• 경영과학
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• 제28권1호
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• pp.11-24
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• 2011

In this paper, we develop a new conceptual framework for finding new business opportunities in the cloud computing environment. We propose a service model framework for cloud computing business. In the service concept of the proposed business model, we categorize customer needs and service offering value, while we analyze customer behavior for developing revenue model. In addition, we analyze cloud computing market drivers for finding an evolution path of the proposed business model. Finally, we develop cloud computing business strategies for Korean IT service industry.

• 한국IT서비스학회지
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• 제8권3호
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• pp.197-207
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• 2009

Korean wedding service market is composed of various interlinked service elements that must be carefully managed in detail. This thesis introduces a new IT based business model which has been operating in this complex wedding service market for the past ten years. By introducing how each business model has been applied to Service Science, it will set a good example for the subsequent research in the similar fields by providing business's actual operation model and examples. Furthermore, this thesis will contribute to the development of both new study of Service Science and a new business model by illustrating how they beneficially affected each other and advanced as a result of applying outcomes of each business model to the development of the current business model.

• 한국경영과학회:학술대회논문집
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• 한국경영과학회 2007년도 추계학술대회 및 정기총회
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• pp.358-373
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• 2007

In this paper, we proposed the next generation mobile convergence service business model creation methodology. In order to establish such a business model creation methodology framework, we first introduce the service model based on our previous research results on next generation mobile convergence services. The service model contains several components such as infrastructures, operations, and provision of services that are indispensible for providing the next generation mobile services. Finally, by adding service and value flows to the developed service model, we propose the next generation mobile services business model creation methodology. To achieve this objective, we first derive necessary components of business model including actors, their relationships, and roles. In addition, we propose service composition methodology for creating new mobile services and its corresponding business models.

• 한국IT서비스학회지
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• 제8권4호
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• pp.187-199
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• 2009

Content services for silver users on the ubiquitous technologies are getting attention as a new business model, monitoring users in real-time on the real-world and/or cyber-world. A lot of business and service model have been developed to apply silver or elder user. This study explained a state-of-the-art silver IT service to innovative services for users, ranging from home and finance to support for healthcare and living. Due to the variation of subtle terminologies, this study was conducted to restructure an adaptive terminology including some definitions. Current silver IT service model has been evaluated from the technical, functional, and business analyst, and its suitability has also been expressed in a proposed model and service. The purpose of this study was to propose a systematic approach of new IT service business model for silver users. A proposed model was described to explain the feasibility of the silver IT industry.

• 정보처리학회논문지:소프트웨어 및 데이터공학
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• 제5권3호
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• pp.125-138
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• 2016

서비스 지향 개발에서 서비스 식별은 워크플로우, 목표와 시나리오, 유스케이스, 컴포넌트, 휘처, 패턴 등에 기반해서 이루어져 왔다. 그러나, 비즈니스 가치 관점에서 의미적 접근에 의한 서비스의 식별은 아직 구체화되어 있지 않다. 본 논문은 비즈니스 서비스 식별의 정확성을 향상시키기 위하여, XL-BPMN 모델 대상의 구조적 및 의미적 분석에 의한 비즈니스 서비스를 식별하는 방법을 제시한다. 비즈니스 시나리오에 기반해서 비즈니스 프로세스들을 식별하고, 이 프로세스는 XL-BPMN 비즈니스 프로세스 모델로 디자인한다. 이 비즈니스 프로세스 모델에서, 액티비티들간 구조적 패턴과 속성 기반 의미적 유사성의 통합된 분석 결과에 의해 밀접한 액티비티를 바인딩해서 단위 비즈니스 서비스를 식별한다. 이를 통해, 상위 비즈니스 가치 관점의 XL-BPMN 모델을 통한 정확성과 모듈성이 높은 단위 비즈니스 서비스 식별을 할 수 있다. 식별된 서비스의 재사용을 통해서 서비스 지향 개발을 더욱 가속화를 도모할 수 있을 것이다.

• 한국정보통신학회:학술대회논문집
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• 한국정보통신학회 2014년도 추계학술대회
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• pp.115-117
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• 2014

최근 들어, 사람들의 삶의 질을 향상시키기 위해 유비쿼터스 기술을 활용한 서비스들이 다양하게 제공되고 있다. 다양한 서비스 중에서도 특히 교통분야에서는 유비쿼터스 기술 활용이 두드러지게 이루어지고 있는 분야이다. 본 연구에서는 유비쿼터스 기술을 활용한 교통 서비스 중에서도 차량 추적 관리 서비스에 관련하여 비즈니스 모델과 비즈니스 프로세스를 파악하고자 한다. 이를 위해 차량 추적 관리서비스에 대한 정의를 살펴보고 난 후 이를 기반으로 비즈니스 모델을 도출하기 위한 세부 추적관리 서비스를 파악하였다. 연구 결과, 차량 추적관리 서비스에서 2개의 대표 서비스를 도출하였고 도출된 세부 서비스의 이해관계자, 수익자, 수익가치 모델을 도출하여 유비쿼터스를 활용한 U-차량추적관리 서비스의 비즈니스 모델을 파악하였다.

• 유통과학연구
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• 제14권8호
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• pp.45-50
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• 2016

Purpose - This study aimed to develop a new practical and universally applicable service quality model by improving the service quality measurement model proposed by many previous studies. Research design, data, and methodology - An in-depth analysis on what influences such service quality model had on the improvement effect of service quality, and Service Evaluation Model("SEM"), which was revised from the existing service quality measurement model, was developed. The model is divided into the two integrative categories: First, activity, that is the group of service-related activities. Next is item, the group of service-related objects. The level of service is evaluated for each category via survey questionnaire on service level evaluation. Based on the model, SEM has visibility by structuring the whole service industry. Results - For the application of the new service quality model, this study attempted to examine the appropriateness of the newly proposed service quality model by applying it to retail service field. Conclusions - As a result, the proposed service model would be a useful and applicable service quality measurement model required by many organizations. Service company can set up self check service levels. Through these results, they can look for the ways to provide better services to customers. Service users can ensure the objectivity of business plan based upon SEM.

• 품질경영학회지
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• 제35권1호
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• pp.124-135
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• 2007

This study investigated the relationship between business-to-business service quality and loyalty by applying the IMP (International/Industrial Marketing and Purchasing Group) model. The study found that six dimensions of service quality which were product exchange, financial exchange, information exchange, social exchange, cooperation, and adaptation explained B2B service quality very well. More specifically, the study found that service quality dimensions of social exchange, cooperation, and adaptation were more important than those of product exchange, financial exchange, and information exchange. The study also found a positive relationship between service quality and loyalty. In fact, organizational buyers appeared to show greater loyalty as they perceived service quality better.

• 디지털산업정보학회논문지
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• 제11권1호
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• pp.209-223
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• 2015

Google was established an online service company. Lately, Google has widened to the business area until manufacturing industry. Apple was established a computer manufacturing company. So, new business models should develop and should be innovation in order to adapt to industry environments. New business model's development and innovation are attracted on strategy to expect the high performance at companies. In particular, it is important to companies facing a variety of problems. Therefore, the purposes of this study are as follows : First, there understand the perception difference on online service company, offline service company, manufacturing company. Second, there provide for the use of strategy on online service company, offline service company, manufacturing company. The results of this study are customer factor, strategy factor, revenue factor have been statistically significant differences using ANOVA analysis in industry field, and customer factor has been statistically significant difference using t-test in business field. Then, it will expect to increase business competition through the business model.

• 한국IT서비스학회지
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• 제9권3호
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• pp.179-191
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• 2010

Service identification and composition is one of the key characteristics for a successful Service-Oriented Computing, being receiving a lot of attention from researchers in recent years. In the Service-Oriented Analysis, the identification of business services has to be preceded before application services are identified. Most approaches addressing the derivation of business services are based on heuristic methods and human experts. The manual identification of business services is highly expensive and ambiguous task, and it may result in the service design with bad quality because of errors and misconception. Although a few of approaches of automatic service identification are proposed, most of them are in focus on technical architectures and application services. In this paper, we propose a model on the automatic identification of business services by horizontal and vertical service alignment using Enterprise Architecture as an ontology. We verify the effectiveness of the proposed model of business services identification through a case study based on Department of Defense Enterprise Architecture.