• Title/Summary/Keyword: Social Attraction

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A Study on Inferior Products Effects in the Pharmaceutical Market (제약시장에서의 열등제품 효과에 관한 연구)

  • Jung, Heonsoo;Kim, Kyungtae
    • Journal of the Korean Operations Research and Management Science Society
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    • v.38 no.3
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    • pp.1-12
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    • 2013
  • The increased interest in the market movement towards generic products has been observed these days. Throughout the attraction theory, this study first explains how generic product introduction has an impact on original products. This study also shows how the social conformity theory is empirically applied to explanation of the attraction effects regarding generic products.

Changes of Western Men's Underclothes (서양 남성 속옷의 변천에 관한 고찰-고대에서 근세까지)

  • 김주애
    • Journal of the Korean Society of Clothing and Textiles
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    • v.24 no.3
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    • pp.353-360
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    • 2000
  • The purpose of study examined the changes of the man's underclothes from the ancient ages to the early modern ages. The method of study researched literatures and possessions of the museum. In ancient ages, a suit of clothes had the functions of both underclothes and outer garments. In middle ages, underclothes were not exposed and the importance was not recognized while they were worn to show the sense of sin and humility or to punish criminals. In early modern ages, the importance of underclothes recognized as they were exposed. In Renaissance period, the fashion of the day influenced much on the underclothes. In Baroque ages, the functions of underclothes were different according to sexes and men wore underclothes to show their social status. As the outer garments were shortned, shirt wwere also conspicuously exposed. In Rococo ages, drawers were tightened due to the influence of outer garments, men exposed their shirts to show the social status and underclohtes were usually worn to express sexual attraction. Men's underclothes had the functions of class distinction from the ancient ages to the modern ages, except the middle ages and underclothes had the additional functions such as supporting body-shape and sex attraction. The fashion of the day influenced on the changes of the shapes of the shapes of men's underclothes and the changes of outer garments were reflected on underclothes.

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Constructing Impressions with Multimedia Ringtones and a Smartphone Usage Tracker

  • Lee, KangWoo;Choo, Hyunseung
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.9 no.5
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    • pp.1870-1880
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    • 2015
  • In this paper, we studied facial impression construction with smartphones in a series of experiments with two smartphone applications: SmartRing and SystemSens+. In the first experiment, impressions of faces associated with different music genres (trot vs. classical) were compared to impressions formed from a facial image alone along the social warmth and intelligence dimensions. In the second experiment, the effect of similarity attraction was investigated by manipulating the extroversion of facial images. Results indicated that impressions of faces cannot only be constructed along the social warmth and intelligence dimensions, but can also be made more or less attractive based on their similarity to the viewer's personality. Our experiments provide interesting insights into facial impressions formed in a smartphone environment.

Analysis on the Amenity Resources of Open Space for Urban People (도시민을 위한 Recreation 공간의 Amenity 자원 분석)

  • 김용수;임원현
    • Journal of the Korean Institute of Landscape Architecture
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    • v.20 no.2
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    • pp.27-42
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    • 1992
  • IN urban areas, public outdoor recreation opportunities are limited, traditional funding sources are being eraded, and crowding as well as ecological damage appear inevitable, these developments may require new analysis on the prospective policy of park, with the evaluation of the trend of amenity resources and recreation values, 16 parks were taken as informants in Deagu city area, the data for this research were collected 2,942 samples by the on-site-interview. The abstracted results of amenity elements were revealed as institutions and resource types, the attraction of resources was about twice as much as that of institutions. The resources is to be classified into two items ; national resources and human resources. The former is about five times as mcuh atractive as the latter. The attraction of natural resources consists in the atmospheric factors(35%), the biological factors(28%), the topographical factors(19%), and the scenery factors(18%). While, the attraction of human resources consists in the cultural factors(54%), the social factors(46%). The attraction of the base institutions is very low. The attraction of the static institution is three times as much as that of that of the dynamic institution. The above tendency is a general trend in Daegu city. But when we are taking into consideration in datail, we find that there is great difference among the green tract of land of the park. When the amenity resources of one's destination was used for the value of recreation, the pattern of attraction variables as a physical characteristics could explain 58%. Based on those result, this study is a small but important guidence for decision makings concerning to the allocation of scarce amenity resources.

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Influence Factors of Online-Based Interpersonal Relationships by Developmental Level -Centered on Social Networking Service Users - (대인관계 발달 단계에 따른 온라인기반 대인관계에 미치는 영향요인 - 소셜네트워크 서비스(SNS) 사용자를 중심으로 -)

  • Heo, Song-Ji;Kim, Ja-Young;Jang, Hee-Jin;Ko, Hye-Young;Park, Su-E
    • Journal of Korea Game Society
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    • v.12 no.2
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    • pp.75-89
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    • 2012
  • In this paper, the correlation which is at work between affecting factors and interpersonal relationships' dimension depend on developmental level has been studied to search for clues about how to develop the online based interpersonal relationships -the fundamental aims of SNS related services- efficiently. People who'd ever entered into a relation through the 'online-based generated relationship' by SNS were divided into two groups on the development level. They were conducted a survey, and the results were derived using PLS statistics. As the result, 7 kinds of factors as social attraction, physical attraction, reciprocity, content quality, coexistence perception, information provision and similarity had an impact on the initial level of relationships, and 6 kinds of factors as social attraction, physical attraction, reciprocity, content quality, web appearance and coexistence perception had an impact on the developed level of relationships. This study could be utilized for the service design for facilitating interpersonal relationships efficiently by their level of development.

A Study of the Continuous Use Intention of Social Commerce (소셜 커머스 지속 사용의도에 관한 연구)

  • Hong, Tae-Ho;Pei, Lian-Ying;Choi, Soo-Hyung;Park, Ji-Young
    • The Journal of Information Systems
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    • v.21 no.2
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    • pp.135-160
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    • 2012
  • In this paper, we identified the factors influencing on the continuous use intention of social commerce and analyzed the proposed model empirically using structural equation model, which was developed by considering hedonic and utilitarian shopping value, trust, satisfaction, familiarity, social influence, and perceived price. We collected data for this study by surveying the consumers who had an experience of purchasing through social commerce. An analysis of 212 respondents indicated that utilitarian and hedonic shopping value influenced on satisfaction as both of shopping value are significant statistically. Social commerce gives more attraction their consumers by reducing the price to half, whereas they are expected to present playfulness of shopping. Familiarity, social influence, and perceived price are influential factors in a purchase of social commerce sites. We discuss the implications of our findings for both theory and practice.

Characteristics of Youth Attraction Types by Industrial Complexes in Korea (산업단지 청년유인력 유형별 특성 분석: 청년유인력 종합지수를 중심으로)

  • Sa, Hoseok;Woo, Hansoun
    • Journal of the Economic Geographical Society of Korea
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    • v.24 no.2
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    • pp.181-200
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    • 2021
  • The phenomenon that young people avoid employment in industrial complexes, which is one of the biggest issues at social and economic dimension, is getting more important. The purpose of this study is to analyze the characteristics of youth attraction types by industrial complexes by making Youth Attraction Index. First, as the correlation between youth distribution of each industrial complex and youth attraction index of each industrial complex is analyzed, it shows a high level of correlation coefficient. There is also positive correlation between youth distribution of industrial complexes and other specific sectors except for accessibility. In addition, industrial complexes with superior working environment, innovation environment and amenities of surrounded areas are included in type I(type with superior youth attraction) and different characteristics are shown by each type. In consideration of these, policy priorities of each type are suggested. Based on these results, customized package programs need to be established for each type of youth attraction.

A Study on the Characteristics of Clothing Behavior during the French Revolution (불란서 혁명기 의생활에 나타난 특성고찰)

  • 김인숙
    • Journal of the Korean Home Economics Association
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    • v.19 no.4
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    • pp.1-8
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    • 1981
  • French Revolution, while re-establishing the political and social structure, had also changed the cultural conditions of French life and manners. clothing, as with other features of daily life, had some characteristic changes, which this article tried to specify and related with the social conditions. Those specific changes pointed out as typical and discussed herewith are: 1. Clothing manipulated as a political identity kit. 2. Simplification of colors and forms of men's costume. 3. Tendency toward uniformity. 4. Clothing as the symbol of political utopia. 5. The attraction of military uniform. 6. Moral decadence.

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Characteristic of Men's and Women's Underclothes in the Medieval Ages (중세 남녀 속옷의 특성)

  • 김주애;이연희
    • The Research Journal of the Costume Culture
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    • v.11 no.2
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    • pp.263-274
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    • 2003
  • This study analyzes how social environment influenced underclothes and characteristic which underclothes have is associated with the outer garment and the underclothes in the Middle Ages. As a result, 1 can get the next conclusion First, throughout the Middle Ages, body was involved with the sense of same and sin influenced by the religious austerity. This mentality was applied to the underclothes. As underclothes are not generally revealed, it is recognized to be not important but inefficient. Second, in the late Middle Ages, as the outer garment reveal the body line, the underclothes are affected by it. So men's and women's distinction in the outer garment is applied to the underclothes. In the second quarter of the 14C, class distinction and sexual attraction certainly present on the outer garment but are not applied to the underclothes. The conceptions that underclothes might express the spirit of the changing times, in sympathy with the outer garment, did not enter the medieval mind. Third, the function to protect the body is emphasized the underclothing in the Middle Ages, whereas it was important to identify rank sign in the history of underclothes. Throughout the Middle Ages the underclothing of both sexes is emphasized utilitarian in (unction rather than class distinction and sexual attraction. But women exposed their body line in thin chemise to represent sexual attraction in the late Middle Ages.

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The Economics of Para-social Interactions During Live Streaming Broadcasts: A Study of Wanghongs

  • Yongfu Quan;Jin Seon Choe;Il Im
    • Asia pacific journal of information systems
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    • v.30 no.1
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    • pp.143-165
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    • 2020
  • The rapid growth of economic transactions generated by live streaming broadcasts ("LSB") has created opportunities for retailers to increase sales. However, little is known about what impact LSB celebrities have on customers and what causes LSB celebrities to become famous. This study aimed to fill this gap by studying the economics of LSBs. This study was conducted through a para-social relationship and attractiveness theory framework. Consequently, social and task attraction were assumed to be the antecedents of the para-social relationship that induced purchase intention. This study examined the impact of relationship rewards, self-disclosure, affective interactivity, informative interactivity, and the amount of information provided on purchase intentions through LSB. Celebrities can use the results of this study to enhance their appeal to fans and promote customers' purchase on e-commerce. This study contributed to the IS field by investigate the impact of para-social relationship on the online shopping context.