• 한국융합학회논문지
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• 제9권10호
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• pp.121-129
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• 2018

본 연구는 방사선학과 학생들의 전공 선택 만족도에 영향을 주는 요인을 파악하고 평가하였다. 방사선학과 학생 151명을 대상으로 설문 조사하여 t-test, 다중회귀분석을 실시하였다. 학과 선택 중 선호성과 현재 요인이 유의한 차이가 있었다. 임상실습에서는 실습환경, 실습지도, 실습시간과 평가, 실습 후 만족도, 취업과의 연계성이 유의한 차이가 있었다. 학과 교육 과정 요인에서는 교육 과정 구성, 교수 학습 및 평가, 지원 시설, 학제 만족, 교육 과정 만족이 유의한 차이가 있었다. 결과적으로, 학생들의 전공 선택 만족을 높이기 위한 시스템 개발과 교육의 질 향상을 위한 노력이 필요하다.

• 한국식품조리과학회지
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• 제27권2호
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• pp.83-94
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• 2011

The purpose of this study was to analyze the structural relationships among selection attributes, satisfaction, and loyalty of green tea consumers, including their moderating effect of involvement. Questionnaires were administered to residents of Seoul and Gyeonggi-do province, who were 20 years old and older and who had purchased green tea. A total of 700 questionnaires were distributed, and 658 were finally used in the analysis. SPSS 15.0 and LISREL 8.80 were used for the analysis. Selection attributes had a significant effect on satisfaction, and statistical significance was observed with regard to factors such as marketing, production, sensory evaluation, and brand. No significant direct effect was observed between selection attributes and loyalty. Additionally, satisfaction had a significant effect on loyalty. The marketing factor had a negative effect on satisfaction in both the low- and high-involvement groups. The brand factor had a positive effect on satisfaction in the low involvement group, suggesting that developing and promoting a popular brand is essential. Sensory and utility factors had a positive effect on satisfaction in the high involvement group.

• 보건의료산업학회지
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• 제13권2호
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• pp.39-54
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• 2019

Objectives: This study was performed to investigate selection factors for specialized hospital and to find out the impact of hospital selection factors on satisfaction, revisiting invention and recommendations. Methods: A survey was performed with 398 inpatients of 4 specialized joint hospital in Busan. Data were collected from August to October 2016 with questionnaires and analyzed using SPSS 24.0. Results: First, inpatients know that it was a specialized hospital were highly satisfied and willing to revisit and recommend. Second, in hospital satisfaction, influence size was shown in order of specialty factors, service quality factors, physical factors, and accessibility factors. Third, the intention to revisit hospitals was higher in the awareness of a specialized hospital and high satisfied inpatients, and recommendation intend were affected by the higher revisitation intention, the high satisfaction level, and the high professionality level. Conclusions: All the hospital selection 4 factors for joint specialized hospitals affects satisfaction level which is linked to revisit and recommend. Specialized Hospitals will have to strengthen qualitative management of hospital selection factors to enhance patient satisfaction.

• 산업공학
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• 제18권3호
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• pp.253-267
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• 2005

Customer satisfaction becomes one of the important managerial concerns associated with corporate competency in current competitive environment for Internet communication service companies. Hence, it is demanding to improve a company's customer satisfaction through the total quality management perspective. In practice, engineers as well as the management hope to find major quality characteristics with Internet communication network that is closely related to customer satisfaction, consequently aiming to the raise of their company's customer satisfaction. This paper presents an empirical relationship analysis between network quality characteristics and customer satisfaction on Internet communication. Methodologically, the relationship analysis framework is based on the regression variable selection procedures. In this framework, it is implemented that; 1) iterative model building; and 2) consistent criteria application to statistical tests for selecting significant variables. A case study shows that; 1) the customer satisfaction on the network connection seems to be more closely related to the network quality characteristics compared with the customer satisfaction on the network speed; and 2) the download disconnection rate has relatively evident relationship with the customer satisfaction on the network connection.

• 한국식생활문화학회지
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• 제34권5호
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• pp.595-603
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• 2019

This paper provides data for product development and improvement of grape varieties by analyzing the satisfaction-importance of the grape selection attributes from a consumer's perspective. A survey was conducted on consumers aged 19-59 living in Seoul, Gyeonggi and Incheon on their fruit consumption level, preferences according to the grape quality characteristics, importance, and satisfaction with the grape selection attributes. Three hundred and eighty two valid samples were collected and analyzed statistically using SPSS 23. In the preference according to the grape quality characteristics, consumers tended to prefer a sweet taste, black color, and seedless grapes. Regarding the importance of the grape selection attributes according to the level of grape consumption, the high consumption group considers texture, size, shape, color, ease of removing seeds, country of origin, area of production, certification, and brand to be more important. In satisfaction, the high consumption group rated satisfaction highly in texture, odor, size, shape, color, ease of removing peelings, ease of removing seeds, price, country of origin, area of production, certification, and brand. An analysis of the IPA of the grape selection attributes showed that improvement of price and shape attributes will be prioritized, and the development and management of properties, such as seeds, peelings, certification, and brand will be required. These results can be used to help improve the grape varieties and develop products that meet the consumer needs, secure the competitiveness of grape farmers, and revitalize the local economy.

• 디지털융복합연구
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• 제12권8호
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• pp.389-396
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• 2014

본 연구는 물리치료학과 재학생들이 대학진학 후 전공에 대한 만족도를 분석하고, 전공 만족도에 영향을 미치는 요인이 무엇인지를 제시하고자 본 연구를 실시하였다. 일반적 특성에 따른 만족도에서 성별, 학과 선택시기에 따른 만족도에는 유의한 차이가 없었다. 고교계열, 학제, 학년, 학과선택 영향력에서는 학과 만족도에 유의한 차이가 나타났다. 학과만족도에 유의한 영향을 미치는 변수로는 인식만족, 교과만족, 일반만족, 관계만족이었다. 특히, 인식만족은 학과만족도에 가장 높은 표준화된 회귀계수 값을 보였다. 본 연구를 기초로 물리치료학과 학생들에게 학과만족도를 높이기 위해서는 사회적인 인식 수준과 높은 교육환경을 바탕으로 물리치료에 대한 흥미를 학생으로부터 이끌어내고 교수와 학생간의 관계 개선을 시킨다면 물리치료학과에 대한 만족도를 더 높일 수 있을 것이라 생각된다.

• 한국프랜차이즈경영연구
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• 제10권2호
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• pp.49-58
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• 2019

Purpose - As the growth potential of the cultural contents industry steadily grows, the cinemas industry is growing fast especially due to popularity and commerciality. The recent in the cinemas industry is evolving on multiplex cinemas that combine cultural facilities such as theaters, restaurants, and shopping centers. Due to the rapid growth of multiplex cinemas, many researchers have studied the characteristics of visiting customers in Korea. Among them, selection attribute of multiplex cinemas, including the service quality and physical environment, is important because it may examines the cause of customer 's behavior. Thus, this research focuses on the effects of the selection attributes of the multiplex cinemas on customer satisfaction and their loyalty. This research suggests the guidelines for how cinemas should manage their customers and build their customers satisfaction and loyalty that improve business performance. Research design, data, and methodology - This study tests the structural relationship between selection attributes of multiplex cinemas, customer satisfaction, and loyalty. selection attributes of multiplex cinemas divide into five sub-dimensions such as movies facility quality, services, cleanliness, accessibility, and snack bars quality. In order to examine the purposes of this research, research model and hypotheses were developed. All constructs were measured with multiple items developed and tested in the previous studies. The data were collected from 100 students in their 10-20s and were analyzed using SPSS 22.0, SmartPLS 3.0 and fsQCA program. Result - The findings of this research are as follows. First, all selection attributes except cleanliness have significant positive impacts on customer satisfaction and loyalty. Second, customer satisfaction has significant positive impact on loyalty. Third, as a result of fsQCA, high satisfaction and high accessibility were the necessary conditions on loyalty. Fourth, the necessary conditions for male and female groups were different. Conclusions - The implications of this study are as follows. Overall, multiplex cinemas should manage selection attributes basically regardless of the type of theater. Especially, cleanliness was not significant, but the customer probably consider it an essential and basic factors. Also, they are able to manage the selection attributes differently depending on the type of gender. For the male customers, it is effective that centralized strategy and for female customers, it is effective that emphasized the multiplex cinemas image.

• 한국방사선학회논문지
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• 제15권5호
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• pp.657-666
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• 2021

본 연구는 방사선(학)과 대학생을 대상으로 전공 선택 동기 및 전공 만족도 정도를 파악하고 대학생활 적응에 미치는 영향을 분석하고자 시행되었다. 2021년 6월 20일부터 7월 20일까지 부산, 경남 소재 대학에 재학 중인 1~4학년 학생 308명을 대상으로 하였다. 대학생활 적응에 영향을 미치는 요인은 사회적 동기 보다 개인적 동기로 전공 선택을 했을 경우 적응을 잘 하는 것으로 나타났으며 전공 만족도의 하부요인 중 일반 만족, 주변 관계 만족 시 대학생활 적응에 긍정적 영향을 미치는 것으로 나타났다. 따라서 건강한 대학생활 적응을 위해서는 학교, 교수, 학생 사이에 친밀함을 확보할 필요가 있으며 전공 만족도를 높이기 위해 급변하는 교육의 정책변화를 인지하여 학생들에게 다양한 교육을 경험할 수 있는 기회를 제공하는 것이 바람직하다. 본 연구결과를 바탕으로 방사선(학)과 학생들의 성공적인 대학생활을 영위할 수 있는 기초자료로 활용되길 기대한다.

• 보건의료산업학회지
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• 제6권1호
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• pp.105-116
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• 2012

Some radiology majors at three-year colleges in Daegu and Gyeongsangbuk-Do Province were selected for the research. The survey was conducted by explaining its objectives and distributing the self-administered questionnaires from March 7 to 30, 2011; then, the final analysis was carried out on 122 copies, drawing the following conclusions : 1) 31.1% of the radiology majors were motivated to enter their department by good employment after graduation, and 37.7% were getting information from their parents or relatives in selecting their major. 2) The majority of the respondents wanted to get a job in a big city after graduation on the basis of good pay. 3) Department selection was significantly affected by transportation, department and school image, and school facilities, and the effects were higher among females. 4) Department satisfaction was significantly affected by professor satisfaction, prospects for the department, and support for employment activities, and the effects were higher among females. 5) School satisfaction was significantly affected by satisfaction with school selection decision, good selection, and school environment, and the effects were higher among females. 6) Females were found to have higher professional consciousness as a radiologist, showing statistically significant differences: "the occupation as a radiologist will continue to be developed" at $3.97{\pm}.837$ for males and at $4.55{\pm}.663$ for females and "the occupation as a radiologist is stable and will be help get a life-long job" at $3.82{\pm}.9.08$ for males and at $4.41{\pm}.787$ for females.

• 한국식생활문화학회지
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• 제33권4호
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• pp.354-362
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• 2018

With increasing interest in the health and safety of food served in restaurants, more emphasis is being placed on the importance of health and food. As a result, Yaksun cuisine with new added effects and image is becoming more popular as a way to improve people's health. This study analyzed the effects of selection attributes relating to Yaksun cuisine on customer satisfaction and intention to maintain relationship in order to understand various needs of consumers as they relate to health food. The results showed that, among selection attributes of Yaksun cuisine, price, safety, and health were found to have significant effects on customer satisfaction; however, the effect of quality on satisfaction was not verified. Moreover, while the effect of safety and health of Yaksun cuisine on the intention to maintain relationship was found to be significant, the effects of quality and price on the intention to maintain relationship were not verified. These findings suggest that consumers believe Yaksun cuisine is more beneficial for health than general food and trust the origin label, hygiene, and safety of ingredients in Yaksun cuisine. Therefore, the results of this study suggests providing opportunities for consumers to experience diverse tastes in Yaksun cuisine and that development and promotion of different recipes using Yaksun ingredients will help reinforce competitiveness of Yaksun cuisine in the market and increase sales.