• Title/Summary/Keyword: Relational support

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The Effect of Relational Bonds on Consumers' Engagement in Live Commerce: Mediating Role of Fanship and Moderating Role of Consumers' Social Support (라이브 커머스에서 관계유대가 인게이지먼트에 미치는 영향: 팬쉽의 매개 효과와 사회적 지지의 조절 효과)

  • Liu, Meng-Meng;Im, Seung-Hee
    • Asia-Pacific Journal of Business
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    • v.13 no.2
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    • pp.63-77
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    • 2022
  • Purpose - The purpose of this study is to examine the mediating effect of fanship between relational bonds and consumers' engagement. Also the study demonstrates the moderating effect of consumers' social support between relational bonds and fanship. Design/methodology/approach - The data were collected from Chinese consumers who have used live commerce within the last 6 months. The survey was conducted using self-reported questionnaire and a total of 276 questionnaires were used for the analysis. Regression analyses with bootstrapping were conducted to test the research models. Findings - Findings of the study showed that fanship mediated the relationship between financial bonds, social bonds and consumers' engagement. Furthermore, consumers' social support such as informational support and emotional support moderated for the relationship between relational bonds and fanship. Research implications or Originality - The findings of the study contributes to providing a theoretical framework to explain consumer behavior in a live commerce by examining the relationship between financial bonds, social support, fanship, and engagement.

The Influence of Fringe Benefits on Relational Contract through Superior's Support and Organizational Support (복리후생제도 시행수준과 관계적계약과의 관계에서 상사지원 및 조직지원의 이중매개 효과)

  • Jong, Sang-Won;Lee, Hyuk-Joon
    • The Journal of the Korea Contents Association
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    • v.21 no.1
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    • pp.498-510
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    • 2021
  • This study aims to analyze the influence relationship between the level of fringe benefits and relational contract among social workers in the non-profit organization. Under this relationship, we explored the dual mediating effect of perceived superior's support and perceived organizational support. A total of 371 self-administered questionnaires were distributed to social workers in Gwangju, South Korea, and 271 questionnaires (73.0%) were used for study analysis after excluding incomplete and unreliable responses. This study performed structural equation modeling, the results are as follows. Perceived superior's support and perceived organizational support both have a positive (+) influence on relational contract. Furthermore, perceived superior's support and perceived organizational support were found to mediate effect between fringe benefits and relational contract. Therefore, these results contribute to provide academic meaning that the range of future studies by identifying the dual mediated effect of the fringe benefits and social worker 's relational contract.

The Impacts of Relational Support, Educational Support, Attitude towards Entrepreneurship on Entrepreneurial Intentions of Fresh graduates

  • Cuong NGUYEN;Quang TRAN;Khanh HA
    • Asian Journal of Business Environment
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    • v.14 no.1
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    • pp.31-37
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    • 2024
  • Purpose: The study aims to identify the factors contributing to the formation of entrepreneurial intentions among recent university graduates. The original value of this study lies in providing support and a better understanding of the entrepreneurial decision-making process of Vietnamese fresh graduates. Research design, data and methodology: The research methodology employs Exploratory Factor Analysis (EFA) with a sample size of 385 university graduates in Vietnam. Results: The results indicate that three key factors, including relational support, educational support, and attitude towards business, positively impact entrepreneurial intentions. Conclusions: The managerial implications are provided to promote entrepreneurial intention among recent university graduates.

The Effect of Relational Support on Entrepreneurial Capacity and Entrepreneurial Attitude of University Students - Comparison Study between Korea and China (관계적 지원이 대학생들의 기업가적 역량과 창업태도에 미치는 영향 - 한·중 비교연구)

  • Yang, Jun-Hwan
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.12
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    • pp.138-149
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    • 2018
  • The objective of this cross-cultural study is to assess the effects of relational support on the entrepreneurial capacity and entrepreneurial attitude of university students in Korea and China. Another focal point is to identify any meaningful difference in the role of relational support between these two countries. Three universities participated in this study from both countries. 224 Korean sample and 216 sample from China were used in hierarchical multiple regression analysis. The findings report that relational support has significant positive relationships with entrepreneurial attitude and entrepreneurial capacity in both Korea and China. In addition, entrepreneurial capacity had a positive effect on entrepreneurial attitude. There were no significant differences in the effect of relational support on entrepreneurial activity between Korean and Chinese university students. Finally, theoretical and practical implication were discussed.

Object Views in the ODYSSEUS Object-Relational DBMS (오디세우스 객체관계형 DBMS를 위한 오브젝트 뷰)

  • 이재길;한욱신;이민재;이종학;황규영
    • Journal of KIISE:Computing Practices and Letters
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    • v.10 no.1
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    • pp.14-24
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    • 2004
  • Views are essential in providing logical data independence for database systems. Object views in object-oriented/object-relational databases have requirements quite different from those of relational databases due to support for object-oriented concepts. Although many commercial object-oriented/object-relational database systems support object views, implementation techniques have not been discussed sufficiently in the literature. In this paper, we devise a technique for implementing views in object-oriented/object-relational databases and apply it to the ODYSSEUS object-relational database system. We first analyze the requirements of object views. Next, to implement object views, we extend the existing query modification algorithm that has been proposed for implementing views in relational databases. Next, we compare the features of the proposed object view with those of object views in commercial object-relational database systems. It is shown that the proposed object view supports all object-oriented concepts such as object identifiers, inheritance, methods, and composite objects, while existing object views support part of them. Last, we propose detailed techniques for implementing the extended query modification algorithm in the ODYSSEUS object-relational database system.

How Educational Satisfaction and Relational Support Affect Self-Efficacy and Entrepreneurship of Korean Secondary School Students (교육만족도와 관계적 지원이 한국 고등학교학생들의 자기효능감과 기업가정신에 미치는 영향에 관한 연구)

  • Yang, Jun-Hwan
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.11
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    • pp.573-583
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    • 2017
  • The purpose of this study is to ascertain the effect of both educational satisfaction and relational support on the self-efficacy of secondary school students and then eventually on their entrepreneurship. Testing self-efficacy as a mediator is another aim of this study. The findings indicated that both educational satisfaction and relational support have positive relationships with the self-efficacy of students. Self-efficacy also had a positive impact on entrepreneurship. The core part of this study focuses on the role of both educational satisfaction and relational support in fostering the self-efficacy and entrepreneurship of secondary school students. These results can serve as practical guidance when making decisions regarding the adequate pedagogy for secondary school students in order to promote entrepreneurship among the adolescents.

Sharing Economy: Effect of Shared Kitchen Service Quality on Experiential Value, Relational Commitment and Long-Term Orientation

  • LEE, Sung-Hoon;HAN, Young-Wee
    • Journal of Distribution Science
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    • v.20 no.10
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    • pp.79-91
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    • 2022
  • Purpose: As the shared kitchen sector evolves into a new trend in the restaurant industry, not only operational support but also the physical environment for services is ranked as an important success factors. Therefore, the purpose of this thesis is to study the effect of shared kitchen service quality on experiential value, relational commitment, and long-term orientation. Research design, data, and methodology: In this study, a questionnaire was used to verify the structural relationship between shared kitchen service quality, experiential value, relational commitment, and long-term orientation for tenant companies in shared kitchen companies. The data were analyzed by using Partial Least Square-Structural Equation Modeling (PLS-SEM). Result: Facilities and support for the service quality of the shared kitchen had a positive (+) effect on the experiential value, and the environment did not. In addition, experiential value showed a significant positive (+) effect on relationship commitment and long-term orientation, and relationship commitment showed a significant positive (+) effect on long-term orientation. Conclusions: It was confirmed that the support quality among service quality affects the relationship formation. Thus, attention should be paid to activities to support stable business activities from the perspective of B2B services.

RDB-based XML Access Control Model with XML Tree Levels (XML 트리 레벨을 고려한 관계형 데이터베이스 기반의 XML 접근 제어 모델)

  • Kim, Jin-Hyung;Jeong, Dong-Won;Baik, Doo-Kwon
    • Journal of Digital Contents Society
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    • v.10 no.1
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    • pp.129-145
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    • 2009
  • As the secure distribution and sharing of information over the World Wide Web becomes increasingly important, the needs for flexible and efficient support of access control systems naturally arise. Since the eXtensible Markup Language (XML) is emerging as the de-facto standard format of the Internet era for storing and exchanging information, there have been recently, many proposals to extend the XML model to incorporate security aspects. To the lesser or greater extent, however, such proposals neglect the fact that the data for XML documents will most likely reside in relational databases, and consequently do not utilize various security models proposed for and implemented in relational databases. In this paper, we take a rather different approach. We explore how to support security models for XML documents by leveraging on techniques developed for relational databases considering object perspective. More specifically, in our approach, (1) Users make XML queries against the given XML view/schema, (2) Access controls for XML data are specified in the relational database, (3) Data are stored in relational databases, (4) Security check and query evaluation are also done in relational databases, and (5) Controlling access control is executed considering XML tree levels

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Effects of Core Competence and Resource Sharing on the Relational Bond among Franchisees and on Re-contract Intention in the Franchising Parent Companies (프랜차이즈 모기업 핵심역량 자원이 가맹점 관계결속과 재계약의도에 미치는 영향)

  • Huh, Yeong-Uk;Ju, Mal-Chan
    • Journal of Distribution Science
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    • v.12 no.4
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    • pp.11-22
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    • 2014
  • Purpose - The domestic franchise industry has made significant contributions to industry such as investment, employment, and community economy development, facilitating growth potential. The franchise industry provides management knowhow transfer between parent companies and franchisees as per contracts addressing use of business signs, franchisees' independent position, franchisor support, and royalties to be paid to the franchisors. However, many franchisors lack management knowhow and provide insufficient support because of poor control of franchisees and not having a systematic approach to support. This results in dissatisfied franchisees and failure to establish long-term relationships. Few studies have examined relational commitment and/or re-contract intention by support resources between franchisors and franchisees, despite a considerable output of theories and studies of the growth of the franchise industry. The purpose of this study, therefore, was to examine the effects of the ability to provide resources on relational commitments and re-contract intention, and to suggest causal relationships and implications. Research design, data, and methodology - The subject was domestic franchisors registered with the Association of Franchise with more than 50 franchisees. Franchisees under contract for 2 years and considering re-contract of their franchise 2 years later were used. The subjects totaled 300 franchisees in Seoul. A questionnaire survey was used to investigate the subject of franchisees' concessions during the 10 days from November 21, 2013 to November 30, 2013. After excluding 16 surveys with poor answers, 284 responses were finally used. Four areas and 44 questions were used. A nominal scale was used for four common characteristics questions including gender, ages, educational background, and franchise managing time. Questions regarding ability, relational commitment, and re-contract intention made use of a Likert 5-point scale. Data coding and data cleaning were used. SPSS 18.0 was used as follows. First, frequency analysis was done to investigate demographic characteristics. Second, exploratory factor analysis was done to verify validity of testing tools, and Cronbach's α coefficient was used to verify reliability. Third, correlation analysis and multiple regression analysis were done. An exploratory factor analysis was done to verify validity of concepts. A correlation analysis was done to test relationships between the variables, and multiple regression analysis was done to verify franchisor's ability, franchisees' relational commitment, and re-contract intention. Results - The following were the outcomes. First, store operation management, finance operation management, and human resource management affected the calculated bond. Second, store operation management and finance operation management affected the emotional bond. Third, store operation management, finance operation management, human resource management, and marketing management affected the prescriptive bond. Fourth, calculated bond and prescriptive bond had an effect on re-contract intention. Conclusions - As stated above, in franchise management, parent companies' offer and instruction of core competence to their franchisees as an information resource could improve the relational bond by helping them grow together through the resource sharing. Consequently, core competence factors were promoting factors that could improve franchisees' re-contract intention for a long time.

Priority of Modularization in Weapon System by using Grey Relational Analysis (GRA를 활용한 무기체계 모듈화 우선순위선정)

  • Lee, Kang-Taek;Lee, Jung-Hoon;Cho, Il-Hoon;Jung, Joo-Hyun;Kim, Geun-Hyung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.9
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    • pp.647-654
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    • 2016
  • In the defense industry, national security takes priority over economic sense and this has translated into high cost and long-term research and development. However, the exponential growth of technology and rapid changes in the security situation in recent years have resulted in a call for the development of systems at a low cost within a short period of time. In order to implement a modularization strategy in the field of defense, the introduction of line replaceable units in OO systems needs to be prioritized. This study selects six criteria following a literature review and prioritizes 11 modules for OO systems using the project evaluation method, Grey Relational Analysis (GRA). Based on the GRA results, the grey relational grades were derived as 0.83, 0.81 and 0.80 for the M11 (Main board), M8 (EMI module), M3 (Single board computer) modules, respectively. The cost and time of development is expected to be reduced in accordance with the grey relational grade. The results of this research could be utilized for decision making on adopting modularization in similar system development or product improvement programs (PIPs).