• Title/Summary/Keyword: Personalized Services

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A Study on the Design Characteries based on the Brand's image Distinction Strategies of Korean Cosmetic Brand Shop - Through the of case studies from 2000 to present - (우리나라 화장품 브랜드숍의 브랜드 이미지 차별화 전략에 따른 디자인 특성에 관한 연구 - 2000년대 이후 현재까지 사례분석을 중심으로 -)

  • Lee, Hyun-Ho;Choi, Sang-Hun
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2005.10a
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    • pp.100-105
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    • 2005
  • Recently cosmetic enterprises make rapid progress try to make well-known brands to perceive an image marketing. As the result, the brand's reliability continues to grow, beyond a medium of expression in two-dimensional, but through tridimensional, on brand's image runs strategies. In a strategic point suchlike visual as a shop's image give a stimulus to customers for increase invalue in corporate image and value of commodities. In the strategy of increase in sales, it is on the rise immediate constituent to consumers. Through cosmetic brand shops, cosmetic industries are provide personalized services and cultural facilities, rather than just selling products and to help revitalization of the cosmetic markets, and the pursuit of customer-oriented segmentation strategy to make changes for the better image for the shops. Each cosmetic brand shops' image of segmentation strategy has an effect on individual organizations and designs. As of today in Korea, cosmetic brand shop's designs, start to appear in the late 2000,will try to fine segmentation strategy for strengthen shop's image and research about unique quality of cosmetic brand shops into consumer orientation space, and make the best of significant prepare on the basis of directions for cosmetic brand shop which have ability to function as cultural facilities.

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A recommendation algorithm which reflects tag and time information of social network (소셜 네트워크의 태그와 시간 정보를 반영한 추천 알고리즘)

  • Jo, Hyeon;Hong, Jong-Hyun;Choeh, Joon Yeon;Kim, Soung Hie
    • Journal of Internet Computing and Services
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    • v.14 no.2
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    • pp.15-24
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    • 2013
  • In recent years, the number of social network system has grown rapidly. Among them, social bookmarking system(SBS) is one of the most popular systems. SBS provides network platform which users can share and manage various types of online resources by using tags. In SBS, it can be possible to reflect tag and time in order to enhance the quality of personalized recommendation. In this paper, we proposed recommender system which reflect tag and time at weight generation and similarity calculation. Also we adapted proposed method to real dataset and the result of experiment showed that the our method offers better performance when such information is integrated.

Development of Ubiquitous Marketing System based on Context Awareness (상황 인식 기반의 유비쿼터스 마케팅 시스템 개발)

  • Choi, Dong-Oun;Song, Hang-Suk;Park, In-Chul;Kim, Soo-Yong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.9 no.3
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    • pp.702-709
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    • 2008
  • In this paper, Developed u-Marketing system prototype based on location base service could offer because this treatise combines personalized and mobility. It is u-Marketing system takes advantage of u-LBS base skill to support marketing that is old Mobile more efficiently u-marketing call center. If it was marketing in spam way that marketing to be Mobile passes public information contents one-sidely to unspecificness many customers so far, u-Marketing system takes advantage of u-LBS base skill-marketing system is u-marketing system of location base that can take advantage of subscriber's location information through portable phone or GPS with transfer telegraph operator adulterating member's distinction of sex, age, residential district, profession and support satisfied article ordered style Target marketing.

A Study on the Educational Uses of Smart Speaker (스마트 스피커의 교육적 활용에 관한 연구)

  • Chang, Jiyeun
    • Journal of the Korea Convergence Society
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    • v.10 no.11
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    • pp.33-39
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    • 2019
  • Edutech, which combines education and information technology, is in the spotlight. Core technologies of the 4th Industrial Revolution have been actively used in education. Students use an AI-based learning platform to self-diagnose their needs. And get personalized training online with a cloud learning platform. Recently, a new educational medium called smart speaker that combines artificial intelligence technology and voice recognition technology has emerged and provides various educational services. The purpose of this study is to suggest a way to use smart speaker educationally to overcome the limitation of existing education. To this end, the concept and characteristics of smart speakers were analyzed, and the implications were derived by analyzing the contents provided by smart speakers. Also, the problem of using smart speaker was considered.

Exploratory research on the moderating effect of Smart Work environment between cognition and performance of work for SM employe (중소기업 근로자의 업무인지와 업무수행간 스마트워크 환경의 조절효과 탐색연구)

  • Jang, Doc-S.
    • Journal of the Korea Society of Computer and Information
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    • v.17 no.2
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    • pp.225-230
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    • 2012
  • With a wide spread of smart phone, Smart society has been progressed through nationwide that changed way of personal daily life rapidly. As smart work has been introduced and utilized at the office, it is possible that the person in charge can handle remote transaction without restriction of time and place. Smartlization throughout the society has been progressed, member of work and system related can be linked mutually and took personalized services. This study identifies explorative moderating effect of smart environment at performance of work with employee cognition. As a result, found that smart work environment with complexity of work has increased moderating effect over collaborative work.

Gerontological Nursing in the Era of the Fourth Industrial Revolution (4차 산업혁명시대 노인 간호)

  • Tak, Sunghee H
    • Journal of Korean Gerontological Nursing
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    • v.20 no.sup1
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    • pp.160-165
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    • 2018
  • Purpose: There is a need to examine changes in the health care environment and the impact on gerontological nursing care in the era of the Fourth Industrial Revolution. In this article recent healthcare paradigm changes, gerontechnology, high tech and high touch, person-centered approaches are discussed. Methods: A narrative review was used. Results: Cyber physical system, artificial intelligence, advance and convergence of bioengineering, and information communication technology are changing the health care paradigm to "precision", "prediction" and "personalization". Entry into the global aging society and the surge in the elderly population worldwide has led to searches for a new means to prepare for projected demands of this growing population. Thus, efforts such as gerontechnology have been made to apply and utilize recent innovative science and technology in order to promote the health and life of elders. There is a great emphasis on the convergence of high tech and high touch, in which humanistic and artistic approach are critical in order to assure that technology is beneficial to human beings rather than harmful. Conclusion: Positive healthcare experiences among patients and their families are emphasized by utilizing new technology and employing high touch while providing personalized care with a person-centered approach.

The Effect of Big Data-based Fashion Shopping Applications on App Users' Continuous Usage Intention

  • Hong, Hyekyung;Shin, Yeonseo;Lee, MiYoung
    • Journal of Fashion Business
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    • v.22 no.6
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    • pp.83-93
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    • 2018
  • The purpose of this research is to investigate the characteristics of big data-based fashion shopping (BDFS) application, perceived usefulness, and expectation confirmation that influence the continuous usage intention of BDFS application users based on the expectation-confirmation model. A survey was conducted with female consumers in their 20s, who are living in Seoul and Incheon area and have used BDFS applications, A total of 182 responses were used for the data analysis. Five hypotheses were proposed, and regression analyses were conducted to test those hypotheses. The results indicated that the users' perceived usefulness increased with the increase of accuracy and personalization characteristics of the app and the expectation confirmation. The result suggested that it is essential to provide accurate information for users to feel useful and to develop the personalized offerings and services which can be the biggest strength of the big-data based mobile fashion store. It was also found that continuous usage intention increases with increased perceived usefulness and expectation confirmation. This result suggests that expectations can play a critical role in perceiving the usefulness of BDFS applications and the user's expectation confirmation also significantly affected the users' continuous usage intention.

Wearable Designs for Hair Designers with 3D Virtual Images and 3D Printed Models

  • Byeon, Na Rae;Koo, Sumin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.44 no.5
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    • pp.923-949
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    • 2020
  • Improving work efficiency and satisfying customers through personalized services is becoming more important in an increasingly competitive hair industry. Wearables may help to improve hair designers' work efficiency and customer satisfaction by analyzing customer and hair designers' conditions and provide hair stylingrelated data. However, there is limited research on developing wearables for hair designers (WHDs), and many existing wearables were developed without understanding user needs and perceptions. This research investigated preferences, perceptions, and intentions on WHDs based on hair designers in the U.S., which is the largest hair market. Specific design options that hair designers preferred and possible options to meet requirements that hair designers expect for wearables were identified and suggested in WHD design guidelines. Second, most people preferred a WHD design of a black-colored bracelet/watch that can be a necklace designed with preferred functions; in addition, 3D virtual images and 3D printed models were prototyped. Third, developed designs were evaluated. More than 70% of users were satisfied and considered it as useful and easy to use, with an intention to purchase. The results are expected to provide insights to designers when developing WHDs.

A Study on Evaluation of e-learners' Concentration by using Machine Learning (머신러닝을 이용한 이러닝 학습자 집중도 평가 연구)

  • Jeong, Young-Sang;Joo, Min-Sung;Cho, Nam-Wook
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.18 no.4
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    • pp.67-75
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    • 2022
  • Recently, e-learning has been attracting significant attention due to COVID-19. However, while e-learning has many advantages, it has disadvantages as well. One of the main disadvantages of e-learning is that it is difficult for teachers to continuously and systematically monitor learners. Although services such as personalized e-learning are provided to compensate for the shortcoming, systematic monitoring of learners' concentration is insufficient. This study suggests a method to evaluate the learner's concentration by applying machine learning techniques. In this study, emotion and gaze data were extracted from 184 videos of 92 participants. First, the learners' concentration was labeled by experts. Then, statistical-based status indicators were preprocessed from the data. Random Forests (RF), Support Vector Machines (SVMs), Multilayer Perceptron (MLP), and an ensemble model have been used in the experiment. Long Short-Term Memory (LSTM) has also been used for comparison. As a result, it was possible to predict e-learners' concentration with an accuracy of 90.54%. This study is expected to improve learners' immersion by providing a customized educational curriculum according to the learner's concentration level.

Research on Community Knowledge Modeling of Readers Based on Interest Labels

  • Kai, Wang;Wei, Pan;Xingzhi, Chen
    • Journal of Information Processing Systems
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    • v.19 no.1
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    • pp.55-66
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    • 2023
  • Community portraits can deeply explore the characteristics of community structures and describe the personalized knowledge needs of community users, which is of great practical significance for improving community recommendation services, as well as the accuracy of resource push. The current community portraits generally have the problems of weak perception of interest characteristics and low degree of integration of topic information. To resolve this problem, the reader community portrait method based on the thematic and timeliness characteristics of interest labels (UIT) is proposed. First, community opinion leaders are identified based on multi-feature calculations, and then the topic features of their texts are identified based on the LDA topic model. On this basis, a semantic mapping including "reader community-opinion leader-text content" was established. Second, the readers' interest similarity of the labels was dynamically updated, and two kinds of tag parameters were integrated, namely, the intensity of interest labels and the stability of interest labels. Finally, the similarity distance between the opinion leader and the topic of interest was calculated to obtain the dynamic interest set of the opinion leaders. Experimental analysis was conducted on real data from the Douban reading community. The experimental results show that the UIT has the highest average F value (0.551) compared to the state-of-the-art approaches, which indicates that the UIT has better performance in the smooth time dimension.