• Title/Summary/Keyword: Perception of user

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Effects of Individual Characteristics and Subject Norm on User Acceptance of e-Learning for Voluntary Studies (자발적 학습에서 개인특성과 주관적 규범이 e-learning 수용에 미치는 영향)

  • Lee, Tae-Hwan;Suh, Chang-Kyo
    • The Journal of Information Systems
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    • v.17 no.4
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    • pp.99-127
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    • 2008
  • E-learning becomes an important part of education these days in Korea. Students had no choice but to accept the e-learning when the e-learning was used as a supplementary learning tool within a traditional class or a stand-alone distance education. This study focuses on the students' intention of e-learning acceptance for voluntary studies. In voluntary study, students have the rights to adopt the e-learning or not for their personal study. We used individual characteristics as the external variables of TAM to explain user acceptance of e-learning for voluntary studies and examined the effect of individual characteristics on user's beliefs. Research model and nine hypotheses were set up to identify the relationships among these variables based on investigations of previous researches. The theoretical model is tested with questionnaires from 420 users who accept e-learning for voluntary studies. We tested the measurement and research models by applying a structural equation modeling(SEM) approach, using the AMOS 5.0. Overall, the results provided support for the model as explaining acceptance of an e-learning system. Most path coefficients in the research model were found statistically significant. The results showed usefulness and enjoyment and subject norm were the factors affecting attitude of students using e-learning. In addition, usefulness and subject norm were the factors affecting intention of students using e-learning. The results show innovation and self-efficacy have a significant impact on user's perception of ease of use. Self-efficacy also have significant effects on user's perception of usefulness.

A Study on the Relationships among User Characteristics, Perceived Value, and User Satisfaction of Mobile Payment System

  • Jong-soo Yoon
    • Journal of the Korea Society of Computer and Information
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    • v.28 no.4
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    • pp.143-150
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    • 2023
  • As the use of mobile devices such as PDAs and smart-phones increases, the Mobile Payment System(MPS) is widely used as a new payment method. Accordingly, domestic and foreign MPS users can conveniently purchase or use the products and services they want, free from the constraints of time and space. In this situation, the study was to investigate how the perception of MPS value varies depending on the characteristics of MPS users(demographic characteristics, MPS usage characteristics), and to analyze whether the perception of MPS value ultimately has a significant effect on user satisfaction. To accomplish these research purposes, the study conducted a statistical analysis using a questionnaire for people with experience using MPS in Korea. The analysis results of the study could be useful in seeking ways to successfully spread of MPS at home and abroad and improve user satisfaction in the future.

User-based Theories and Practices on Virtual Reality (가상현실에 관한 사용자 관점의 이론과 실제)

  • Chung, Dong-Hun
    • Informatization Policy
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    • v.24 no.1
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    • pp.3-29
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    • 2017
  • The purpose of this research is to understand immersive media such as virtual reality, augmented reality, mixed reality, 360-degree videos etc. from the perspective of user-based approach. 3D videos were once expected as the next-generation industry, but soon it further evolved into UHD and are now followed by immersive media represented by virtual reality. As the virtual reality plays an important role, the current research tries to bring up implications that can be applied to the industrial field along with academic understanding through six theoretical approaches related to virtual reality such as media richness, interactivity, presence, body-ownership, user experience, and visual perception. These six theories were used in immersive media studies such as 3D videos. Media richness and interactivity are the main factors forming positive or negative attitude, presence explains why users are immersed, user experience accounts for total psychological reaction, and visual perception explains how complex the experience of seeing is. Especially, although there is less media research applied, the body-ownership is likely to be not only used in virtual reality research, but immersive media research. The user-based theories related to virtual reality will provide various implications for immersive media researchers as well as hardware and content creators of virtual reality.

User Behavior of Mobile Enterprise Applications

  • Lee, Sangmin
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.10 no.8
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    • pp.3972-3985
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    • 2016
  • Organizations have been implementing mobile applications that actually connect to their backend enterprise applications (e.g. ERP, SCM, etc.) in order to increase the enterprise mobility. However, most of the organizations are still struggling to fully satisfy their mobile application users with the enterprise mobility. Even though it has been regarded as the right direction that the traditional enterprise system should move on, the studies on the success model for mobile enterprise applications in user's acceptance perspective can hardly be found. Thus, this study focused not only to redefine the success of the mobile enterprise application in user's acceptance persepective, but also to find the impacts of the factors on user's usage behavior of the mobile enterprise applications. In order to achieve this, we adopted the Technology Acceptance Model 2 (TAM2) as a model to figure out the user's behavior on mobile applications. Among various mobile enterprise applications, this study chose mobile ERP since it is the most representing enterprise applications that many organizations have implemented in their backend. This study found that not all the constructs defined by Davis in TAM2 have a significant influence on user's behavior of the mobile-ERP applications. However, it is also found that most social influence processes of TAM2 influence user's perception of the degree of interaction by mobile-ERP applications.

The Effect of Social Trust and Conflict Perception on News Use (사회 신뢰와 갈등 인식이 뉴스 이용에 미치는 영향 : 지상파, 종합편성, 온라인채널을 중심으로)

  • Kim, Hyoung-Jee;Kim, Young Yim;Huh, Eun
    • The Journal of the Korea Contents Association
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    • v.19 no.4
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    • pp.150-161
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    • 2019
  • This study analyzed the impact of social trust and conflict perception of news users on news use. To this end, 548 adults aged 20 and under 69 were surveyed online. The analysis results are as follows. First, the level of awareness of social conflict has been shown according to people's political orientation. Second, the higher the trust in society, the greater the use of news regardless of land-based, comprehensive, and online channels. Third, the perception of social conflict was related to the use of news through JTBC, TV Chosun, Channel A and YouTube. Fourth, the age and political orientation of news users influenced the use of news by channel. Finally, the more progressive the tendency was to use news through JTBC or to watch news on portals. On the other hand, the more progressive the use of news through three terrestrial broadcasters, TV Chosun, and Channel A decreased. In conclusion, this study is meaningful in terms of the user-oriented discussion of the news environment and the impact of an individual's social perception on news use.

The Study on the User Perception for Church Library in Korea (국내 교회도서관에 대한 이용자의 인식 연구)

  • Shin, Dong Min
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.25 no.1
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    • pp.239-264
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    • 2014
  • The study aims to study the user perception and satisfaction on the current church library services in Korea. 100 registered attendees and 10 priests, from three different groups were randomly selected for the survey. Three groups - the one with its own library, another with a community type library, and the other without church library - were compared. A literature review and survey were executed, and the questionnaires of the survey for analysis in this research contained demographic information, usage of church library, mission and function of the church library, library space, librarians, collection, community services of the church library, and perception on the effect of the library's community service on a specific religious activity (evangelism). The analysis revealed that the satisfaction level on church library service was relatively high (3.5 point on average, 5-point Likert scale), even though the frequency of using the church library service was relatively low. The study also found that users perceived the library as a community library or archives of the church, and study rooms and reading rooms as its major functions. It reveals that religious materials were preferred as the church library collection and the service of the church library to its community was perceived as being a effective and positive factor on evangelism. Applying church library service should be considered in order to enhance the understanding on the religion and effective results of evangelism.

Users Characteristics on the Tactile Perception of Surface Texture (표면 질감에 관한 사용자의 촉각적 인식 특성)

  • 이동연;양승무;정광태
    • Archives of design research
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    • v.13 no.4
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    • pp.77-83
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    • 2000
  • In this study, we studied characteristics on human tactile perception according to the depth and the pitch of surface roughness. Three experiments were performed for this study. The first experiment was to arrange samples in the order of their roughness. The second experiment was to group samples according to their roughness. And, the third experiment was to subjectively evaluate the level of roughness for each sample using adjective scales. Through these experimental studies, we could verify that the depth and the pitch of surface roughness give a significant effect on tactile perception and the depth gives more significant effect than the pitch. So, the depth of surface roughness must be more importantly considered than the pitch in the tactile user interface design of product.

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A study on the model of the information service in the taylorian researcher's cognitive viewpoint (테일러(R. S. Taylor)계 연구자 관점에서의 정보요구 및 탐색모형에 관한 연구)

  • 이승채
    • Journal of Korean Library and Information Science Society
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    • v.22
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    • pp.245-276
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    • 1995
  • This study analyzed the process of information service and its factors in the cognitive viewpoint. And developed a conceptual model to help in developing future information systems and services. The results of this study were summarized as follows : 1) The paradigm of information user study is changing from the system-centered to the user-centered one. 2) The researchers describe the user's internal cognitive process as the starting point of the information service. 3) The user's personal cognitive process influence the process of the information service over. And the focus is a microscopic one including the factors of the perception and recognition of the stimulus, remembering and searching information, reasoning the rules, recognition of the patterns, formalization of the concepts, etc. 4) The information librarian performs the role as a knowledge/ information system interface, and his knowledge structure reflects the organization of that knowledge/information system. 5) The information librarians can perform their role as information specialists actively and offensively. And the performance of the librarians can be measured on the scales of the su n.0, pplying capability of relevant information and the client satisfaction.

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The Effect of Perceive Ease of Use, Perceive Usefulness and Perceive Risk towards Behavioral Intention of GO-FOOD Customer in Indonesia

  • SIDHARTA, Arvin Dillon;HONGDIYANTO, Charly
    • The Journal of Economics, Marketing and Management
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    • v.10 no.4
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    • pp.25-34
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    • 2022
  • Purpose: Technology and innovation drive new mobile application for ojek online. Using the theory of technology acceptance model and perceived risk theory, the researcher wants to find how these factors affect user's intention to use GO-FOOD that leads to technology adoption. Research design, data and methodology: The researcher uses GO-FOOD users that located in East Java, Indonesia for the object of study. Results: The findings of the research discovered that perceive usefulness and perceive ease of use do not significantly affect user's behavioral intention while perceive risk is significantly affecting the user's behavioral intention. Conclusions: The findings suggested that GO-FOOD or similar application should focus more on reducing or eliminating user's perception of risk towards the mobile application

A Study on the Stochastic User Equilibrium Assignment (확솔적 이용자 평형통행 배분에 관한 연구)

  • 이승재;전경수;임강원
    • Journal of Korean Society of Transportation
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    • v.8 no.1
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    • pp.55-71
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    • 1990
  • The behavioral mechanism underlying the traffic assignment model is a choice, or decision-making process of traveling paths between origins and destinations. The deterministic approach to traffic assignment assumes that travelers choose shortest path from their origin-destination pair. Although this assumption seems reasonable, it presumes that all travelers have perfect information regarding travel time, that they make consistently correct decision, and that they all behave in identical fashion. Stochastic user equilibrium assignment relaxes these presumptions by including a random component in traveler's perception of travel time. The objective of this study is to compare "A Model of Deterministic User Equilibrium Assignment" with "Models of Stochastic User Equilibrium Assignment" in the theoretical and practical aspects. Specifically, SUE models are developed to logit and probit based models according to discrete choice functions. The models were applied to sioux Falls net ork consisting of 24 zones, 24 nodes and 76 links. The distribution of perceived travel time was obtained by using the relationship between speed and traffic flow.

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