to influence user's visit and behavior on web sites. Web site stickiness means site visit frequency and stay duration. This study investigates the moderating effect of espoused national cultural values on Internet community stickiness with the assumption that dimensional values of national culture can be internalized as individual’s espoused values. Espoused values (i.e., espoused national cultural values) are defined as the degree to which an individual embraces the values of his or her national culture. Our findings can be summarized as follows. First, femininity and power distance moderate the influence of user participation on Internet community stickiness. Second, uncertainty avoidance and power distance moderates the effect of social influence on Internet community stickiness. However, femininity and collectivism do not moderate the effect of social influence on Internet community stickiness. Third, uncertainty avoidance, femininity, and collectivism moderate the influence of network effect on Internet community stickiness. Fourth, masculinity does not moderate the influence of usefulness on Internet community stickiness.

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Evolving Internet Information & Technology as Enablers for Creating Shared Values

  • Song, In Kuk;Chun, Junchul
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.9 no.1
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    • pp.309-317
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    • 2015
  • Recently many companies began to realize their visions for the sustainable growth with the advent of CSV(Creating Shared Values). Michael E. Porter, a Harvard Professor, claims that placing social value creation at the core of business strategy has the potential to uncover big opportunities for individual companies and that shared value can play a significant role in increasing competitive advantages while fostering social prosperity. In consequence, the various researches have illustrated how to get the opportunity for competitive advantages from building a social value proposition into corporate strategy, and considerable studies have been promoted heavily from the managerial perspective. However, due to the lack of capability converging information technology with business strategy, any research effort to identify technological or Internet-related issues and to link the issues to CSV does not exist. With Korean being a Internet leading country, the demands of researches analyzing core technology, information, and service utilizing Internet are rapidly growing. The study aims to find out Internet-related enablers for CSV. This paper describes the concepts and features of CSV, identifies emerging Internet-related issues toward the opportunity for competitive advantage, and then depicts the rigorous research endeavors in the areas of Internet information, technology, and services. As a result, 11 papers presented and selected as the outstanding papers at APIC-IST 2014 handle the issues to be brought together, which include: Wireless and Sensor Network, Image Processing and HCI, Big Data and Business Intelligence, Security & Privacy in Internet, SNS & Communication, Smart-Learning and e-Learning, and Internet Business Strategy. The study finally recommends indispensible terms for substantially vitalizing CSV.

Alexa, Please Do Me a Favor: Motivations and Perceived Values Involved in Using AI Assistant

  • Lee, Eunji;Lee, Jongmin;Sung, Yongjun
    • International Journal of Advanced Culture Technology
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    • v.9 no.4
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    • pp.329-344
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    • 2021
  • AI assistant, a software interface designed to interact with a user in a natural way and perform specific tasks on the user's behalf, receives increasing attention from both scholars and practitioners. While most of the literatures explain about technical aspects, little is known about the social and psychological factors that intimately influence consumers when using it. This study sheds light on the reason people use AI assistant and how perceived values influence on intention of continuous usage. A total of 361 AI assistant users participated in an online survey, and all were recruited from a major online panel in South Korea. The results from the principal component analysis suggest five social and psychological motives: self-expression, quality of life, entertainment, information, and compatibility. In addition, perceived values, informativeness, entertainment, and trustworthiness, positively predict the intention to use AI assistant. This research provides theoretical contributions from finding motivations of AI assistant usage and from the effects of perceived values on the intention to use it. Practical implications should not be overlooked in this ever-expanding AI industry.

Accessibility of Korean Cultural Values at Screens: Decoding Patterns of North American Audiences

  • Xiuli, Chen;Sirui, Yao;Jiyeon, Baek;Jiena, Sha;Kesu, Lin;Kyung-young, Chung
    • International Journal of Advanced Culture Technology
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    • v.10 no.4
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    • pp.153-159
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    • 2022
  • This research investigates the accessibility of Korean modern values at screens from the perspectives of North American audiences while consuming Korean films and TV dramas. In order to decode Korean cultural values at screens, this study collects the data of 266 Korean films and TV dramas distributed in North America from IMDb platform, unlocking that the success of box office for Korean projects in North America is positively correlated with the characteristics of Violence & Gore and Profanity. Meanwhile, the audiences' positive responses to the violent project mainly depends on the degree of "Sex and Nudity", the plots of "social groups". The current success of Korean cultural and creative industry as well as the future global markets strengths are analyzed in this research. Stuart Hall's cultural studies approach and cultural psychological account theory are applied to discuss the success of Korean entertainment industry in the transnational cultural communication.

Transition of Corporate Designers' Perception for Social Impact Management

  • Park, Junsang;Nam, Wonsuk
    • International Journal of Advanced Culture Technology
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    • v.8 no.3
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    • pp.28-37
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    • 2020
  • This is an era in which companies should realize sustainable management through business models that propose social values beyond financial benefits and solve social problems. Accordingly, the role of corporate designers should be extended to social value propositions and materializations, including corporate profit-seeking. Among the members and organizations of the company, design organization and designers have strengths in terms of humanities and creativity compared to other organizations and members. We should actively seek opportunities for corporate designers to find the context of connecting businesses and society on their own, actively seek opportunities to integrate them with corporate design, expand the role of corporate designers through creative ideas, and actively pursue sustainable and wide social career development that encompasses both inside and outside of the company. To this end, we suggested three transitions of thougths to change the perception of fixed and straight-line forms of enterprise organization, enterprise design approach and product development process so far to present useful insights through case studies, how enterprise designers can accommodate social impact through new communication and access.

Purchase Intention of Fashion Products in Private Shopping Malls - Focused on Usefulness of SNS and Shopping Value - (프라이빗 쇼핑몰의 패션제품 구매의도 연구 - SNS 유용성, 쇼핑가치를 중심으로 -)

  • Cho, Yunjin;Seo, Sangwoo
    • Journal of the Korean Society of Costume
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    • v.63 no.5
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    • pp.61-71
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    • 2013
  • As an emerging e-retail model, private shopping malls are transforming the traditional retail systems. These malls are expanding in Europe and the United States and have recently arrived in Korea. This study investigates the relationships among the usefulness of SNS(Social Networking Sites), shopping values, and purchase intentions for fashion products in private shopping malls. The analysis was based on a survey of consumers, aged between 20 and 39, who recently purchased fashion products from a private shopping mall. Two hundred samples were used in the final analysis. The study employed descriptive statistics, Cronbach's alpha, confirmatory factor analysis, and structural equation modeling. The relationships among usefulness of SNS, shopping values, and purchase intentions was verified through structural equation modeling. More specifically, the usefulness of SNS significantly influenced the utilitarian shopping values as well as purchase intention of fashion products. Utilitarian shopping values, in turn, significantly influenced hedonic shopping values and purchase intention. Further, hedonic shopping values had a significant effect on purchase intention.

The Influence of Consumption Values and Materialism/Voluntary Simplicity on Attitudes Toward Eco-Friendly Fashion Products -A Study of College Students in Seoul-

  • Jin, Hyun-Jeong
    • Journal of Fashion Business
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    • v.24 no.6
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    • pp.109-119
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    • 2020
  • As interest in the environment increases, consumers increasingly choose to buy products with eco-friendly production processes. The purpose of this study was to determine the effect of consumption values and materialism/voluntary simplicity on the attitudes and purchase intentions toward eco-friendly fashion products. A survey of university students in Seoul was conducted and 203 questionnaires were analyzed using SPSS 23.0. The consumption values consisted of six factors: subjective value, novelty value, social value, brand value, practical value, and health/safety value. Materialism/voluntary simplicity was grouped into two factors of materialism pursuit and voluntary simplicity pursuit. Brand values were found to negatively affect attitudes toward eco-friendly fashion products. The more one pursued brand names, the more negative was one's attitude toward eco-friendly fashion products. Health/safety values had a positive effect on purchase intentions for eco-friendly fashion products and voluntary simplicity pursuit had a positive effect on both attitudes and purchase intentions. The materialist group had high subjective value, novelty value, social value, and brand value among the consumption values, and the voluntary simplicity-seeking group tended to pursue the value of health and safety. This study was meaningful in that it identified the characteristics of consumers showing favorable attitudes toward eco-friendly fashion products.

A Study on the Leading Trends in Contemporary Public Design Analyzed in the Context of Main Social & Cultural Paradigms (현대의 사회.문화적 패러다임 변화와 연관된 공공디자인의 신경향 분석에 관한 연구)

  • Lee, Jeongmin
    • Korean Institute of Interior Design Journal
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    • v.21 no.3
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    • pp.76-86
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    • 2012
  • 21st century has different characters from 20th century which was an era of machine and rationality based on the industrial revolution. With the advent of the digital revolution, it became an era of pluralism, culture, and emotion. The digital technology made it possible to connect the whole world together in real time and brought about the entirely new notion of time and space. It also dramatically altered the world view. Now we have a different set of social and cultural values from the past. This paper researched the influences of these social and cultural changes on public designs. The leading trends of public designs were analyzed and the successful cases were studied. The main research methodologies were the document review and the instrumental case study. The major social & cultural paradigms of a present era were classified as 'pluralism', 'digital & information revolution', 'human-centered value (against machine-centered value of 20th century)', and 'organic world view'. Each of the classified paradigms was analyzed more to find out the influences on the various trends of public designs. 'Pluralism' has influence on 'experiential public design', 'community art', and 'public design of local values'. 'Digital & information revolution' has influence on 'content-centered public design', 'smart public design', 'immaterial public design', and 'performance in public design'. 'Human-centered value' has influence on 'universal design approach in public design', and 'emotional public design'. 'Organic world view' has influence on 'sustainable public design', and 'ecological public design'.

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A Case Study on Social Innovation Model of Samasourse Using IT Microworks (IT를 활용한 기업-지역사회 혁신모델 사례연구 : Samasource의 Microwork를 중심으로)

  • Lee, Jung Won;Park, Cheol
    • Journal of Information Technology Services
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    • v.15 no.2
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    • pp.219-233
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    • 2016
  • As social problems including aging, depopulation, healthcare, poverty, a lot of government, organizations is trying to solve the problems. Recently, social innovation is emerging as strategy for solving social problems around the world. Social innovation means more effective, sustainable and new solutions that increase total values of society. This study attempts to introduce microworks of the Samasource as a case of the business-community innovation model using IT. Samasource is one of three social ventures under the nonprofit organization Sama Group established in 2008. Its mission is to alleviate worldwide poverty by connecting unemployed people in impoverished countries to digital work. Based on the internet model "microwork", they split huge digital projects into small scales, and deliver them to BOP(Bottom Of Pyramid) groups through the internet. This case describes a business model, revenue model, and impact of Samasource's Microwork. Implications of the case were suggested in the conclusion. To this end, I would like to provide a meaningful implication to researchers and founders of the South Korea.