• Title/Summary/Keyword: Product Competitiveness

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The Effect of Collaboration Motive Types on Collaboration Areas, Trust/devotion, and Performance/satisfaction in Fashion Business (한국 패션기업 콜레보레이션 동기 유형에 따른 콜레보레이션 분야, 신뢰와 몰입, 성과 및 만족도)

  • Hong, Won-Pyo;Hwang, Jin-Sook
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.5
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    • pp.692-703
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    • 2008
  • In the fashion enterprises of today, there are many kinds of inter-enterprises' collaborations which are related to the strategic management for reinforcing their competitiveness in various fields. These inter-enterprises' collaborations, which began to increase in the year 2000, will increase even more in the near future. The study investigated the differences of collaboration motive types in collaboration areas, trust/devotion, performance and satisfactions of collaborations, and characteristics of collaborated companies and their partners. A questionnaire was administered to 194 key employees of the fashion enterprises in Korea and the analysis was performed by factor analysis, cluster analysis, ANOVA, and $X^2$ test. The results showed that the collaboration motive had four factors: economic efficiency, business expansion, product planning improvement, and brand competitiveness increase. The cluster analysis showed that there were four collaboration motive types: brand competitiveness type, economic efficiency type, product planning type, and passive collaboration type. There were significant differences among the collaboration motive types in regard to collaboration areas, trust/devotion, and the performance/satisfactions of collaboration, and characteristics of companies. The brand competitiveness motive type tended to choose the marketing and brand collaboration areas, had a higher trust, and had higher scores on the performance and satisfactions of collaboration than did the other types.

Export Performance Analysis of Indonesian Processed Seaweed to The Seven Main Destination Countries from 2010 to 2019

  • ASSHIDIQ, Isna Aissatussiri;AGUSTINA, Neli
    • Asian Journal of Business Environment
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    • v.12 no.3
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    • pp.13-22
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    • 2022
  • Purpose: The research aims to analyze the export performance of processed seaweed, its competitiveness, and determinants on seven main destination countries. Research design, data and methodology: The study uses data of seven main destination countries of Indonesian processed seaweed from 2010 to 2019. For competitiveness analysis, the study uses Revealed Comparative Advantage, Export Product Dynamics, and X-Model of Potential Export Product. Results: The study reveals that the export performance has decreased on all five countries except for Japan and USA. The X-Model analysis shows that the market classification has increased or been stable in every country except for Germany and France. GDP per capita of each destination country and competitiveness index have positive and significance effect while other factors have negative and significance effect. Conclusions: In 2019, Indonesia's processed seaweed market in Japan, United States, and France are on potential market, while Singapore and Italy are on optimistic market. In the future, Indonesia's processed seaweed export can be focused more on countries that have a good market potential. To improve the export volume, GDP per capita of destination country, and competitiveness index of Indonesian processed seaweed should be higher, while export price, economic distance, and real exchange rate should be lower.

A Study on the Service Mix Strategy of Manufacturing Firms - Based on the Power Process - (제조기업에서 서비스믹스 전략에 관한 연구 - 파워프로세스 접근을 중심으로 -)

  • Ahn, Hee-Jun;Lee, Kyung-Hwan
    • Korean Business Review
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    • v.20 no.2
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    • pp.61-85
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    • 2007
  • Competitiveness of a firm essentially depends on the value of the product or service the firm supply. Product or service of high value derives customer purchase activity. Service mix is the process which creates competitiveness by value creation for customers through optimal combination of physical characteristics of product and service. This research is to contribute competitiveness increase of Korean manufacture industry by study of the effect of service mix as to the business competitiveness. Usually competitiveness advantage approach relies on the industry structure competition theory and the resource-based approach. However, it is said that, while the industry structure competition theory helps finding attractive industry, it rarely helps finding which companies succeed or fail in the specific industry. The resource-based viewpoint approach is limited in that this cannot provide any theory or systematic frame for the analysis even though it has contributed a lot to the competitiveness increase. Power process approach is applied to this study in order to overcome this limit and to Increase the business competitiveness. Power process is the process to create the value, the source of power by interaction of power elements, value, needs, environment and relation, the five power determination elements. Power process is a process that creates value to satisfy the power objective for the attainment of the goals of the power subject. This study is to contribute for the manufacture industry by establishing service mix strategy from the power process viewpoint.

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A Study on the Core Competency of Specialized Company for Semiconductor Design of Korea (한국반도체 설계전문기업의 핵심경쟁력 역량에 관한 연구)

  • Gulnur, Shatekova;Lee, Jae-Ha
    • Journal of Convergence for Information Technology
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    • v.9 no.12
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    • pp.30-38
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    • 2019
  • The purpose of this study is to analyze the level of competitiveness of semiconductor design firms of Korea. The categories of competitiveness are divided into product development, accumulated technology, market-related competencies, human resources, and management system. The sample of 73 semiconductor design companies were used, and the analysis data were gathered by parallel with the questionnaire and the surveyor visited. For respondents, importance of competitiveness factor was prioritized using nominal scale and the competitiveness of each item is expressed based on 100 points. It was confirmed that there was a difference between the order of importance and the actual level of core competence. The ranking of the importance of core competencies is in the order of product development, technical capability, market-related competencies, human resources, and management system. However, in terms of actual competitiveness in each category, human resources were the best, followed by the management level. The product development and technology competencies were in order. The market-related competitiveness was found to be the most urgently raised. In order to increase the market related competitiveness, a new customer base must be developed and the information acquisition capability of the customer, and the ability to analyze their data needs to be improved.

The Effects of Technological Capabilities and Entrepreneurship on Technological Innovation of Technology-based Start-ups in Korea

  • Ahn, Seungku;Kim, Juil;Lee, Kwang-Hoon
    • Asian Journal of Innovation and Policy
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    • v.10 no.1
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    • pp.90-107
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    • 2021
  • This paper analyses how technological capabilities and entrepreneurship of technology-based start-ups affect their performance. In this paper, a multiple regression analysis was conducted on 248 technology-based start-ups. The effects of indicators of technological capacity like R&D intensity, R&D organization, technology competitiveness, patents, and certification were analyzed. Factors affecting sales were R&D intensity and technological competitiveness. Technology competitiveness and patents were the significant factors influencing product competitiveness. The factor that positively influenced organizational performance, customer performance, and achievement of start-up goals was technological competitiveness. The results of such an analysis should be designed to discover and foster long-term innovation potential, rather than relying on short-term financial performance.

Strategic Options for Internationalization in Korean Organizations

  • Yum, Ji-Hwan;Park, Byoung-Jin
    • 한국디지털정책학회:학술대회논문집
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    • 2005.11a
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    • pp.323-335
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    • 2005
  • Globalization of economy brings both opportunities and threats especially for companies in developing countries such as Korea. Globalization is an opportunity because it may expand the size of market for the company where globalization brings a threat for developing global competitiveness. If the company has already built competitive advantage in its business domain, the company can easily transfer market growth to profit improvement. However, if the company has not developed competitive advantage, globalization of economy will give a serious threat for the survivor of the company. The company might lose its own domestic market share. For the less famous brand of product or company name, international expansion is a challenging strategy. The study evaluated organizational performance of companies that try international expansion by utilizing Miles and Snow's strategy typology. We clustered organizations based on their strategy typology (prospector, analyzer, defender, and reactor) in view of the level of product diversification, new product development instances, level of localization, and autonomy of foreign subsidiary. With the strategy typology, we evaluated international strategy in view of product competitiveness, marketing strategy, human resource strategy, and organizational strategy. The regression result demonstrates that the performance of the company is significantly higher when the company employs prospector strategy. We also found out that product quality and emphasis for developed countries in international expansion are the most important factors for success.

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Case Study on the Success Factors of NPD Process Transformation : From IT to Automotive Product Development Process (신제품 개발 프로세스 변환의 성공 요인에 관한 사례연구 : IT제품에서 Automotive 제품으로)

  • Lee, Hyun Wook;Han, Jung Hee;Kim, Byung Keun
    • Journal of Information Technology Services
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    • v.15 no.4
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    • pp.175-191
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    • 2016
  • This paper investigates changing processes of new product development (NPD) systems. In order to continuously develop first-class products, world wide super-class products and hit products, R&D (Research & Development) must be competitive. Firms must achieve competitiveness in terms of quality and cost by launching new products. Most films focus on improving effectiveness and efficiency of NPD process. However, sometimes, they face to the critical challenge of transforming NPD processes entirely reflecting dramatic change of their core products. Transforming of NPD process is difficult in that it involves technological and organizational changes in marketing, R&D, Engineering and manufacturing systems. The purpose of this paper is to shed light on processes and factors affecting successful transformation of new product development systems. We present a case study on the changing processes of S company's NPD process. S company has changed new product development systems successfully from a major IT equipment supplier to an automotive supplier. Empirical results show successful changes of 10 core NPD processes from understanding the market and customers process to after sales process. In case of transformation of NPD, adaption of attribute of business is crucial for success factors in the process innovation. This paper shows the bridging the gap between IT and automotive industrial dynamics and growth through adaption of two processes in the NPD.

Effects of Design Innovations on Small and Medium Enterprises' International Competitiveness (디자인혁신이 중소기업의 국제경쟁력에 미치는 영향)

  • Lee Soo-Bong
    • Archives of design research
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    • v.19 no.4 s.66
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    • pp.163-174
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    • 2006
  • The purpose this study is to discuss effects of product design innovations on small and medium enterprises' business accomplishments and further on raising those enterprises' international competitiveness through reviewing previous studies that quantitatively analyzed economic and technological performance and ripple effects of products developed through design innovations. To determine how much design innovations are influential and contributing to small and medium enterprises' international competitiveness, then, the researcher took most advantage of statistical data from quantitative analyses of business accomplishments brought by design innovation development and investment, or economic effects like sales and exports increase. Results of the study can be summarized as follows. First, product design innovations by small and medium enterprises directly contribute to creating plenty of technological and economical achievements, for example, improved product quality, increased product profitability, the effect of product differentiation, improved price competitiveness and increased business sales and exports. Second, technological and economic achievements brought by product design innovations can directly lead to ripple effects like accumulating related knowledge and know-hows, strengthening the competitiveness of products, improving corporate image, increasing business sales and net profit, and meeting many different consumer requirements. Third, technological and economic achievements and ripple effects brought by product design innovations all become very important factors and sources on which small and medium enterprises strengthen their international competitiveness in world markets and maintain their sustainable competitive advantage. Fourth, business accomplishments or economic effects brought by design innovations can be quantitatively measured and analyzed with statistical data. Additional data from the moves can help understand and express the very value or nature of design in a quantitative way. This study is significant in that its results was made based on statistical data from empirical, objective measurements and quantification. The researcher hopes that the study contributes to promoting design innovations by small and medium enterprises and helps CEOs of those businesses better understand the very value and nature of design.

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A Study on the Effects of the Competitiveness of Intermediate Goods Competency on Customer Value and Enterprise Performance in the China and Korea Electronic industry (한·중 전자산업의 중간재경쟁력이 고객가치와 기업성과에 미치는 영향에 관한 연구)

  • Liu, Zi-Yang;Rho, Hyong-Jin
    • Journal of the Korea Society of Computer and Information
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    • v.18 no.9
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    • pp.201-208
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    • 2013
  • The purpose of this paper is to study the effects of the competitiveness of intermediate goods and enterprise's core competency on customer value and enterprise performance. And it is the first time to investigate the intermediate product competitiveness with the variable of interest to recent corporate values and corporate customers with business performance by exploring their relationships. Intermediate products, which the competitiveness of products that target structure is introduced for the first time, and the relationships between intermediate goods competitive and product reliability, intermediate goods competitive and product innovation are studied in this paper. Further research on integral, modular, valuable, durability, by measuring parameters such as product innovation and product reliability are also conducted. Eight hypotheses are introduced for statistical hypothesis testing. Employees and typical intermediate products in electronic companies in China and South Korea are investigated. SPSS and AMOS models are applied to perform the statistical analysis. Analysis of the proposed models is fit to an acceptable level. Research results and limitations are discussed, and useful conclusions are drawn.