• Title/Summary/Keyword: Sensibility Preference

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The potentiality of color preference analysis by EEG (뇌파분석 통한 색상의 선호도 분석 가능성)

  • Kim, Min-Kyung;Ryu, Hee-Wook
    • Science of Emotion and Sensibility
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    • v.14 no.2
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    • pp.311-320
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    • 2011
  • To quantitatively analyze the effects of color stimulation which is one of the major affecting factors on human emotion, we studied the relationship between color preference and the Electroencephalography (EEG) to 3 color stimuli; bright yellow red (BYR), deep green yellow (DGY), and vivid blue (VB). Physiological signal measured by EEG on the color stimulation was closely related with their well-known colorful images. The brain become more activated with decreasing the color temperature (BYR${\geq}$DGY>VB), and the right brain is more sensitive than the left. On the whole, the EEG values of the frequency bands are in order to beta ${\geq}$ theta and alpha > gamma. As decreasing the color temperature, beta wave increased (BYR${\geq}$DGY>VB), and alpha, beta and gamma waves increased with increasing the color temperature (BYR${\geq}$DGY>VB). The relationship between the color preference and EEG values showed EEG gets more activated at some frequency bands when the color preference becomes higher. In conclusion, the specific frequency band could be activating by a color stimuli which had showed higher the preference. It means that these color stimuli can apply for various industries such as beauty industry, interior design, fashion design, color therapy, and etc.

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Fashion Style and Sensibility Fusion Effect of Fashion Icons in the 21th Century (21세기 패션아이콘의 패션 스타일과 감성적 융합작용)

  • Park, Song-Ae
    • Journal of the Korea Fashion and Costume Design Association
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    • v.15 no.3
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    • pp.109-118
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    • 2013
  • Fashion icons of 21st century are not only the fashion leaders that show fashion trend but also the typical fashion signs or symbols that show visually changes in sensibility trends. The purpose of this study was to analyze the framework of 21st century fashion by the public to recognize through these changes. In this study, the background of the occurrence of various 21st century fashion icons and their characteristics were investigated and the changes of revealed features and symbolic meanings were examined compared with them of 20th century. The 24 celebrities which have been called as the bests of fashion icons since year 2000 were selected by searching the most popular search engines such as daum, yahoo and google, and 13 of them were picked as the highest in preference and awareness by surveying 50 students majoring in fashion. And then their fashion styles, backgrounds, and influence on the public fashion were studied. As a result, the 21st century fashion icons reflecting the cultural characteristics such as convergence and exaggeration and the sensitivities of fusion, collaboration, hybrid sensibility in art were powerful enough to create innovative styles destroying the era and the standard. Their styles have constantly created new looks. The exposed new individual sensitivities on media-fusion of two or more sensibility and coordination techniques without being tied to the existing anchorage system-were as influential as high fashion and leaded the imitation and reproduction by dazzling the public. As the media become more powerful, the influence of fashion icons interacted more closely with the public and has been evolved through the sensitivity of the reversal, cultural, economic, visual, or temporal fusions. To sum up, it is shown that the outstanding fashion styles suggested by the leading fashion designers have approach to the public more closely by the fashion icons.

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Development of Fashion Design Recommender System using Textile based Collaborative Filtering Personalization Technique (Textile 기반의 협력적 필터링 개인화 기술을 이용한 패션 디자인 추천 시스템 개발)

  • 정경용;나영주;이정현
    • Journal of KIISE:Computing Practices and Letters
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    • v.9 no.5
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    • pp.541-550
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    • 2003
  • It is important for the strategy of product sales to investigate the consumer's sensitivity and preference degree in the environment that the process of material development has been changed focusing on the consumer renter. In the present study, we propose the Fashion Design Recommender System (FDRS) of textile design applying collaborative filtering personalization technique as one of methods in the material development centered on consumer's sensibility and preferences. In collaborative filtering personalization technique based on textile, Pearson Correlation Coefficient is used to calculate similarity weights between users. We build the database founded on the sensibility adjective to develop textile designs by extracting the representative sensibility adjective from users' sensibility and preferences about textile designs. FDRS recommends textile designs to a consumer who has a similar propensity about textile. Ultimately, this paper sugeests empirical applications to verify the adequacy and the validity on this system with the development of Fashion Design Recommender System (FDRS)

Landscape Evaluation of Sidewalk Environment using Sensibility Data (감성데이터를 이용한 보도환경의 경관평가에 관한 연구)

  • Lee, Byung Joo;Park, Sang Myung;Namgung, Moon
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.26 no.2D
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    • pp.265-273
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    • 2006
  • On the occasion of high price oil generation, we have to promote activation policy for public transportation and hold back to use passenger car, it is very important to improve of sidewalk environment for pedestrian. Evaluation for sidewalk environment will be fixed with sensibility to feel pedestrian. So, study for sensibility about comfort etc. to feel pedestrian will be carried out. In this paper, researchers interests in engineering methods to make material considering sensibility and image of human. Therefore, we carried out recognition experiment for sidewalk environment with Kansei engineering, and made a quantitativedata of sensibility adjective that it was surveyed by semantic deferential method. After grasp factors by principal analysis, we found factor effect to design criterion and sidewalk environment preference. So, we could identify a design factor for comfort environment.

Sensibility image on power shoulder jacket according to the shoulder shape (파워 숄더 재킷의 어깨 형태 변화에 따른 감성 이미지)

  • Lee, Si-Baek;Uh, Mi-Kyung
    • The Research Journal of the Costume Culture
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    • v.24 no.5
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    • pp.617-625
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    • 2016
  • In women's clothing the shoulders are distorted and exaggerated. Consequently, the wearers' bodies are transformed and interpreted according to modern standards. We therefore refer to this aspect of women's clothing as the power shoulder. This study aims to analyze the differences in sensibility images on variations in the shoulder shape of power shoulder jackets. Nine samples were examined that involved combinations of three variations of the shoulder height and three variations of the shoulder width. The data was evaluated by 123 fashion design majors. Four factors were selected: attractiveness, personality, activity, and self-respect. Among these factors, attractiveness is the most important. The study results indicated that changes in shoulder height acted as a major effect that had an independent influence on all four factors. In contrast, changes in shoulder width acted as a major effect that had an independent influence on attractiveness, personality, and activity but not on self-respect. It also had an influence on the interaction effect of attractiveness, personality, activity, and self-respect. We anticipate that this study will help individual customers select clothing that is suitable for their preference and body shape because it is now possible for them to estimate images of power shoulder jackets.

Subjective sensibility factors determining the preference of perfume (향 선호도 결정에 영향을 미치는 주관적 감성 요인)

  • 백은주;이윤영;김완석;이배환
    • Science of Emotion and Sensibility
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    • v.2 no.2
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    • pp.23-30
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    • 1999
  • 향은 방향성 또는 휘발성 물질에 의해 코의 점막을 통해 흡입되어 뇌파등의 생체 신호의 변화를 초래하고 풍부한 감성도 유발시킨다. 향은 기억력에 관련된 원시 감정을 유발시킬 뿐만 아니라 생체에서 나오는 페로몬(pheromone)은 행동 양식까지 영향을 미친다. 또한 향을 이용하여 증상의 경감, 예방효과등 질환을 치료하는 aromatherapy는 매우 유망한 분야이다. 본 연구에서는 이러한 페로몬향과 aromatherapy에 사용되는 essential oil등을 이용하여 주관적 감성 평가를 실시하고 이를 통계 분석하여 여러 종류 향들의 자극으로 유발되는 감성의 특징을 밝혀내고자 하였다. 둘째로 향의 선호도를 결정하는데 작용하는 감성요인을 알고자 하였다. 실험에 사용된 향은 26종류이고, 총33명의 지원자가 참여하였다. 설문지는 9점척도의 18문항을 선별하여 4가지 유형으로 작성한 후 유형별로 자료를 정리하여 베리막스의 요인분석, 외귀분석, 군집분석등을 이용하여 분석하였다. 베리막스의 요인분석으로 설문에 사용한 감성 형용사를 쾌한 감성으르 결정하는 요인, 자극의 강도를 결정하는 요인, 이외의 다른 고풍스럽거나 현대적인 요인 등 비슷한 3개 요인으로 나누었다. 향의 선호도를 결정하는데 중요한 감성척도에서는 피검자 성별에 따라 차이가 있음을 보여주었다. 남성의 경우 '황홀하다, 여성적이다' 인데 반해 여성인 경우 '쾌적하다. 친숙하다'라는 감성 척도가 중요하게 작용하였다. 또한 각 향별로 군집을 분류하여 향의 종류를 구분할 수 있었으며 또한 각 향별 선호도를 결정하는 감성 척도도 구해 보았다. 또한 향의 분류에 따른 감성 척도의 특징을 성별로 관찰한 결과 페로몬 향의 경우 essential oil과는 달리 성별에 따른 차이가 나타났다. 결론적으로 후각을 자극하는 향물질로 유발된 감성을 측정해 본 결과 성별에 다라 선호도를 결정하는 감성요인의 차이를 알 수 있었으며, essential oil에서는 성별 차이가 없는데 비하여 페로몬 향의 경우 성별의 차이를 나타내었다.

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Psychological Structure and ANS Response by Odor Induced Emotion (연령별 향 감성구조 및 향 감성에 따른 자율신경계 반응)

  • 박미경;정희윤;이경화;최정인;이배환;손진훈
    • Science of Emotion and Sensibility
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    • v.4 no.2
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    • pp.39-45
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    • 2001
  • This study was conducted to identify the structure of the sensibility and autonomic nervous responses to odor by ages. 72 participants, 24 each in their teens, twenties, and thirties were given odor stimuli, cederwood, grapefruit, teebaum, peppermint, rose. During the presentation of stimuli, participant were measured blood flow, skin temperature, skin conductance, and ECG and subjective emotion to each odor were evaluated, Five factors, aesthetic, intensity, naturality, uniqueness, and romantism were identified but there were no differences by ages. Emotional factors that predict the preference to certain odors turned out partly different by ages. However, odors that made participants feel sick created more autonomic nervous response than odors that made them feel good.

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A Study on the Domestic Older People's Color Preference for Silver Product (국내노인의 실버용품 색채선호도에 관한 연구)

  • Lee, Mi-Ran;Lee, Jae-Hwan
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2009.11a
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    • pp.179-182
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    • 2009
  • 본 연구에서는 고령화 시대에 발맞춰 실버산업의 한 분야인 실버용품 디자인 시 계획되어야 할 중요한 요소인 색채에 대해 다루었다. 현재 국내 노인 관련 색채 연구는 미흡한 실정이며 특히 실버용품을 위한 색채 연구는 매우 부족한 실정이다. 따라서 본 연구는 실버용품 사용주체인 국내 60세 이상의 노인을 대상으로 색채연구를 진행함으로써 향후 실버용품 색채 계획에 대한 기초자료로 활용하고자 한다. 본 연구에서는 실제 실버용품의 색상 및 색의 3속성(색상, 명도, 채도)에 대한 노인들의 심리적 선호도를 조사하였다. 본 연구를 통하여 얻은 결론은 남녀 모두 명도가 높은 밝은 색상을 선호하였고, 여성의 경우 무려 89%가 수수한 무채색 보다는 원색인 화려한 색상을 선호하였으며, 남자들 또한 52%가 화려한 색을 선호하였다. 이 결과는 현재 시중에 판매되고 있는 실버용품이 무채색인 흰색, 회색, 검정색이 대부분인 것을 감안하면 실버용품의 색채계획이 노인의 실제 선호색과는 다르다는 것을 보여준다. 본 연구를 통하여 조사된 색채선호도는 향후 실버용품 색채계획 시 주요한 고려사항으로 활용될 수 있을 것으로 기대된다.

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Grouping and Visualization of Preferred Sensations among College students (선호하는 감성어휘 분석을 통한 남녀대학생의 감성 유형화)

  • 한경미;나영주;조길수
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2001.11a
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    • pp.15-18
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    • 2001
  • 98가지 감성 형용사를 수집하여 176명의 남녀대학생을 대상으로 SD법에 의해 선호도를 조사한 결과, 선호감성어휘는 '로맨틱, 센수얼, 캐주얼, 클래식, 캐릭터, 프린스, 심플, 복고풍, 모던, 수공예, 테크노' 등으로 요약되었는데 이를 바탕으로 군집분석을 시행하여 선호 감성을 유형화시켰다. 남녀대학생이 선호감성은 크게 10가지의 유형으로 나타났는데, 대부분의 대학생들이 '캐주얼파였으나(32.4%), 이는 구체적으로 '비장식개성캐주얼파, 역동쿨개성캐주얼파'였으며, 다음으로는 '단순내추럴파'가 17.3%였다. 이후 '클래식파(9.2%-수공예로맨틱클래식파, 획일적클래식파', '비표현파(8.7%)', '호화개성복고파(6.4%)', '민족감성선호파(4.6%)' 등이 있었다. 대학생을 집단들은 크게 두 개의 선호 감성축(정적-동적, 경량-중량)을 중심으로 가시적으로 그룹화 될 수 있었다.

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Preference Characteristics of Residential Remodeling according to Psychology & Behavior (심리 및 형태에 따른 주택 리모델링 선호특성에 관한 연구)

  • 김남효
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2003.11a
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    • pp.1121-1122
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    • 2003
  • 주택 리모델링 소비자의 심리 및 형태에 따라서 선호하는 주택 리모델링 유형이 다를 수 있음을 가설로 하여, 서울특별시 및 수도권 거주자를 대상으로한 설문조사와 심리 및 형태조사를 실시하였다. 심리조사는 MBTI 항목에 대한 개별 기입하도록 하고, 설문조사로 회수된 결과데이타는 SPSS-WIN 소프트웨어를 사용하여, 빈도, 분포도, 분야분석, 인자분석을 하여 유의성이 있는 것에 대해 분석하였다. 외향형(E)과 내향형(I)은 리모델링 중요도가 세부항목에 따른 유의차가 분석되었고, 직관형(N)은 감각형(S)에 비교할 때 감정형(F)은 사고형(T)에 비교할 때 판단형(J)은 인식형(P)에 비교할 때 전반적인 리모델링 중요도를 중시하는 것으로 분석되었다.

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