• Title/Summary/Keyword: New Products Environment

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A Study on Measuring Supplier's Performance for a Supply Chain on New Products (신제품 공급사슬의 공급자 대응력 평가 연구)

  • Lee, Jung-Sub;Chang, Tai-Woo;Shin, Ki-Tae;Park, Jin-Woo
    • Journal of Information Technology Services
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    • v.8 no.4
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    • pp.115-128
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    • 2009
  • In today's changing environment where the product life-cycle is becoming shorter, enterprises are forced to introduce new products as rapidly as possible and to score a success in a market. It is important to manage suppliers who supply parts of the new products to satisfy variable demands. We suggest performance measures of flexibility for suppliers in new products environments. We analyzed the measures from literatures, SCOR (Supply Chain Operations Reference) model and several scorecards. A simulation study was made with the measures in order to understand adaptability of a supply chain. It could help a manufacturer make a decision of purchasing and find a bottleneck supplier.

A Study on the Relationship between New Product Development Strategies and New Product Outcomes (신제품개발전략의 유형과 성과에 관한 연구)

  • 김지대;김기영
    • Journal of the Korean Operations Research and Management Science Society
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    • v.21 no.3
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    • pp.11-46
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    • 1996
  • The objectives of this research paper are to identify the types of the firm's new product development strategy and their characteristics about business strategy, to examine the effect of each type on new product outcomes, and to explore the contingency variable influencing the relationship between these types and new product outcomes. The result of the research are summarized as follows : First, in terms of both the resource allocation for product innovativeness and technology acquisition method, this study suggests 9 types of the firm's new product development strategies- Type 1 (pursuing low innovative products/relying on external technology), Type 2 (pursuing low innovative products oriented/relying on internal technology), Type 3 (pursuing low innovative products/relying on mixed technology), Type 4 (pursuing high innovative products/relying on internal technology), Type 6(pursuing high innovative products /relying on mixed technology), Type 7 (balancing low and high innovative products/relying on external technology), Type 8 (balancing low and high innovative products/relying on internal technology), Type 9 (balancing low and high innovative products/relying on mixed technology). Second, these 9 types are deeply associated with the firm's business strategic variables such as product differentiation and market differentiation, and exhibit different level of both technical and commercial performance of new products. Finally, the effects of these types on new product outcomes are different according to industrial environment and firms' characteristics with respect to size and technological capability.

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A Study on the Barriers and Vitalization Strategies of Developing New Markets for Organic Products (유기농식품시장의 장애요인과 전략적 활성화방안에 관한 연구)

  • Yoo, Duck-Ki;Hwang, Jae-Hyun;Kwon, Hyuk-Jun
    • Korean Journal of Organic Agriculture
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    • v.18 no.4
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    • pp.463-487
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    • 2010
  • This work is described as an early effort to study organic products marketing. Discusses the characteristics, barriers and vitalization strategies of developing new markets in an environment of increasing consumer awareness and marketability of organic products. Barriers to developing new markets for organic products include lack of basic information or poor understanding among farmers of sustainable techniques and practices, poor access to markets, high start-up costs, lack of understanding the developing market, uncertainty in marketing and pricing, consumer habits, inadequate financing, including resistance to paying premium prices, misinformation and misapprehension concerning the production of organic products. Recommends strategies for implementing sustainable systems, e.g., involve government agencies, educating and organizing both farmers, processors, and consumers developing marketing and distribution programs. Examines business strategies that have successfully targeted markets, such as advertising, labeling, public relations and communications, gaining consumer trust, partnerships, and diversifying operations.

A Study on Examples of Eco Design Approach: Focused on Taller Flora

  • Chun, Hei-Jung
    • International Journal of Costume and Fashion
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    • v.12 no.1
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    • pp.83-95
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    • 2012
  • This study aims to develop the 21st century eco design-based fashion products by examining Taller Flora products and presenting eco design approaches. Eco design terms were examined based on literature, and Taller Flora products were explored based on literature and websites. The following research issues were discussed. First, eco design terms are totally handled, thus defining the eco design. Second, eco design-oriented Taller Flora products are examined to explore design approaches. Eco design aims to conserve and heal the global environment with focus on a greater understanding of and interest in nature. As such, eco design is based on a new modern concept of aestheticism that seeks to minimize environmental damage caused by the three processes of production and distribution use and disposal, to take social and moral responsibilities for such activities, and to avoid hurting the environment. Taller Flora brands seek to produce products by keeping close ties with indigenous communities in various nations, and by emphasizing and embracing indigenous people's craftsmanship spirit and creativity Indigenous people use eco-friendly materials and produce products with craftsmanship spirit, and their cooperation by linking different cooperative networks is a good model for strengthening fair trade networks. These addresses the problem of expanding design work through traditional crafting. Therefore, the features of Taller Flora brands presented a new method to approach the eco fashion. The research findings are expected to help develop the eco design of fashion products.

Study on the Attitude toward Innovative New Product on Movie "Sanguiwon(the Royal Tailor)" (영화 "상의원(尙衣院)"에 나타난 혁신 신제품 수용 태도 연구)

  • Seo, Yong-Mo;Oh, Chi-Gyu
    • The Journal of the Korea Contents Association
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    • v.18 no.1
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    • pp.403-411
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    • 2018
  • This study analyzes the attitude toward new products through case studies. The contents of the case study applied to the study were analyzed about the attitude of the new product to the recently screened movie "Sanguiwon(the royal tailor)". The court was an institution that oversees the clothes of the royal family in the Chosun Dynasty. In a conservative and closed market environment, attitudes toward acceptance of new products are strongly influenced by internal and external factors. Authoritative and conservative attitudes to secure competitive advantage in existing markets ultimately hamper the acceptance of new products or cause externalities. Eventually, innovative resistance to new products emerges. On the other hand, the acceptance of new products in an open market will form an attitude toward new products, once they form a respectful attitude towards their own benefit or attitude. These market leaders, depending on the way they pursue their values, form an attitude to adhere to their products or accept innovation. The validity of this study was verified through other cases. Ultimately, success in the market for new products suggests that success can only be achieved by understanding the delivery of value to consumers.

A Study on Consumer Behavior and Preference towards Textile materials with Environment-Friendly treatment

  • Lee, Jung-Min;Kim, Jong-Jun
    • Journal of Fashion Business
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    • v.14 no.3
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    • pp.128-145
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    • 2010
  • Nowadays people are turning to have a more intimate environment-friendly lifestyles. In the clothing industry they are focusing on making products that are more human-friendly and not harmful to the environment. In the midst of the spread of consumption research is being done to develop manufacturing textiles that do not induce pollution. For instance, advantages of the natural textile fibers, cotton, silk, and ramie, have been newly recognized in terms of environment-friendliness, Together with these fibers, the natural high molecular materials, such as chitosan and hyaluronic acid, have found new roles in the application sectors of human-friendliness and environment-friendliness. Products using these substances and processing methods can make the products more wearable, have high sensitivity, make people feel aesthetic appreciation for the products, and make them appreciate the value of a more healthier environment. In a survey according to subjects in their 20s and 30s, their preferences towards their consciousness and awareness of the development of materials as well as their attitude towards environment-friendly products were determined as a conclusion. It was shown that consumers that are more conscious about the interest of the environment as well as the problems concerning the environment were more intent on buying products that were environmentally-friendly. Women have shown more active and positive attitudes towards the importance of the awareness of the environment in comparison with men. Generally, consumers in their 20s and 30s preferred the feel of materials that were less than 1% concentration process than those of materials that were 1% concentration process. To increase the "rustly" feeling of the materials, it was found that 1% concentration process was suitable for manufacturing.

Development of a Model for the Optimal Test Scheduling Considering Multiple Products (다제품 생산을 위한 최적 테스트 스케줄링 모델 개발)

  • Son, Hong-Rok;Ryu, Jun-Hyung;Lee, In-Beum
    • Korean Chemical Engineering Research
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    • v.47 no.6
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    • pp.695-699
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    • 2009
  • As a rule, when develop new product in company, multiple products that have similar function are developed simultaneously. These products are subjected to a group of tests covering quality, safety and durability. If the schedule of tests is changed, the expected net presented value(NPV) of new products is changed. The tests should be scheduled with the goal of maximizing the expected NPV of the new products. A model incorporated resource constraints with the sequencing of testing tasks of multiple products is proposed in this paper. Examples show that the proposed model can handle stochastic task duration data represented by scenarios with probabilities.

Production and Remanufacturing Planning under Uncertain Supply of Recovery Cores and a Disassemble-to-order Environment (재생품 공급량이 불확실한 주문시분해 환경에서의 생산 및 재제조 계획)

  • Kang, Changmuk
    • Journal of the Korean Operations Research and Management Science Society
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    • v.38 no.2
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    • pp.43-63
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    • 2013
  • Remanufacturing is a process of recovering end-of-life products into serviceable parts for producing new products. Due to the limited supply of recovery cores to remanufacture, a remanufacturing firm also needs to produce or procure new parts for fulfilling the demand. This paper is targeted for solving the problem of determining the optimal amount of newly produced and remanufacturing parts, which is called production and remanufacturing planning (PRP) problem, under uncertain supply of recovery cores. The new production mitigates the risk of insufficient core supply while it takes more costs than the remanufacturing. The PRP model in this paper also considers disassemble-to-order (DTO) environment, in which multiple kinds of parts are remanufactured from multiple products on order of the parts. Whereas existing studies presents only heuristic solutions for DTO remanufacturing, this paper provides an exact solution for this problem and analytical sensitivity of the involved cost parameters, adopting multi-dimensional newsvendor modeling and stochastic linear programming techniques. The result shows that production and remanufacturing plans for multiple products are mutually dependent, and a change of cost parameters involved in only one part is propagated to all other parts.

A Study on Acceptance of Alternative Types of New Digital Product: Focusing on the Intentions of Nonusers of Tablet PC (대안적 유형의 디지털 신제품 수용에 관한 연구 - 태블릿 PC 미사용자의 사용의도를 중심으로 -)

  • Lim, Yang Whan
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.9 no.3
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    • pp.173-185
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    • 2013
  • In this study, the relationships of factors influencing the ways alternative types of new digital products are accepted into the market will be structuralized. On the basis of previous research, it is assumed that customers intend to use alternative types of new digital products when they have a higher value than existing products. The consumer's feeling of attraction toward the product is another factor included in the evaluation of its quality. And the attraction of the products that the consumers feel is also included in the evaluation of the qualities of the product. The results of the study indicate first that a product's value affects its attraction, but not the usage intention of the customer. Second, the benefits of the product affect the customer's recognition of its value, while cost does not. Third, environment affects recognition by the customer of the product's attraction, while knowledge of the product does not. By structuralizing the factors that influence the customer's usage intention about alternative types of new digital devices, the causal relationships of the factors involved in the acceptance of new products into the market and their success can be comprehended.

A newly-established evaluation methodology of the sustainable performance degree of interior architectural finishes (실내마감재의 친환경성능 판정기법 및 성능등급의 분류체계에 관한 연구)

  • Lee, Ji-Soon;Yoon, Chung-Sook
    • KIEAE Journal
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    • v.13 no.2
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    • pp.141-149
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    • 2013
  • This paper aims to provide pragmatic application guidelines of the interior finish materials for apartment houses with newly-established evaluation methodology of the sustainable degree of interior products. With reference to the standards and criteria of domestic eco-labeling accreditation schemes for sustainable products in the area of architecture which focus on the sustainable elements classified as the health, recyclability, durability, and energy efficiency, in this study, a systematic evaluation method has been established for interior finish products with quantifiable indicators for sustainable performance. Base on the evaluation system introduced here, most interior finish products can be classified into a database and applied effectively to the realities from the perspective of the sustainability. There are the necessities of enforcement issues with the idea of revising or taking remedial measures of the current performance criteria of domestic eco-labeling accreditation to bolster their reliability. As well as already-commercialized products, hereafter, continued efforts are needed to control the whole process of manufacturing new interior finish products from their designing, constructing, consuming, recycling and to dismantling in terms of sustainability, which promises more pragmatic follow-up measures for the detail embodiment of the environment-friendly spaces.