• Journal of Information Technology Applications and Management
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• 제20권1호
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• pp.217-240
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• 2013

Noting that compatibility beliefs are important antecedents of technology adoption, the objective of this study was to assess compatibility beliefs that affect users' intention to adopt a mobile entertainment service (MES). We developed a set of key compatibility beliefs: compatibility with life-style, compatibility with social meaning, and compatibility with past flow experiences. We then defined the key dimensions of each construct and developed operational measures for those dimensions. We tested the theorized effects of each of the compatibility constructs on MES adoption. The results support the effects of compatibility beliefs on users' intentions to adopt MES.

• Asia pacific journal of information systems
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• 제16권2호
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• pp.27-46
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• 2006

As an extension of Technology Acceptance Models (TAM), the relative importance of perceived usefulness (PU) and perceived ease of use (PEU) in adopting two different mobile services are examined using service compatibility and user trust as moderating variables. This research shows that PEU is a relatively more important factor in the adoption of new mobile services when the new mobile services are highly compatible with existing services, while trust is an important influential factor in the adoption of services with a relatively low service compatibility. Trust does not significantly change the relative importance of PEU in the adoption of highly compatible mobile services, while the user's trust changes the importance of PU in the adoption process for the mobile services with relatively low service compatibility.

• 유통과학연구
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• 제16권10호
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• pp.23-30
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• 2018

Purpose - This study intended to investigate ways to influence on the Chinese female consumers' use of mobile payment services. For this purpose, this research investigated the relationships among security and compatibility of the mobile payment service, perceived usefulness and perceived ease of use, psychological benefit, and intention to use mobile payment. Research design, data, and methodology - This research developed a structural equation model in which the usefulness, the ease of use, and the psychological benefit are predictors and the intention to use is a dependent variable. Data were collected from China female in Jiangsu and Shandong province. Results - Empirical results showed that the security and the compatibility had a positive influence on the usefulness and the ease of use. The usefulness and the ease of use influenced on the psychological benefit respectively and the psychological benefit had a positive influence on the intention to use. Conclusions - This research contributed to the mobile payment service literature by showing how Chinese women consumers adopt the mobile payment service based on TAM. Moreover, current study introduced the security and the compatibility as antecedents of the usefulness and the ease of use and revealed the mediating role of psychological benefit. Managerially, theses results suggested retailing companies ways to influence on the Chinese female consumers' use of mobile payment services.

• 한국의류산업학회지
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• 제21권2호
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• pp.141-150
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• 2019

Online recommendation services help people search for an appropriate product among a huge assortment in stores that also minimize consumers' choice overload. People with a need for uniqueness are likely to prefer this online recommendation service based on individual needs and tastes. This study verifies the effect of consumers' choice overload and similarity avoidance in consumers' evaluation towards an online recommendation service with a focus on innovativeness and use comparability. Two-hundred consumers participated in this study and data were collected through an online survey firm. A mock retailer's webpage was created and showed six types of sneakers, which was presented as a result of product recommendation based on consumers' personal information. Data was analyzed using confirmatory factor analysis (CFA), analysis of variance (ANOVA), and regression analysis. The results show that people with a high similarity avoidance perceive an online recommendation service as an innovative and compatible service. They also perceive a high level of use compatibility for an online recommendation service, especially when it is difficult to choose a product under choice overload. Innovativeness and use compatibility of an online recommendation service increase behavioral intention. The results of this study can contribute to strategies to start online recommendation services from online retailers' websites that identify circumstances in which consumers can adopt innovative services in a positive manner.

• 디지털산업정보학회논문지
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• 제10권3호
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• pp.297-310
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• 2014

The objective of this research is to evaluate the web standard as well as web compatibility of English homepage of tourist information manage local government. Thru this research, effective information and service can be provided to increasing foreign visitors and compatibility of English homepage can be strengthened. SortSite, a web compatibility measurement tool and UNICORN, a web standard measurement tool were utilized for this research. Chrome, Internet Explorer, Firefox, Safari and Opera were targeted for evaluating web compatibility and observance rate of Markup grammar and CSS grammar was checked for evaluating web standard. Research result showed that 46.7% of Chrome version ${\leq}34$ and 35 didn't observe the web compatibility while 95.6%, 53.3%, 53.3%, 53.3% and 55.6% of Internet Explorer version in order of 7.0, 8.0, 9.0, 10.0 and 11.0 didn't observe the web compatibility. Concerning Firefox, 75.6% and 48.9% of version in order of ${\leq}6.0$ and 7.0 didn't observe the web compatibility and 37.8% of Opera version ${\leq}12.17$ and ${\leq}21$ didn't observe the web compatibility. Regarding the web standard, 80% of English homepage didn't observe Markup grammar and 60% of them didn't observe CSS grammar. Therefore, urgent improvement of web compatibility and web standard is required.

• KCI Concrete Journal
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• 제12권2호
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• pp.55-72
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• 2000

This paper proposes a mechanical model to describe the load-deformation responses of the reinforced concrete plate members under service load state. An Analytical method is introduced on the basis of the rotating crack model which considers equilibrium, compatibility conditions, load-strain relationship of cracked member, and constitutive law for materials. The tension stiffening effect in reinforced concrete structures is taken into account by the average tensile stress-strain relationship from the load-strain relationship for the cracked member and the constitutive law for material. The strain compatibility is used to find out the crack direction because the crack direction is an unknown variable in the equilibrium and compatibility conditions. The proposed theory is verified by the numerous experimental data such as the crack direction, moment-steel strain relationship, moment-crack width relationship. The present paper can provide some basis for the provision of the definition of serviceability for plate structures of which reinforcements are deviated from the principal stresses, because the present code defines the serviceability by the deflection, crack control, vibration and fatigue basically for the skeletal members. The proposed theory is applicable to predict the service load state behavior of a variety of reinforced concrete plate structures such as skew slab bridges, the deck of skew girder bridges.

• 한국IT서비스학회지
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• 제9권3호
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• pp.65-82
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• 2010

Mobile applications market has emerged as new business model. The purpose of this study is to analyze the factors of mobile applications adoption. Based on prior studies of TAM and mobile technology/service, service quality, user experience, OS compatibility, self-efficacy, innovativeness, perceived usefulness, perceived ease of use, and cost were identified as affecting factors of mobile applications adoption. According to the results, service quality is significantly related to the perceived usefulness, and self-efficacy and innovativeness are significantly related to the perceived ease of use. User experience was also found to be related to both the perceived usefulness and the perceived ease of use. In case of OS compatibility, it was found to be significantly related to the perceived ease of use, but not to the perceived usefulness. Both the perceived usefulness and the perceived ease of use were found to be related to the adoption of mobile applications. However, cost was not found to be significant to the relationship between the perceived usefulness/the perceived ease of use and the adoption of mobile applications. This study contributes to provide the base of activation strategies and practical implications for mobile applications.

• 한국IT서비스학회지
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• 제8권1호
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• pp.11-27
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• 2009

Recently, IPTV attracts great attention along with the digital convergence of communication and media technologies. This study examined critical factors on the consumer's continued use of the IPTV service. Based on the expectation-confirmation theory and the innovation diffusion theory, we derived nine key factors in the research model-relative advantage, compatibility, ease of use, image, diversity of contents, interactivity, monetary value, social influence, and user satisfaction. Using the partial least square method, we found that content diversity and compatibility have a significant indirect effect on the continued use of the IPTV service via user satisfaction, and user satisfaction and social influence also have a significant direct impact on the IPTV use. These findings not only provide practical insights on the consumer acceptance of new technology-converging services, but also help managers to plan their marketing strategies better.

• ETRI Journal
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• 제31권4호
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• pp.365-375
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• 2009

In this paper, a terrestrial digital multimedia broadcasting (T-DMB) multichannel audio broadcasting system based on spatial audio coding is presented. The proposed system provides realistic multichannel audio service via T-DMB with a small increase of data rate as well as backward compatibility with the conventional stereo-based T-DMB player. To reduce the data rate for additional multichannel audio signals, we compress the multichannel audio signals using the sound source location cue coding algorithm, which is an efficient parametric multichannel audio compression technique. For compatibility, we use the dependent property of an elementary stream descriptor, and this property should be ignored in a conventional T-DMB player. To verify the feasibility of the proposed system, we implement the T-DMB multichannel audio encoder and a prototype player. We perform a compatibility test using the T-DMB multichannel audio encoder and conventional T-DMB players. The test demonstrates that the proposed system is compatible with a conventional T-DMB player and that it can provide a promisingly rich audio service.

• 한국위성정보통신학회논문지
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• 제8권3호
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• pp.41-46
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• 2013

본 논문은 현재 ITU-R에서 논의되고 있는 7/8 GHz대역 해상이동위성업무를 위한 신규 주파수 분배 연구 중 8025 - 8400 MHz 대역에서 지구탐사위성업무와의 주파수 공유 가능성을 검토하였다. 8 GHz 대역을 이용하려는 해상이동위성업무의 송신 지구국은 동대역에서 운용되는 지구탐사위성업무의 수신 지구국으로 해로운 간섭 영향을 미칠 수 있다. 따라서 본 논문에서는 8 GHz 대역에서 해상이동위성업무의 상향링크가 동 대역에 이미 주파수가 분배된 지구탐사위성업무로 미치는 간섭 영향에 대해 분석하고, 주파수 대역을 공유하기 위한 공유 조건으로 두 업무의 무선국간 이격거리를 제시하였다. 우리나라는 2017년경에 정지궤도 복합위성을 발사할 예정이며 이 위성을 이용한 지구탐사업무 지구국과 동 대역의 해상이동위성업무 송신 지구국의 시스템 파라미터를 이용하여 두 업무간 간섭량 및 주파수 공유를 위한 이격 거리를 계산하였다. 최악 조건을 가정한 본 연구의 분석 결과에 따르면 가시 경로가 존재하는 경우 및 지형 조건을 고려하여 비가시 경로에 대한 이격거리는 각각 약 474 km, 약 200 km 정도 이다.