• (The) Research of the performance art and culture
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• no.18
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• pp.449-480
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• 2009

In this paper, I tried to study the change of the Chinese performing arts market during the 10th 5year development plan, from year 2001 to year 2005 by both of the quantitative and qualitative analysis, because it's really the time when we need to understand the growing market of chinese culture along with the development of the Chinese cultural industry. During that period, the Chinese government developed the policy to establish a healthy cultural market and strengthen it's cultural power; the parts who product the piece of performing arts including the performing troupes, the theatres and the production companies were consolidated and became familiar to market through the reformation of the organization; and the audience who consume the performing arts and entertainments still shows very Chinese characteristics in the cities and villages. In the village, the audiences invite the troupe to play their local theatre in many occasions of their life according to their traditional beliefs, also somehow to show their wealth. The fact that the local governments and the companies are very important consumer groups in China is also very 'Chinese' characteristics. It means that Chinese performing arts are still more or less under the influence of the political ideas. Nonetheless it is worthy of notice that Chinese performing arts not only develope the new contents in very creative way and also try to learn the knowhow of the excellent items of foreign countries by inviting them to the festivals or organize a co-productions on the basis of the upgraded cultural power through the 10th 5 year development plan.

• Review of Culture and Economy
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• v.19 no.2
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• pp.97-120
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• 2016

This study aims to identify how performing artists in Korea, who are the target beneficiaries of the Arts Council Korea's Performing Arts Fostering Program, Chang-jak-san-shil(CJSS), would perceive and assess the current state of CJSS and its effects. To do so, this paper has adopted a bottom-up approach as a theoretical lens for policy evaluative analysis. This research engages with qualitative research design by conducting a series of in-depth interviews and FGIs with 28 participants in total. The interview participants consist of CJSS grantees(n=21) and peer-review panels(n=7) based on the intension to enhance objectivity and reliability of the study. Results of the data analysis suggest that the grant program still carries pressing needs to achieve a success as follows: providing post-program support, enhancing transparency of the panel appointment process and the peer review process, reflecting different nature of each arts discipline, and having more open communications with arts professionals. Based on these findings, this paper will provide and discuss about policy implications which can contribute to the performing arts domain at large.

• Journal of Korea Entertainment Industry Association
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• v.13 no.2
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• pp.67-77
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• 2019

There are many eyes that recognize Korean traditional performing arts as low, unorganized, and not a play. However, there is clear in the Korean traditional performing arts have a story with a perfect narrative structure. From the Miyal which accepts the Western tragedy theory to the Gangneung Gwanno Mast drama which contains the love story of the comedy, many Korean traditional performances contain the elements of narrative even though the contents are very simple. It is true that there are very few things with perfect narrative structure among the Korean traditional performance that has been passed down so far. It is the responsibility of the researchers to unearth and restore these, and it is the task of the creative artists to create new ones according to contemporary philosophy. If these two fields communicate smoothly, we will be able to look at the future of our traditional performing arts more brightly than now. As a result, it will also be a challenge to solve the problem of letting Korean traditional plays penetrate ing the world market.

• Information Systems Review
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• v.21 no.4
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• pp.31-45
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• 2019

Despite the expansion of the market of performing arts and culture, small and medium size theaters are still experiencing difficulties due to poor accessibility of information by consumers. This study proposes a machine learning based genre recommendation system as an alternative to enhance the marketing capability of small and medium sized theaters. We developed five recommendation systems that recommend three genres per customer using customer master DB and transaction history DB of domestic venues. We propose an optimal recommendation system by comparing performances of recommendation system. As a result, the recommendation system based on the ensemble model showed better performance than the single predictive model. This study applied the personalized recommendation technique which was scarce in the field of performing arts and culture, and suggests that it is worthy enough to use it in the field of performing arts and culture.

• Journal of the Korean Institute of Rural Architecture
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• v.5 no.1
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• pp.32-41
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• 2003

After the 1988 Seoul Olympics, a lot of Culture & Arts Centers have been built in Korea. There have been raised questions on the frequency of room use and the occupancy of seats, but there are not enough architectural data for the Culture & Arts Centers in Korea. This paper focuses on the investigation of the architectural features of the Culture & Art Centers, such as the spatial sizes, the composition ratio of the performing art hall area to the overall facility area, the sizes and proportions of seat zone to stage zone, the average area per one person at the seat zone, the wide and the height of the procenium, the height of fly loft, and the number of users per one program. We could find out some meaning results. The composition ratios of the performing art hall area to the overall area of the facilities distribute with a wide range. The floor areas of 1500 through 2000 seat performing art halls are larger than $13,000m^2$. The average area per one person for seat zone and stage zone is approximately $0.8m^2$. All facilities we investigated have the types of the procenium stage. Almost all of the facilities have high quality stage conditions and equipments, but few programs use the various stage equipments and all of the main, side, and rear stages. To resolve this problems, various programs have to be developed for encouraging more people to use the Culture & Art Centers.

• (The) Research of the performance art and culture
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• no.22
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• pp.253-285
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• 2011

The number of "Performing Arts Festivals" is growing increasingly in South Korea. This trend is mainly held in large cities which are difficult to communicate closely among residents. South Korea, while the pace of city life and speed of development are very fast, increasing number of "Performing Arts Festivals" with communal characteristics is in the natural process of festival evolution in large cities. In the evolution of the contemporary festival, it is natural to see some increase of modern festival after the development of traditional and folk festivals. It is important that the "Performing Arts Festivals" express the two elements, artistic character and festivity, not only in distinctively but also in harmony. The "Performing Arts Festivals" should consider the process of the organization, human resources, networking systems of the human communication process, resource use, etc. For the success of the festival, we must obtain the complementary effects between two attributes:festival characteristics and artistic senses. Therefore, we chose the 'Festival d'Avignon' as the reference of the total representation of artistic characteristics and festivity. From the case of the Festival d'Avignon, we get the implications of the development of performing arts festival in South Korea. To explain the festival value and artistic significance of the Festival d'Avignon, we explained the spontaneity and openness to public participation, the relationship between spectators and works, the representation of memory and communicative image, etc. To explain the artistic attributes of the 'Festival d'Avignon', we explained the mission to reconcile the artistic and the popular, to promote the artistic know-how, understanding how to communicate with the public, to consider more artistic quality than commercial benefits. Essentially, this study shows the meaning and the vision to forecast the future as well as the recent proliferation in various fields of Performing Arts Festivals. This study may help to improve analytical precision of Performing Arts Festivals.

• Korean Institute of Interior Design Journal
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• v.17 no.6
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• pp.102-110
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• 2008

In choreography, the relationship between body and space is fundamental. Not only in the performing arts, it is an essential part in space design as well. In this sense, the comparison study between performing arts and space design will have various helpful aspects from which a creative design can be derived. This thesis aims to study spatial characteristics and expression methods in the choreography of performing arts that is dance in this case. The general background study of the relationship between body movement and space design in the modem art and architecture was explained in advance. And then its application in choreography was studied. Two case choreographers were selected: Merce Cunningham and Frederic Flamand. They have unique ways of designing and choreographing the relationship between body movements and stage spaces. This thesis attempts to find the differences as well as common characteristics between the two choreographers in terms of how they relate bodily movements and emotions into the given space.

• Journal of Digital Contents Society
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• v.19 no.2
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• pp.309-318
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• 2018

We proposed a marketing plan for the performing arts venue using realistic contents(VR, AR, and MR). The venue is a place where the audience can experience the performance directly. The marketing plan of the performance venue is as follows. Firstly, it is a marketing strategy that utilizes an arrangement of venue seats. It is possible to predict for watching a performance at angle and sight in performance venue seats that audience want through VR. This allows the theatre seats to be experienced in advance with the VR contents inducing the reservation of the seats with a high sense of immersion. Secondly, it is a marketing using PR and AD of performing arts through MR in the space with a large transient population. It is possible to promote dynamic promotion utilizing the sense of the presence of performing arts compared with existing static promotion means. Thirdly, it is a marketing strategy that utilizes actor characters in performance. The audience could be interested in the performing arts in advance via a preview of the AR contents of the pamphlet. Fourthly, it is a way to communicate with customers directly by establishing a VR social network to manage venue members. This will help attract an audience to revitalize the theatre venue.

• Journal of Korea Game Society
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• v.18 no.3
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• pp.79-86
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• 2018

Hologram that usually used in modern art performance and movie, is now also used in different area such as architecture, car design, IT, medicine, design and different types of multi-media art performance. This study is to analyze how hologram works in stage production and affect in variety types of art performance and also how it affects in future art performance.

• Proceedings of the Korean Society for Noise and Vibration Engineering Conference
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• 2001.05a
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• pp.1070-1076
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• 2001

In this study, the room acoustics of a hall in Kimhae Performing Arts Center is discussed. The hall is designed as a multi-purpose hall. The reverberation time of the hall is varied by absorptive/reflective surfaces. A design method using both objective and subjective evaluations is investigated. As a result, the geometrical shape and the interior materials are determined.