• Korean Journal of Artificial Intelligence
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• v.11 no.3
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• pp.7-15
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• 2023

Purpose: The purpose of this study is to investigate how consumers perceive electric vehicles and factors that affect attitude, satisfaction, and intention to use electric vehicles and to explore policy issues regarding climate change and global environment. By classifying actual and potential users, this study developed the following research questions: i) factors including economic feasibility, sociality, environmental sustainability, inefficiency, inconvenience, convenience, and uncertainty affect attitude to electric vehicles; ii) attitude to electric vehicles affects actual consumers' satisfaction; and iii) attitude to electric vehicles affects potential users' intention to use. Research design, data and methodology: This study conducted an online survey and applied factor and regression analyses and ANOVA to test hypotheses. Results: The results of this study found that economic feasibility and convenience factors significantly affect attitude in both cases of actual and potential users. How actual users perceive efficiency of electric vehicles negatively and uncertain issues such as battery technology affect attitude to electric vehicles. Conclusions: This study provides policy implications that foster promotional policies for the adoption of electric vehicles for environment and regulate negative aspects. This study also provides managerial implications for manufacturers to develop better technology competences to enhance reliability on electric vehicles.

• Asian Journal of Business Environment
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• v.12 no.2
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• pp.29-41
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• 2022

Purpose: In the era of sustainable development, the role of consumers and businesses has become increasingly important by demonstrating the importance of social and environmental issues. Accordingly, firms widely adopt cause-related marketing to fulfil corporate social responsibility. The purpose of this study is to examine factors that affect consumer attitude toward cause-related marketing with perspectives of the sustainable development goals (SDGs) and instrumental conditioning. Research design, data and methodology: Proposed research questions include effects of cognition, emotion, sustainability, and business ethics on attitude, effects of attitude on purchase intention, and effects of intention on satisfaction. This study collected the data via an online survey and applied factor and regression analysis. Results: Findings indicated that factors affect attitudes differently in cases of cause-related marketing with SDGs and instrumental conditioning. The results of this study found that business ethics affects consumer attitude and differ based on types of cause-related marketing. This study found that attitude positively affects purchase intention that also affects expected satisfaction. Conclusions: By applying perspectives of SDGs, findings of this study provide implications to producers, marketers, and policymakers to promote and achieve sustainability. In particular, the results found that business ethics should be more addressed to fulfill customer attitude.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2022.10a
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• pp.314-317
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• 2022

This study was attempted to understand the relationship between disaster awareness, disaster attitude, and disaster response ability of the general public, and to be used as basic data to raise awareness of disasters and prepare countermeasures. This study was conducted from July 16 to July 31, 2021 for a total of 250 ordinary people living in K-do and D metropolitan cities. As a result of this study, it was found that it had an effect between disaster awareness, disaster attitude, and disaster response ability. Specifically, it was found that the general public's awareness of disaster had a significant effect on disaster attitude (necessity for disaster preparation, disaster management) (p<.001). In addition, among the sub-factors of disaster attitude, disaster management was found to have a significant effect on disaster response ability (p< .01). Therefore, specific and periodic education should be prepared to increase the ability to cope with disasters by increasing the general public's awareness of disasters.

• Health Policy and Management
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• v.22 no.3
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• pp.365-382
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• 2012

Background : Public hospitals suffer worsening shortage of physicians and face great pressure of recruiting doctors. This study is aim to identify the factors associated with retention of physicians who are working in public hospitals. Methods : We conducted a cross-sectional and self-administered questionnaire survey in July, 2011. A total of 333 physicians responded from the 31 public hospitals. We analyzed the difference of job retention across the variables among doctors stratified as salaried and public health doctors. We used chi-square test and multiple logistic regression analysis. Results : To the salaried doctor, longer work period(OR=2.04 in 3rd quartile), professional autonomy(OR=2.69), and positive attitude toward public health(OR=2.39) affect to the higher job retention whereas complain of low income(OR=0.33) and complain of poor clinical environment(OR=0.26) affects to the lower job retention. To the public health doctors, community connections such as hometown(OR=6.27), spouse factors(OR=3.49), and positive attitude toward public health(OR=3.19) affect to the higher job retention. But longer work period(OR=0.17 in 3rd quartile) affects to the lower job retention. Conclusions : Associated factors of job retention vary across physician's status. Professional autonomy has major impact on the job retention to the salaried doctor. And familial factors as well as community relationship have greatest impact to the public health doctor. Positive attitude toward public health is associated with the higher job retention to the both of salaried and public health doctors.

• Journal of Korean Public Health Nursing
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• v.26 no.3
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• pp.389-403
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• 2012

Purpose: The purpose of this study was to identify the effect of sexual education on sex knowledge and attitude in elementary school students. Method: Questionnaire data were collected from 4 elementary schools located in Y-gu, Seoul. Final participants included 512 older school-age children. Results: There were significant differences in the degree of sex knowledge (t=-28.35, p<.001) and attitude (t=-18.44, p<.001) between the pretest and the post-test. The degree of sex knowledge changed significantly according to grade, sex, and experience with sex-related questions, and the degree of sex attitude changed significantly according to grade and sex. There was a significant correlation in the degree of change between sex knowledge and attitude (r=.28, p<.001). Conclusion: In this study, sex education for elementary school students effectively changed sex knowledge and attitude. Sex education is recommended elementary school students as well as adolescents in order to encourage responsibility in desirable sex behavior.

• Journal of Korean Public Health Nursing
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• v.34 no.2
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• pp.211-224
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• 2020

Purpose: This study was conducted to investigate death attitude, death anxiety, and knowledge toward advance directives of nursing students. Method: Participants were 157 nursing undergraduates in Korea. The students responded to a self-reporting questionnaire that included demographics, Death Attitude Profile-Revised (DAP-R), Revised Death Anxiety Scale (RDAS), and knowledge toward advance directives. The data collection period was December, 9-13, 2019. Data were analyzed by descriptive test, independent t-test, one-way ANOVA, and Pearson's correlation coefficient with SPSS/WIN 23.0. Results: The mean scores for death attitude, death anxiety, and knowledge toward advance directives were 2.70±0.58, 2.45±0.49, and 7.94±2.04, respectively. Knowledge toward advance directives was significantly different according to age, grade, and experience of end-of-life care education. Death attitude was significantly associated with death anxiety (r=. 27, p<.001). Conclusion: Knowledge toward advance directive was relatively low compared to the findings of previous studies. Therefore, nursing colleges need to include legal and institutional aspects when writing written letters on advance directive, death attitude, and ethical approaches to death anxiety.

• Journal of Korean Public Health Nursing
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• v.31 no.3
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• pp.436-450
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• 2017

Purpose: The purpose of this study is designed to identity the extent of geriatric hospital nurse's knowledge attitude and fall prevention activities toward falls, thereby identifying the relationship between them. Methods: Knowledge of the falls targeting 350 people who work in the nurse elderly hospital, located at J city, attitudes about fall prevention activity data were collected for nurses working in the geriatric hospital. The collected data were analyzed with descriptive statistics, t-test, one-way ANOVA, Scheff's test, correlation coefficients. Results: Attitude and prevention activities of fall showed that there is a correlation. Showed that age was a significant effect on falls prevention activities age 45 years and olde and attitude. The higher the fall prevention activities were found to be low. Conclusion: In relationship between knowledge, attitudes and prevention activities regarding falls, knowledge about falls had no correlation with attitude and prevention activities and a correlation was found between attitudes and prevention activity regarding falls. Accordingly, it is required to implement training program to improve nurse's attitude to falls, and repetitive fall prevention training and education is expected to contribute to increasing the practice of fall prevention activity.

• Journal of Korean Public Health Nursing
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• v.20 no.2
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• pp.183-194
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• 2006

Purpose: The purpose of this study was to investigate student nurses' knowledge and attitude related to the elderly. Method: The data were collected from 519 student nurses studying in university by means of a structured questionnaire. The data were analyzed using descriptive analysis, t-test, one-way ANOVA, and Pearson correlation analysis by SPSS version 10. Results: The average score of the respondents' knowledge of the elderly was 12.02(${\pm}2.77$) out of 25. The average score of the respondents' attitude toward the elderly was 80.09(${\pm}11.69$) out of 140. There was a statistically significant difference in the respondents knowledge of the elderly depending on their degree of preference for giving nursing care to the elderly (F=7.534, p=.001). There was a statistically significant difference in the respondents attitude toward the elderly depending on their degree of preference for giving nursing care to the elderly (F=23.167, p=.000), possession of living grandparents (F=6.174, p=.002), and degree of interaction with elderly (t=5.661, p=.000). Student nurses' knowledge and attitude related to the elderly were significantly correlated. Conclusion: It is necessary to develop a program for continuous teaching and education that will help increase student nurses' knowledge of the elderly and thereby positively change their attitude toward the elderly.

• Journal of Korean Public Health Nursing
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• v.20 no.1
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• pp.69-78
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• 2006

Purpose: This study investigated the relationship between knowledge and attitude about smoking of college student smokers. Methods: The data were collected from the 6th to 27th of April 2005, from 411 college student smokers in Jeollabuk-Do area. The collected data were analysed by using the SPSS WIN 11.0. Results: 1) The focus group showed mean $17.40{\pm}12.45$ in the knowledge about smoking. The knowledge about smoking was significantly different among general subject characteristics of age(F=4.84, p=.008), grade(t=2.96, p=.003), major(F=5.93, p=.001), and religion(t=2.96, p=.003). 2) The focus group showed mean $23.69{\pm}16.19$ in their attitude about smoking. The attitude about smoking was significantly different among general subject characteristics of age(F=8.15, p=.000), grade(t=-2.33, p=.020), major(F=8.35, p=.000), and residence(t=3.08, p=.010). 3) The correlations between knowledge and attitude about smoking were positively correlated(p<0.01). Conclusion: The subjects knowledge about smoking was correlated with their attitude about smoking. Therefore, we need to develop various differential smoking prevention programs and extend the role of experts.