• 한국융합학회논문지
• /
• 제9권10호
• /
• pp.393-406
• /
• 2018

우울과 불안은 진단 기준, 관련 이론, 증상 등에서 유사한 점이 많아 기존의 척도로는 서로를 변별하기 어렵다는 문제가 있다. 본 연구에서는 정적 정서와 부적 정서가 우울, 불안과 높은 관련성을 가지고 있다는 선행 연구를 근거로 우울과 불안의 변별적 진단을 목적으로 하는 진단 척도를 개발하였다. 먼저 우울과 불안의 공통분을 제거한 편상관 계수를 기준으로, 한 쪽에만 높은 상관을 나타내는 문항들을 찾아서 우울 및 불안에 대한 씨앗 척도를 구성하였다. 이 두 씨앗 척도를 독립변수로, 각 정서 문항을 종속변수로 하는 다중 회귀를 시행하여 회귀 계수를 구했으며, 이것을 우울과 불안 점수의 배점으로 사용하였다. 이렇게 개발된 정서 척도는 좋은 내적 일치도를 나타냈으며, 기존 척도와는 높은 상관을 가지면서도 서로에 대한 상관은 더 낮았기 때문에, 기존 척도만큼 잘 측정하면서도 우울과 불안을 좀 더 잘 변별할 것으로 기대되었다. 실제 활용을 위해서 정서에 대한 문화적 특성을 보완하고, 보다 정교한 통계적 방법을 적용해야 할 것이며, 임상집단을 대상으로 하는 타당화 연구를 제안하였다.

• 대한안전경영과학회지
• /
• 제24권1호
• /
• pp.49-60
• /
• 2022

The purpose of this study is to verify the structural relationship between job crafting and job enthusiasm, informal learning, social support, and positive psychological capital, and to investigate the effect of informal learning, social support, and positive psychological capital on job crafting through job enthusiasm. A survey was conducted on 451 safety workers at large domestic companies, and the collected data were analyzed for model suitability, influence relations between variables, and mediating effects with AMOS 23.0 using SPSS 23.0. Through research, we found five important results. First, the structural model of job crafting, job enthusiasm, informal learning, social support, and positive psychological capital properly explained the empirical data. Second, social support and positive psychological capital had a positive effect on job enthusiasm, but informal learning did not significantly affect job enthusiasm. Third, informal learning and positive psychological capital had a positive effect on job crafting, while social support did not significantly affect job crafting. Fourth, job enthusiasm had a positive effect on job crafting. Finally, job enthusiasm was found to mediate the relationship between social support and positive psychological capital and job crafting. These suggest that continuous environmental efforts and systematic management measures are needed to promote job crafting of safety workers so that informal learning, social support, positive psychological capital, and job enthusiasm can be expressed. Therefore, the necessity of developing various sub-factors of informal learning that can promote job crafting of safety workers was suggested as a follow-up study.

• 한국정보통신학회:학술대회논문집
• /
• 한국정보통신학회 2018년도 춘계학술대회
• /
• pp.300-301
• /
• 2018

최근 O2O를 비롯하여 모바일 거래가 증가하면서 모바일 단말기를 이용한 다양한 결제 서비스가 등장하고 있으며, 사용빈도 또한 크게 증가하고 있다. 본 연구는 모바일 간편결제 서비스의 시스템 특성(편의성, 접근성, 호환성)이 고객이 인지하는 위험을 매개로 하여 신뢰, 그리고 긍정감정에 미치는 영향에 대한 실증연구이다. 본 연구를 위해 설문조사를 실시하였고, PLS로 구조방정식 모형을 분석을 하였다. 연구결과 편의성, 접근성, 호환성은 위험에 영향을 미치며, 위험은 신뢰와 긍정감정 형성에 영향을 미치는 것으로 나타났다.

• Asia pacific journal of information systems
• /
• 제33권4호
• /
• pp.1156-1170
• /
• 2023

Various corporates have launched products and brands to meet the diverse needs of consumers. However, an excess of information and products could be collapsed into a choice paradox far from the intention. As an alternative to these problems, curation-based services have recently been in the limelight and can be adopted into e-commerce sites. As one of the earlier studies on the considerable factors of curation services, this study focuses on the online fashion recommendation system in which design quality, interactivity, and perceived usefulness will affect trust, satisfaction, and continued intention to use. In the result, the design quality factor shows a positive effect on satisfaction, but not on the trust. Also, interactivity doesn't demonstrate a significant positive effect on both the satisfaction and the trust factors far from the previous ones but the perceived usefulness had a positive effect on those. In addition, the personalization does not affect a significant effect on the satisfaction factor but on the trust factor. Subsequently, the trust affects the satisfaction, and the satisfaction on the continued intention to use factor, but trust does not significantly affect the continued intention to use directly.

• 한국콘텐츠학회논문지
• /
• 제11권9호
• /
• pp.293-301
• /
• 2011

본 연구에서는 디지털 융합제품의 하나인 휴대전화의 다양한 구매의도 영향 요인을 도출하여, 이들 요인과 구매의도와의 인과관계를 구조방정식 모형을 통해 밝혀보았다. 연구결과, 소비자에게 있어 브랜드 태도에 대한 영향이 클수록 긍정적인 감정이 유발되며, 개인화인터페이스에 대한 효과도 긍정적임을 알 수 있었다. 또한 소비자의 혁신성향이 강할수록 긍정적인 감정을 경험하며, 개인화인터페이스에 대한 영향도 효과적이었다. 반면, 혁신성향이 강할수록 지각된 비용의 영향력은 상대적으로 작아지는 것으로 나타났다. 소비자의 모방성향이 높을수록 긍정적 감정을 유발하였으며, 소비자의 개인화인터페이스에 대한 관심이 높을수록 긍정적인 감정이 유발되고, 비용에 대한 관심도 높아지는 것으로 밝혀졌다. 마지막으로 감정은 구매의도에 정(+)적 영향을 미치는 것으로 나타나, 휴대전화 구매의도에 있어 감정의 영향력을 확인할 수 있었다.

• 아태비즈니스연구
• /
• 제10권3호
• /
• pp.125-142
• /
• 2019

The study wanted to verify the effect of emotional sub-compression, a negative variable of emotional labor, on job performance, on security personnel working at private security companies, and further to verify how the impact on emotional sub-compression can affect job performance through the first draft of regulation. Empirical analysis through the study model showed that emotional edema was not a significant effect, but a negative effect on job performance, and that it did not affect the control focus itself. This revealed that emotional harmony has been shown to have a negative impact on performance due to the present state and conflicting situations in one's emotions, which means that emotional harmony does not affect negative or positive effects depending on a person's attributes. It also showed that the temperamental control focus on job performance had a positive impact on employees with an improvement focus and had a negative impact on employees with a preventive focus, and that a temperamental control focus between emotional dissonance and job performance had an effect. This indicated that job performance was affected by a temperamental control focus and that employees with an improvement focus had a positive effect and had a positive effect on performance. The implications of the study in this study are that it can have target differentiation in the areas where the study was conducted on guard workers, a social issue related to the study of emotional labor, and it can be meaningful that the study of emotional labor had a control focus and measured both positive and negative tendencies. It is also believed that there will be contributions to the verification of differences in performance resulting from employee propensity and by linking it with a variable called emotional instability. However, the data collected have the limitations of the subject and region, and the emphasis on cross-sectional analysis and the representative of the various emotions to verify the negative effects of emotional labor, and the problem of securing reliability related to the adjustment focus verification are the limitations of the research.

• 산경연구논집
• /
• 제11권12호
• /
• pp.29-38
• /
• 2020

Purpose: The purpose of this study is to empirically analyze the effect of chatbot service quality, chatbot trust, and chatbot satisfaction on chatbot reuse intention and store reuse intention. Research design, data, and methodology: We reviewed the literature on domestic and international chatbots, established hypotheses, and analyzed them. We empirically analyzed the process model in which chatbot service quality (interaction quality, information quality) has a positive effect on chatbot trust and chatbot satisfaction, and that chatbot trust and satisfaction positively affect chatbot reuse intention and store reuse intention. A survey was conducted on 212 people who had used shopping mall chatbots and financial service chatbots after demonstrating the shopping mall chatbot video. Structural equation modeling was conducted by using AMOS 24.0 to test the proposed relationships. Results: As a result of the empirical analysis, the effects of interaction quality on chatbot trust and information quality on chatbot satisfaction were not supported, but the rest of the hypotheses were statistically significant. It was found that the information quality of chatbot service had a positive effect on chatbot trust, but did not significantly affect chatbot satisfaction. In addition, the interaction quality of the chatbot positively affects the satisfaction of the chatbot, but it does not significantly affect the trust of the chatbot. Chatbot trust was found to have a positive effect on chatbot satisfaction. Chatbot trust and chatbot satisfaction were found to have a positive influence on the intention to reuse the chatbot. And, chatbot trust and chatbot satisfaction were found to have a positive influence on store reuse intention. Conclusions: The findings of this study offer significant theoretical and managerial contributions in the context of chatbot. Chatbots should enhance customer contact quality management from the perspective of total customer experience management rather than partial function. When providing a chatbot service, it is more desirable to give priority to providing accurate information to increase trust, and at the same time to improve customer satisfaction by increasing the quality of interaction. And in order to increase the competitive advantage of companies, the purpose of introducing chatbots should be clarified and approached strategically.

• 한국중재학회지:중재연구
• /
• 제28권2호
• /
• pp.179-200
• /
• 2018

The purpose of this study is to investigate the effects of service training and arbitration support on superstore workers' work performance. The conclusion could be summarized as follows. First, as a result of Hypothesis 1 that service training and arbitration support for superstore workers would significantly affect the factor of workers' emotional labor, when surface acting of emotion and frequency of expressing emotions were the dependent variable, only arbitration support was positively correlated. When emotional diversity was the dependent variable, there was a significantly positive relationship with service training. Second, for Hypothesis 2 that service training and arbitration support for superstore workers would significantly influence the workers' job satisfaction, it was found that only organizational support was significantly positive when wage satisfaction was the dependent variable. When job satisfaction was the dependent variable, service training and arbitration support were significantly correlated positively. Third, for Hypothesis 3 that service training and arbitration support for superstore workers would significantly affect the service delivery level when service responsiveness was the dependent variable, service training and arbitration support were significantly positive. When service expertise was the dependent variable, there was also a significantly positive relationship with service training and arbitration. On the other hand, all the three independent variables-service training, organizational support, and arbitration support-showed a significantly positive relationship when the willingness and effort of service was the dependent variable.

• 한국의류학회지
• /
• 제33권9호
• /
• pp.1398-1408
• /
• 2009

This study focuses on how positive emotions form when consumers impulsively purchase fashion products. Examined are the novelty seeking situations and the fashion knowledge of consumers as influential factors that affect positive impulsive shopping emotions along with the mediating role of the perceived risk of consumers for purchase and non-purchase. An online survey was conducted for the empirical research with a questionnaire about the fashion impulsive purchases of a product within the last 2 months. A total of 555 surveys were collected from impulsive female buyers and 404 complete responses were analyzed. The results find that the perceived risk is identified into purchase and non-purchase perspectives. Purchase perceived risk influenced negatively on positive emotions of impulsive purchase and non-purchase perceived risk positively. The perceived risk for non-purchase versus purchase increased by the more fashion knowledge consumers had and the more they shopped as novelty seeking. The results imply that non-purchase perceived risk importantly mediated between the influential factors and positive affect for impulsive purchase. Based on the findings, this study proposed some marketing suggestions and thoughts about effective purchase stimulation.

• 디지털융복합연구
• /
• 제6권1호
• /
• pp.75-82
• /
• 2008

This paper is aimed to exam factors in the perceived service quality of web portal site and to analyze their effects on customer satisfaction. And this paper analysis satisfaction effects on revisit intention. To accomplish this purpose, this study examined previous studies and summarized core factors of service quality. Form literature survey, we drawn core factors. They are convenience, technologies, valuable of contents and service, communication, positioning. These core factors will affect on customer trust, satisfaction and satisfaction will affect on revisit intention. This study examined previous studies and summarized core factor in perceived service quality of web portal site. Fourteenth hypothesis were developed. Data for empirical testing were collected through survey to portal sites user. The results of this study are as follows; First, we find that service, communication and positioning have positive influence on the trust. Second, convenience, valuable of contents and postioning factors have a positive influence on the satisfaction. Third, it is shown that satisfaction have a positive influence on the revisit intention.