• 제목/요약/키워드: Perceived

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레스토랑이용고객의 이용편리성과 이용유용성이 재방문의도에 미치는 영향 (A Study on the Effects of Perceived Convenience and Usefulness of a Customary Restaurant on Behavioral Intention to Revisit)

  • 김영훈
    • 한국조리학회지
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    • 제19권5호
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    • pp.234-248
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    • 2013
  • 본 연구의 연구목적은 레스토랑이용고객의 재방문의도에 영향을 미칠 것으로 판단되는 이용고객이 인지한 이용편리성과 이용유용성과의 영향관계를 확인하는 것이다. 본 연구의 목적을 달성하기 위해 인지된 이용편리성, 인지된 이용유용성 그리고 재방문의도에 관하여 이론적 고찰과 실증분석을 진행하였다. 부산지역의 레스토랑이용고객 228명을 대상으로 실시된 설문조사결과를 분석한 결과는 다음과 같다. 1) 레스토랑이용고객이 지각한 이용편리성과 이용유용성은 재방문의도에 유의한 영향을 미친다. 2) 레스토랑 이용고객이 지각한 이용편리성은 이용유용성에 유의한 영향을 미친다. 3) 레스토랑이용관련 시간요인과 이용경험은 이용편리성에 유의한 영향을 미친다. 4) 레스토랑이용고객이 지각한 실용성과 쾌락성은 이용유용성에 유의한 영향을 미친다.

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Perceived Health Knowledge and Health Education Needs Associated with Child Health Behaviors : A Survey of Some Elementary School Students in Seoul

  • Jung, Sang-Hyuk;Park, Kyoung-Ok
    • 보건교육건강증진학회지
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    • 제22권3호
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    • pp.65-81
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    • 2005
  • Objectives: This study was conducted to describe child perceived health knowledge, health education needs, and health behaviors by sex as a representative general characteristic and examined their associations for students' better health behavior changes. Methods: The survey participants were 410 fourth to sixth grade students in two elementary schools in Seoul, Korea. A total of 12 classes in two elementary schools were randomly selected and all students of the selected classes participated in the self-administered survey. The questionnaire contained the items of perceived health knowledge, health education needs (health topics which they want to know more), health behavior, and general characteristics. Results: Perceived health knowledge, health education needs, and health behaviors were, generally, better among girls than boys. Sexual differences were not large in perceived health knowledge, health education needs, health behaviors. Perceived health knowledge had significant positive correlation with health behaviors both in boys and girls(p <.01). The correlation between perceived health knowledge and health behaviors(r =.36) was two fold greater than correlation between health education needs and health behaviors(r =.18) among boys; where as the two correlations were similar to each other among girls. The significant factors were perceived health knowledge, sex, grade, and health education needs in order, and the four factors described health behaviors in 21.0%. The higher perceived health knowledge, girls, lower grade, and more health education needs was associated with the better health behaviors. Conclusions: There was significant sexual difference of the relationship between health knowledge, health education needs, and health behaviors among children. Perceived health knowledge was more important factor to improve health behaviors among boys while perceived health knowledge and health education needs had equal importance on health behaviors among girls. Therefore, knowledge building should be an essential part of health education class goals for building better health behaviors.

Consumers' Acceptance of Smart Clothing -A Comparison between Perceived Group and Non-Perceived Group-

  • Chae, Jin-Mie
    • 한국의류학회지
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    • 제34권6호
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    • pp.969-981
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    • 2010
  • This study explains the consumer acceptance of smart clothing using the extended Technology Acceptance Model (TAM); in addition, it compares the difference in the path hypotheses of the perceived group and nonperceived group from the aspect of the extended TAM. A total of 815 copies of questionnaire were collected from a web-based survey in March 2009. Structural equation modeling was used to examine the entire pattern of intercorrelations among the constructs and to test related propositions using an AMOS 5.0 package. The fitness of the extended TAM explains the process of the adaptation of smart clothing. Technology Innovation (TI) and Clothing Involvement (CI) were confirmed as antecedent variables to affect TAM. In the perceived group, Technology Innovation (TI) and Clothing Involvement (CI) showed significant impacts on the Perceived Ease of Use (PEOU) and Perceived Usefulness (PU) while Technology Innovation (TI) did not influence the Perceived Ease of Use (PEOU) in the non-perceived group. Perceived Ease of Use (PEOU) influenced the Perceived Usefulness (PU) and indirectly influenced Attitude (A) through the Perceived Usefulness (PU) in both groups. In addition, Perceived Usefulness (PU) did not influence Acceptance Intention (AI) but indirectly affected Acceptance Intention (AI) through Attitude (A). Therefore, Attitude (A) was found to be an important parameter in the adaptation of smart clothing in both groups. This finding implies that consumers first perceive the usefulness of smart clothing, then take favorable attitudes towards the smart clothing, and finally have the intention to adopt it. Strategies for publishing and informing consumers of the functions of smart clothing and usefulness in life are necessary; in addition, understanding what useful values they expect from the clothing is also crucial.

중소병원의 의료서비스 품질, 지각된 위험, 평판, 고객만족의 구조적 관계 연구 (A Study on the Structural Relationship between Quality of Medical Service, Perceived Risk, Reputation and Customer Satisfaction in Small and Medium Hospitals)

  • 박애준
    • 산경연구논집
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    • 제10권4호
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    • pp.67-76
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    • 2019
  • Purpose - This study attempted to construct and validate a structural model of the relationship between the quality of medical services, perceived risk, reputation and customer satisfaction, which is the main concept of the relationship between large hospitals as well as small and medium hospitals and medical consumers. Through this verification, the small and medium hospitals are to find the way for wise coping in competitive situation with large hospitals. Research design, data, and methodology - This research developed a hypothesis by constructing a structural equation that reaches the satisfaction and the relationship between reputation of perceived risk and perceived risk of service quality perceptions of customers of small and medium hospitals. Research data were collected through a questionnaire survey of respondents who had medical service experience from small and medium hospital. A total data of 252 respondents were used as the sample for the final analysis and analyzed using SPSS 23.0 and AMOS 23. Results - As a result, the relationship of quality of medical service, reputation, and customer satisfaction among small and medium hospitals was consistent with the results of precedent studies, and the perceived risk has a significant impact on reputation, so the greater the perceived risk, the higher the preference for reputable medical institutions as large hospitals. In addition, it was found that the direct route from perceived risk to customer satisfaction was not significant, and reputation was found to have a full mediating effect on perceived risk and customer satisfaction. Customers who use small and medium hospitals prefer to use reputable medical institutions if their perceived risk is high, which is different from risk perception when specific targets are specified. Conclusions - In terms of the effect from customer satisfaction, not only the path of perceived risk → reputation → customer satisfaction, but also the quality of service quality → reputation → customer satisfaction. These findings suggest that small and medium hospitals are appropriately responding to competition with large hospitals, rather than focusing on the perceived risks and reputation of customers in establishing and utilizing competitive strategies to create new customers and preserve existing customers.

스마트 관광에서의 항공·호텔 온라인 리뷰 이용자의 감정반응 요인이 지속이용의도에 미치는 영향 (Effect of Air·Hotel Online Review Media Users' Emotional Response Factors on Intention to Continue Use in Smart Tourism)

  • 채수인;권두순;박복원;박동철
    • 디지털산업정보학회논문지
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    • 제17권4호
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    • pp.209-229
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    • 2021
  • Recently, the tourism industry faced a crisis due to COVID-19. Smart tourism that combines information and communication technology (ICT) is rapidly growing to overcome the crisis in the tourism industry. In order to revitalize the tourism industry after COVID-19, such as non-face-to-face and non-contact, smart tourism incorporating information and communication technology (ICT) is actively encouraged and promoted. The purpose of this study is to empirically verify how perceived pleasure, perceived awakening, and perceived domination, which are three important variables of emotional response theory, affect the intention to continue use through perceived usefulness, expectation, and satisfaction. The survey was conducted for two weeks from November 1 to 15, 2020. A total of 175 surveys were collected during the period and used for analysis. As a result of the study, first, perceived pleasure did not significantly affect perceived usefulness, expectation, satisfaction, and intention to continue use. Second, perceived awakening had a significant effect on expectations, but did not significantly affect perceived usefulness, satisfaction, and continued use intention. Third, perceived domination had a significant effect on perceived usefulness, expectation, and continued use intention. However, it did not significantly affect satisfaction. Fourth, perceived usefulness did not significantly affect satisfaction. Fifth, expectations had a significant effect on perceived usefulness and satisfaction. Sixth, satisfaction had a significant effect on the intention to continue use. Through this, companies and developers that provide online review content for aviation and hotels should know what part of the content is actually focused on and provide it to customers. In addition, content should be provided in consideration of the emotional aspects that aviation and hotel online review users feel while watching videos.

ChatGPT의 특성이 사용의도에 미치는 영향에 관한 연구: 교사의 디지털 기술 조절효과를 중심으로 (A Study on the Influence of ChatGPT Characteristics on Acceptance Intention: Focusing on the Moderating Effect of Teachers' Digital Technology)

  • 김효정
    • 디지털산업정보학회논문지
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    • 제19권2호
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    • pp.135-145
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    • 2023
  • ChatGPT is an artificial intelligence-based conversation agent developed by OpenAI using natural language processing technology. In this study, an empirical study was conducted on incumbent teachers on the intention to use the newly emerged Chat GPT. First, we studied how accuracy, entertainment, system accessibility, perceived usefulness, and perceived ease of use affect ChatGPT's acceptance intention. In addition, we analyzed whether perceived usefulness and perceived ease of use differ in the intention to accept depending on the digital technology of teachers. As a result of the study, the suitability of the structural equation model was generally good. Accuracy and entertainment were found to have a significant effect on perceived usefulness, and system accessibility was found to have a significant effect on perceived ease of use. In the analysis of teachers' digital technology control effects, it was found that perceived usefulness and perceived ease of use had a control effect between acceptance intentions. It was found that the group with high digital skills of teachers was strongly intended to accept the service regardless of perceived usefulness and ease of use. In the group with low digital skills of teachers, it is thought that ChatGPT's service shows the acceptance intention only when the perceived usefulness and ease of use are high. Therefore, in the group with low digital technology, it is necessary to seek teaching activities such as the development of instructional models using ChatGPT.

관절염 환자의 운동행위 예측모형 (Pender의 재개정된 건강증진 모형에 의한) (Prediction Model of Exercise Behaviors in Patients with Arthritis (by Pender's revised Health Promotion Model))

  • 임난영;서길희
    • 근관절건강학회지
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    • 제8권1호
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    • pp.122-140
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    • 2001
  • The aims of this study were to understand and to predict the determinent factors affecting the exercise behaviors and physical fitness by testing the Pender's revised health promotion model, and to help the patients with rheumatoid arthritis and osteoarthritis perform the continous exercise program, and to help them maximize the physical effect such as muscle strength, endurance, and functional status and mental effects including self efficacy and quality of life, and improve the physical and mental well being, and to provide a basis for the nursing intervention strategies. Of the selected variables in this study, the endogenous variables included the physical fitness, exercise score, exercise participation, perceived benefits of action, perceived barriers of action to exercise, activity-related affect(depression) and perceived self-efficacy, interpersonal influences(family support), situational factors(duration of arthritis, fatigue) and the exogenous variables included personal sociocultural factor(education level), personal biologic factor(body mass index), personal psychologic factor(perceived health status) and prior related behavior factors(previous participation in exercise, life-style). We analyzed the clinical records of 208 patients with rheumatoid arthritis and degenerative arthritis who visited the outpatient clinics at H university hospital in Seoul. Data were composed of self reported qustionnaire and good of fitness score which were obtained by padalling the ergometer of bicycle for 9 minutes. SPSS Win 8.0 and Window LISREL 8.12a were used for statistical analysis. Of 75 hypothetical paths that influence on physical fitness, exercise participation, exercise score, perceived benefits of action, perceived barriers of action to exercise, activity-related affect(depression) and perceived self-efficacy, interpersonal influences(family support), situational factors(duration of arthritis, fatigue), 40 were supported. The physical fitness was directly influenced by life-style, perceived health status, education level, family support, fatigue, which explained 12% of physical fitness. The exercise participation were directly influenced by life-style, education level, past exercise behavior, perceived benefits of action, perceived barriers of action, depression and duration of arthritis, which explained 47% of exercise participation. Exercise score were directly affected by perceived self efficacy. BMI, life-style, past exercise behavior, perceived benefits of action, family support, perceived health status. perceived barriers of action, and fatigue, which explained 70%. Perceived benefits of action was directly influenced by BMI, life-style, which explained 39%. Perceived barriers of action were directly influeced by past exercise behavior, perceived health status, which explained 7%. Perceived self efficacy were directly influeced by level of education, perceived health status, life-style, which explained 57%. Depression were directly influeced by past exercise behavior, BMI, life-style, which explained 27%. Family support were directly influeced by life-style, perceived health status, which explained 29%. Fatigue were directly influeced by BMI, life-style, perceived health status. which explained 41%. Duration of arthritis were directly influeced by life-style, past exercise behavior, BMI, which explained 6%. In conclusion, important variables for physical fitness were life-style, and variable affecting exercise participation were life-style. Perceived self-efficacy of exercise was a significant predictor of exercise score. BMI, Life-style, perceived benefits of action, family support, past exercise behavior showed direct effects on perceived self-efficacy. Therefore, disease related factor should be minimized for physical performance and well being in nursing intervention for patients with rheumatoid arthritis, and plans to promote and continue exercise should be seeked to reduce disability. In addition, Exercise program should be planned and performed by the exact evaluation of exercise according to the ability of the patients and the contents to improve the importance of exercise and self efficacy in self control program, dedicated educational program should be involved. This study suggest that the methods to reduce the disease related factors, the importance of daily life-style, recognition of benefit of exercise, and educational program to promote self efficacy should be considered in the exercise behavior promotion and nursing intervention for continous performance. The significance of this study is also thought to provide patients with chronic arthritis the specific data for maximal physical and mental well being through exercise, chronic therapeutic procedure, daily adaptation and confrontation in nursing intervention.

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암환자의 삶의 질, 지각된 건강상태 및 암재발 인지에 관한 연구 (A Study on Cancer Patients' Quality of Life, Perceived Health Status and Susceptibility.Severity for Cancer Recurrence)

  • 신임식;한상숙
    • 동서간호학연구지
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    • 제11권2호
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    • pp.146-154
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    • 2005
  • Purpose: This study was designed to identify the relationship between quality of life, perceived health status, perceived susceptibility severity to recurrence of cancer and character of object in cancer patients to provide the basic data of effective nursing interventions. Method: The subject of this study was randomly chosen from the patients diagnosed of cancer and being hospitalised or receiving chemotherapy as outpatients, at a Division of Hemato-Oncology, Department of Internal Medicine of a university hospital located in Seoul. The tool used in this study was a measurement tool for quality of life (${\alpha}=.829$), perceived health status (${\alpha}=.903$), and perceived susceptibility and severity for cancer recurrence (${\alpha}=.860$). The collected data were analysed using SPSS PC 12.0 Programme for real number, percentage, average, standard deviation, Pearson's Correlation, t-test and ANOVA, according to the purpose of this study. Result: 1) The score of quality of life in cancer patients was 3.64 point, perceived health status was 2.62 and perceived susceptibility severity to recurrence of cancer was 2.41. 2) There was a significant difference in the quality of life according to general characteristics, such as level of education, occupation, level of activity, pain, medication period, diagnosis, disease stage, purpose of medication, and recurrence. There was a significant difference in perceived health status according to age, level of activity, pain, diagnosis, purpose of medication, and recurrence. There was a significant difference in perceived susceptibility severity to recurrence of cancer according to age, level of education, and pain. 3) The cancer patients' quality of life showed significant correlation with perceived health status, perceived susceptibility severity to recurrence of cancer, pain, job, treatment purpose, relapse. The perceived health status showed significant correlation with perceived susceptibility severity to recurrence of cancer, pain, treatment purpose, relapse. The perceived susceptibility severity to recurrence of cancer showed significant correlation with pain. The relapse showed significant correlation with treatment purpose. The cancer patients' quality of life, perceived health status, and perceived susceptibility and severity for cancer recurrence, as confirmed above, showed differences according to the related factors of each subject, and it was also confirmed that those factors were significantly related with general characteristics. Upon these results, I suggest further studies on the factors that affect the cancer patients' quality of life.

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개인건강기록 앱 수용저항에 영향을 미치는 요인: 프라이버시 계산모형을 중심으로 (Factors Influencing Acceptance Resistance of Personal Health Record Apps: Focusing on the Privacy Calculus Model)

  • 김상호;강은경;양성병
    • 경영정보학연구
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    • 제25권1호
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    • pp.165-187
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    • 2023
  • 기대수명의 지속적인 증가와 건강에 대한 높은 관심은 인터넷과 스마트폰의 대중화로 일반인들의 건강정보에 대한 이용에 큰 변화를 가져왔다. 모바일 헬스 환경으로 의료시장이 확대되면서 많은 건강관련 앱이 만들어져 유통되고 있지만, 각종 규제로 서비스 제공이 어려워지면서 그 수용속도가 더딘 상황이다. 이에, 본 연구는 프라이버시 계산모형을 바탕으로 개인건강기록 앱 수용저항에 영향을 미치는 요인으로 지각된 가치와 지각된 위험요인(심리적 위험, 시간손실 위험, 제도적 위험) 및 지각된 혜택요인(유용성, 상호작용성, 자율성)을 도출하고 이들 간의 영향 관계를 검증하였다. 또한, 제조사에 대한 신뢰의 조절효과를 분석하여 지각된 위험과 지각된 혜택이 지각된 가치에 미치는 영향이 어떻게 달라지는지를 추가적으로 살펴보았다. 개인건강기록 앱을 인지하면서도 사용하지 않는 국내 대학생을 대상으로 설문조사를 진행한 후, 구조방정식모형을 활용하여 분석을 진행하였다. 가설검증 결과, 지각된 가치는 수용저항에 부(-)의 영향을, 지각된 위험(시간손실 위험)은 지각된 가치에 부(-)의 영향을 미치고, 지각된 혜택(유용성, 상호작용성, 자율성)은 지각된 가치에 정(+)의 영향을 미치는 것으로 확인되었다. 또한, 제조사에 대한 신뢰는 지각된 위험(제도적 위험)이 지각된 가치에 미치는 영향력을 약화시켰다. 본 연구결과는 개인건강기록 앱의 수용저항을 줄이기 위한 세부기준을 확인하고 제안함으로써, 개인건강기록 앱 시장 환경에서 경쟁우위를 확보하기 위한 지침 마련에 기여할 수 있을 것으로 기대한다.

성인이 지각한 운동 장애 요인에 대한 성별, 나이별, 지역별 비교 (Perceived Barriers to Exercise of Adults: Difference by Age, Gender and Residence)

  • 김인자;이은옥;최희정
    • 성인간호학회지
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    • 제15권2호
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    • pp.193-204
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    • 2003
  • Purpose: Perceived barriers to exercise were investigated for adults. Method: A total 1266 subjects were selected by a quota sampling method with age, gender, and residence. Perceived barriers were categorized under 4 groups: knowledge, psychological, physical, and external factors. All 23 items of perceived barriers were responded on a dichotomous (yes/no) scale. Result: Mean number of perceived barriers was 4.61 and 87.9% subjects perceived at least one barrier which prevented involvement in exercise. External barriers ranked highest, followed in order by psychological, knowledge, and physical barriers. Most factors of perceived barriers were found to be different by age, gender, and residence, in that, the younger, female, living in Daejeon subjects were found to respond with more barriers than the older, male, living in Chungju or Seoul. Conclusion: Perceived barriers to exercise are differenct by age, gender, and residence. Therefore, it is recommended that age, gender, and residence of subjects must be considered in order to develop exercise programs and public campaigns.

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