• 한국경영과학회:학술대회논문집
• /
• 대한산업공학회/한국경영과학회 2002년도 춘계공동학술대회
• /
• pp.355-362
• /
• 2002

As electronic commerce under the digital economy environment evolves rapidly affecting the structure of our economy and individual life styles, the need for metrics system to evaluate the performance of electronic commerce activities remarkably increases. Reviewing the characteristics of electronic commerce and some issues related to its measurement, this paper proposes a framework to measure the performance of electronic commerce business activities. the proposed framework customizes the balanced scorecard method for electronic commerce practices and can be applied effectively to electronic commerce businesses as an appropriate measure.

• 통상정보연구
• /
• 제10권1호
• /
• pp.3-31
• /
• 2008

Northeast Asia is expected to be on economic bloc which is competed with other economic blocs such as EU, NAFTA. E-Commerce based on IT and networking results in paradigm shift in Northeast Asian Nations, that is, Korea, China, Japan, Taiwan etc. There are the similarities and differences in e-Commerce situations in these nations. The differences are the gaps in e-Commerce infrastructures such as Internet, e-Commerce solution, e-payment system and e-logistics system etc. A number of interorganizational, intraorganizational and usage level factors influences the performances of all firms using e-Commerce tools. As result of this empirical study, China records low level of e-Commerce in terms of environmental aspects, usage and performance while Korea and Japan record relatively high levels. It is also found that non-economic performance is higher than economic performance in Northeast Asian firms. The purpose of this paper contributes to resolve the digital divide in Northeast Asia and to improve e-Commerce infrastructures in Northeast Asia by estimating current e-Commerce levels of Northeast Asian countries and suggesting future development strategies of those countries through e-Commerce cooperation.

• 한국정보기술응용학회:학술대회논문집
• /
• 한국정보기술응용학회 2005년도 6th 2005 International Conference on Computers, Communications and System
• /
• pp.357-360
• /
• 2005

Domestic enterprises are surveyed and analyzed to find the empirical relationship between environmental characteristics and electronic commerce(EC) performance. Dynamism, hostility and heterogeneity are selected as environmental characteristics. EC performance is articulated as EC utilization, EC satisfaction and EC usefulness. Empirical test presents that dynamism has a statistically significant relationship with EC performance except EC usefulness, but hostility and heterogeneity have no statistically significant relationship with EC performance. The impact of industry type on environmental characteristics and EC performance is also tested.

• 한국데이타베이스학회:학술대회논문집
• /
• 한국데이타베이스학회 2010년도 춘계국제학술대회
• /
• pp.203-212
• /
• 2010

The mam purpose of this study is to find out how perceived risk elements influence to customers' perceived value and repurchase intention in the electronic commerce environment. To achieve the goal, we set 6 sub-dimensions - privacy risk, social risk, time loss risk, economic risk, psychological risk, and performance risk - based on comprehensive consideration of related studies, and established a research model included 2 factors such as perceived value and repurchase intention to measure performance in internet shopping malls. From 174 customers of the electronic commerce shopping malls survey data have been collected and analyzed based on the covariance structural model method. The results of this study are summarized as follows. Firstly, five perceived risk characteristics of privacy risk, time loss risk, economic risk, psychological risk, and performance risk are significantly positive effect on perceived value. Secondly, perceived value IS very significantly related to repurchase intention in electronic commerce shopping malls. Consequently, we discussed the strategies to create perceived value and repurchase intention in electronic commerce environment. Also we suggested the implications and further research directions.

• 지식경영연구
• /
• 제12권1호
• /
• pp.91-110
• /
• 2011

The purpose of this study is to identify the impact of IT group efficacy of small business using B2B e-commerce on organizational performance. First, we conceptualized IT group efficacy, based on theories in regard to group efficacy, absorptive capacity, and electronic information sharing. And then we examine that IT group efficacy of small business setting up IS and performing B2B e-commerce increases absorptive capacity and electronic information sharing, and ultimately improves organizational performance. The result is that IT group efficacy has a significant positive effect on absorptive capacity, but doesn't have a significant positive effect on electronic information sharing. Also absorptive capacity has a significant positive effect on electronic information sharing and organizational performance, and electronic information sharing has a significant positive effect on organizational performance. Finally, we discuss about the limits and directions as well as the results and implications of this study.

• Journal of Information Technology Applications and Management
• /
• 제27권4호
• /
• pp.21-36
• /
• 2020

E-commerce represents the acquisition and sale, or the transmission of funds or data through an electronic platform. E-commerce is a paradigm shift that influences marketers and customers to improve current market processes. The significant challenges in e-commerce are the accuracy and performance factors during a business transaction, which has been substantially enhanced using Cloud Computing Techniques (CCT). The growth of e-commerce management has been increased due to massive internet penetration, and particularly small and emerging companies are increasingly using this alternative as a differentiated business model. E-commerce has significant environmental impacts and highly utilized in today's market scenario. Further, the replacement has not been thoroughly explored. Current research has been carried out to describe the e-commerce scenario to analyze market trends. This study further discusses the essential variables to the performance of market models for e-commerce. For example, e-procurement of products/services, electronic supply chain management, e-distribution and selling support (supplier connections, e-fulfilment) and online e-auctions (transactional) can represent important e-commerce capabilities, which can contribute to marketing strategy implementation effectiveness, resulting in higher export performance.

• 한국산학기술학회논문지
• /
• 제9권6호
• /
• pp.1811-1817
• /
• 2008

기업이 요구하는 대학의 전자상거래 교과과정을 연구하였다. 전자상거래 발전과 함께 교과과정의 변화도 필요하다. 특히 전자상거래시스템은 기술과 경영 분야가 모두 중요하므로 교과과정이 융합 학문(경영학, 공학)이라고 할 수 있다. 본 연구에서는 전자상거래 e-비즈니스 모델과 기업의 실무적 요구를 반영한 대학의 효과과정 개발을 위해 기업의 경영성과와 교과과목의 중요성을 조사하여 상관분석을 시도하였다. 상관도에 따라서 교과과정의 변화의 필요성을 제시하였다. 결과적으로 경영 분야의 교과과정 확대가 필요하다고 분석되었다.

• 한국전자거래학회지
• /
• 제5권1호
• /
• pp.19-37
• /
• 2000

There are numerous researches being studied regarding Electronic Commerce (EC), that is one of the hottest issues for the 21 century in the various areas such as management, engineering and science; etc, This paper concerns the logistics functions which are essential for completing a commerce process even under the EC environment. Even though both the traditional and the electronic commerce via internet share many common problems regarding logistics, new logistical issues are generated as the EC is being popularized. We study the logistics competitiveness under the EC environment and provide ways to improve the logistical performance. We first point the emerging logistical paradigm to check the issues under EC. Next, logistics competitiveness factors are provided. Finally we propose several ways for the logistical performance and cost perspective.

• 정보처리학회논문지B
• /
• 제10B권1호
• /
• pp.13-20
• /
• 2003

전자상거래 사용자의 급격한 증가는 이를 지원하는 시스템의 효율을 높이기 위한 다양한 연구를 필요로 하고 있다. 본 연구에서는 계층적 구조의 다중에이전트 및 시스템의 설계를 통해 고객의 특성으로 인해 발생하는 시스템의 로드를 효과적으로 분산시킬 수 있는 전자상거래시스템을 설계하고, 실험을 통해 그 성능을 평가하였다. 제안한 시스템은 혼합적 추론 기법을 이용한 다중에이전트를 계층적 구조의 메인 서버와 로컬서버에 기능별로 분산시켜 시스템에 미치는 로드를 효율적으로 처리할 수 있도록 하였다. 실험 결과 본 논문에서 제안한 계층적 다중에이전트 기반의 전자상거래 시스템은 로드의 증가로 인한 발생하는 시스템 사용자의 응답 속도의 저하를 감소시킬 수 있어 전자상거래 시스템의 효용성을 놀일 수 있을 것으로 기대된다.

• 한국정보시스템학회지:정보시스템연구
• /
• 제17권4호
• /
• pp.207-232
• /
• 2008

As electronic commerce is growing to be a part of everyday business life for companies, enterprises are required to establish the appropriate strategy to effectively realize their business visions. The correct choice of strategy enables organizations to make efficient use of internal resources and adjust to the external environment, affecting their performance. The nature of the firms' strategy has been currently focused on the new business model such as e-commerce. In the beginning of e-commerce, the decreasing cost of business transactions was a major benefit affecting its success. However, e-commerce firms are currently facing new advanced information technology, various business models and serious competition. To deal with these new challenges, there is an increasing demand for right strategy direction to effectively and efficiently manage a corporation's internal resources and external environments that are related to electronic commerce. Moreover, it is necessary both to set up the feasible strategy direction and to evaluate its outcome. The purpose of this study attempts to provide appropriate e-commerce strategy, which is well matched with e-commerce performance, as the different strategies affect different results of e-commerce. On the basis of the results of this research, we can see that the strategies selected by e-commerce companies differ according to the e-commerce type and firm's size.