• The Journal of Information Systems
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• v.26 no.3
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• pp.187-209
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• 2017

Purpose The sharing economy is the most important keyword that is changing the paradigm of the world economy and management, and it was selected as one of 10 ideas to change the world in 2011 in Time magazine. The purpose of this study is to verify the structural relationship between perceived value and risk, network effect, usefulness, trust, and intention to use of accommodation service. In addition, the effects of utility and trust, and the experience of using accommodation service are controlled by the effect of empirical value and reciprocal value among the perceived value of sharing economic service, The purpose of this study is to propose a plan to activate the accommodation sharing service. Design/methodology/approach This study was designed to investigate the structural relationship between perceived value, perceived risk, network effect, usefulness, trust, and intention to use. Empirical analysis was done using SPSS 21.0 and AMOS 21.0 Findings Based on the results of this study, the following conclusions can be drawn. First, it was concluded that the higher the economic value of the accommodation sharing service is, the more useful and reliable the service is. Second, the higher the experiential value of the accommodation sharing service is, the higher the usefulness and reliability of the service are. Third, it was concluded that the higher the value of the mutual benefit of the accommodation sharing service is, the higher the trust level of the service is, but not the usefulness of the service. Fourth, it was concluded that the higher the perceived risk of accommodation sharing service is, the lower the service trust level is, but the service usability is not affected. Fifth, it was concluded that the larger the network effect of the accommodation sharing service is, the more useful the service is, but it does not affect the reliability of the service. Sixth, it was concluded that the higher the overall reliability of the accommodation sharing service is, the higher the usefulness of the service is. Seventh, it was concluded that the higher the overall usefulness and reliability of the accommodation sharing service are, the higher the intention to use the sharing service is. Finally, in order to test the effect of the experience on the use of trust and usefulness of the accommodation sharing service, multiple group analysis was conducted to examine the relationship between trust and usefulness, It is shown that there is a moderating effect in the path.

• Journal of Distribution Science
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• v.14 no.4
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• pp.47-53
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• 2016

Purpose - The objective of this study is to investigate the dynamic relationships among Advertising Cost (AD), Newly Registered Users(NRU), and Buying Users(BU) of Social Network Game(SNG). SNG is getting pervasive mainly due to the rapid growth of mobile game and Social Network Service(SNS). It would be helpful for marketing researchers interested in SNG and related practitioners to understand the changes in AD, NRU, and BU with time as well as the effects on one another in mutual and dynamic way. Research Design, Data, and Methodology - Necessary data were collected from Social Network Game(SNG) company. AD, NRU, and BU are endogenous variables, but new event such as launching (event) and holidays(holiday) are exogenous dummy variables. Vector Auto regression (VAR) model is generally used to examine and capture the dynamic relationships among endogenous variables. VAR model can easily capture dynamic and endogenous relationships among time-series variables. Vector Auto regression with Exogenous variables(VARX) is a model in which exogenous variables are added to VAR. To investigate this study, VARX is applied. Result - By estimating the VARX model, the author finds that the past periods' NRU affect negatively and significantly the present AD, and past periods' BU have a positive and significant impact on the increase of AD. In addition, the author shows that the past periods' AD and BU have a positive and significant effect on the increase of NRU, and the past periods' AD affect positively and significantly BU. While the impact of AD on NRU happens after 3 or 4 days (carryover effect), that of AD on BU comes about within just 1 or 2 days (immediate effect). The effect of BU on NRU can be considered as word of mouth (WOM effect). Therefore, SNG companies can obtain not only the growth of revenue but also the increase of NRU by increasing BU. Through those results, the author can also find that there are significant interactions between endogenous variables. Conclusion - This study intends to investigate endogenous and dynamic relationships between AD, NRU, and BU. They also give managerial implications to practitioners for SNS and SNG firms. Through this study, it is found that there exist significant interactions and dynamic relationships between those three endogenous variables. The results of this study can have meaningful implications for practitioners and researchers of SNG. This research is unique in that it deals with "actual" field data and intend to find "actual" relationships among variables unlike other related existing studies which intend to investigate psychological factors affecting the intention of game usage and the intention of purchasing game items. This study is also meaningful by showing that the increase of BU can be a good strategy for "killing birds with one stone" (i.e., revenue growth and NRU increase). Although there are some limitations related with future research topics, this research contributes to the current research on SNG marketing in the above mentioned ways.

• The Journal of the Korea Contents Association
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• v.16 no.7
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• pp.410-422
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• 2016

The purpose of this study intends that the contemporary university students would understand the importance and relationship of the Self-Expression as its appropriateness, the Self-Understanding and the Self-Accommodation as it is, and that it would conducive to enhance their Communication Capability and Accommodation to other's perspective on the base of these understandings. In accordance with the analyses of questioners and statistics as a methodology of this study, the tendency of the factors effective to the enhancement for the Communication Capability and the Accommodation to other's perspective will be found out and the meaning of the Self-Expression, the Self-Accommodation and the Self-Understanding will be analyzed by the standpoint of the enhancement of the Self-Competency. The result of this study reveals that a high distributed group for the Definitization of the Self-Conception is to have more the Self-Expression and the Self-Accommodation. As an enlightenment from this study, the Self-Expression and the Self-Accommodation shall have a mutual reliance and be influenced to the Accommodation of Other Person's Perspective. In case of the high distribution of the Self-Accommodation, where there is the both of the low distribution of the Self-Expression and the Self-Accommodation, the Accommodation of Other Person's Perspective is high. However, if there is the higher of the Self-Expression and the Self-Accommodation, there influences the better enhancement of the Communication-Capability, and there no effect to their mutual reliance. This study enlightens when it becomes at the stage of the Self-Accommodation, a respectable listening from others makes to accommodate other as it is and when it is wanted to raise the Communication Capability, it is required to improve the capability through the Self-Expression together with the Self-Accommodation.

• Korean Journal of Microbiology
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• v.48 no.4
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• pp.254-261
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• 2012

The purpose of this research was to optimize electric current production of sediment microbial fuel cells by injecting glucose and to investigate its impact on microbial communities involved. It was shown that injection of proper concentration of glucose could increase electric current generated from sediment microbial fuel cells. When 1,000 mg/L of glucose, as opposed to higher concentrations, was injected, electric current increased up to 3 times. This increase is mainly attributed to the mutual relationship between fermenting bacteria and exoelectrogenic bacteria. Here the organic acids generated by fermenting bacteria could be utilized by exoelectrogenic bacteria, removing feedback inhibition caused by the organic acids. When glucose was injected, the population of Clostridium increased as to ferment injected glucose. Glucose fermentation can have either a positive or negative effect on electric current generation. When exoelectrogenic bacteria may readily utilize the end-product, electric current could increase. However, when the end-product was not readily removed, then detrimental chemical reactions (pH decrease, methane generation, organic acids accumulation) occurred: exoelctrogenic bacteria population declined and non-microbial fuel cell related microorganisms prospered. By injecting a proper concentration of glucose, a mutual relationship between fermenting bacteria, such as Clostridium, and exoelectrogenic bacteria, such as Geobacter, should be fulfilled in order to increase electricity production in mixed cultures of microorganisms collected from the aquatic sediments.

• Applied Chemistry for Engineering
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• v.8 no.6
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• pp.1006-1013
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• 1997

This study was carried out to elucidate the chemical characteristics of mutual separation for Am and Eu, which were selected as a stand-in from minor actinide and rare earth elements, by solvent extraction with di-(2-ethylhexyl)phosphoric acid containing zirconium at batch system. As results, 92.3% of Am and 99.1% of Eu were coextracted with 1M DEHPA/n-dodecane containing zirconium (Zr $concentration=8.7g/{\ell}$) at 0.5M $HNO_3$ in the extraction step. The extraction yields of Am and Eu were proportionally increased with the concentration of Zr in Zr salt of 1M DEHPA/n-dodecane having the synergistic effect. In the lst stripping step for the selective separation of Am, 38.1% of Am and 3% of Eu were stripped with the mixed solution of 0.05M DTPA and 1M lactic acid adjusted pH of 3.0. At that time, the separation factor calculated from the distribution coefficients of Am and Eu was 14.2. In the 2nd Stipping step to remove the Eu remained the organic phase after the lst stripping step, 94.4% 0f Eu was stripped into aqueous phase with 6M $HNO_3$.

• Journal of Digital Convergence
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• v.9 no.6
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• pp.399-410
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• 2011

The purpose of this study was to develop cooperative learning model by utilizing mind practice to build mutual understandings and reliability among team members at the early stage of cooperative learning model That is to say, mind practice was applied to make the team members understanding one another and building the member's mutual confidences. The study was performed by dividing into two stages. First, the draft of mind practice based on cooperative learning model was proposed by performing a literature survey and a case study. Second, the draft model was applied to actual classrooms. And the draft was modified and developed to the final model on the basis of the draft model's strength and improvement founded during the procedure of the actual application. This draft model was implemented to 46 students who were the sophomore of department of education and enrolled the profession class of "Education methodology and Education engineering" at J college in J city for 5 weeks. From the implementation result of the model, it was obtained that there was the positive reaction on applying mind practice to the beginning stage of cooperative learning. Adding of "Re-building team" step in the original steps was suggested. The final model was modified and issued based on the research result. In summary, it was concluded that cooperative learning model based on mind practice could not only provide the harmonious interactions among team members at the step of "building the team members" but also have a positive effect on refreshing learning atmosphere of the team.

• Journal of Korea Port Economic Association
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• v.29 no.3
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• pp.175-207
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• 2013

The purpose of this study is to examine the effects of the interdependent partnership between liner shipping companies and port-related service firms on the service quality and transaction performance. The empirical analysis found that sharing information and mutual trust of partnership factor positively affected service quality of the port-related service firms, but the communication had negative effects on it. The interdependence had the interaction effect between the partnership and the service quality. Also, the service quality affected satisfaction of transaction and re-purchasing of the shipping companies. This study shows that the partnership to be formed mutual dependent relationship between shipping companies and the port-related firms improve the service quality of shipping service network and enhance transactional satisfaction of both parties.

• Korean Journal of Remote Sensing
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• v.37 no.3
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• pp.475-491
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• 2021

With the recent increase in available high-resolution (< ~1 m) satellite SAR images, the demand for precise registration of SAR images is increasing in various fields including change detection. The registration between high-resolution SAR images acquired in different look angle is difficult due to speckle noise and geometric distortion caused by the characteristics of SAR images. In this study, registration is performed in two stages, coarse and fine, using the x-band SAR data imaged at staring spotlight mode of TerraSAR-X. For the coarse registration, a method combining the adaptive sampling method and SAR-SIFT (Scale Invariant Feature Transform) is applied, and three rigid methods (NCC: Normalized Cross Correlation, Phase Congruency-NCC, MI: Mutual Information) and one non-rigid (Gefolki: Geoscience extended Flow Optical Flow Lucas-Kanade Iterative), for the fine registration stage, was performed for performance comparison. The results were compared by using RMSE (Root Mean Square Error) and FSIM (Feature Similarity) index, and all rigid models showed poor results in all image combinations. It is confirmed that the rigid models have a large registration error in the rugged terrain area. As a result of applying the Gefolki algorithm, it was confirmed that the RMSE of Gefolki showed the best result as a 1~3 pixels, and the FSIM index also obtained a higher value than 0.02~0.03 compared to other rigid methods. It was confirmed that the mis-registration due to terrain effect could be sufficiently reduced by the Gefolki algorithm.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.10 no.1
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• pp.1-5
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• 2010

Recently emphasizing the importance of security such as national major institutions' facilities or major industrial facilities for the maintenance of security/crime prevention due to specialization of the Green Information Technology(G-IT) and Green Ubiquitous Technology(G-UT) industry fields, The Security System Building linked high technology within the government-related organization, enterprise and army the military is urgently required. This paper is about the green USN intelligent an unmanned guard MUX system that receive the signals, from alarm device within surveillance area, with various ways of communication techniques and then transmit to local control center and remote control server trough TCP/IP network. This study enables the mutual senergy effect by realizing a total solution of an unmanned guard system and also significantly contributes to the global/domestic market expansion. That can be applied to the crime prevention/security fields in the Green Ubiquitous Environment Implemented Business(survalance-Home, Gu-City, Gu-Health, etc.), and will contribute to expand companies with international competitiveness that can provide the Green Ubiquitous Vision(Gu-Vision).

• Journal of the Korea Fashion and Costume Design Association
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• v.11 no.2
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• pp.1-10
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• 2009

The purpose of this study is to investigate harmonious color schemes based on a length proportion of upper and lower parts of a body by; understanding of the harmonious length proportion of a square measure of a color in color coordination of fashion design, and presenting a mutual relation of the length proportion of a square measure of a color according to the various way of color schemes and proportions. For this study, monochromatic scheme, analogous scheme and complementary scheme were adapted as the color schemes, and each color scheme was coordinated by analogous tone and contrast tone. Also, 1:1 symmetry proportion, 1:2 harmonic proportion, 1:1.618 golden section, 1:3 and 1:5 contrast proportion were used as the square measure of a color. For the survey, 12 sets of color sample were organized. The survey was conducted 182 of university students majored in fashion design, and 143 responded samples were analyzed using SPSS 12. The result of the study is as follows: 1:5 contrast proportion is most inharmonious in general, and 1:1 symmetry proportion is followed. It is thought that too much or same length of the square measure of colors has less attractive effect of coloring. On the other hand, 1:1.618 golden section and 1:2 harmonic proportion are accepted to be harmonious in all color schemes. The length proportion of the square measure of a color had more influence on harmony of color coordination in fashion design rather than color schemes. Though, on the assumption that people have a similar perception about the color image of fashion design, it will play an important role in strengthening or diminution of color in cloth if the coloring effect of the length proportion of the square measure of a color is used in fashion design and wearing of clothes.