• Title/Summary/Keyword: Perception Types

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Risk Perceived by Consumers in Apparel Buying Situation ( I ) - Risk Types and Their Relationships with Consumers' Demographic Variables- (의복구매시 소비자가 지각하는 위험에 관한 연구( I ) -위험의 유형분류, 소비자 인구변인과의 관련을 중심으로-)

  • Kim Chanjn
    • Journal of the Korean Society of Clothing and Textiles
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    • v.15 no.4 s.40
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    • pp.405-416
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    • 1991
  • This paper examined the risks perceived by consumers in apparel buying situation by 1) measuring the contents and perception level of risk, 2) categorizing each risk into meaningful factors (risk types), 3) analyzing the relationships between risk types and consumers' demo-graphic variables. 224 respondents deliberately selected to include each level of S demographic variables were contacted with 37-item question3.ire. Factor analysis showed that 32-item perceived risk could be categorized into 6 risk types: psychological. social, economic, time/convenience loss, fashionability loss, performance risk. Psychological risk were perceived highest in terms of perception level while social and performance risk showed relatively low perception level. 4 of 5 demographic variables including sex, education level, income, occupa-tion showed partial relationship with each risk type after ANOVA and Duncan test. Sex had the greatest influence on risk perception level and each age level (20's, 30's, 40's) showed different risk structure.

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Perception and Production of Wh-Questions & Indefinite Yes-No Questions Produced by Chinese Korean-Learners (KFL중국인학습자들의 한국어 의문사의문문과 부정사의문문의 피치실현과 지각양상)

  • Yune, Youngsook
    • Phonetics and Speech Sciences
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    • v.5 no.4
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    • pp.121-128
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    • 2013
  • In Korean, wh-question and indefinite yes-no questions have the same morphemic and syntactic structure. In speech, however, these two types of questions are distinguished by a prosodic difference. In this study, we examined if Chinese Korean leaners can distinguish between these two types of questions in production and if they can correctly perceive the different meaning of a question based on the prosodic information. For this purpose, we analysed two types of interrogative sentences produced by 5 native speakers and 15 Chinese Korean language leaners. The results show that the 5 Korean native speakers produce two types of questions by a salient prosodic difference, i.e., difference of prosodic structure, different pitch range of wh-phrase and indefinite phrase, and different boundary tone. However, for the 15 Chinese speakers, the two types of questions were not distinguished by the same prosodic features but in the perception analysis they were able to distinguish between the two types of questions easily.

The Perception of Classical Performance Types by the Audience and Its Effects on Performance Invigoration (소비자의 클래식공연유형 인식과 활용이 클래식공연 활성화에 미치는 영향)

  • Lee, Chan;Choi, Baesuk
    • The Journal of the Korea Contents Association
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    • v.18 no.9
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    • pp.661-674
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    • 2018
  • This paper studies how the audience perceives the types of classical performances in their performance choice, analyzes its effects on performance invigoration, and investigates how such an audience perception affects the marketing application of performance on the supply side. For this, based on data of performance programs delivered in five representative concert halls for last three years as well as the classification of previous literature, we classified performance types into five categories such as Authentic classic, Omnibus, Lecture, Crossover and Mixture type. And then, we surveyed the audience of classical music. From statistical analyses, we found first that the audience perceives the types of classical performances and utilizes their perception as an element in choosing performances. Second, the perception of classical performance types has significant effects on audience development and progress in circumstances of high audience acceptance and satisfaction. Finally, this result confirms that suppliers can employ this audience perception as a marketing strategy by setting target audience based on such perception.

Perception of Professionalism by MBTI Personality Types of Infant Childcare Teachers (영아반 보육교사의 MBTI 성격유형에 따른 전문성에 대한 인식)

  • Kang, Won Mi;Moon, Hae Lyun
    • Korean Journal of Child Education & Care
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    • v.17 no.2
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    • pp.137-158
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    • 2017
  • The purpose of current study was to investigate if there is a difference in perception of professionalism depending on MBTI personality types of infant childcare teachers. The subjects of present study were 350 infant childcare teachers. The results for each research question were as follows: First, when the relationship between MBTI personality types and perception of professionalism of infant childcare teachers was investigated, it was found that higher professionalism was evident when preference for judging(J) type of infant childcare teachers among MBTI personality types was stronger, and lower professionalism was evident if preference for perceiving (P) type was stronger. Second, the result of examining differences in perception of professionalism according to MBTI personality types of infant childcare teachers was that extrovert teachers had higher perception of professional knowledge and skills than introvert teachers and there was no difference in perception of professionalism between sensing and intuition types. Teachers of thinking type had higher perception about fairness and professional organizations than those of emotional type, and teachers of judging had higher perception about socio-economic status, community service, and professional knowledge and skills than those of perception. Based on this study result, discussion was made on the fact that provision of more proper role among child and infant classes may result in efficiency and emotional and professional support is necessary so that professionalism of infant childcare teachers may be heightened.

A Study on the Perception Types of Online Games and Their Characteristics (온라인 게임에 대한 인식 유형과 그 특성에 대한 연구)

  • Kim, Jee Yeon;Kim, Dowhan;Lee, Jangju;Mo, Sang-Hyun;Chang, Geunyoung
    • Journal of Korea Game Society
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    • v.13 no.4
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    • pp.91-104
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    • 2013
  • This study aims to investigate on the perception types of online games and their characteristics. In Study 1, perceptions of online games were researched through Q methodology. From the results, the perceptions of online games are classified into four types: 'Online Game is an Obstacle of Study'; 'Online Game is Just a Game'; 'Online Game is a Stain in Life'; 'Online Game is Vaguely Bad'. Each perception type has different characteristics in terms of perception of harmfulness of games, determination of the core of game problems, and perception of a parent-child relationship. In Study 2, the distribution and characteristics of each perception type were researched through an online survey. The results show differences in an attitude to online game using features and regulations as well as in demographic parameters such as sex and age. This study holds its significance in identifying the differences between perception types of online game and providing a basic study for policy making of healthy game culture.

Perceptions toward Career Problems in Adolescents from Multicultural Families (다문화 청소년의 진로문제에 대한 인식 유형별 특성에 관한 연구)

  • Kim, Sora
    • The Journal of the Korea Contents Association
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    • v.19 no.8
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    • pp.427-439
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    • 2019
  • The purposes of the study were to introduce a new approach in overcoming career problems of adolescents with multicultural backgrounds, and to explore public views on their careers. Using the Q-methodology, the types of perception toward multicultural adolescents' careers and their features from diverse views were drawn, Data from 35 participants and 34 statements were analyzed by using the QUANL-PC program. The identified perception types were classified as four types: neutral perception type, economic hardship perception type, lack of career training perception type, and lack of professional support perception type. The results found that views toward career problem of adolescents with multicultural backgrounds are neither positive nor negative, and their perceptions were more varied and specific beyond the dichotomy. Therefore, to promote the careers development of adolescents with multicultural backgrounds, more individualized career supporting strategy should be provided based on the applicable perception types.

Perception of Transplanted English Prosody by American and Korean Listeners

  • Yi, So-Pae
    • Speech Sciences
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    • v.14 no.1
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    • pp.73-89
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    • 2007
  • This study explored the perception of transplanted English prosody by thirty American and Korean, male and female listeners. The English utterances of various sentence types produced by Korean and American male speakers were employed to transplant the American prosody contours to Korean English utterances. Then, the thirty subjects were instructed to rate the transplanted prosodic components. Results showed that the interactions between the three factors (e.g., rater groups & transplantation types; transplantation types & sentence types; rater groups & transplantation types & sentence types) turned out to be meaningful. Both Americans and Koreans perceived the effectiveness of the combined effect of transplanted duration and pitch or duration and pitch and intensity. However, when perceiving individual prosodic components, Americans and Koreans showed different perceptual ratings. As for the overall prosody change, Americans perceived the change of intensity in a significant way but Koreans did not because intensity is not a crucial semantic factor in Korean. Americans rated the transplantation of duration alone as ineffective while Koreans rated otherwise. This was explained by the difference between English and Korean. The difference of perspective was also significant with different sentence types, especially with the three sentence types that had speech rates slower than other sentence types. A slower speech rate intensified the mismatch between the transplanted duration and the original pitch causing a negative impression on American listeners whereas this did not affect Korean listeners. Pedagogical implications of the findings are discussed.

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Explanatory Study of Medical Students' Perception of Life Concept (의과대학생들의 생명 개념 인식에 관한 탐색적 연구)

  • Yoo, Hyo Hyun;Lee, Jun-Ki;Shin, Sein
    • Korean Medical Education Review
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    • v.19 no.1
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    • pp.36-46
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    • 2017
  • This study surveyed 506 medical students on their perception of life concept using an open-ended questionnaire. A constant comparative analysis of participants' written responses was conducted. The results revealed 3 main types and several sub-types of life concept. The main types included: humanities & sociology type, scientific type, and humanities sociology & science mixed type. The humanities & sociology type had 6 sub-types: religious values, ethical values, limited time, social characteristics, consciousness spirit soul, and mixed type. The scientific type had 4 sub-types as follows: respiration & metabolism, genetic & reproduction, homeostasis & emergent property, and mixed type. The most prevalent type was the perception that life concept, ethical values in humanities & sociology type. The understanding of the concept of life is essential to medical students' learning and improvement of professional competence. These results may suggest a meaningful direction for medical education regarding the concept of life.

A Study on the Perception of Male and Female Elders in their 60s on their body shape (60대 남녀노인의 신체에 대한 인식 연구)

  • 이영주
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.9_10
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    • pp.1072-1080
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    • 2003
  • This study presents comparisons between 286 male and female in their 60s in terms of the perception of their body shape. The results were as follows: 1. In the perception of male and female elders in their sixties on their body shape, a larger number of female elders considered that they were fat, short and heavy than male elder did. With regard to satisfaction with the body, male elders appeared to be more satisfied with their bodies than female elders, and both male and female elders were dissatisfied most with their abdomen girth. 2. The satisfaction of male and female elders in their sixties with their body shape appeared to be influenced more by their perception than their measured sizes. They were more satisfied with their body shape when they perceived that they had small girths, they were tall and they had long legs. In addition, female elders were more satisfied with their body shape when they perceived that their thigh girth and ankle girth were large. 3. As for perception on normal body types and fat body types and satisfaction, male elders' satisfaction with their body shape appeared to be less influenced by their body types than female elders'.

Perception of High Functional Underwear According to Innovation Cues: Perception Difference of Reference Price, Preference, Quality and their Relationships (혁신 단서에 따른 고기능성 내의의 지각 -준거 가격, 선호도, 품질 지각 차이 및 변수 간 관계-)

  • Chung, Ihn Hee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.37 no.5
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    • pp.645-654
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    • 2013
  • This study investigated the difference of reference price, preference and quality perception of high functional underwear according to innovation cues. High functional underwear was selected as a research stimulus due to its technological innovative characteristics. A total of 93 male university students participated as subjects and data were collected by simple random experimental design operationalized with three types of innovation stimulus cues. Two types of internal reference price perception-expected price and fair price, preference, and 9 items of product quality perception-8 functional properties and overall quality of stimulus were measured with a questionnaire. The result supported the difference of reference price and quality perception by product innovation cue. The higher cue level group perceived two types of reference price and the overall quality higher than the lower cue level group. The difference of the expected price and fair price, the influence of functional properties on overall quality, and relations of the variables were discussed in depth.