• 제목/요약/키워드: Social and Economic Performance

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프랜차이즈 본부의 경제적 책임과 박애주의적 책임이 가맹점의 경제적 만족, 사회적 만족, 그리고 충성도에 미치는 영향 (The Impact of Franchisor's Economic and Philanthropic CSR on Franchisees' Economic Satisfaction, Social Satisfaction, and Loyalty)

  • 허순범;노용숙;이드보라
    • 한국프랜차이즈경영연구
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    • 제10권3호
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    • pp.25-35
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    • 2019
  • Purpose - The major objective of this study was to investigate the effect of franchisor's (economic and philanthropic) CSR in inspiring franchisee's loyalty for the franchisor. Another aim of this investigation also was to clarify the mediating role of economic and social satisfaction in the relationship between franchisor's CSR and franchisee's loyalty. Research design, data, and methodology - This study explores the structural relationship between franchisor's CSR and franchisee's loyalty and in these relationships, the mediating role of relationship satisfaction. Data were gathered from employees(above manager) in food-service franchisee companies in Seoul, Korea. The questionnaires were distributed to managers of the franchise stores. A total of 251 questionnaires were collected. Data management and analysis were performed using SPSS 21.O and SmartPLS 3.0. Evaluation of measurement model and structural model was carried out using confirmatory factor analysis and correlation analysis. Result - The results of this study show as follows. First, economic CSR had positive effects on economic satisfaction and social satisfaction. Second, philanthropic CSR had positive effects on social satisfaction. Third, economic satisfaction and social satisfaction had positive effects on franchisee's loyalty to the franchisor. Conclusions - The important implications of this study have as follows. First, this study has found that economic CSR can create a high economic satisfaction and social satisfaction of franchisee. Second, this findings suggest that the philanthropic CSR can improve the social satisfaction of franchisee. Third, this results demonstrate, for the first time, that the economic satisfaction and social satisfaction of franchisees can play a crucial role to improve their loyalty for the franchisor and pursue mutual development by maintaining the stable business relationship with a franchisor. In this investigation there are at least three limitations. First, Because the research sample is limited to the foodservice franchisee in Seoul, it is not possible to be representativeness of the national franchisee. Second, CSR activities are mostly focused on large franchise companies. Therefore, there is a limit to the research approach. Finally, this study examined the effect of economic CSR and philanthropic CSR on the loyalty of franchisors, but in the future study, it is necessary to analyze the relationship between CSR and loyalty of franchise companies by collecting specific quantitative data such as re-contract rate and management performance of franchisees.

사회혁신기업의 지속가능성 결정요인 연구: (주)향기내는사람들 사례분석 (A Study of Determinants of the Sustainability of the Social Innovative Enterprise: Case Research on Fragrant People Co.)

  • 양오석
    • 국제지역연구
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    • 제19권1호
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    • pp.157-204
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    • 2015
  • 본 논문은 사회혁신기업 (주)향기내는사람들의 사례를 통해 기업 내외부적 요인들이 지속가능성을 결정하는 관계를 고찰하였다. 이를 통하여 우리는 사회혁신기업의 지속가능성의 구성요소와 결정요소에 관한 다음과 같은 몇 가지 사실 및 경영 정책 함의를 도출할 수 있다. 우선 첫째, 기업가정신은 사회혁신기업의 생존과 성장을 위해 필수적이다. 기업가정신을 발휘하여 사회혁신 기업가는 상충관계에 있는 경제적 가치와 사회적 가치가 유기적으로 상호작용하여 새로운 시장기회를 창출할 수 있도록 효과적으로 관리해야 한다. 둘째, 일반 기업과 동일하게 사회혁신기업 역시 경쟁우위 자원이 중요하다. 기회를 활용하고 위험요소를 피하는데 유용한 자원, 타기업은 보유하지 못한 희소한 자원, 경쟁기업들이 모방하기 어려운 자원, 그리고 이들 자원을 충분히 활용할 수 있는 조직능력은 사회혁신기업의 경제적 목표를 달성하는데 필수적이다. 이렇게 달성된 경제적 목표는 사회혁신기업의 재정자립을 낳고, 사회적 목표를 균형적으로 모색할 수 있게 돕는다. 셋째, 신제품 및 서비스를 꾸준히 개발하고, 신시장을 개척하며, 시장의 기회를 민첩하게 포착하고, 능력을 갖춘 채 위험을 감수하는 기업가정신으로 무장한 사회혁신기업은 경쟁우위 자원을 충분히 활용할 수 있을 때 경제적 목표와 사회적 목표를 균형적으로 추구할 수 있다. 이 과정에서 정부나 지자체의 재정지원은 사회혁신기업의 지속가능성을 보장해주지 못한다. 또한 조직에 대한 비전 및 가치관 공유(개인-조직 적합성)는 조직몰입과 연계될 수 있을 때 비로소 사회혁신기업의 지속가능성을 보장해줄 수 있다.

Nepotism Effects on Job Satisfaction and Withdrawal Behavior: An Empirical Analysis of Social, Ethical and Economic Factors from Pakistan

  • SERFRAZ, Ayesha;MUNIR, Zartashia;MEHTA, Ahmed Muneeb;QAMRUZZAMAN, Md.
    • The Journal of Asian Finance, Economics and Business
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    • 제9권3호
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    • pp.311-318
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    • 2022
  • Nepotism practices have had a severe impact on the social, ethical, and economic culture of not only corporations but also countries in the modern world. Nepotism behavior not only discourages the determined and motivated employee, but also has a detrimental impact on the worker's satisfaction, performance, and contribution to the firm's success. This increases economic tensions due to workers' dissatisfaction with their jobs and occasionally withdrawal intentions, resulting in poor economic activity and a decline in society as a whole. The purpose of this study is to see how organizations' nepotism affects individual work happiness, withdrawal behavior, social and ethical values, and the country's economic development. The study's target audience was private-sector employees, including managers, non-managerial staff, and middle and lower-level employees. Convenient sampling was used to ensure that the target population was accessible and available. The findings demonstrated that organizational nepotism causes substantial harm not only to employees but also to businesses and the economy. The employee who is happy with his or her job and working environment is less likely to withdraw.

사회적기업의 윤리경영이 조직성과에 미치는 영향 (Effects of Ethical Management on Organizational Performance in Social Enterprise)

  • 이용재;김은희
    • 한국콘텐츠학회논문지
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    • 제18권5호
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    • pp.397-408
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    • 2018
  • 본 연구는 기업 윤리경영에 관한 사회적기업 연구가 전무한 상황에서 사회적기업 근로자들이 인식하는 기업 윤리경영의 하위요인 기업윤리와 윤리적 리더십이 경영적 성과, 사회적 성과에 미치는 영향을 확인하기 위하여 수행되었다. 이를 위해 충남 및 세종지역에 근무하는 사회적기업 근로자 173명을 대상으로 설문 조사를 실시하였다. 분석결과 사회적기업에 있어서 윤리경영 하위요인 중에서 윤리적 리더십이 사회적기업의 경영적 성과와 사회적 성과에 모두 정적(+)으로 유의미한 영향을 미치는 것으로 나타났다. 즉, 사회적기업 경영자의 윤리적 리더십에 대한 근로자 인식이 증가할수록 해당 기업의 경영적 성과뿐만 아니라 사회적 성과도 증가하는 것이다. 아울러 사회서비스 제공형 사회적기업에 근무하는 근로자일수록 경영적 성과가 많은 것으로 나타났다. 일반 영리기업에서 윤리경영이 조직성과에 영향을 미치는 것과 마찬가지의 결과였다. 이상의 연구결과는 사회적기업에서 그동안 강조되어 온 사회적기업가 정신의 강화 필요성을 다시 한번 확인해 주는 것이다. 향후 윤리경영을 사회적기업에 도입하기 위하여 사회적기업에 맞는 윤리경영의 개념과 적용방안 마련이 필요할 것이다.

Determinants of Trade Flows and Trade Structure between Korea and ASEAN

  • Truong, Hoan Quang;Dong, Chung Van;Nguyen, Hoang Huy
    • East Asian Economic Review
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    • 제23권1호
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    • pp.55-88
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    • 2019
  • Our paper contributes to existing literature by empirically investigate the trade structure and trade performance between Korea and ASEAN. Overall, trade activities between Korea and almost major ASEAN economies have significantly focused on capital goods, medium and high technology goods, while the remaining ASEAN countries' exports over Korea have been mainly primary and low technology goods. There has been a higher complementarity in between Korea's exports and ASEAN's imports compared with between ASEAN's exports and Korea's imports. Estimation results show that ASEAN's GDP and income have larger impacts than those of Korea on aggregate trade flows as well as sectoral level between two sides. Additionally, geographical conditions are critical factors impeding Korea-ASEAN trade. Meanwhile, other factors in the estimation model have mixed impacts on components of Korea-ASEAN trade structure. Finally, there is a significant room for Korea's trade expansion with ASEAN, particularly new and less developed members in future.

소셜커머스의 경제적 가치와 정보품질이 재구매의도에 미치는 영향 : 동기이론을 기반으로 (Influence of Economic Value and Information Quality on Repurchase Intention in Social Commerce based on Motivation Theory)

  • 강주희;문태수
    • 한국정보시스템학회지:정보시스템연구
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    • 제26권2호
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    • pp.63-83
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    • 2017
  • Purpose: In Korea, market size of social commerce has been increased steadily and highly, but profits of social commerce companies have been decreased because of excessive marketing cost. To overcome this stagnant market environment, new marketing strategy that could attract customers and make customers continue to use social commerce is required instead of cost consuming marketing strategy. The purpose of this study is to investigate the relationship among characteristics of social commerce - that is, economic value and information quality - usefulness, enjoyment, satisfaction and repurchase intention by applying motivation theory to the area of social commerce. Design/Methodology/Approach: Previous researches have been studied by applying Expectation-Confirmation Model (ECM), Theory of Planned Behavior (TPB), Technology Acceptance Model (TAM) and Stimulus-Organism-Response (S-O-R) Model, although there are many studies related with customer acceptance model in the field of e-commerce. However, there is not so many studies in applying motivation theory. So this study adopts new approach to examine why customers use social commerce based on motivation theory. Thus, this study adopts economic value and information quality as antecedents, and then customers will perceive extrinsic and intrinsic motivation; usefulness is extrinsic and enjoyment is intrinsic, and adopts satisfaction and repurchase intention as a dependent variable. The data of questionnaire were collected from customers who have experience to buy something in social commerce. 228 questionnaires as data unit of individual level were collected using random sampling. Findings: This study proved empirically that the relationship between antecedents and motivation factors has a positive influence, and motivation factors also have a positive influence on repurchase intention through satisfaction. This study provides the managers an insight that social commerce companies should pay more attention to improve customer satisfaction in order to increase higher performance in repurchase intention of social commerce.

The Impact of Green Corporate Identity and Green Personal-Social Identification on Green Business Performance: A Case Study in Thailand

  • ONPUTTHA, Suraporn;SIRIWICHAI, Chalermporn
    • The Journal of Asian Finance, Economics and Business
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    • 제8권5호
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    • pp.157-166
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    • 2021
  • This study aims to investigate the impact of green corporate identity and employees' green identification on green business performance of international automobile manufacturers in Thailand. It involves 400 employees from the target study area, using questionnaires to collect data from January to February 2021, with purposive and convenient sampling methods. Data analysis employed structural equation modeling (SEM). The results show that green corporate identity has a significant impact on employees' green personal-social identification and green business performance; meanwhile, employees' green social identification has a significant impact on green business performance. However, employees' green personal identification has a significant impact on green business performance only through employees' green social identification. Green corporate identity can increase the corporate' green business performance via economic, environmental and social aspects through employees' green personal-social identification. The findings suggest that green corporate communication through visual identity, employee behaviors, culture, policy products and services in response to environmental forces and drivers to create the green corporate identity is deemed to systematically work. Furthermore, the findings also suggest that employees' green identification on both personal and social levels can be a significant issue that the managers in automobile manufacturers should pay attention as well.

디지털 사회 혁신에서 리빙랩 프로젝트의 성과지표에 대한 연구 (A Performance Indicators of Living Lab Project in the Digital Social Innovation)

  • 이재혁;이정훈;조경환
    • 한국IT서비스학회지
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    • 제18권5호
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    • pp.193-207
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    • 2019
  • In recent years, Digital Social Innovation has been emerging at home and abroad and new solutions are being proposed by the perspective of User using digital technology in order to solve social and economic problems of the city. In addition, Living Labs which is an innovative tools and space enable to solve problems doing activities with various participants led by users. Therefore, this study aims to systematically manage the activities of Living Lab in Digital Social Innovation and improves the Living Lab sustainability using the performance indicators which are going to be developed. Furthermore, construct the appropriate indicator of each project process and take test at real Living Labs. As a result, performance indicator was derived from each procedure in the Living Lab project, and proved validity and reliability of the indicators through qualitative and quantitative methods by interviews and the questionnaire from the participants of Living Labs.

건축물 범죄예방 기준 확대적용에 따른 경제성 분석 (An Economic Analysis by Applying Extended Crime Prevention Standards for Buildings)

  • 현태환;조영진
    • 대한건축학회논문집:계획계
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    • 제35권11호
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    • pp.53-60
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    • 2019
  • Multi-unit house, multi-household house, row house and apartments with less than 500 households were included in the list of anti-crime for buildings following the revision of the "notice of crime prevention building standards" on July 31, 2019. Strengthening the performance of crime prevention buildings is inevitable to increase the cost of building construction, including installation of preventive facilities and use of facilities that have secured performance. Thus an economic analysis on the costs and expected benefits of implementing the standards is required for social consensus. Economic analysis is divided into cost analysis and benefit analysis. This study aims to perform an economic analysis on the installation of crime prevention facilities in the buildings subject to expanded crime prevention obligations. Cost analysis is calculated as the sum of the cost of installation and the price of the crime prevention facilities installed for each target residential building. Benefit analysis is calculated as the social cost of targeted crimes that are expected to decrease due to the installation of crime prevention facilities. Economic analysis shows that the total cost of installing crime prevention facilities in residential buildings is estimated at 107.31 billion won per year, while the total benefit from enhanced crime prevention performance is estimated at 9.38 billion won per year. Considering inflation, benefits are expected to outpace costs in the 28th year since the system was implemented.

우리나라에서의 경제성장과 빈곤의 관계 : 1982-2004년 도시가구를 중심으로 (Macroeconomic Growth and Poverty in Korea : Analysis of Urban Households in 1982-2004)

  • 이상은
    • 한국사회복지학
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    • 제58권3호
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    • pp.245-268
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    • 2006
  • 본 연구는 우리나라에서의 경제성장과 빈곤간의 관계에 대한 실증적 연구결과를 제공하는 것을 그 목적으로 한다. 특히 외환위기 후 2000년대 들어 경제 성장과 빈곤간의 관계에 어떤 변화가 발생했는지를 검토한다. 이를 위하여 도시가계조사 1982-2004년 원자료를 이용하여 도시지역의 빈곤율 연간자료를 구축하고, 거시경제지표로서 실질GDP와 실업율의 연간자료를 이용하였다. 분석결과 1980-1990년대에 걸쳐 우리나라에서 거시경제성장은 빈곤감소에 아주 직접적이고 중요한 역할을 담당한 것으로 나타났다. 2000년 이후에도 거시경제성장은 여전히 빈곤감소의 주요한 도구로서 작동한 것으로 나타났다. 그러나 1980-1990년대에 비해 2000년대 이후에는 거시경제성장에 의해 설명되지 않는 빈곤의 증가현상이 존재한 것으로 나타났다. 이러한 분석결과는 향후 반빈곤전략이 과거의 경제성장 우선전략에서 경제성장과 함께 사회보장제도 확충을 동시에 강조하는 전략으로 전환되어야 한다는 것을 제시한다.

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