• Journal of Korean Society of Rural Planning
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• v.16 no.2
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• pp.11-19
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• 2010

Pro-environmental life styles, foundations of a collective civilization and preservation of our tradition at rural communities hold a great public profit value, of which importance has been strongly emphasized during last decade. Here, the environmental color is one of the most influential elements that determine the image of the rural landscape. Whenever an alternative color element is introduced to rural town, it is very important to examine its effect on the existing environmental color. Typically, a preference-surveying method has been used to evaluate the suitability of such environmental color balance. However, we note that the reliability of this method is limited by the subjectivity of a respondent. And thus, it is highly desirable to develop a more objective method. We propose a feasibility study for using an aesthetic-measure to evaluate the environmental color of a rural town. In this work, we looked into the validity of our approach by comparing its result with that of the preference-based-method as a way to determine the environmental color. Our study is based on 20 photo images from Ansung-city Yangsung-myeon Donghang 2ri Kyo-dong town in Kyongki Province.

• Journal of Agricultural Extension & Community Development
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• v.30 no.1
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• pp.31-41
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• 2023

This study aims to examine the structural relationships among rurality perception, tourism attitude, and behavioral intention in rural healing tourism. Particularly, this study focused on the mediation effect of attitude. Data were collected from 658 rural healing tourists by online survey. SPSS 28.0 and AMOS 28.0 were used for frequency, exploratory factor, confirmatory factor, and structural equation modeling analyses. The results of structural equation modeling indicate perception of rurality had a positive effect on attitude and behavioral intention. In addition, attitude mediated the relationships between perception of rurality and behavioral intention. The results of this study suggest the importance of understanding the interests and pursuits of rural healing tourists and providing them with the values they want. Since rurality has a direct influence on attracting healing tourists, it is necessary to establish a positive image of rural healing tourism.

• Journal of the Korean Institute of Rural Architecture
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• v.24 no.3
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• pp.1-11
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• 2022

Purpose: This place, which is currently becoming an issue due to historical preservation and landscape protection, is also a place where urban residents around Taereung actually visit often. Thus, this study aims to analyze the importance of the evaluating factors in creating a relatable image of the city. Methods: Evaluation items were selected by reviewing related books and research literatures and reassessing the reviewed items through an expert group interview (FGI). For the selected evaluation items, the relative importance of the evaluation items for the place image was analyzed by applying the hierarchical analysis technique (AHP) to each user group. Result: A place becomes a memory in people's experiences and time, and it has the image and identity of the region where those experiences and memories are found again as a space called "place". The method of analyzing the importance of evaluation items between place images used in this study quantified the factors recognized as abstract images and identified the degree of influence between elements, but has limitation in that it targeted specific places. However, the analysis method on the place image recognition suggests the use of itemized variables for characteristics between place images, so future research on the identity of other place images can be conducted together. Also, the evaluation method of the image that recognizes the place has an objective meaning in that it can measure the image of the place quantitatively. In the future, it can be applied in creating an image forming factor or urban identity for place recognition in many regions

• Journal of Agricultural Extension & Community Development
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• v.22 no.3
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• pp.301-319
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• 2015

Competitiveness strategies has been associated in the tourism literature as a crucial factor for the success of tourist. The study aims to explore the competitiveness strategies for tourism destinations by conducting in-depth interviews with probe questions. Thirteen community enterprises' managers in rural tourism communities were interviewed with a semi-structured interview questionnaire for one or two hours. From the interview data, eight themes in two dimensions were identified as competitiveness strategies of rural community enterprises in rural Korea. Differentiation strategies consist of new product development, service improvement, brand image improvement, advertise and public relation, and concentration. Cost leadership dimension includes cost reduction, increasing benefit, and long-term investment. The findings of this paper implicate the underlying the competitiveness strategies from managers' perspective.

• Journal of Korean Society of Rural Planning
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• v.16 no.4
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• pp.33-43
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• 2010

Amenity landscapes in rural areas are becoming increasingly important as a resources to vitalize the rural areas. Befitting the times, The objectives of this study were 1) Extracting Landscape Evaluation photos: research preferences of 93 Photos taken from 15 site and analyze the possibility of Classification. select 12 photos for Image survey. 2)Adjectives select: Preliminary investigation into the 45 selected adjectives and adjectives by taking expert group of 21 adjectives were selected. Through reliability analysis, 19 adjective pairs were used to survey and factor analysis of images of landscape photographs. 3)Psychological characteristics of agricultural landscape survey and analysis: Psychological research on landscape photos and factor analysis, the agricultural production landscape to explain the 4 factors were extracted. And, each factor was discussed in relation to agricultural landscape.

• Journal of the Korean Institute of Rural Architecture
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• v.11 no.3
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• pp.29-36
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• 2009

This study aims at the contribution to introduction of facilities and planning for the promotion of the exchange between city and rural community and the promotion of the rural areas. In order to understand the object of the Setagaya Ward Health Village and the management and the effects of facilities, I investigated the documentation, field work and interviews with the persons related. The Setagaya Ward Health Village has been steadily managing the exchange base facilities and the special enterprises, and operating the manager and promotion committees for the projects. Consequently, many tourism facilities and new enterprises such as the Setagaya-Kawaba Corporation were established in the rural areas and they developed into an active region which has abundant jobs available and attracts about 700,000 visitors a year. In conclusion, it is important to make a main body to manage professionally the future plan of facilities which involve image of the regional future and conform to the law. And the facilities should contribute to the economic development of rural areas in consideration of the environment and culture.

• Journal of Korean Society of Rural Planning
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• v.20 no.3
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• pp.191-199
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• 2014

The current rural conditions are undergoing the change from the past production-intensive structure to an integral and complex one of producing, processing, selling, touring and lodging owing to the changes of life-style, consumption trend and social environments. The rural area is developing into a community of rural tourism villages to grow into one management system along with the assistance of the government's various supporting projects. Through this, the rural designing has got to play a significant role as one of the factors of the enhancement of competitiveness and the increase of income. Therefore, those previous studies on the variety and possibility of rural development are being employed for the researches which are to develop techniques of branding, marketing and packaging. In particular, the researches for VI (Village Identity), BI (Brand Identity) and designs of landscaping, packaging of agricultural specialties and display stores, which definitely shows that the importance of rural designing, is being paid a lot more attention to. Thus, this study has verified the site commercialization and its effect by developing some practical designing with the focus of package design at rural tourism villages. The Okgye Village in Yoncheon was selected for study subject based on the result of status investigation. This study has analyzed such problems as lack of village identity, non-description of items and their indispensible marks which were seen their designs of village and packaging. The colors of major items and the village image being substituted into the image scale of IRI color were estimated so that the appropriate colors might be selected, along with which the shapes of major items were decided to be motif for the village symbol and design to be created. The designs of such major items as grains, greens and sauces were created with the consideration of the easiness of loading, the continuity of using and the aesthetics. For grains, those outer boxes which are possible for set-packaging and small-sized packaging have been developed. For greens were developed the boxes with the structure of the permeability for the persisten't quality as well as the possibility for packaging small amount. In case of sauces, those outer-boxes equipped with fixing tray were made with the transport-convenience taken into consideration. The sticker-label designs for all those three were also developed which stand for the village identity and are conveniently used in each farm family. When this development was applied at the sites, it was found that the satisfaction and reliability of consumers as well as the satisfaction of farmers were raised along with the increase by more than 30% after the improvement.

• International Journal of Contents
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• v.13 no.3
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• pp.1-8
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• 2017

Rice plant numbers and density are key factors for yield and quality of rice grains. Precise and properly estimated rice plant numbers and density can assure high yield from rice fields. The main objective of this study was to automatically detect and count rice plants using images of usual field condition from an unmanned aerial vehicle (UAV). We proposed an automatic image processing method based on morphological operation and boundaries of the connected component to count rice plant numbers after transplanting. We converted RGB images to binary images and applied adaptive median filter to remove distortion and noises. Then we applied a morphological operation to the binary image and draw boundaries to the connected component to count rice plants using those images. The result reveals the algorithm can conduct a performance of 89% by the F-measure, corresponding to a Precision of 87% and a Recall of 91%. The best fit image gives a performance of 93% by the F-measure, corresponding to a Precision of 91% and a Recall of 96%. Comparison between the numbers of rice plants detected and counted by the naked eye and the numbers of rice plants found by the proposed method provided viable and acceptable results. The $R^2$ value was approximately 0.893.

• Journal of the Korean Institute of Rural Architecture
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• v.14 no.3
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• pp.61-68
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• 2012

The purpose of this paper is to derive attractive items of 'Hanok' in order to preserve 'Hanok' in urban area, focused on the 13 preceding studies which have got in respect of image, satisfaction, preference, awareness and advantage of 'Hanok' in urban area revolved around the latest studies. This study is analysis of questionnaire items and results of 13 preceding studies. And attractive items are classified with general and overall survey items, advantage of 'Hanok' in urban area, and image of Hanok-density urban area. These can also be classified with 5 items which are space, health, material, form, and image of 'Hanok' in urban area. As a result, Space items are composed with 'use of a space', 'cosiness', 'garden' and 'floor and ondol(korean floor heating system). Health items are composed with 'lighting and ventialtion', 'a sense of the season' and 'natural material'. Material items are composed with 'natural beauty', 'wooden', 'changhoji(traditional Korean paper made from mulberry bark for doors and windows) and hanji(traditional Korean paper handmade from mulberry trees), 'rafter' and 'new materials'. Form items are composed with 'attractive appearance', 'simply decoration' and 'traditional elements'. Image items are composed with 'crowding', 'traditionality and historicity', 'dichroism' and 'warmth'.

• Proceedings of the KSRS Conference
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• v.2
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• pp.610-614
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• 2006

In this paper the advanced method of geodesic active contours was developed for the task of building detection from aerial and satellite images. Automatic extraction of man-made structures including buildings, building blocks or roads from remote sensing data is useful for land use mapping, scene understanding, robotic navigation, image retrieval, surveillance, emergency management procedures, cadastral etc. A level set method based on a region-driven segmentation model was implemented with which building boundaries were detected, through this curve propagation technique. The essence of this approach is to optimize the position and the geometric form of the curve by measuring information along that curve, and within the regions that compose the image partition. To this end, one can consider uniform intensities inside objects and the background. Thus, given an initial position of the curve, one can determine global, region-driven functions and provide a statistical description of the inside and outside object area. The calculus of variations and a gradient descent method was used to optimize the variational functional by an iterative steady state process. Experimental results demonstrate the potential of the proposed processing scheme.