• Title/Summary/Keyword: Short-form

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Perceived Authenticity through Short Video: Audience Perceptions of Emerging Independent Fashion Designers Self-Presentations

  • YAO, JIAHUI;KIM, SEHWA
    • International Journal of Contents
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    • v.17 no.4
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    • pp.101-118
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    • 2021
  • The prevalence of We-Media short videos has attracted emerging independent fashion designers (EIFD), a new force in the fashion industry directing their brand promotion to We-Media for amassing online followers. However, compared to famous content generators, EIFDs' creative, design-based visual appeal has not provided them with the significant edge. The former's success is admittedly supported by the platform backstage algorithm. Yet, the content is the cornerstone for building relationship between the sender and the reception. The authentic perception of the content is one of the basic appeals for which the audience chooses to follow the source. Therefore, with the EIFD short video as the research content, this study is established from the audience's perspective to understand the different dimensions of their authentic perceptions of EIFDs short video. The study was conducted mainly in the form of the Q method. The collection of 52 Q samples were realized through the Focus Group Interview and literature review on multidimensional authenticity. Thirty-six subjects participated in the sorting of the Q-sets. Finally, four dimensions of audience authenticity perceptions of EIFDs were derived: 'ingenuity', 'relevant', 'transparent', and 'experiential'. The corresponding short video content design strategies are suggested for effective communication of EIFDs and their personal brands.

Validation of the Need for Closure Scale-Short Form (단축형 종결 욕구의 타당화)

  • Kim, Eunkyung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.10
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    • pp.166-173
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    • 2020
  • The purpose of the present study was to validate the Need for Closure Scale-Short Form (NFCS-SF), which measures the need for cognitive closure. Participants completed questionnaires regarding need for cognitive closure, intolerance of uncertainty, depression, and anxiety. Of the 536 data collected between May and July 2017, data from a total of 495 participants were analyzed using SPSS 20.0 and M-Plus. The results of the study are as follows. First, a 15-item selection comprised three items from each facet scale via exploratory factor analysis. Second, the NFCS-SF demonstrated good internal consistency (Study 1, Cronbach's α=.85; Study 2, Cronbach's α=.84). Third, the results of the confirmatory factor analyses supported a 5-factor model (χ2(80)=178.34, p<.001; CFI=.87, TLI=.83, RMSEA=.07, SRMR=.08). Fourth, the NFCS-SF showed significant correlation with the measures of intolerance of uncertainty (r=.58, p<.01), depression (r=.16, p<.05), and anxiety (state anxiety, r=.31, p<.01; trait anxiety, r=.29, as well as the NFCS (r=.86, p<.01). Based on these findings, significance and limitations of the results as well as suggestions for further study are discussed.

Systematic Review of Assessment Tools for Praxis Ability of Sensory Integrative Function : Provide Range of Assessment Tools in Foreign and Domestic Normal Children (실행능력 평가도구에 대한 체계적 고찰 : 정상아동에서 국내.외 평가도구별 수행범위 제시)

  • Hong, Eunkyoung;Kim, Kyeong-Mi
    • The Journal of Korean Academy of Sensory Integration
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    • v.11 no.2
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    • pp.41-56
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    • 2013
  • Objective : The purpose of this study tried to present the performed average and range through systematic review about assessment tools that measures the praxis ability of sensory integrative function for foreign and domestic normal children. Methods: With making use of Medline, PubMed, Ovid, Eric, the Library of Congress, National Science and Technology Information Center, Kiss, RISS, and the Google search engine, we searched the name of assessment tool on the basis of the framework of the theory of sensory integration. Target paper was thesis and Journal published from January 2000 to April 2011. Results: Total of 24 papers were retrieved, used assessment tools were Bruininks-Oseretsky Test of Motor Proficiency (BOTMP), Bruininks-Oseretsky Test of Motor Proficiency, Short Form (BOTMP-SF), Bruininks-Oseretsky Test of Motor Proficiency, Second Edition (BOT-2), Bruininks-Oseretsky Test of Motor Proficiency, Second Edition, Short Form (BOT-2-SF), Clinical Observations of Motor and Postural Skills (COMPS), Motor Assessment Battery for Children (MABC), Clinical Test of Sensory Interaction with Balance (CTSIB), and subtest of Sensory Integration and Praxis Test (SIPT). We presented the average and range of assessment tools applied to normal children in each country. Conclusion: A performed result in other cultural and domestic normal children which this study presented will provide a standard in comparison with performance of children with disabilities who are the actual clinical evaluation.

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A Study on the Emotional Characteristics of Patients within One Year of Stroke Using Core Seven Emotions Inventory-Short Form (발병기간 1년 이내 뇌졸중 환자의 핵심 감정척도 단축형을 활용한 정서적 특성 연구)

  • Son, Sung Eun;Lee, Ga Won;Lee, Na Hyun;Chae, Han nah;Cheong, Moon Ju;Kang, Hyung Won;Lyu, Yeoung Su
    • Journal of Oriental Neuropsychiatry
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    • v.30 no.3
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    • pp.165-175
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    • 2019
  • Objectives: This study was conducted to investigate the emotional characteristics of the patients within one year after stroke using the Core Seven Emotions Inventory-Short Form. Methods: It analyzed the medical records of 39 stroke patients who had visited W University hospital and completed the Core Seven-Emotions Inventory-Short Form (CSEI-S), the K-MBI, the PWI-SF, and the HADS. Patients data were analyzed by descriptive analysis, frequency analysis, the Mann-Whitney U test, and the nonparametric test of the CSEI according to the period of stroke onset in patients and Spearman's correlation analysis using the SPSS (Statistical Package for the Social Science, IBM, United States of America) Version 23.0. Results: First, in the case of depression, all subjects were in the danger group, although more than half of the joy, anger, thinking, sadness and fear were included in the normal group in the shortening of the key seven-point scale. Secondly, in measuring the social and psychological stress and hospital anxiety and depression, social and psychological stress were indicated to be a potential danger group, while anxiety and depression were shown to be a healthy group. Thirdly, the emotional characteristics were explored according to the sub-factor of the shortening of the key seven-figure emotional scale after being classified within two months, between two and six months and over six months depending on the duration of the outbreak. As a result, statistically significant, Joy was the highest score over six months and the lowest score between two and six months. On the other hand, the case of depression was depicted to be significantly lower at over six months, and was highest between two and six months. Finally, the correlations on each scale were statistically significant. Conclusions: This study provided that the CSEI-S can be used to simply to measure the emotions of patients according to the period of the onset of stroke in the clinical scene.

A Study on the Factors Influencing the Acceptance of K-pop Short-form Video Created by Chinese Influencers - Focusing on Chinese TikTok Users (중국 인플루언서들의 K-pop 짧은 동영상 수용에 영향을 미치는 요인에 관한 연구 - 중국 '틱톡' 사용자를 중심으로)

  • Liu, QuanQuan;Yu, Sae-Kyung
    • The Journal of the Korea Contents Association
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    • v.22 no.4
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    • pp.28-36
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    • 2022
  • This study analyzed 284 K-pop song and dance cover short-form videos recreated by Chinese influencers uploaded on TikTok, to explore which reform factors of image similarity, language similarity, the extent of audience participation leading, the extent of lyrics or subtitles translated into Chinese, PPL disclosure, the length of video and the reputation of influencer affected Chinese TikTok audiences' reactions - number of "Likes," "Comments" and "Shares." The results showed that only the "reputation of influencer" was significantly affected the number of "Likes" which estimated as a relatively passive response, but the other factors affected the number of "Comments" and "Shares" significantly which estimated as more active responses. The more an influencer is perceived as not similar to the singer in terms of image the more comments were posted. And the videos expressed in Korean archived more comments and shares than those lyrics or subtitles translated into Chinese. This study is meaningful in that it confirmed the necessity of influencers in the globe diffusion of K-pop, by specifically analyzing the audience's reactions according to the characteristics of UCCs created by local influencers using short-form video platforms.

A Short form of the Gray-Wheelwright Test (단축형 그레이-휠라이트 검사)

  • Ju-Kab Lee;Sung-Hyun Kim;Yong-Wook Shin
    • Sim-seong Yeon-gu
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    • v.33 no.1
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    • pp.61-80
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    • 2018
  • We investigated whether the 81 items of the Gray-Wheelwright test correctly measure the concept of Jung's typology and aimed to refine the test. Participants (n=431) completed the Gray-Wheelwright test, and the results were analyzed using factor analysis with the varimax rotation and the maximum likelihood extraction method. A pair of opposing attitudes, introversion/extroversion, or one of the two pairs of opposing functional types, thinking/feeling or intuition/sensation, was labeled to the extracted factor according to the majority type of the items in the factor. The minority items or items not included in any factors were excluded from making a short form of the Gray-Wheelwright test with 45 items. We used intraclass correlation (ICC) coefficient and Cronbach's alpha for the test-retest reliability and internal consistency of the test, respectively. The newly developed short form of the Gray-Wheelwright test measured the Jung's personality types well, which was comparable to the original one while reducing time and effort required for the testing.

Report on Unknown Form, hitherto, of the Genus Octopus from Eastern Coast of Korea

  • Son, Min-Ho;Kim, Mi-Hyang
    • The Korean Journal of Malacology
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    • v.25 no.1
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    • pp.1-4
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    • 2009
  • A specimen of the unknown form of Octopus species was collected from Onsan, Kyungsangnam-do, eastern coast of Korea on 20th June 2004 with a bottom trawl. The specimen distinguished from the other Octopus species reported hitherto by its extremely short 2nd pair of arm and hectocotilization of the right 4th arm. It may be described, therefore, as new species, but only one specimen was collected unfortunately. A new name will be deferred, consequently, until more specimens will be available in the future.

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Recursive approximate overdetermined ARMA spectral estimation (순환 근사 과결정 ARMA 스펙트럼 추정)

  • 이철희;이석원;양흥석
    • 제어로봇시스템학회:학술대회논문집
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    • 1987.10b
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    • pp.446-450
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    • 1987
  • In this paper, overdetermined method is used for high resolution spectral estimation in case of short data record length. To reduce the computational effort and to obtain recursive form of estimation algorithm, we modify data matrix to have near-Toeplitz structure. Then, new recursive algorithm is derived in the form of fast Kalman algorithm. Two stage procedure is used for the estimation of ARMA parameters. First AR parameters are estimated by using overdetermined modified Yule-walker equation, and then MA parameters are implicitly estimated by estimating numerator spectral coefficients(NS).

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A Study on Korean Negative Sentences in the 17th Century (17세기 국어 부정문 연구 - '아니', '못' 부정문을 중심으로 -)

  • Park, Hyeong-woo
    • Korean Linguistics
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    • v.39
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    • pp.223-257
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    • 2008
  • The purpose of this paper is to get characteristics about Korean negative sentences in the 17th century. In this paper used method is to classify and collect statistics of negative sentences in the 17th century Korean literatures, then to reclassify according to morphological characteristics of predicates. The subjects of analysis are 'ani'(don't)' and 'mos(can't)' negative sentences except for 'malta(forbid)' negative sentences.

Develop and Evaluate the Short Form Biomedical Ethics Tool for Medical Workers In Convergence Era (융합 시대의 의료종사자를 위한 단축형 생명의료윤리 도구 개발 및 평가)

  • Je, Nam-Joo;Park, Mee-Ra
    • Journal of Digital Convergence
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    • v.18 no.1
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    • pp.219-229
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    • 2020
  • The purpose of this study was to develop a short biomedical ethics tool for healthcare workers, compare it with pre-existing tool, and increase reliability. Data were collected from 211 healthcare workers working in G-do. Exploratory factor analysis was carried out using Varimax rotation extraction method in IBM SPSS WIN/21.0. Convergent validity of the tool was verified by regression and correlation analysis with original tool score. Reliability was verified by calculating intraclass correlation coefficient and internal consistency coefficient. The short, reduced 21 questions tool reflected 84% of pre-existing tool's biomedical ethics. Its reliability was higher than the 29 question tool for nursing students, but there were differences in the components of subdomains and reliability coefficient. Additional development of questions through qualitative research and interviews are needed to increase reliability of the subdomains. Measurement of biomedical ethics dilemma with the tool that has validity and reliability is needed, followed by replication studies.