• Title/Summary/Keyword: Preference Degree

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A DECISION-MAKER CONFIDENCE LEVEL BASED MULTI-CHOICE BEST-WORST METHOD: AN MCDM APPROACH

  • SEEMA BANO;MD. GULZARUL HASAN;ABDUL QUDDOOS
    • Journal of applied mathematics & informatics
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    • v.42 no.2
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    • pp.257-281
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    • 2024
  • In real life, a decision-maker can assign multiple values for pairwise comparison with a certain confidence level. Studies incorporating multi-choice parameters in multi-criteria decision-making methods are lacking in the literature. So, In this work, an extension of the Best-Worst Method (BWM) with multi-choice pairwise comparisons and multi-choice confidence parameters has been proposed. This work incorporates an extension to the original BWM with multi-choice uncertainty and confidence level. The BWM presumes the Decision-Maker to be fully confident about preference criteria vectors best to others & others to worst. In the proposed work, we consider uncertainty by giving decision-makers freedom to have multiple choices for preference comparison and having a corresponding confidence degree for each choice. This adds one more parameter corresponding to the degree of confidence of each choice to the already existing MCDM, i.e. multi-choice BWM and yields acceptable results similar to other studies. Also, the consistency ratio remained low within the acceptable range. Two real-life case studies are presented to validate our study on proposed models.

A Study on the Preference of Fashion Materials according to the Degree of Consciousness and Satisfaction of Body Cathexis (신체 인식도 및 만족도에 따른 패션소재 선호도에 관한 연구)

  • 김증자;조지현
    • Journal of the Korea Fashion and Costume Design Association
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    • v.1 no.1
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    • pp.127-139
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    • 1999
  • The purpose of this study was to understand the preference of fashion materials according to the degree of consciousness and satisfaction of body. A survey was conducted using the randomly selected 439 woman students in the twenties. The consciousness variable had three levels which were lean, medium, and obese shape for each whole, upper and lower body with self-consciousness. Also, satisfaction variable had three levels which were satisfying, average, and unsatisfying group. We analyzed the data using analysis of correlation, crosstabulation analysis, and analysis of variance including Duncan multiple test. The results were as follows: 1) There was the positive correlation between height, leg, and arm length, and each variable, and the negative correlation between back, hip, thigh, waist, lower leg, ankle, and upper arm, and each variable. Also, we could observe the pattern that the larger the head or the more the weight was, the lower the satisfaction of body was. 2) There were no strong correlation between breast and hand size and each variable. From the crossed classification, we could observe the trend that the smaller the breast was, the lower the satisfaction of body was. 3) There were the strong correlation between whole and upper body in consciousness degree and between whole and lower body in satisfaction. 4) The consciousness of the whole body was shown lean shape 23.4%. medium shape 49.2%, and obese shape 27.2%. For the satisfaction degree of the whole body, satisfaction was shown 6.8%, average 41.7% and unsatisfaction 51.4%, so the satisfaction group is very small. 5) From the analysis for the consciousness degree of the whole body, the preferred fashion materials were polyester and acetate in casual wear, linen, polyester, acryl, T/W, and polyurethan in formal wear, and cotton, nylon, TIC, and T/W in sports wear. There was significant difference in casual wear, formal wear, and sports wear, but, not in underwear and accessories among he consciousness groups. 6) From the analysis for the satisfaction degree of the whole body, the preferred fashion materials were linen, silk, and acetate in casual wear, cotton in underwear, polyurethane in formal wear, and nylon in sports wear. There was the significant difference in casual wear, underwear, formal wear and sports wear, but, not in accessories among the satisfaction groups.

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A Study on the Consumer Preference for Green Tourism (환경관광농업 활성화를 위한 수요자 선호도 연구)

  • 유덕기;함병은
    • Korean Journal of Organic Agriculture
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    • v.11 no.3
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    • pp.1-19
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    • 2003
  • The operation of a five day workweek seems to be increased continuously, Many city-workers will make good use of their spare time and search after a lot of devices that can seek for the maximum value of leisure utility. The demand of potential customers that want to enjoy weekend in farming villages is coming out greatly. That is, the condition of users that will travel the farming villages is getting better. But the actual states of farming villages are not ready in many parts yet. Therefore we must activate the tourist attraction in farming villages that can be satisfied the city-workers' expectation. And after making the sightseeing environment infrastructure, we must develop the programs intimate with environment, improve the sightseeing agricultural management and consolidate various systems as soon as possible. So in this study, after investigating the demand preference degree of city-workers, I tried to grope an activation plan with the base which will reach. Being more urgent what more, not the simple sightseeing agriculture that the farming experience was the focus of, but it is very important to develop the program of environment sightseeing agriculture. It will lay the stress on playing and education culture which city-workers can enjoy and experience. And with constructing the base facility like a city form, we must develop cheap and various goods and the execution of modernized weekend farms. For this, first the consciousness conversion against the customer management of farmers must precede and the change of government policy and the support polity is important. I hope that this study with the five-day workweek has the chance to contribute in the economic growth of farming villages and efficient use and management of the natural environment resources through the activation of sightseeing agriculture.

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A Study on the Degree of Preference to the Psychological Environment of Supporting Facilities in Department Stores - Focused on the Privacy and Sociality about Office Space and Rest Space - (백화점 지원시설의 심리적 환경에 관한 선호도 연구 - 업무공간과 휴게공간에 대한 독립성과 사회성을 중심으로 -)

  • Park, Eui-Jeong;Seo, Ji-Eun;Seo, Hee-Sook
    • Korean Institute of Interior Design Journal
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    • v.19 no.4
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    • pp.66-73
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    • 2010
  • The purpose of this study is to develop the basis data for methods of the plan to make the office space of the psychological environment by survey of preference to users in Department Store. The results are as follows : First, we could know that the space plan has to be considered the privacy and sociality for the psychological environment in office space. Second, we could know that there are efficient methods of space plan to use the cutoff division by partitions, the psychological division by furniture and the sensitive division by material for privacy in office and resting space. For sociality, there are efficient arrangement methods to plan by division type in office space and by opening type in resting space. And it is good method to use by color that is one in esthetical elements. Third, if we considered users, it is good method to use partitions to cutoff from the floor to the ceiling for privacy in office space and to use movable furnitures to cutoff for privacy in resting space. Forth, we could know that there is the difference in methods of space plan to be preferred by user's variables for privacy and sociality in office and resting spaces. Thus, i think that we have to study considering user's variables and types of department store.

The Actual Wearing Condition and Preference of the Working Uniform Design in the Industrial Complex (공단근로자의 작업복 디자인 실태 및 선호도 연구)

  • Park, Hye-Won;Park, Gin-Ah
    • Journal of Fashion Business
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    • v.12 no.2
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    • pp.134-152
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    • 2008
  • Functional, aesthetic and symbolic working uniforms in the industrial complex are demanded by employees and employers. The purpose of this research was to find out the actual wearing condition and preference of the working uniform design in the industrial complex. The research selected 7 enterprise subjects located in the Changwon National Industrial Complex and adopted a questionnaire method. 912 workers categorized into 4 work groups according to their work posts replied in total. The data and the degrees of satisfaction/preference of the working uniforms were analysed into descriptive statistics and F-tests by using the SPSS S/W package. The results were as follows: First, the style of the working uniform was the standard two-piece style. Second, the degree of the satisfaction with the entrepreneurial image implied to the working uniform was 2.83 throughout the 5-scale evaluation. In addition, the degree of the satisfaction with the working uniform colors was in between 2.94 and 2.96. Third, unsatisfied parts of the upper and lower uniform garments were: sleeve > pocket > collar; and waist belt loop > hip pocket > hem line respectively. Fourth, beige was the most preferred color for the working uniform top and bottom both. The most preferred color images were the calm and safety and the bright and light in order. Especially, the demand on the safety factors and soil proof colors of the outside field workers was much higher than the clerical workers. Fifth, the blouson type jacket with shirts collar or soutien roll collar was more preferred to than the casual style; and the straight formal pants were more preferred to than the casual/sweat sports pants styles. Sixth, inner pockets to keep the mobile phone and pens were required for upper garment details specially by manufacture workers. Increase of the waist belt loop numbers was required by all work groups.

A Study of Preference and Satisfaction Factors between Senior Specialized Hospitals and Senior Care Facilities for Senior Stroke Patients (뇌졸중 환자들의 노인전문병원 및 노인요양시설 선택요인과 이용만족도)

  • Ahn, Kwang-Ho;Sohn, Tae-Yong;Oh, Hyohn-Joo
    • The Korean Journal of Health Service Management
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    • v.5 no.1
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    • pp.147-158
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    • 2011
  • This study compares the degree of satisfaction and the causes of selecting facilities for stroke patients in the senior specialized hospitals and other senior care facilities. The research results are followed. First, The patients who held the level of senior long-term care used senior specialized hospitals, while the patients who had the level of 2 or 3 degree used senior care facilities. The patients helped by cooperative care service used senior care facilities, and the patients helped by private service or family service used senior specialized hospitals. Second, The patients in senior specialized hospitals had affirmative attitude for their service system, while the patients in senior care facilities preferred their various service systems. In the satisfaction of the facilities, the patients in senior care facilities felt more satisfaction to staff, environment, service, and other factors than the patients in hospitals did. Third, in the result of logistic analysis, the patients had an affirmative attitude in case that they had spouse, experience of senior specialized hospitals or senior care facilities, without senior long-term care insurance. They also valued the service standard and the staff quality. As this study points out, the overall preference is higher in the senior care facilities. So, the stroke patients recognized the new role between the hospitals and the facilities after the establishment of long-term senior medicare system. This research had some limitation for the research areas and numbers. So the data analysis for the types of facility and the responses may not be generalized. However, the standard of choosing facility and satisfaction will be a guideline for establishing a new future role between hospitals and facilities. This result will be used as a basic data for the renovation of long-term senior medicare insurance.

A Comparison between High School Students' Algorithmic Problem Solving and Conceptual Understanding by Types of Chemistry Problems (화학 문제 유형에 따른 고등학교 학생들의 수리 문제 해결력과 개념 이해도 비교)

  • Noh, Tae-Hee;Kang, Hun-Sik;Jeon, Kyung-Moon
    • Journal of The Korean Association For Science Education
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    • v.25 no.2
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    • pp.79-87
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    • 2005
  • We compared algorithmic problem solving and conceptual understanding of chemistry with three types (algorithmic, pictorial- and wordy-formatted conceptual) of problems. The familiarity, confidence, and preference to the three type of problems were also examined. The chemistry problem solving ability test was administered to 228 students from two top high schools in the province of Gyeonggi who were preparing the chemistry examination among the four optional subjects (biology, chemistry, earth science, physics) for enter university. After administrating the chemistry problem solving ability test, the degree of familiarity to some problems and the degree of confidence of their answers in a Likert scale were asked to the students. Besides, the students were asked to place preference to the type of problems in order. The students scored better on the algorithmic problems than on the conceptual problems (pictorial and wordy problems), and were also most familiar with the algorithmic problems. The students were more confident of their answers on both of types pictorial and algorithmic problems, and preferred pictorial problems rather than both of types algorithmic and wordy problems.

A Study on the Preference Degree of Jasmine Tea Package Design in China: Focused on China's Top 10 Jasmine Tea Brands (중국내 재스민 차 패키지디자인 선호도 연구 - 중국 10대 재스민 차 브랜드를 중심으로 -)

  • Tian, Jun;Seo, Han-Sok
    • The Journal of the Korea Contents Association
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    • v.19 no.7
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    • pp.304-313
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    • 2019
  • Centered on top ten brands of jasmine tea in China "Zhang Yiyuan(張一元), Wu Yutai(吳裕泰), EFUTON (藝福堂), Shumingrun(蜀茗潤), Chunlun(春倫),Jinghua(京華),Bitan Piaoxue(碧潭飄雪), Tenfuku meicha(天福茗茶), Xiao Guan Tea(小罐茶),China Tea(中茶)", this paper has summarized four elements of packaging design (logo, color, layout, shape), developed a questionnaire of consumer preference degree on this basis, and conducted reliability and validity analysis. According to the questionnaire survey, the most popular logo is the "Xiao Guan Tea", and the most popular color among all six colors is the gray group. Among the eight lay outs of the jasmine tea package, the most popular lay out is the type 2 and the most popular package shape is shape 2 (rectangle).In conclusion, this paper has analyzed consumer preferences for packaging design of jasmine tea gift box based on the questionnaire survey results.

A Study on the Visual Attention of Game Broadcast Real-time Review Using Eye Tracking: Focusing on Mobile Platform (아이트래킹을 활용한 개인 게임방송 실시간 댓글의 시각적 주의에 관한 연구: 모바일 플랫폼을 중심으로)

  • Yin, Shuo-Han;Wang, Jin-Nan;Hwang, Mi-Kyung;Lee, Sang-Ho
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.733-739
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    • 2022
  • The study investigated the users' functional requirement, degree of acceptance and preference of game broadcast real-time review .Secondly it comparatively analyzed the types and locations of game broadcast real-time review through eye tracking tech. The results show that users have high functional requirements and high acceptance for game broadcast real-time review but their preference has no significant correlation with the feature. Among the types of game broadcast real-time review the type with translucent text bubble took the highest visual attention. The above shows that the users' visual behavior has the tendency of special style. The visual attention analysis results of different types and locations of game broadcast real-time review in the study can play a guiding role in the interface design of real-time review feature in the future.

A Comparative Study on the Population Change and the Aged in Korea and Japan (인구변화 및 노년인구에 관한 한국과 일본의 비교연구)

  • 조혜종
    • Journal of the Korean Geographical Society
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    • v.36 no.4
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    • pp.356-381
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    • 2001
  • This study has three objectives. One of them is to debate on the incompatible Neo-Malthusianism and Comucopianism, which give us a comparative gauge for analysis of the population elements in Korea and Japan. The other is to investigate how a variety of population elements are related to specific regions, Korea and Japan. And the last is to compare and analyze the residential preference pattems and the degree of care for the future life for the aged over 50 ages. Various elements in population show that Japan is of type superior to Korea, and that the gap between two countries is getting narrow every year. Wiber's migration expectancy is much higher in Kwangiu-si and Chollanam-do than in Hiroshima-ken. Burial customs in funeral ceremony has been vanished in Japan, but only 30 percents in Korea is crematory. This burial customs being much stiff existent in Korea, the effect of the population decrease caused by the death is reduced. A case study through questionnaire on the residential preference patterns for the aged over 50 years old shows that Japanese than Korean are more dependent on their sons and daughters, and ‘loneliness of solitary life’is the first reason in both countries. The degree of care for the future life is also remarkably higher in Japanese than in Korean. These are related in various ways to their ages, scholarships and local areas(si or gun). A general cognition in which the shortage of labour forces comes into existence in aged society is of misconception, because it comes from taking labour forces away from the aged, not from being old society. Even a minute population change is worth notice since the inertia law is also applied to the population phenomenon. Malthusinism hold fairly good even now, and the notion is very important in which population, resources and environmental problems are no longer personal or a regional matters, but the global family's issues.

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