• Title/Summary/Keyword: Port Preference

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The Port Maketing Strategies of the Container Terminal (컨테이너 항만의 마케팅 전략에 관한 연구)

  • 정태원;곽규석
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 1998.10a
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    • pp.331-351
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    • 1998
  • The main purpose of this study is to design the port maketing strategies for strengthening the competitive power of container terminal. So far many attempts have been to analyze the international competitiveness of the terminal. As a results, Six factors hypothesized by this study come from previous research analysis about customers preference for port selection. Those are Cost, Centrality, and Intermediacy, Free trade port, Inland transportation connections, Political and Economic institution, and Port facilities. This study analyze the most important factor about hub port, and transhipment port separately, though questionnaire analysis about users(shipper, shipping company, and freight forwarder) influenced on port selection. The results of this study were found as follows : Equations See Full-text

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The User Analysis for Visual Range and Arrangement of Light-buoy on the Channel of the Domestic Trade-port (국내 무역항 항로의 등부표 시인거리와 배치에 관한 이용자 분석)

  • Kim, Jung-Hoon;Gug, Seung-Gi;Yun, Jong-Hwui;Jeong, Tae-Gweon
    • Journal of Navigation and Port Research
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    • v.32 no.5
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    • pp.327-332
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    • 2008
  • This paper analyzed the visual range and arrangement of light buoy on navigation officers as the primary material to establish the standard of optimal arrangement of light buoy on the channel of the domestic trade-port. About $30{\sim}150$ questionnaires by port were distributed according to the scale of trade-ports and then Effective total 356 copies were used in analysis. The distance, $2{\sim}4$mile, occupied the highest percentage 55.0% as the visual range with naked eyes at the daytime in bright weather. At the arrangement way of light buoy the both sides buoy method showed high in the preference 62.1% among the respondents. The preferred interval between sequence buoys was averagely 1.09mile. Also, the preferred number of light buoy was two in the preference 40.6% among them to cognize without binoculars.

A Study on Deciding a Container Feeder Port Development Priority (컨테이너 피더항만개발 우선순위 결정에 관한 연구)

  • Baek, In-Huhm;Ha, Chang-Seung
    • Journal of Fisheries and Marine Sciences Education
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    • v.18 no.2
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    • pp.172-182
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    • 2006
  • The aims of this study is to suggest how the port specialists think the priority of container feeder port development in Korea. To illustrate the ideas regarding a container feeder port development, 56 detailed attributes were identified both from the previous studies and from brainstorming port professionals. And these were grouped into 5 criteria by 'KJ method' and made into 4 levels hierarchy structure. AHP technique identifies the relative weights of each levels and trends of the preference of port specialists from 6 alternatives. As a result, a feeder port development priority in Korea has been proposed.

A Study on DEA-based Stepwise Benchmarking Target Selection Considering Resource Improvement Preferences (DEA 기반의 자원 개선 선호도를 고려한 단계적 벤치마킹 대상 탐색 연구)

  • Park, Jaehun;Sung, Si-Il
    • Journal of Korean Society for Quality Management
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    • v.47 no.1
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    • pp.33-46
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    • 2019
  • Purpose: This study proposed a DEA (Data Envelopment Analysis)-based stepwise benchmarking target selection for inefficient DMU (Decision Making Unit) to improve its efficiency gradually to reach most efficient frontier considering resource (DEA inputs and outputs) improvement preferences. Methods: The proposed method proceeded in two steps. First step evaluates efficiency of DMUs by using DEA, and an evaluated DMU selects benchmarking targets of HCU (Hypothesis Composit Unit) or RU (Real Unit) considering resource improvement preferences. Second step selects stepwise benchmarking targets of the inefficient DMU. To achieve this, this study developed a new DEA model, which can select a benchmarking target of an inefficient DMU in considering inputs or outputs improvement preference, and suggested an algorithm, which can select stepwise benchmarking targets of the inefficient DMU. Results: The proposed method was applied to 34 international ports for validation. In efficiency evaluation, five ports was evaluated as most efficient port, and the remaining 29 ports was evaluated as relative inefficient port. When port 34 was supposed as evaluated DMU, its can select its four stepwise benchmarking targets in assigning the preference weight to inputs (berth length, total area of pier, CFS, number of loading machine) as (0.82, 1.00, 0.41, 0.00). Conclusion: For the validation of the proposed method, it applied to the 34 major ports around the world and selected stepwise benchmarking targets for an inefficient port to improve its efficiency gradually. We can say that the proposed method enables for inefficient DMU to establish more effective and practical benchmarking strategy than the conventional DEA because it considers the resource (inputs or outputs) improvement preference in selecting benchmarking targets gradually.

A Study on the Effective Economic Appraisal of Port Remodeling Project (항만투자평가 개선방안에 관한 연구 - 항만 리모델링사업을 중심으로 -)

  • Lee, Jin-Woo
    • Journal of Korea Port Economic Association
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    • v.26 no.2
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    • pp.58-81
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    • 2010
  • The economic appraisal of a port remodeling project must be transparent and persuasive to the public over the entire stage of the project. A project evaluator need to be familiar with the guidelines on evaluation, and to do his best to follow the guidelines to evaluate the given project. To make the right decision on investment, the evaluator must take into consideration not only economic efficiency, but also equity issues such as income redistribution and balanced development between regions. Port remodeling projects tend to produce externalities to the environment. However, these externalities are of qualitative nature, and hard to measure in monetary terms, so these are liable to be ignored in the process of project evaluation. Two different approaches - RP(revealed preference) and SP(stated preference) have been tried to assess the value of these non-market goods. Government authorities need to set minimum guidelines which project evaluators must follow in order to make the evaluation more reliable.

A Study on the Identification of Key Role Players in Enhancing Port Competitiveness - Focused on Busan Port -

  • Kim, Gil-Soo
    • Journal of Navigation and Port Research
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    • v.31 no.9
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    • pp.801-806
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    • 2007
  • The analytical hierarchy process (AHP) enables decision makers to represent the interaction of multiple factors in complex and unstructured situations. The process requires the decision maker to develop a hierarchical structure of the factors in the given problem and to provide judgments about the relative importance of each of these factors and ultimately to specify a preference for each decision alternative with respect to each factor. The research presented in this paper applies the AHP to identify key players in promoting port competitiveness. The literature survey revealed four major criteria and 15 sub-criteria. The four factors are cost, service quality, facility/capacity and economic-social variable. 150 questionnaires suitable for AHP analysis were made and 77 were returned. It is found that in terms of cost, the first key player is terminal operator and the second key player is shipping companies calling Busan port; in terms of service quality, the first key player is terminal operator, and the second key player is shipping companies calling Busan port; in terms of facility/capacity, the first key player is port authority and the second key player is terminal operator; in terms of economic-social variable, the first key player is terminal operator, and the second key player is shipping companies calling Busan port.

A Study on Deciding Port Development Priority (항만개발 우선순위 선정에 관한 연구)

  • Baek In-Hum;Moon Seong-Hyeok
    • Journal of Navigation and Port Research
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    • v.29 no.8 s.104
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    • pp.701-707
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    • 2005
  • This study aims to suggest how the port specialists think the priority of port development in Korea To illustrate the ideas regarding a port development, 87 detailed attributes were identified both from the previous studies and from brainstorming on port professionals. And these were grouped into 6 criteria by 'KJ method' and made into 4 levels hierarchy structure. AHP technique identifies the relative weights of each levels, trends of the preference of port specialists and the composite relative weights of alternatives. As a result, a port development priority in Korea has been proposed.

Diversity and Phorophyte Preference of Vascular Epiphytic Flora on Avenues within the University of Port Harcourt, Nigeria

  • Alex, Amininim;Chima, Uzoma Darlington;Ugbaja, Uzoamaka Deborah
    • Journal of Forest and Environmental Science
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    • v.37 no.3
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    • pp.217-225
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    • 2021
  • This study evaluated the species composition, diversity and phorophyte preference of epiphytes at the University of Port Harcourt located in southern part of Nigeria. Purposive sampling technique was used to select sites representing major avenues in the three campuses (Abuja, Choba and Delta) of the University. Data were collected on species name of phorophytes, number of individuals, diameter at breast height (dbh) and height, and species/number of epiphytes present on them. The points/sections of attachment of epiphytes on phorophytes were also recorded. A total of eight species of epiphyte belonging to six families were recorded in the study. Species diversity was higher in Abuja campus (Simpson 1-D=0.81; Shannon H=1.79), followed by Choba campus (Simpson 1-D=0.73; Shannon H=1.09) and Delta campus (Simpson 1-D=0.56; Shannon H=0.93). Species richness was highest in Abuja campus (n=8) followed by Delta campus (n=4) and Choba campus (n=3). Similarity in epiphyte species composition was highest between Choba and Delta campuses (85.71%), followed by Delta and Abuja campuses (66.67%) and lowest between Choba and Abuja campuses (54.55%). The family-Polypodiaceae, had the highest number of species (n=3). Microgramma owariensis had the highest relative abundance (27%) followed by Platycerium bifurcatum (26%) while Tillandsia utriculata and Peperomia pellucida had the least relative abundance (3%). Epiphyte abundance was weakly correlated with both the dbh and height of phorophytes. However, epiphytes were more abundant on phorophytes with rough/scaly/corky/flaky barks than on those with smooth barks. The planting of avenue tree species with rough barks is recommended to enhance the diversity of epiphytes in the study area.

A Study on the Selection of Optimal Candidates for Free Trade Area in Incheon Port using CFPR Method (CFPR 방법을 활용한 인천항 자유무역지역 최적 후보지 선정에 관한 연구)

  • Kim, Byung-Hwa;Park, Sung-Hoon;Kim, Hyun-Jin;Yeo, Gi-Tae
    • Journal of Digital Convergence
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    • v.19 no.1
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    • pp.167-176
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    • 2021
  • Incheon Port urgently requires designation of a free trade zone to pursue development linked with the port hinterland while promoting continuous growth of the port. This study aims to evaluate the optimal location and derive policy implications for the designation of a free trade zone and analyzed factors property divided by groups. This study used the Consistent Fuzzy Preference Relation (CFPR) analysis technique to derive a practical construction direction by quantifying and evaluating linguistic measures. As a result, the Incheon New Port hinterland showed the highest location competitiveness among the four candidate areas of Incheon New Port hinterland, Aam Logistics Complex 2, North Port hinterland, and Gyeongin Port hinterland. Among the eight evaluation factors consisting of qualitative and quantitative factors, the Incheon New Port hinterland ranked no. 1 in all the four qualitative factors and one quantitative factor and received the highest total score. Also, Group 1 presented 'possibility to attract tenant companies' as first. Group 2 was 'complex size' and Group 3 was also 'possibility to attract tenant companies'. This study has the implication for suggesting the factors and evaluation structure of Free Trade Zone. Future research requires detailed empirical studies, such as expanding the subject of study or selecting factors that reflect the interests of each group.

A Study on Analysis of the Preference of Container Ports in Northeast Asia - with the case of Busan Container Port - (동북아 경쟁항만들의 선호도 분석에 관한 연구 - 부산항을 중심으로 -)

  • Chung, Tae-Woo;Kwak, Kyo-Seok
    • Journal of Navigation and Port Research
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    • v.26 no.4
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    • pp.363-372
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    • 2002
  • Recently, mutual economy cooperation in Northeast Asia has leaded steady growth among main countries of it and rather promoted a single economy circle. In this region, Busan container port competes with min container ports in China, Taiwan and Japan in it for attracting transshipment container traffic of north-Shanghai in China and for-east Russia. Therefore, this paper aims to suggest competitive strategies for Busan container port to attract container traffic in Northeast Asia To do so, it evaluates the preference of important ports in the competitive situation and competitiveness edgy of important ports in Northeast Asia, and finally proposes the relative order of important factors. Based on the evaluation of it, first, the Busan ports hue tn strengthen port facilities to attract more traffic and in detail, reinforce the number of berth, yard areas and handling equipment Second, they also have to provide high quality of services to deliver cargos in time, not being damaged and swiftly response to shipowner and shipper's claim, Third, they need to review the strategy to adopt flexible tariff policy and to invest the profit from tariff in port service and facilities, as providing higher port tariff level by a regular rate.