• 한국실내디자인학회논문집
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• 제23권1호
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• pp.172-180
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• 2014

A railway station appears in the form of multi-use station building where cultural and commercial elements such as shopping and leisure are mixed, getting out of simple space configuration oriented to the space for station work, where a passenger stays for a little while. Now, a railway station is a place expanded to the inside of city, and builds a relationship with urban fabric, and therefore it should receive the social change in the time together with the surrounding infrastructure, and should inevitably form the urban environment. And it should become the 'Place' so as to be capable of playing a role of buffer and a role of regional gateway landmark by making users included in the inside through various uses with regard to the dispersed urban connection. Hence, this study is intended to examine the planning through the place branding of railway station. In the method of research, the characteristics that place branding had was investigated, and an analysis was made on the basis of 10 place branding strategic elements and 6 railway design guidelines. And it was intended to set a direction in which the existing place branding strategy could be applied to the railway station, and was intended to derive the place branding planning strategic elements of railway station. Hence, the planning can be classified into the following 5 kinds in connection with railway station. First, identity should be embodied through the strategy of constructing the symbolic image of railway station. Second, a role of mediating variously approaching flows in the city should be played. Third, the spatial layout of railway station, which can increase the efficiency of use, should be arranged. Fourth, special characteristics should be intensified through creative storytelling that stimulates emotion. Fifth, an organic change is gradually necessary for sustainability. These planning elements should be applied in harmonious combination. Therefore, a new railway station can be maded by building identity and placeness and by giving the value through these planning directions in the future.

• 한국지역지리학회지
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• 제19권1호
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• pp.111-129
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• 2013

도시는 우리의 삶과 직결된 일상공간이며 삶터다. 일상공간은 문화의 총체적 산물이자 재현의 대상이다. 도시의 노후주거지역은 고유의 역사와 함께 서민들의 일상의 삶이 담겨있기 때문에 경제적, 정치적 시각으로만 바라보아서는 안되는 장소다. 광주광역시 북구 중흥동의 와우산 일대는 도시노후주거지역의 특성과 경관을 잘 유지하고 있는 곳으로서, 본 논문은 이 지역의 사례 연구를 통해 일상문화와 장소성 간의 밀접한 관계, 장소성 형성요소와 과정 그리고 장소가 가지고 있는 진정성 등 도시노후주거지역이 갖고 있는 의미와 가치를 도출해내고자 한다. 와우산 일대는 조선시대 경양역(景陽驛)을 기반으로 400여년의 역사적 가치와 구릉지 지형의 주거지역 환경, 근현대 서민들의 주거지역으로서 골목과 텃밭이 만들어내는 독특한 경관보유, 골목을 기반으로 한 서민들의 일상성이 살아있는 공간이라 할 수 있다. 이를 통해 도출해낸 장소의 진정성은 도시노후주거지역은 소통하고 배려하는 인간적 삶과 비정형성의 문화적 다양성이 살아있는 장소, 환경과 인간이 공존과 조화를 이루는 장소, 거주민의 공동체적 일상성이 살아있는 장소라는 점이다.

• 한국인공지능학회지
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• 제12권1호
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• pp.7-16
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• 2024

This study aims to explore driving factors of Artificial Intelligence application for city marketing strategy with perspectives of millennials and generation Z. This study proposed the following research questions: i) how perceived place branding factor, public service factor, affective factor, immersive experience factor, cognitive factor, cost benefit factor, social networking factor, and promotional value factor affect attitude toward AI application for city marketing; and ii) how attitude affect satisfaction and prospect toward AI application for city marketing? This study conducted an online survey with the assistance of a well-known research agency and applied factor and regression analysis to test hypotheses. The results found that effects of place branding, cognitive, social networking, and promotional value affect attitude significantly in the case of millennials, while effects of public service, affective, cost benefit, social networking, and promotional value affect attitude significantly in the case of generation Z. The results found that effects of attitude on satisfaction and prospect of AI showed significance. The results provide implications and different aspects for AI application of city marketing strategy with perspectives by generations, while millennials and generation Z perceived effects of promotional value as the most significant factor for AI application of city marketing strategy.

• Journal of Information Technology Applications and Management
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• 제29권3호
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• pp.1-23
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• 2022

This study is about the change in the importance of shopping value for beauty products of social commerce due to the social crisis or risk caused by COVID-19. It was analyzed focusing on whether the importance of shopping value changed before and after COVID-19. We checked the importance of shopping value after COVID-19 through the AHP results of previous papers before COVID-19, and analyzed the importance by adding variables of risk reduction behavior and delivery convenience according to the situation of COVID-19. The AHP method was used to check the change in the importance of shopping value before and after COVID-19, and the study was conducted using 48 data. The results were as follows. As for the importance of shopping value of social commerce beauty products, it was ranked in the order of time convenience, convenience of delivery, third-ranked trust business operators, fourth-ranked economic aspects, fifth-ranked decision support, sixth-ranked risk reduction behavior, and seventh-ranked business reputation. Compared to previous studies, decision-making support, which was in the second place, fell to the fifth place. This result was confirmed to be a drop in ranking due to the improvement of delivery convenience due to the influence of COVID-19. In addition, in the case of beauty products, it was confirmed that risk reduction behavior related to COVID-19 infection is not a key factor in shopping value. These results confirmed changes in the importance of shopping value compared to pre-COVID-19 studies, and in the case of product groups other than beauty products, further studies are expected as there is a possibility of other results.

• 한국도서관정보학회지
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• 제48권2호
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• pp.73-97
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• 2017

학교도서관은 공간임과 동시에 장소이다. 가정과 집의 개념이 다르듯이 공간은 물리적 형태를 말하고, 장소는 각 개개인의 경험에 의한 주관적 개념이다. 초 중 고 학생은 사회적, 인지적 발달단계가 다르기 때문에 학교도서관에 대한 느낌 즉, 장소성이 다를 수 있다. 이에 본 연구는 초 중 고 학생 간에 장소성 형성요인에 대한 차이를 규명하고, 이 장소성이 장소애착과 장소가치인식을 매개로 하여 학교도서관을 이용하고자 하는 행동의도로 이어지는지 그 과정을 검증하였다. 590명의 초 중 고 학생들로부터 수집한 설문 데이터는 SPSS 19와 AMOS 19를 사용하여 분석하였다. 연구 결과, 물리적 요소, 활동 행태적 요소, 심리적 요소 모두 초 중 고 학생의 학교도서관에 대한 장소성 형성에 영향을 미치고 있음을 확인하였다. 초등학생은 중학생과 고등학생에 비해 물리적 요소, 활동 행태적 요소에 의한 영향을 크게 받고 있으며, 이는 통계적으로 유의미한 차이를 보였다. 또한 장소성은 장소애착, 장소가치인식을 매개로 하여 학교도서관을 이용하려는 행동의도로 연결되고 있음을 확인하였다.

• 복식
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• 제57권2호
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• pp.172-189
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• 2007

The purpose of this study was to identify the characteristics of ambivalent consumption appeared in the purchase behavior of apparel products by the 4Ps element of marketing mix and to clarify the relation between consumption value and clothing involvement that were the antecedent variable. Among the 4Ps element of marketing mix, brand was selected in the exterior criteria of products, and fashionability was selected in the internal criteria of products. Meanwhile, it was considered that there were no objects of conflicted or ambivalent criteria in the element of promotion. Finally, brand, fashionability, price, place, etc. were selected as the elements of marketing. A self-administered questionnaire was distributed to 550 subjects from Jun, 8th, 2006 to Jun, 22nd, 2006; 507 were used for the data analysis. The results from data analysis were following: firstly, it was identified that ambivalent consumption showed up, as the result from measuring the individual conflicting consumption by elements. Brand was the highest in the frequency of ambivalent consumption among the elements of marketing mix, and price, place, and fashionability were followed. Secondly, by product characteristics, the frequency of ambivalent consumption of casual shirt, group II, was lower than that of mountain climbing jacket, group III, in the brand element and the price element. Thirdly, as the results from conducting factorial analysis to consumption value, it had 5 dimensions, which were practical value, distinguishable/aesthetic value, conspicuous value, social/confirmative value, and enjoyable value. Also clothing involvement was classified into 4 dimensions of emotion, fashionability, symbolic and brand involvement in the result from conducting the factorial analysis to clothing involvement. Fourthly, the mean of ambivalent consuming group by each element was highest among that of other consuming groups in all the dimensions. Fifthly, ambivalent consuming group had the highest mean among other consuming groups in all the dimension of clothing involvement, such as emotion, fashionability, and symbolic by each element of marketing mix, and it means that overall, ambivalent consuming group is highly involved in all the dimension of clothing involvement.

• 한국수학사학회지
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• 제14권1호
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• pp.101-108
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• 2001

There are two uses of zero which are both important but are different. One use of zero is as a number itself. The number zero is an abstract concept measuring the size of set with no elements in it. The second use of it is as an empty place indicator in our place-value number system. It is the notation. In this paper, we study a history of zero and the mistakes from a few earlier works in connection with some arithmetical operations involving the number zero.

• Journal of applied mathematics & informatics
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• 제11권1_2호
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• pp.125-141
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• 2003

This paper treats the conditions for the existence and stability properties of stationary solutions of reaction-diffusion equations of Gierer-Meinhardt type, subject to Neumann boundary data. The domains in which diffusion takes place are of three types: a regular hexagon, a rectangle and an isosceles rectangular triangle. Considering one of the relevant features of the domains as a bifurcation parameter it will be shown that at a certain critical value a diffusion driven instability occurs and Turing bifurcation takes place: a pattern emerges.

• 한국군사과학기술학회지
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• 제15권5호
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• pp.630-634
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• 2012

It is very important to place receiver in multistatic sonar. Inefficient placement of the receiver reduce detection probability and to increase the probability of detection should be used more receivers. Therefore, detection of targets in searching area, detection performance of limited receiver depends on how to place. Through the optimized receiver placement, detection area between each sonar as much as possible avoid duplication, as optimization, the minimum receiver can be maintained detection performance. In this paper we prove mathematical verification of maximum signal excess value based on sonar placement and we calculate a signal excess value by using computer simulations and suggest optimal sonar placement.

• 산경연구논집
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• 제10권9호
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• pp.45-52
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• 2019

Purpose - This study examined the relationship between the priorities of information, usability, mobility, reliability and empathy, which are the lower dimensions of mobile tourism app service characteristics, on the perceived value and satisfaction of tourists. Research design, data, methodology - Data collection was conducted from June 10, 2019 to June 20, 2019, and a total of 500 questionnaires were distributed to collect 352 copies. Factor analysis, reliability verification, and covariance structure analysis were carried out using SPSS 23.0 and AMOS 23.0 for 321 parts for statistical analysis. Results - First, information, mobility, reliability, and empathy have a significant effect on perceived value. However, usefulness did not appear to have a significant effect on perceived value. This analysis results can increase the reliability of the tourism app, it can be seen that the accurate tourist information services are used in the tourist app or in the place required. Second, information, usability, mobility, and empathy had a significant effect on satisfaction. However, reliability did not have a significant effect on satisfaction. Third, perceived value had a significant effect on satisfaction. Fourth, it had a significant effect on information, empathy, and intention to use. However, the usefulness, mobility, and reliability did not have a significant effect on the behavioral intention. Lastly, perceived value and satisfaction had a significant effect on behavioral intention. Conclusions - The analysis result is that the tourism app that is being used is provided with a reliable and accurate tourism information service, it can be seen that you are using the tourism app in the place or on the go. Therefore, it is relatively difficult to use the tourism app, and it is easy to understand the contents of the service and timely information. Therefore, it is possible to communicate with other users and provide customized services according to needs and desires. The study has the following limitations. This may influence the progress of the research because the respondents' responses to the mobile tourism app service are from different experiences. In addition the accuracy of providing accurate information, the usefulness of using the mobile tourism app, and the ease of communicating with other users can be understood as being relatively satisfactory.