• Title/Summary/Keyword: Public Campaign

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Study on Perceptions through Big data Analysis on Gambling related News in Korea (한국 사행산업 관련 뉴스의 빅데이터 분석을 통한 인식 연구)

  • Moon, HyeJung;Kim, SungKyung
    • Journal of Broadcast Engineering
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    • v.22 no.4
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    • pp.438-447
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    • 2017
  • The purpose of this study is to understand the recognition of gambling industry through the semantic analysis of news data on lottery, sports betting, horse racing and casino that was reported between 1990 to 2015 in South Korea. This paper revealed the difference between journalists' intention and public's perception about news by analyzing the frequency and connectivity of news with framing and public's interest through semantic network analysis and explored the policy characteristics and innovation task. The result of analysis, news on lottery game mainly has been reported social issue related with win such as 'winning number', 'prize money', 'suspicion of manipulation' and etc. News on sports betting has been reported mandatory information related with business project and illegal site such as 'bidding', 'illegal site', 'sales target' and etc. News about horse racing has been reported the information about the business advertisement such as 'online race track' and 'promotion'. Lastly, casino related news has been reported 'major information' such as illegality', 'gambling place' and 'foreigner'. As a result of times series analysis, news about casino in the 1990s, news about lottery in the 2000s and news about horse racing in 2010s have been increased. Public's interest also has been moved to 'business scandal', 'winning game', 'citizens' campaign' and etc. Gambling related news has been classified by four types, 1. advertising publicity(horse racing), 2. mandatory information(sports betting), 3. social issue(public agenda, lottery), 4. major information(casino). We could get the insight that news can be formed a public agenda, when news is reported as a social issue with high frequency and public's interest like lottery related news.

The effects and related factors of public service announcement on hand-washing (국민 손씻기 홍보사업 효과 및 관련요인)

  • Kim, Hyun-Soo;Lee, Moo-Sik;Kim, Byung-Hee;Yang, Nam-Young;Hwang, Hae-Jung;Hong, Jee-Young;Hong, Soo-Jin;Kim, Eun-Young;Kim, Young-Tek;Park, Youn-Jin;Lim, Go-Un
    • Korean Journal of Health Education and Promotion
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    • v.32 no.2
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    • pp.1-13
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    • 2015
  • Objectives: This study was conducted to investigate derived factors associated with a public service announcement on handwashing to evaluate the effect of this announcement. Methods: In early september, 1,000 persons over 19 years old was investigated by Computer Aided Telephone Interview, at last 993 persons for analysis. Outcomes were the exposure to the public service announcements on handwashing, the comprehension of this announcements, the intention of behavioral change and the practice of handwashing. Results: In particular, the proportion of exposure is more women and highly educated. The comprehension of the announcement was no statistically significant difference. The intention of behavior change showed higher in workers and understanding of the announcements. The practice of handwashing is higher in women and lower in student/unemployed. There was no difference in practice in accordance with the exposure, the comprehension and the intention of behavioral change. Conclusions: About the comprehension of the announcements and the intention of behavioral change, the effects of the public service announcements on handwashing can be very positive. But it does not affect the actual practice of hand washing. The handwashing promotion programs will have to devise a strategy and structure, operation method considering realistic and scalable platform.

Factors Related to Prehospital Delay Time in Patients with Stroke (뇌졸중 환자의 병원 내원전 지연시간 관련 요인)

  • Lee Jong-Kyung
    • Journal of Korean Academy of Fundamentals of Nursing
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    • v.10 no.2
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    • pp.154-162
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    • 2003
  • Purpose: The purpose of this study was to investigate factors which can delay hospital arrival for patients with acute stroke. Method: The participants for this study were 102 patients who were admitted to the Department of Neurology in a hospital in Chungnam province. Data were collected from Oct, 2002 to June, 2003. The data were analyzed with frequencies, percentages, and $x^2$ test using the SPSS PC program. Result: The results of this study were as follows: 1. Only 33.8 % of participants arrived at the hospital within 3 hours. 2. Educational level, economic status, people living in same residence, and place of residence were factors which significantly affected prehospital delay time. Also there were significant differences in prehospital delay time according to family history of stroke, day of the week when symptoms began, perception of seriousness of symptoms, type of hospital first used, and transportation. Conclusion: Therefore, to reduce prehospital delay time, educational programs which focus on the above factors need to be developed. Also, a public campaign for utilizing emergency service to reduce transportation time for acute stroke patients need to be facilitated.

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Family Meal Time and Life Satisfaction of Fathers with a Child Younger than 18 Years Old (18세 이하 자녀를 둔 아버지의 가족식사시간과 생활만족도)

  • Kim, Soyoung
    • Human Ecology Research
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    • v.55 no.5
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    • pp.465-480
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    • 2017
  • This study examined the relationship between family meal time and emotional well-being for 5,186 fathers who were employed and had at least one child aged under 18 for the years 2009 and 2014 by analyzing their time diaries. In doing so, changes in time spent by fathers on family meals between 2009 and 2014 were also examined along with the factors associated with the amount of meal time for each year in order to understand ways to increase paternal participation in family meals. Analytic results showed that a father's family meal time had a positive association with his time use and life satisfaction; however, fathers who spent more than 40 minutes a day having meals with the family reported the highest score in time use and life satisfaction. The amount of time fathers spent on family meals increased from 38 minutes in 2009 to 43 minutes in 2014, whose change turned out to be mainly attributable to something more than the compositional change in the population between the two years, such as growing public awareness or cultural acceptance of the value of family meal. Fathers in dual-earner households tend to have longer family meal times; however, different factors were associated with their family meal times in 2009 and 2014. Policy implications are discussed in light of the government-initiated dining table education campaign to increase family meal time for the sake of children's character education at home.

Why the states has no housework policy\ulcorner : The political issue on housework (가사노동의 정채적 반영을 위한 연구)

  • 윤소영
    • Journal of Families and Better Life
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    • v.15 no.1
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    • pp.41-52
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    • 1997
  • This paper explored the public issue on housework analyzed the policy and the law associated housework and developed the theorical model for its political program. This idea is dependent that the policy has priority over change of the social ideology. That policy contains a campaign and a education to be aimed to share of housework in order to make responsibility of men as well as women on family and work. Also it contains economic value estimates to quantify and value the non-wage work(childcaring homemaking etc.) in order to confirm its productive activity. It would assume the lawful form as like a social security or a pension. For example the Family Rights Law Tax Law and Social Security Act have to be reflected on the value of housework and to be secured the social status of provider. After all this work was useful to improve a wage and a social status of all women. As consistent policy and operation associated housework are poor in Korea it is difficult to develop theoric l model on this theme. On the range a political proposal on housework would be bound by family policy(evaluation of housework) and women's labor policy(housework support). So the policy intend to secure a family life to improve welfare of women and to equilibrate the family and the work.

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Storage and Disposal of Unused Medications for Housewives in the Busan Metropolitan City (부산광역시 주부들의 불용의약품 보관과 처리실태)

  • Hwang, Byung-Deog
    • The Korean Journal of Health Service Management
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    • v.7 no.2
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    • pp.69-79
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    • 2013
  • The purpose of this research is study how housewives dispose unused medications in a household and produce basic research data that can be used to establish efficient recycling and handling of unused medications. Data collection was done using proportional sampling and survey was done in February, 2011. The unused medications in household consist of "tablets(58.4%)", "ointment(31.3%)" and "eyewash(22.7%)". The main way of disposing unused medications was "standard garbage bag(74.1%)". The ideal way of disposing unused medications was "returning to the pharmacy(57.9%)". Only 39.2% of people recognize about unused medications disposal system. In order to establish recycling and treatment of unused medications, it is necessary to create laws and regulations related to unused medications and allocate budget to actively promote the program to public. Most importantly, we must induce doctors and pharmacies to participate in the campaign and there should be laws to require them to explain to their patients how to recycle and treat unused medications when they give prescription and make preparation to them.

A Study on Reading Popularization Movement : Focus in 1960's (독서 대중화 운동 연구 - 1960년대를 중심으로 -)

  • Yeun, Keum-Sun
    • Journal of Korean Library and Information Science Society
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    • v.38 no.2
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    • pp.271-294
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    • 2007
  • This research allows purpose to illuminate Reading Popularization Movement and readers' interest in the 1960's. This period, there were scientific and national interests about 'Reading' as culture from society whole as well as on public education situation. This research describes reading and phenomenons of reading education on the basis of newspaper data mainly in the 1960's, observed formation process of kind of 'Reading society' in sociological side. Detailed research contents as following same. First, it was studied readers' interest, 1) general readers' interest, 2) student readers' interest. Second, it was investigated reading movement, 1) the library and reading movement, 2) village library and reading campaign.

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Attitude and Recognition to Drug Abuse in Adolescent in Jeollanam-do (전라남도 청소년의 약물남용 인식 및 태도 조사)

  • Park, Chong-Sun;Kim, Eun-Yeob
    • The Korean Journal of Health Service Management
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    • v.4 no.2
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    • pp.11-22
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    • 2010
  • In this study, adolescent understanding of and attitude towards unintentional drug use were investigated. 22 elementary, middle and high schools in cities and counties in Jeollanam-do Province were selected randomly and a survey was carried out. 489 students (46.9%) replied that they had received training on drug prevention and 553 (53.1%) said they never received training about drug prevention. That does one or two drugs with curiosity, thinks that is bad(p=0.002), and drug using thought that does not become the help in stress(p<0.001). With regards to the question on whether they would use drugs if suggested by friends, 88.7% answered they would decline the offer. 91.4% indicated they will participate if there is training about drug misuse in the future. 91.0% replied that this training about drug misuse was "satisfaction". Therefore it is be very important to understand the characteristics of adolescent and provide continuous training and campaign to help them to acquire correct habits to maintain good health and in doing so; help them to establish a healthy foundation for adulthood.

A Study on Resolution Methods of Overseas Direct Purchase Dispute by ODR (ODR을 통한 해외직구 분쟁해결방안)

  • Shin, Koon-Jae
    • Journal of Arbitration Studies
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    • v.25 no.1
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    • pp.3-23
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    • 2015
  • As the Internet rapidly emerges as a speedy and cost-effective way of purchasing goods from overseas websites, the number of disputes arising out of overseas direct purchases also increases. In such situations, a disgruntled consumer might be left without an effective remedy. Providing an alternative approach to redress such grievances might assist in resolving such disputes and in increasing consumer confidence in e-commerce. Online Dispute Resolution (ODR) will allow consumers to solve their disputes without going to court, in a quick, low-cost, and simple way. It also helps to eliminate complex jurisdictional and choice-of-law problems. On the other hand, it has many problems such as having inadequate confidentiality and security, not being able to meet the "writing" requirement for arbitration of disputes, having difficulty in enforcing online arbitration agreements, having difficulties in enforcing online decisions and so on. This article investigates relationship online disputes and ODR and suggests ways that ODR can work best in resolving disputes arising out of overseas direct purchases. To expand the ODR system in online disputes, it is very important for domestic consumers to recognize the concept and usefulness of the Alternative Dispute Resolution (ADR) and ODR systems. The Korean government must also help consumers recognize the ADR mechanisms of dispute resolution by public campaign advertisement of ADR systems. Further education of dispute resolution in higher educational institutions is also required as well as assisting the KCAB with funds and the establishment of ADR Law.

Environmental Marketing Policy to Enhance Customers' Environmental Awareness

  • WOO, Eun-Jung
    • Journal of Distribution Science
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    • v.18 no.11
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    • pp.23-30
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    • 2020
  • Purpose: Increased awareness of the environment is essential, since the general health of people and the global economy is largely dependent on the health of the environment. The purpose of this study is to increase customer awareness and also to ensure that businesses enlighten their customers on how to act in an environmentally friendly manner, which can be done, for instance, through associations. Research design, data and methodology: Scant research is available regarding what elements of marketing strategy should be applied in an environmental plan to increase customer awareness. For this reason, this study suggests a specific marketing policy that conveys several strategies for practitioners who focus on successful environmental plans for their organizations. Results: The prior literature suggests that public education, mass media, campaign publications, and electronic networking, which are becoming more common today, can be used as platforms for conveying environmental messages that will increase environmental awareness among customers. Conclusions: Organizations can use health and safety training to ensure that customers are aware of the environment. Training programs by companies that point more to the environment can make customers aware of the environment and help them adopt activities that show respect to the environment.