• Title/Summary/Keyword: Shopping service

Search Result 879, Processing Time 0.027 seconds

Dynamic Recommendation System of Web Information Using Ensemble Support Vector Machine and Hybrid SOM (앙상블 Support Vector Machine과 하이브리드 SOM을 이용한 동적 웹 정보 추천 시스템)

  • Yoon, Kyung-Bae;Choi, Jun-Hyeog
    • Journal of the Korean Institute of Intelligent Systems
    • /
    • v.13 no.4
    • /
    • pp.433-438
    • /
    • 2003
  • Recently, some studies of a web-based information recommendation technique which provides users with the most necessary information through websites like a web-based shopping mall have been conducted vigorously. In most cases of web information recommendation techniques which rely on a user profile and a specific feedback from users, they require accurate and diverse profile information of users. However, in reality, it is quite difficult to acquire this related information. This paper is aimed to suggest an information prediction technique for a web information service without depending on the users'specific feedback and profile. To achieve this goal, this study is to design and implement a Dynamic Web Information Prediction System which can recommend the most useful and necessary information to users from a large volume of web data by designing and embodying Ensemble Support Vector Machine and hybrid SOM algorithm and eliminating the scarcity problem of web log data.

The Impact of e-Business Information System Quality on Customer Loyalty : An Empirical Study in the Field of Cyber Trading (e-Business 환경에서 정보시스템 품질이 고객충성도에 미치는 영향 : 사이버 증권 분야에서의 실증 연구)

  • 이국희
    • The Journal of Information Technology and Database
    • /
    • v.7 no.2
    • /
    • pp.87-100
    • /
    • 2000
  • The customer loyalty has been decreasing dramatically in e-Business environments such as cyber trading, shopping, banking, and portal services. However, little research has been done so far in order to analysis the newly emerging concept and changing nature of the e-Business customer loyalty. The purpose of this study is to investigate whether the quality of e-Business information systems has any impact on customer loyalty. The quality, which is tee independent construct in this study, is divided into three variables: basic system quality, information contents quality, and service quality. Cyber systems of 40 domestic stock trading firms were chosen as target e-Business information systems Both online survey and traditional field survey were employed in order to collect data, and more than 8,000 cyber customers have responded. The results of statistical analysis show that all of three independent variables have statistically significant effects on customer loyalty and, among three variables, the basic system quality has the strongest impact.

  • PDF

A Study on the Decision-Making Styles and the Related Variables in the Apparel Purchase of Female Adolescents (여자 중.고등학생의 의복구매 의사결정 유형과 관련변인연구)

  • 목영숙
    • Journal of the Korean Home Economics Association
    • /
    • v.35 no.1
    • /
    • pp.357-372
    • /
    • 1997
  • The purpose of this study was to 1) segment female adolescent consumers into consumer groups displaying different consumer decision-making styles 2) to determine the consumer characteristics(clothing involvement information search store patronage and demographic variables) that related to each consumer segment and 3) to identify the interrelationship between the consumer characteristics. Decision-making styles were measured by 32 seven-point Likert type scales adapted from Sproles & Kendall and Shim & Kot A total of 78 statements dealing with three aspects of consumer characteristics was adapted from previous research. Data were collected from 567 2nd grade female middle and high school students in Seoul via self-administered questionnaires. and were analysed by frequency factor analysis ANOVA cluster analysis χ2 -test and Duncan's multiple range test. The results of this study were as follows: As a results of cluster analysis and ANOVA on seven factors of desion-making styles(1. brand-consiousness 2. novelty/fashion-consciousness 3. recreational/hedonis-tic orientation, 4. impulsive/carelessness, 5. price-consciousness/value-for-money, 6. perfectionism/high quality orientation 7. habitual/brand-royal consciousness) three consumer groups were identified and labeled as puality-oriented/non-utlitarian shoppers price-oriented shoppers and apathetic shoppers. Quality-oriented/non-utilitarian shoppers showed the highest clothing involvement scores of all aspects the highest consumer knowledge/experience most active ongoing information search and prepurchase information search. They preferred department store and franchise store for apparel shopping and considered service/reliability atmosphere variety of goods as important store attributes, Price-oriented shoppers showed prepurchase information search and planned purchase behavior actively. They preferred factory outlet store specialty stre and considered price very important as store attributes. Apathetic shoppers showed the lowest scores of all aspects of clothing involvement and most passive behavior in information search activities except showing the highest planned purchase. They preferred regional markets.

  • PDF

Residents' Using Behaviors of Living Facilities According to the Developmental Concepts of Complexes - The Case of the 3 Complexes in Cheongju Area - (택지개발지구 특성에 따른 거주자의 생활권 내 근린시설 이용행태 - 청주권 3개 택지개발지구를 중심으로 -)

  • Lee, Sang-Un;Park, Kyoung-Ok
    • Journal of the Korean housing association
    • /
    • v.21 no.5
    • /
    • pp.13-22
    • /
    • 2010
  • This study has the purpose to reveal the differences of residents' using behaviors of living facilities at 3 complexes. The physical characteristics of the complexes have been investigated by a literature study and field survey. In addition, questionnaires were answered by residents on living facilities using behavior on community environment. The tools of analysis are frequency, percentage, and cross tabulation using SPSS WIN 12.0 program. Followings are the results of the study. 1) The developmental concept of 3 complexes maintained its initial identity. (1) The residence-oriented complex, having wider residential space, had better downtown access and more convenient facilities for daily life. (2) The residence-government mixed complex, constructed with an eco-friendly concept, had wider green and public service space and good downtown access but on the other hand, had less convenience facilities because of a short period from construction. (3) The residence-industry mixed complex, located in sub-urbanity and conceding more land for industries, had poor access to downtown but had more convenient facilities for workers' use. 2) The most frequently visited convenience facilities were shopping facilities, large or small, and banks, and activities were commonly done in the complex or adjacent area. This means it is recommended that the developer of the new complex locate convenience facilities in multi-core concentration types or street types rather than one-core concentration types.

An Innovative Approach to Track Moving Object based on RFID and Laser Ranging Information

  • Liang, Gaoli;Liu, Ran;Fu, Yulu;Zhang, Hua;Wang, Heng;Rehman, Shafiq ur;Guo, Mingming
    • KSII Transactions on Internet and Information Systems (TIIS)
    • /
    • v.14 no.1
    • /
    • pp.131-147
    • /
    • 2020
  • RFID (Radio Frequency Identification) identifies a specific object by radio signals. As the tag provides a unique ID for the purpose of identification, RFID technology effectively solves the ambiguity and occlusion problem that challenges the laser or camera-based approach. This paper proposes an approach to track a moving object based on the integration of RFID and laser ranging information using a particle filter. To be precise, we split laser scan points into different clusters which contain the potential moving objects and calculate the radial velocity of each cluster. The velocity information is compared with the radial velocity estimated from RFID phase difference. In order to achieve the positioning of the moving object, we select a number of K best matching clusters to update the weights of the particle filter. To further improve the positioning accuracy, we incorporate RFID signal strength information into the particle filter using a pre-trained sensor model. The proposed approach is tested on a SCITOS service robot under different types of tags and various human velocities. The results show that fusion of signal strength and laser ranging information has significantly increased the positioning accuracy when compared to radial velocity matching-based or signal strength-based approaches. The proposed approach provides a solution for human machine interaction and object tracking, which has potential applications in many fields for example supermarkets, libraries, shopping malls, and exhibitions.

An Longitudinal Analysis of Intrinsic Motivation's Effects on the Acceptance of Programming Language (내재적 동기가 프로그래밍 언어의 수용에 미치는 영향에 대한 종단적 분석)

  • Lee, Woong-Kyu
    • Information Systems Review
    • /
    • v.12 no.3
    • /
    • pp.159-175
    • /
    • 2010
  • Although many studies have analyzed and identified the importance of intrinsic motivation in the acceptance of information technology (IT), especially hedonic systems such as online game and online shopping, the acceptance of programming languages such as Java were not studied in a view of intrinsic motivations. The objective of this study was to investigate the effects of intrinsic motivation on the acceptance of programming language by the longitudinal analysis. In the service of the objective, we suggested the research model which included both intrinsic and extrinsic motivations and longitudinally extended by belief updating theory. For the validation of this model, the university students who participated Java class were surveyed twice, and the suggested research were analyzed by partial least square (PLS). In result, most of the suggested hypotheses were supported.

The Associations of Household food Insecurity with Socioeconomic Status, Food Behaviors, Health Status and Nutrient Intake in the Elderly in Rural Areas (일부 농촌노인의 식품안정성과 사회경제학적 특성, 식생활, 건강상태, 영양소 섭취와의 관련성)

  • Choe, Jeong-Sook;Ji, Seon-Mi;Park, Young-Hee
    • The Korean Journal of Community Living Science
    • /
    • v.20 no.1
    • /
    • pp.19-32
    • /
    • 2009
  • The purpose of this study was to examine household food insecurity and the associations of food insecurity with socioeconomic characteristics, food behaviors, health status and nutrient intake among elderly people in a rural area. This study included 191 elderly people (mean age = $72.0{\pm}7.4$) in Jeollabuk-do, Jangsu-gun. House food insecurity was measured using an adapted version of the USDA short form household food insecurity scale, and nutrient intake measured by a 24-hour dietary recall. Only 15.2% of the subjects were in food-insecure households, 84.8% of the elderly households were food-secure. The food-insecure households were significantly lower in the number of family, frequency of shopping, and perceived health status than the food-secure households. In addition, they had serious tooth problems and NSI (Nutrition Screening Index) scores. Food-insecure households were significantly lower in most areas of nutrient intake (energy, protein, fat, Ca, P, Fe, K, Na, Zn, Vit. $B_2$, niacin, Vit. E), and also lower in nutrient intake compared to dietary reference intake (energy, protein, P, Fe, K, Na, Vit. $B_1$, Vit. $B_2$, niacin, Vit. E). These results suggest that the household food insecurity measures used in this study were an important indicator of nutritional well-being among elderly persons in the rural area. Food insecurity should be considered an important issue to public health and food service programs should be expanded for food-insecure households in rural areas.

  • PDF

Image Positioning for Spa Destinations: Focusing on the Top 10 Spa Destinations in Korea (온천관광지 이미지 포지셔닝: 국내 10대 온천을 중심으로)

  • Yang, Lee-Na;Kim, Si-Joong
    • The Journal of Industrial Distribution & Business
    • /
    • v.9 no.2
    • /
    • pp.39-45
    • /
    • 2018
  • Purpose - The purpose of this study is to examine the image similarity and attribute recognition of the top 10 rated spa destinations (Chungnam Deoksan, Chungnam Dogo, Busan Dongrae, Daejeon Yuseong, Chungnam Asan, Gyeongbuk Bomun, Chungbuk Suanbo, Gyeongnam Jangyu, Chungnam Onyang, & Gyeongbol Bugok) in Korea based on the visits to these spa places by the customers. Research design, data, and methodology - The survey of this study was conducted on the visitors to the top 10 spa destinations in Korea from April 8 ~ April 21, 2017, and a total of 300 questionnaires were distributed. Of them, effective questionnaires used in the final study were a total of 241. In this study, empirical analysis was made through frequency analysis, factor analysis, and multidimensional scaling ALSCAL(spinning symmetry for image similarity and rectangle for attributes recognition) by using the Statistics Package SPSS 24.0. Results - According to the analysis result of spa destination image similarity, the stress level was 0.16453 and the level of the stress was good. Moreover, the coefficient of determination (RSQ) was, which had a description of each aspect of the spa destination, 0.79908. According to the results of attribute recognition, the stress value of 0.11805 represents a degree of conformity, and the coefficient of determination(RSQ) appeared at 0.98665. Therefore, the results of this analysis are that the similarities between spa destinations and the attribute recognition of the spa destinations is a suitable model that is properly expressed in two dimensions. Conclusions - First, according to the analysis result of image similarity, Deoksan & Dogo spa revealed similar images, as well as the Dongrae and Yuseong spa, while on the contrary Asan, Bomun, Suanbo spa has different images from the rest. Second, according to the results of attribute recognition, Asan and Onyang spa has competitiveness in terms of accessibility to spa destination; Yuseong, Dongrae, Jangyu spa in terms of spa facilities, spa tourism conditions, and service & shopping conditions. while spa water quality and spa costs showed low attribute reflection for all 10 spas. Therefore, the spa visitors cannot recognize the differentiation of spa water quality and spa costs.

Effects of Online Engagement on Uses of Digital Paid Contents (온라인 관여가 디지털 유료 콘텐츠 이용에 미치는 영향)

  • Yang, JungAe;Song, Indeok
    • The Journal of the Korea Contents Association
    • /
    • v.18 no.9
    • /
    • pp.468-481
    • /
    • 2018
  • This study aims to empirically investigate how users' online engagement behaviors predict their uses of paid contents. To this end, the data from the 2016 Korean Media Panel Survey, which has been conducted annually by the Korea Information Society Development Institute(KISDI), were analyzed. Major findings(N=8.313) were as follows. First, the active type of online engagement(e.g., posting, commenting), which contributes to direct creation of online contents, was the most powerful predictor to explain the DV. On the other hand, relatively passive actions of user engagement(e.g., sharing, endorsing, voting) turned out to have no significant effects on the uses of paid contents, just as personality traits and online privacy concerns did. Based on these results, it is recommended that online contents or platform service providers should try to establish clearly-targeted marketing strategies, after thoroughly collecting and analyzing the data of users' various online behaviors.

Preferences Factors Analysis for Car-sharing (카쉐어링의 선호 요인 분석연구)

  • Kim, SukHee;Lee, Kyujin;Choi, Keechoo
    • KSCE Journal of Civil and Environmental Engineering Research
    • /
    • v.34 no.4
    • /
    • pp.1241-1249
    • /
    • 2014
  • This study presents preferences factors analysis of Car-sharing in Suwon. Approximately, 60% of the citizens prefer car-sharing and consider using it. The results of analysis by factors show higher preferences in these groups of travelers: man, younger, a resident of detached house and efficiency apartment, user of public transportation who finds it uncomfortable, traveler without vehicles, and traveler using car 1 to 3 times a week. The potential demand for car-sharing was highest in the residential areas and around the stations. Travelers prefer to pay the fee by the hour, which the fair value was 7,967 won. For the trip purpose of business, shopping and leisures, car-sharing is more preferred than taxi and rental cars. Findings will contribute to determining the direction of policy for the car-sharing.