• Title/Summary/Keyword: Social networking service

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사이버 자아에 대한 인지와 구매의도의 구조적 관계

  • Kim, Su-Yeon;Hwang, Hyun-Seok
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 2009.05a
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    • pp.203-207
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    • 2009
  • 본 연구는 사이버 공간에서 자아에 대한 인지를 두 가지 측면에서 조사하고 이러한 인지와 구매의도 간 어떠한 연관성을 가지는지 파악하는 것을 목적으로 한다. 이를 위하여 먼저 사이버 자아를 외향적 자아와 내향적 자아로 분류하였고 두 가지 자아에 대한 인지를 파악하기 위하여 사회적 네트워킹 서비스(Social Networking Service)를 제공하는 5사의 서비스 이용자를 대상으로 설문조사를 실시하였다. 아울러 이러한 두 가지 자아에 대한 인지와 구매의도와의 연관성 여부를 밝히기 위하여 설문내용에 구매의도와 관련된 문항을 함께 제시하여 응답을 얻었다. 설문 분석결과, 사이버 자아에 대한 인지와 구매의도 간 상관관계를 확인할 수 있었다.

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The Factors Influencing on the Social Networking Service Fatigue and SNS Stresses based on the Smart Phone (소셜네트워크 특성이 스트레스 요인과 SNS 피로감에 미치는 영향)

  • Noh, Mi Jin;Jang, Sung Hee
    • The Journal of Information Systems
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    • v.25 no.4
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    • pp.163-179
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    • 2016
  • Purpose This study investigates the associations between SNS fatigue and stress of smartphone SNS, with SNS characteristics. The study focuses on two types of SNS characteristics: information and systems characteristics. We examine SNS stress factors that includes the communication and system overload. Design/methodology/approach To test the proposed hypotheses, the study conducted structural equation modeling with Smart PLS 3.0. The study conducted A sample of 286 participants was collected from SNS users. Findings The results indicated that the information relevance in the information characteristics had an effect on the communication overload, but it had not an effect on the system overload. The information accuracy had an effect on the communication and system overload. The app pace of change influenced the communication and system overload, but the app complexity influenced the system overload. Finally, the SNS stress showed significant relationship with SNS fatigue. The academic and managerial implications were discussed based on the this results.

Accreditation System for Social Enterprise and Business Strategies of Social Enterprises in South Korea (정부의 사회적 기업인증제도가 사회적 기업의 전략에 미치는 영향에 관한 실증연구)

  • Kim, Gyun;Choi, Seok-Hyeon
    • Asia-Pacific Journal of Business
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    • v.11 no.1
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    • pp.93-114
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    • 2020
  • Purpose -The purpose of this study is to analyze how the accreditation system affect the selection of business strategies in social enterprises, which create social value rather than maximize profits. Design/methodology/approach - This study collected survey data from 40 accredited and 53 non-accredited social enterprises. This research employs a Fuzzy-set/qualitative comparative analysis to compare the combinations of factors that affect a social enterprise's performance Findings - The results show that for accredited enterprises organizational capabilities are significantly more important than networking capabilities, whereas for non-accredited enterprises internal communication, governance capacities and networking competencies are most important capabilities to improving their social performance. And also The accreditation systems for social enterprises would entice social enterprise away from business strategies based on with local society, which is differentiated with commonly accepted social enterprise model. Research implications or Originality - This research suggests that the accreditation system for social enterprises should be redesigned for enticing social enterprises in Korea to be more localized to meet local needs in terms of positive changes of local society.

A Book Retrieval System to Secure Authentication and Responsibility on Social Network Service Environments (소셜 네트워크 서비스 환경에서 안전한 사용자 인증과 효과적인 응답성을 제공할 수 있는 도서 검색시스템)

  • Moon, Wonsuk;Kim, Seoksoo;Kim, Jin-Mook
    • Convergence Security Journal
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    • v.14 no.4
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    • pp.33-40
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    • 2014
  • Since 2006, social networking services such as Facebook, Twitter, and Blog user increasing very rapidly. Furthermore demand of Book Retrieval Service using smartphone on social network service environment are increasing too. This service can to easy and share information for search book and data in several university. However, the current edition of the social services in the country to provide security services do not have the right. Therefore, we suggest a social book Retrieval service in social network environment that can support user authentication and partial filter search method on smartphone. our proposed system can to provide more speed responsiveness, effective display result on smartphone and security service.

Impact of Social Networking Service on the Team Cooperation, Quality of Decision Making and Job Performance (SNS의 사용이 팀의 협력과 의사결정의 질 및 업무성과에 미치는 영향)

  • Kim, Yoon-Mi;Chung, Dong-Seop
    • Journal of Korea Multimedia Society
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    • v.17 no.2
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    • pp.180-190
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    • 2014
  • Social network services are increasingly being used in organizational settings to improve relationships among employees and enhance prospects for information exchange and cooperative work. Social Networking Service(SNS) has deeply penetrated organizational job settings, influencing multiple aspects of employee's life. This study is designed to explore the impact of SNS engagement on the job performance mediated as team cooperation and decision making quality effects. Data were collected from 146 employees who use organizational SNS in there company. Factor analysis and structural equation method are employed. Results from a survey accompanied by the substantial impacts of organizational employee's social networking engagement on social learning processes and outcomes. SNS engagement not only directly influences organizational employee's job performance, but also helps their team cooperation and decision making quality from others and adapt to organizational culture, both of which play prominent roles in improving their job performance.

The Impact of Opinion Leadership on the Attitude Change by the Direction of Word-of-Mouth under the Online Social Networking Service Environment (온라인 소셜 네트워크 서비스 환경에서 오피니언 리더십이 구전의 방향성에 따른 태도 변화에 미치는 영향)

  • Suh, Bomil;Park, Ji Hye
    • The Journal of Society for e-Business Studies
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    • v.18 no.2
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    • pp.111-130
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    • 2013
  • As the number of online social networking service (SNS) users is increasing, various efforts are being deployed to take advantage of SNS from the perspective of business and management. Especially, researches in the field of marketing such as word-of-mouth (WOM) effect have been actively conducted. This paper examined the impact of the SNS messages of users' friends on the users' attitude and the moderating effect of the friends' opinion leadership on the WOM effect. Fifty-one Facebook users responded to the questions on their four friends each. Regression analyses showed that there existed WOM effect under the SNS environment and the opinion leadership of the message creators positively moderated the WOM effect. We discussed the contributions and implications of this study.

A Study on Tourism Experience Sharing Using Tourist's Social Networking Service According to Attention Desire: The Moderating Effect of Gender (관심욕구에 따른 관광객의 소셜 네트워킹 서비스를 이용한 관광경험 공유에 대한 연구: 성별의 조절효과)

  • Hee Chung Chung;Namho Chung
    • Information Systems Review
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    • v.19 no.2
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    • pp.37-56
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    • 2017
  • A rapid increase was observed among individuals who want to communicate through a Social Networking Service (SNS). The increasing number of SNS users who create and share information resulted in a huge volume of SNS information. This deluge of information decreases the interest of SNS users, thereby prompting them to generate stimulating and exaggerated information to draw attention to themselves. This study aims to examine the effect of SNS users' desire for attention and share their tourism experience. This study utilizes use and gratification theory and investigates the moderating effect of gender. The analysis shows that the desire for attention influences sharing of tourism experience through compliance and identification at the level of SNS commitment. Gender difference was observed between compliance and identification. This study provides theoretical and practical implications based on the results.

A Development of SNS Application for Location based Information Sharing using Smartphone (스마트폰을 이용한 위치 기반 정보 공유 SNS 어플리케이션 개발)

  • Cha, Kyung-Ae
    • Journal of Korea Society of Industrial Information Systems
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    • v.18 no.6
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    • pp.1-8
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    • 2013
  • Recently, as increasing use of smartphone, the development of social network service(SNS) applications is very active because of the mobility of smartphone. In addition, as the demand of the location based service(LBS) supporting mobile information is expanded, LBS combined with SNS improves the usability of smart phones. This paper proposes the smartphone application that provides the information for SNS generated depending on the location, by tracking the user's location in real time.

An Analysis of Social Networking Service on the Organizational Performance: Mediating effect on Transactive Memory Capabilities and Moderating effect on Time (소셜네트워킹서비스와 업무성과와의 관계 연구 : 트랜스엑티브 메모리역량의 매개효과와 사용시간의 조절효과를 중심으로)

  • Lee, Miran;Kim, Yongwon
    • Journal of Internet Computing and Services
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    • v.17 no.1
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    • pp.109-118
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    • 2016
  • As Internet technology further develops, a social networking service (SNS) also develops. But most studies on SNS are not appropriate for business purposes since they mainly focus on personal characteristics. Unlike previous studies, however, this study tries to understand the effect of SNS on performance in the perspective of business. As the result of analysis, SNSE(Social Networking Service Engagement) appears to have positive effect on TMC(Transactive Memory Capability) and PER(Performance), and TMC also seems to affect PER. On the assumption that there should be some parameters between SNSE and PER that earlier studies did not consider, this study has proved that a new way of memories, or TMC, forms the bridge between SNS and PER. It also found out that the time spent on SNS is positively controlled when SNSE affects TMC. These results are different from those of the previous studies arguing that SNS has nothing to do with PER.