• Journal of Korean Society of Rural Planning
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• v.18 no.3
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• pp.57-65
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• 2012

This research is focus on the analysis of bridge image and preference. In this study, 3 types of bridge with arch bridge, cable stayed bridge, and suspension bridge, 4 prospect points named A, B, C, and D will be simulated in one scene for final analysis of bridge image and preference.On prospect point A, higher evaluation is received among the arch bridge. In addition, for cable stayed bridge and suspension bridge, the Higher evaluation is received among the most at the arch bridge on prospect point B. At the on prospect point C, higher evaluation is received among the most cable stayed bridge and suspension bridge compared with arch bridge. At the on prospect point D, lower evaluation is received among the cable stayed bridge and suspension bridge compared with arch bridge. The highest average total preference is received for cable stayed bridge. And, The lowest average total preference is received for arch bridge. Cable stayed bridge is suitable for the Baegya Bridge than arch bridge in the Landscape point. In conclusion, the preference for one bridge is not the same at different prospect points through above research.

• Journal of Distribution Science
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• v.11 no.5
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• pp.63-76
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• 2013

Purpose - For the past several decades, behavioral economics or behavioral decision theory has undergone rapid development. This study provides a critical review of the development of behavioral economics with a focus on what are deemed to be core theories in the field. Starting from the utility function proposed by Daniel Bernoulli in the 18th century, the development history of utility functions until the emergence of the prospect theory is thoroughly reviewed. Some of the experimental results violating the traditionally assumed utility function and supporting the prospect theory value function are summarized. The most representative principles of rational choice are transitivity, independence from irrelevant alternatives (IIA), and regularity. The development of behavioral economics has been triggered by finding counter-examples to these principles. Some of the choice behaviors discussed in this study as counter-examples to the traditional theories of rational choice are the St. Petersburg paradox; the Allais paradox; gambling behavior; and the various context effects including the similarity effect, attraction effect, and the compromise effect. The Elimination-by-Aspects (EBA) model, which was proposed as an explanation for the similarity effect, is discussed in detail as well. Based on the literature review and further analysis, this study summarizes the relationship between the context effects, prospect theory, and EBA model. Research design, data, and methodology - This study provides an extensive literature review on several important theories in the field of behavioral decision theory and adds some critical comments to the theories and the relationships among them. This study first reviews the development of utility functions. Daniel Bernoulli introduced the concept of utility function to solve the St. Petersburg paradox. In the mid-20th century, Herbert Simon proposed the "satisficing" heuristic and presented a value function with a shape different from traditional utility functions. This study highlights the strengths and weaknesses of several utility functions proposed until the emergence of the prospect theory value function. Results - This study posits that prospect theory and EBA model are the two most important theories in the field of behavioral decision theory. They can explain various choice behaviors that traditional utility maximization analysis has been unable to. The application of these models to various fields is further increasing nowadays. This study explains how prospect theory and the EBA model can be used to explain the context effects. Conclusions - The traditional economic theory relies on a single variable called "utility" in explaining consumer choice. However, this study argues that, in investigating consumer choice, several other variables should also be considered. These are the similarity among alternatives, an alternative's prototypicality within the category, the dominance relationship between alternatives, and the reference point in evaluating alternatives. Due to the development of behavioral economics, we are now closer to a more complete understanding of consumer choice behavior than in the past when we had only a single tool called utility.

• Journal of Korean Academy of Nursing
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• v.28 no.3
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• pp.662-675
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• 1998

The purpose of this study was to provide basic data on preschool children for accident prevention and to improve their health through a sound, safe living environment with safety education established through more systematic methods. Data were collected from 516 preschoolers from 4 to 6 years old using APP paper test which consists of a question and drawing. The children's general characteristics and accident proneness prospect were investigated. The relationship between the children's general characteristics and the accident proneness prospect were analyzed. The findings of the study are as follows : 1. The institution which children attended had a significant difference in accordance with the living safety (p=.015) and behavioral character(p=.033). 2. The housing pattern in which children lived had a significant difference in accordance with the movement speed(p=.027). 3. The children's age had a significant difference in accordance with the living safety(p=.002), traffic safety(p=.001), the reasoning power(p=.000), movement speed(p=.00), movement stability(p=.000) and attentional power(p=.000). 4. The children's sex had a significant difference in accordance with the movement stability and behavioral character (p=.003, p=.008). 5. The children's past accidental experience had a significant difference in accordance with the behavioral character(p=.001). 6. General assessment of the APP test had a significant difference in accordance with the children's age(p=.000) and children's past accidental experience(p=.020).

• Journal of Animal Science and Technology
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• v.56 no.5
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• pp.19.1-19.6
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• 2014

The purpose of this study was to investigate crucial factors on HACCP system implementation in domestic livestock product plants, and to offer job satisfaction and the career prospect of HACCP system operators. The survey was carried out by selecting 150 HACCP system operators who implemented HACCP system. The respondents claimed that the most important contents in HACCP system operation were to assemble HACCP team (21.8%), and the second was to monitoring (20.0%). Documentation and recording (16.9%) and verification (11.1%) were followed. The respondents answered the major factor in sanitation management was cleaning/washing/disinfection (18.9%) and inspection (18.4%). The results showed that there were significant differences in the prospect of occupation in HACCP system operator by the gender (p < 0.015), age, livestock product facilities, service period, and position (p < 0.001). The respondents from HACCP system operator were satisfied with their job (73%) and also showed optimistic prospect of occupation (82%).

• The Journal of Society for e-Business Studies
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• v.14 no.3
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• pp.87-105
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• 2009

This paper investigates the effect of individual and organizational factors of IT human resources on their career satisfaction, career prospect and career commitment. In this paper, a quantitative method was used to study the effect; A survey of IT developers and IT related employees was conducted. Factor analyses and regression analyses were used in verifying the consequences. As a result, followings were found：From the individual perspective, the self-esteem of IT human resource showed the most significant effect on career satisfaction and the desire for career success had significant effect on career commitment. Among organizational factors, the fairness of evaluation showed the most significant effect on both career prospect and career commitment. It has been also shown that organizations should provide more opportunities for individual growth to enhance career prospect. Finally, career prospect affected career satisfaction; Both career satisfaction and career prospect showed effect on career commitment. This research provided guidelines in enhancing the career commitment of IT human resources, thereby effectively managing IT human resources.

• Journal of the Korea Furniture Society
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• v.20 no.4
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• pp.262-273
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• 2009

An investigation was conducted to know a prospect of woody toy in Korea for physical, psychological and intellectual development. It was told that toys that stimulate cognitive development are appropriate for the child's capabilities, responsive to the child's movements, provide feedback when manipulated, and require imagination or fantasy. Toys particularly useful in the development of these abilities include dolls, figures, cuddly toys, puppets, costumes, and construction toys. Therefore, a toy is a wonderful object, indispensable to physical, psychological and intellectual development, both for those who have the capacity to integrate into society and for those who encounter difficulties. If we can replace a plastic toys by a environmental wooden toys, we can contribute to child development that is especially to promote creativity, artistic, problem-solving, language and social skills. In addition, we can support the ability of wood toy manufacturers to market their products in a responsible way and contribute to strengthen the competitiveness of our commodities on international markets.

• Proceedings of the KIEE Conference
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• 1991.07a
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• pp.393-396
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• 1991

The load factor is continuously decreasing with the increase of the daytime power demand so that the load levelling is required. Since the pumped storage power plant for the load levelling has some problems, new storage techniques such as the battery energy storage system (BESS) had been developed in the early 1980s. The MW BESS had been already interconnected to power system in the developed countries, while the 20KW BESS was developed and is being operated by KERI and KEPCO in our country, the development project of MW BESS is being persued now. Then, it is important to evaluate the economics and prospect of BESS. This paper presents the economic target and introduction prospect of BESS in korea.

• Korean Management Science Review
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• v.4
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• pp.12-41
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• 1987

FMS has received a great deal of attention in the past two decades as a possible breakthrough for the new technologies in manufacturing. Some people say that the era of FMS has just begun. We have seen the potential benefits of FMS to the manufacturing industries. But it seems that FMS has generated a large number of problems to solve. The objective of this paper is to provide a groundwork for researches in the area of FMS by discussing the current status and prospect. The current status of installations and operations of FMS worldwide is reviewed. U.S.A., Japan, Western Europe, U.S.S.R. and Eastern Europe, and domestic status are discussed briefly. The current status of researches that are related to the FMS is also reviewed. Lastly, the prospect of hardware and software is discussed.

• Journal of the Korean Institute of Landscape Architecture
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• v.22 no.3
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• pp.13-27
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• 1994

본 논문에서는 1) 지금까지 이루어진 광장선호연구를 토대로 광장 설계시 이용될 수 있는 12가지 설계지침을 제시하며, 2) 광장선호를 진화 이론의 틀에서 분석한 사례연구를 소개하고 있다. 12가지 광장설계지침은 1970년부터 지금까지 이루어진 광장형태연구들로부터 제시되었으며, 광장 의 위치, 규모, 시각적 특질, 활동, 미기후, 경계설계, 부공간설계, 동선설계, 식재설계, 휴식공간설계, 음식, 조형물설계 등에 관련한 고려사항을 포함한 다. 광장선호를 진화이론에서 분석한 사례연구는 Appleton의 조망과 은신 이론(prospect and refuge theory)을 분석의 틀로 이용하며, 3개 광장에서 의 이용행태 관찰을 바탕으로 한다. 구체적으로 각 광장의 앉는 장소 (sitting area)가 가지고 있는 조망(prospect) 특성과 은신(refuge)특성을 분석하고 이러한 특성들이 사람들의 선택선호도(앉는 장소로서의)와 관련 성이 있는가를 살펴보고 있다. 연구결과를 보면 광장의 성격이 완전히 공 공적(public)일 경우만이 전반적인 선호행태가 조망(prospect)과 은신 (refuge) 특질과 관련되고 반공공적(semi-public)이나 사적(private)일 경우 에는 Appleton의 이론으로 선호행태 설명이 불가능함을 알 수 있다.

• Journal of Korea Game Society
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• v.14 no.4
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• pp.37-44
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• 2014

In this paper, we propose a NPC decision making model based on Prospect Theory which tries to model real-life choice, rather than optimal decision. For this purpose, we analyse the problems of reference point setting, diminishing sensitivity and loss aversion which are known as limitations of the utility theory and then apply these characteristics into the decision making in game. Dynamic Terrain Analysis is utilized to evaluate the proposed model and experimental result shows the method have effects on inducing diverse personality and emergent behavior on NPC.