• Journal of Science Education
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• v.40 no.3
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• pp.219-237
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• 2016

The purpose of this study was to improve the reflective thinking education so far and to improve the reflective thinking, academic achievement and scientific attitude of elementary school students. Two sixth grade classes were divided into two groups. Experimental group(13 boys, 11 girls) was treated with elementary science class using Reflective Thinking promotion strategies using Thinking maps and comparison group(14 boys, 10 girls) was treated with traditional way. The results of this study were as follows: First, reflective thinking strategy program using thinking maps has positively influenced the reflective thinking of elementary school students. Second, reflective thinking strategy program using thinking maps did not significantly affect elementary school students' academic achievement. Third, reflective thinking strategy program using thinking maps positively influenced elementary school students' scientific attitudes. Fourth, elementary school students' satisfaction with reflective thinking strategy programs using thinking maps was generally high. Most of students felt that this program was useful to learn, and to be interest in science. Based on these results, reflective thinking promotion strategies using thinking maps may be effective for reflective thinking and scientific attitudes of elementary school students.

• Fashion & Textile Research Journal
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• v.15 no.4
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• pp.543-553
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• 2013

This study analyzes the influence of price, product and promotion on clothing impulse buying according to internet shopping mall type. This study conducted a survey of 346 male and female consumers in their 20s-40s who have experienced clothing impulse buying from an internet shopping mall. Respondents were selected using convenience sampling through an online survey conducted in August 2012. For statistical analysis, descriptive statistics, reliability analysis, $X^2$-test, factor analysis, and regression analysis where carried out using SPSS for Windows 12.0. The results were as follows. First, there were significant differences for consumer gender, age, marital status, and education on clothing impulse buying according to shopping mall type. Second, there were differences for the influence of each component (price, product and promotion) on clothing impulse buying according to shopping mall type. Third, it was identified that influence of components (price, product and promotion) on clothing impulse buying were in the following order: low price, freshness, prize promotion, scarcity, open market price discount, prize promotion, freshness, fashionability, low price in general shopping malls, payment term benefit, freshness, and scarcity in fashion SOHO shopping malls. This study provides information for consumer management and promotion strategies according to each shopping mall type by understanding clothing impulse buying by consumers and factors according to shopping mall type.

• Journal of the Korea Fashion and Costume Design Association
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• v.10 no.2
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• pp.163-178
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• 2008

The purpose of this study is to search the characteristics and strategy of sales promotion in on-line fashion SOHO (Small Office Home Office) shopping malls. 87 of these shopping malls have been selected through a ranking service called 100HOT (http://www.100hot.co.kr), and 906 cases of sales promotion activities have been executed on web-sites of these shopping malls. The cases have been analyzed by descriptive statistics and chi-square analysis. The results are as follows: First, on-line fashion SOHO shopping malls have frequently used sales promotion tactics such as demonstration, display, viral marketing, sale, event, customer compensation, community marketing, experimental marketing, coupon, premium, reserve fund and delivery service. Second, there are significant differences between shopping malls for men and women in sales promotion tactics such as demonstration, viral marketing, sale, and community marketing, but there is no significant difference in tactics such as demonstration, event, and customer compensation. Third, the shopping malls have used various sales promotion strategies such as maximizing the sales, characterizing product features, procuring new customers, preserving existing customers, enhancing customer loyalty, improving customer relationship and controlling returns.

• Korean Journal of Health Education and Promotion
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• v.5 no.1
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• pp.17-20
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• 1988

$\ulcorner$20세기의 페스트$\lrcorner$로 불리우는 후천성 면역결핍증(AIDS)이 지난 81년 처음보고된 이후 세계곳곳에서 무서운 속도로 퍼져 인류생존 자체를 위협하고 있다. 세계보건기구(WHO)의 집계에 따르면 올 3월말 현재 AIDS환자는 전세계적으로 8만5천여 명에 이르렀고 항체양성자는 수백만명선으로 잡고 있어 이들중 상당수에서 병적증상이 나타날 경우 이 전염병은 걷잡을 수 없이 확산될 전망이다. 한편 우리나라에도 지난 85년 주한미국인에서 첫 AIDS환자가 발견된 후 내국인에서도 항체양성자들이 잇달아 발견 모두 18명에 이르고 있다.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2001.05a
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• pp.509-530
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• 2001

For the greenhouse 9as emissions' reduction of fossil fuel, the energy policy on the promotion of alternative energy should be implemented. Accordingly, national policies on the development and promotion of alternative energy were made, and related laws and regulations are being made, and comprehensive plans should be followed. The policies and strategies for promoting the renewable energy have been insufficient in comparison with those of the developed countries. This paper suggests the spread extension plan of renewable generation through generation development and priority purchase.

• Proceedings of The Korean Society of Health Promotion Conference
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• 1998.07a
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• pp.51-69
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• 1998

In general, the applications of health education in Thailand have developed from efforts to solve the health problems of rural people, who have been under- served by the health services delivery system of the government. The concept of community oriented health education is a basic one and it provides the key to success of the health care program. Community self-reliance is another concept which the program seeks to foster in its many development strategies.(omitted)

• Culinary science and hospitality research
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• v.13 no.1 s.32
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• pp.192-203
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• 2007

The purpose of this study is to figure out the plans to improve business in Hotel French restaurants. This study conducts documentary study and empirical study. To achieve the purpose, a survey was conducted by 172 staffs of Hotel French restaurants in Seoul. The result of this research is as follows. Hotel restaurant operators recognize the importance of promotion and development of new sales goods. But they haven't done long-term marketing directions focusing on cost-saving and ephemeral sales promotion effects. Hotel restaurants should establish public information strategies uniformly and look for the plans that offer customers adequate information. Also, they should make a differentiation strategy within the same industry, can always give recency to customers, and enhance the event-connecting promotion menu and business activation.

• Journal of Fashion Business
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• v.13 no.5
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• pp.102-109
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• 2009

The purpose of this study was to investigate TV home shoppers' compulsive buying, focused on shopping orientation and marketing promotion variables. Four hundred one female home shoppers who have purchased fashion products through TV home shopping. For data analysis, descriptive statistics, factor analysis, t-test, and Cronbach's Alpha were used in this study. The results were as follows: First, approximately 17% of respondents were revealed as compulsive buyers. Second, for shopping orientation instrument, three factors of shopping orientation were found and labeled as 'indifferent', 'hedonic', and 'economic' factors. Third, compared to non-compulsive buyers, compulsive buyers had higher hedonic scores. Finally, compulsive buyers considered marketing promotion variables such as show host, scarcity sales, gift events as important factors for their purchasing than non-compulsive buyers. Based on these results, it would provide TV home shopping marketers efficient and social responsible marketing strategies.

• Journal of Korea Technology Innovation Society
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• v.1 no.3
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• pp.338-350
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• 1998

Asian countries, ranging from China and Japan to Korea and Taiwan, differ in their industrial development stages to support the aerospace industry, and market access conditions. Despite these differences, all these countries target the aerospace industry as one of their future industries. The phenomenon challenges the conventional view that entry into the aerospace sector follows a gradual path from simple hanger repairs to license production, and to international collaboration. This paper reviews current status of the Asian aerospace with a dichotomy of the conventional promotion and Fast-Track promotion strategies. Analysis revealed that multiple entry points, in terms of technological level, exist in the aerospace industry, while the conventional thinking still holds validity. Then the paper presents potential obstacles and challenges these Asian countries would face in the promotion of the industry.

• Korean Journal of Health Education and Promotion
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• v.30 no.4
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• pp.17-24
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• 2013

Objectives: This paper aims to give a review on the concept, the type, and the purpose of intersectoral collaboration, to provide a framework of intersectoral collaboration, and to review the effectiveness of intersectoral collaboration. Methods: Peer-reviewed journals were searched in Pubmed using the terms of 'intersectoral collaboration,' 'multi-sector policy,' 'intersectoral partnership,' and 'cross-sector collaboration.' In total, 240 papers were identified. After reviewing the abstracts of these papers, 59 papers were chosen to be reviewed in full-text. Contents were extracted from these papers that were pertinent to the research questions. Results: Intersectoral collaboration has been advocated since Alma Ata Declaration. However, it has been largely ignored in practice. Various factors including context, support, task, team, interactional process, individual, and overarching factors can affect the success and the failure of intersectoral collaboration. Conclusions: Some strategies to facilitate intersectoral collaboration activities and future research agenda were suggested.