• 제목/요약/키워드: Semantic differential analysis

검색결과 221건 처리시간 0.024초

해양경관의 시각적 평가에 관한 연구 (On the Visual Assessment of Seascape)

  • 이한석;이명권
    • 한국항만학회지
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    • 제12권2호
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    • pp.349-362
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    • 1998
  • Seascape means the scenery which is composed around the sea., Seascape has it's own characteristics compared with landscape and has many important roles in our urban life. Nowadays seascape is being destructed by the development in waterfront area and ocean space. Especially the various kind of buildings which are built in coastal area give great visual impact on seascape. But we have rare research on seascape and no guideline for seascape planning. Before any action against destroying seascape the assessment of seascape has to be preceded. The purpose of this study is to evaluate the representative seascapes which are selected from over 300 slides of various seascapes according to the types of seascapes. We used S.D (Semantic Differential) method with 35 adjective pairs in seven scale to evaluate each seascape. The results can be summarized as follows. 1) Seascapes can be classified as natural type and urban type. The natural type can be divided into beach type and rock-island type. 2) Natural type of seascape is more prefered than urban type. 3)Beach type is the most prefered among seascape types. 4) Natural elements of seascape such as sky, water, sand, trees, forest, mountain, open space, waterfront line, are evaluated as 'good' to see but artificial elements, such as buildings, persons, roads, structures, are evaluated 'bad' to see. 5)As a result of factor analysis five factors(axes) are found out. They are 'wildness', 'vividness', 'preference', 'interest', and 'openness'. These factors can be used for evaluting any seascape.

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도로경관 설계를 위한 감성요인 추출 방법에 관한 연구 (Abstraction Method of Sensibility Factors for Streetscape Design)

  • 이병주;김명수;조경도;남궁문
    • 한국도로학회논문집
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    • 제12권2호
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    • pp.51-61
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    • 2010
  • 경제성장과 함께 삶의 질이 향상됨에 따라 도로 계획 및 설계분야에서도 기능 중심의 설계에서 이용자들의 시각 및 심리적 특성인 감성을 고려한 경관 중심의 설계로 변화하고 있다. 이에 본 연구에서는 다양하게 조사된 감성형용사들을 개인의 감성인지 특성 차이를 최소화 하면서 객관적이고 합리적인 추출 방법을 제안하고자 한다. 먼저 어의구별법(Semantic Differential)의 5점 척도에 의해 조사된 감성형용사를 바탕으로 기존 연구에서 사용한 요인분석과 본 연구에서 제안하는 판별분석을 통해 감성형용사를 추출하고 상관 분석을 통해 대표적인 감성형용사를 추출한 후 수량화 I 모형을 구축하였다. 그리고 구축된 수량화 모형을 이용하여 만족도를 예측한 후 실제 관측 만족도와의 쌍체비교 검증을 통하여 판별 및 상관분석에 의한 방법이 실제 관측 만족도와 가장 유사한 것으로 분석되어 연속적인 도로경관 설계시 판별 상관분석에 의해 적용가능한 감성요인을 파악하는 것이 적합한 방법임을 확인할 수 있었다.

감성공학을 이용한 국산 승용차 이미지 분석 (Image Analysis of Korean Automobiles Using Sensory Engineering)

  • 이진춘;홍성일
    • 한국산업정보학회논문지
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    • 제11권2호
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    • pp.69-78
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    • 2006
  • 본 연구는 감성공학을 이용하여 승용차의 이미지분석을 하는데 관련된다. 본 연구에서는 감성공학적 접근법으로 제품의 이미지를 표현하는 적합한 형용사 조합을 도출한 다음 의미변별법을 이용하여 감성평가를 실시하고 그 결과를 요인분석법으로 처리하여 형용사 조합을 소수의 요인으로 축약한다. 다음으로 소수의 요인을 축으로 하여 이미지 공간을 구축하고 공간 내에서 개별 제품의 이미지 위치를 파악하는 것이다. 본 연구에서는 국산 승용차 12개 모형에 대해서 감성공학적 접근법으로 이미지 평가실험을 하였는데, 감성평가에는 127명의 패널이 참가하였으며 14개 형용사 조합에 대해서 요인분석으로 이미지 공간을 구성하는 2개의 축, 즉, 요인을 도출하고 이미지공간에서의 개별 제품의 위치를 파악하였다. 그 결과 대체로 자동차 3사가 목표하는 이미지를 달성하고 있음이 나타났다.

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A Study on Effects of Agent Movement on User’s Impression

  • Yamazaki, Tatsuya
    • 대한전자공학회:학술대회논문집
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    • 대한전자공학회 2002년도 ITC-CSCC -3
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    • pp.1886-1888
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    • 2002
  • Non-verbal information plays an important role not only in human-to-human communications but also in human computer interaction. In this paper, we examine effects of human-like agent's primitive movements on user's impression, where the human-like agent's primitive movements include eye, mouth, and head. SD (Semantic Differential) method was used for evaluation, and two factors were extracted as a result of the factor analysis. It is found that the first factor influenced the user's impression particularly.

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슈퍼 그래픽의 이미지와 선호성 분석에 관한 연구 -시각디자인 요 소를 중심으로- (Studies on the Analysis of Super Graphic Image and Preference -with Visual Design Element-)

  • 나성숙
    • 한국조경학회지
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    • 제20권4호
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    • pp.54-75
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    • 1993
  • The purpose of this thesis is to suggest objective basic data for the super graphics in the urban landscape through the quantitative visual quality analysis. For this, the image structure of super graphics have been measured mainly by questionnaries and semantic differential scle method and analyzed by the method of factor analysis, means and multiple regression. Degree of visual preference have been measured mainly by questionnaries and likert attitude scale method and finaly these data have been analyzed by using the stepwise method. The data were collected by presenting 12 super graphics photographs-4 each sample pictures from the 3 each selected districts representing typical urban landscape style(central business district, shopping district, apartment complex). Observer groups were categorized as professionals, students, the others. Result of this thesis can be summarized as fallows: 1. From all 12(3${\times}$4) sample super graphics, the value of each semantic differential scale among the observer groups were presented significant group difference. But no significant difference of the S.D. scale value were observed among central business district, shopping district and apartment complex super graphics. 2. For all experimental points, 4 types of factor have been observed. Factors covering the image of super graphics were found to be the evaluation, the intimacy, the potentiality and the tidiness. 3. Main factors of the super graphics image and factors indicating the group variations yielded high significance between areas. 4. The harmony with surrounding environment, the proper selection of super graphics subject yielded high values for all groups. Especially, the good color sense with building was the most important variable determining the degree of visual preference. 5. The urban C.B.D. super graphics obtained 5∼12 ranks of regional visual preference and the shopping district super graphics obtained 2∼11 ranks, and apartment complex super graphics obtained 1∼7 ranks.

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음질을 고려한 환경소음 평가 인자의 기여도분석에 관한 연구 (A Study of the Sound Quality Characteristics for Environmental Noise Assessments Parameters)

  • 조경숙;조연;황대선;허덕재
    • 한국음향학회지
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    • 제25권3호
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    • pp.129-136
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    • 2006
  • 소음에 대한 인간의 심리적 인지는 소음의 여러 가지 물리적 요인에 의하여 영향을 받는다. 그러나 현재의 환경소음 평가는 A 가중치 등가 소음 수준을 기준으로 평가되고 있으며 인간의 다양한 감성적 요인을 반영하지 못하고 있다. 따라서 본 연구에서는 환경소음 평가를 위하여 환경소음원 43개에 대하여 주관평가와 통계적 분석방법을 사용하여 인간의 감성에 영향을 주는 음질인자 (Sound quality factor)를 분석하였다. 분석방법은 먼저 다양한 환경소음원에 대한 음질물리량 (Sound quality metrics)을 분석하여 음원을 분류하였으며 분류된 음원의 주된 음질 물리량을 고찰하였다. 그리고 쌍대비교법 (Paired comparisons method)과 어의분별척도법 (Semantic differential method)을 사용하여 주관 평가를 실시하고 음질의 요인을 분석하였으며 물리량과의 관계를 규명하였다. 마지막으로 요인에 대한 물리량의 기여도를 분석함으로써 환경소음의 감성적 인지에 대한 기초 물리량을 설정하였다.

여자수의 디자인에 대한 감성선호도 분석 (The Analysis of Sensibillity Preference of Women's Shroud Design)

  • 이춘희;김종무
    • 한국의상디자인학회지
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    • 제17권4호
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    • pp.15-29
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    • 2015
  • Apart from keeping the body pleasant and protecting it from the environment, the purpose of clothing is to express one's sensibility, sense of belonging, status, and aesthetic sense. In the past, hanbok was also used to express status and class with the colors and the types and according to the times, the forms of hanbok has changed. Nowadays, people choose and wear hanbok that suits their tastes or purposes and various types of hanbok that considered pros and cons of it are now disseminated. Given this reality, traditional shrouds that are worn by the dead should also be designed newly to fit the modern trend. This research aims to analyze how people's sensibility preferences change on the traditional shrouds and the modern shrouds that are designed to fit the current trend. To see the change, this research analyzes sensibility preferences by using Semantic Differential Method on 4 modern shrouds that are used in preceding research and 1 traditional shroud. The survey was answered by total of 130 ordinary people in groups of 26 people in 5 groups who reside in Seoul and Kyungkhi province. As the result of the analysis, firstly, people preferred "high quality", "elegant", and "Korean" sensibility words for modern shrouds 1, 2, 3, and 4. Secondly, on traditional shroud, "uncomfortable", "neutral-elegant", "neutral-Korean", and "neutral-quality" that is closer to low quality sensibility words are preferred. Thirdly, "modest" and "extravagant" did not show any statistically significant difference. I hope this research can provide basic data that can be used to understand and comprehend on people's sensibility preference about shroud designs.

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패션감성의 척도화 과정 (Process of the Scale in Fashion Sensibility)

  • 이경희;김유진
    • 감성과학
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    • 제4권1호
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    • pp.33-42
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    • 2001
  • The purpose of this study was to construct the scale in fashion sensibility. Base on the Fashion Magazines and free word association method, 919 affective words were condensed into 36 semantic differential bi-polar scales. 128 male and 128 female in Pusan rated their Fashion Sensibility by 87 kinds of costume samples from photographs divided into four types according to color, detail and trimming, pattern, textile. The obtained data analyzed by Cronbach ${\alpha}$, Factor analysis, Cluster analysis to consider of the reliability, tranquility, and resemblance among the meaning. The results of the analysis, it was found cleary that aesthetics, maturity character, and femininity masculinity etc were consisted of Fashion Sensibility and 25 item of affective words of Fashion Sensibility and 25 item of affective words of Fashion Sensibility were constructed.

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의복디자인의 조형적 특성에 따른 감성연구 (A Study on Sensibility of Formative Properties in Clothing Design)

  • 김유진;이경희
    • 한국의류학회지
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    • 제24권7호
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    • pp.976-986
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    • 2000
  • The purpose of this study is to clarify the relationship between the visual sensibility and the decorative design of clothing. 41 kinds of costume samples have been selected from photographs in fashion magazines under detail and trimming, and divided into three types according to line, shape, and form. I have measured these images by using Semantic Differential method. The obtained data were analyzed by factor analysis ANOVA, discriminant analysis, regression analysis and MDS. The results of analysis are as follow; 1. Factor analysis has extracted five factors which consist of decorative design sensibility. These factors are Attractiveness, Hardness and Softness, Rhythm, Decorativeness, Cuteness. 2. There were significant differences in visual evaluation of decorative design and demographics 3. The discrimination among formative designs was closely related to decorative image, especially between line and form. 4. The Image effect on Preference, Buying needs, Riches and Pleasant was consist of complicated sensibility. 5. Evaluative dimensions of decorative design were identified by Simple-Complicated, Cubic -Plane perceptive image differed in degree of similarity in spite of same formative design.

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현대 패션의 일본적 디자인 특성과 이미지 구성요인 (A Study on the Characteristic and Composition Factor of Contemporary Japanese Costume Design)

  • 김희정
    • 한국의류산업학회지
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    • 제4권1호
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    • pp.11-18
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    • 2002
  • The purpose of this study was to investigate the characteristic and composition factor of Japanese costume design. The stimulus were 25 contemporary costume design which represented the traditional image of Japanese. The main survey of questionary consisted of their evaluation of the Japanese costume image by 26 semantic differential bipolar scales and the subjects were 99 female students majoring in clothing and textiles. The data were analyzed by Factor analysis, Multidimensional Scaling Method and Regression Analysis. The major findings were as follows. As a result of design analysis, contemporary Japanese costume design which represented the traditional image had traditional form, color, texture, pattern, etc. Through factor analysis about Japanese costume image 7 factors were identified; Attractiveness, Attention, Cool and warm, Neatness, Activeness, Maturity, Classics. According to image positioning, Japanese costume design was classified by simple-decorative, soft-hard. As the result of regression analysis, The preference of Japanese costume image was related to attractive factor.