• Journal of the Korea Fashion and Costume Design Association
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• v.17 no.4
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• pp.117-129
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• 2015

This study is to find out the changes and features of male consumers' life style and purchase tendency according to the change of Korean fashion market, and based on which to suggest the design for the 20s men as well as a proper distribution channel for it. Documentary research and investigation were done together for the study. By reviewing documents focused on previous studies and declaring the change of men's fashion shopping tendencies and the following changes and features of their fashion sense and styles a conceptional frame for a design suggestion was presented. Ways to investigate were men's wear collection research, Q-technique. First of all, they tend to boldly reduce unnecessary purchases and do not hesitate to focus on the wanted item, expanding the trend of 'value purchase.' Secondly, men's wear use various design elements with feminine images, while the materials, colors and design expressive techniques that have been exclusively used for women's wear, began to be applied to men's one, turning them into gentle styles with womanhood is stressed. Thirdly, Korean distribution channel is rapidly diversified from departments to new-concept ones such as multi-brand stores. Especially, displaying and selling various optional products, multi-brand stores lead such diversification of fashion distribution channel. Fourthly, features of the drapery types favored by the 20s men are that they like no-chromed dark or blackish colors with fixed structure and partially-applied drapery on the clothes. Fifthly, it turns out that men in their 20s set a premium on design and price while they buy clothes. In addition to that, they buy clothes mainly during discount period and displayed much bigger satisfaction for the purchase on discounted price that those on normal price.

• Proceedings of the Korea Water Resources Association Conference
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• 2006.05a
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• pp.1002-1006
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• 2006

Temperature monitoring techniques per depth have been recognized as important information in the reservoir environmental issues. However, old measurement method by single temperature sensor and cable type has demerits not only for its limited measuring location but for its inconvenience of users. In this study, multi-channel temperature monitoring system was introduced and executed experiment for actual application feasibility evaluation. Both type of new techniques such as multi-channel addressable built-in temperature sensor and fiber optic multi sensor were tested in Daechung and Imha reservoir. As a result, it was proved that these kinds of temperature monitoring skills had very good performance and availability for a output of spatial, simultaneous thermal distribution focused on the user's convenience. And these measuring method and thermal data will be useful for providing basic information in a water resources investigation like reservoir stratification and environmental problems.

• Journal of Korean Society on Water Environment
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• v.27 no.1
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• pp.30-35
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• 2011

2D pollutant transport model was applied to the simulation of contaminant transport in the channel. At first, two kinds of virtual channels having different slopes were designed. The distribution of contaminant, which flows from one of the three drainages to the main channel, was simulated by each 2D model. Concentrations of 745 nodes were converted to input data of neural network model (Multi-perceptron) for training and verification using matrix. The first three cases (Case A-1, A-2, A-3) were used for training Multi-perceptron, the other three cases (Case B-1, B-2, B-3) were used for verification. As a result, Multi-perceptron reasonably divided the cases into the three characteristics which have different contaminant distributions due to the different input point of water pollution source. It can be a useful methodology for the water quality monitoring and backtracking.

• Journal of Distribution Research
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• v.13 no.3
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• pp.27-54
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• 2008

This study explored the relationship between information search and purchasing behavior across in-home shopping channels to give multi-channel retailer an implication of multichannel customer management. We analyzed the relationship between consumer's information search and purchase behavior (choice, frequency, and expenditure) with a view to channel lock-in and cross-channel synergy. This study was carried out using survey data about in-home shopping behavior of housewives. Results of the study showed that (1) there was channel lock-in between information search and purchase behavior across in-home shopping channels, (2) catalog channel and the Internet channel were a alternative channels of TV home shopping channel and (3) catalog channel and the Internet channel were an complementary channels. This results can provide meaningful implication for multi-channel retailers.

• Journal of the Korean Society of Clothing and Textiles
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• v.38 no.2
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• pp.277-292
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• 2014

This study investigated consumers' multi-channel behavior for fashion product purchases and compared perceived risks by channel type. A survey involving male and female college students was conducted in the Daegu and Gyungbuk area in December 2013. A total of 400 responses were analyzed using descriptive statistics, chi-square analysis, independent sample t-test, paired t-test, factor analysis, and reliability analysis. An internet shopping mall was the most frequently chosen retailer type for fashion product purchases and information searches. In addition, respondents also preferred independent branded stores, department stores, and non-branded stores. The number of retailer types for clothing item purchases ranged from 1 to 6 and the average was 3.06. The number of retailer types was significantly higher in women groups according to gender variables. Perceived risk had the highest evaluation score for internet shopping malls. Department stores were recognized as a reliable retailer type. The construct of perceived risk was shown as similar in off-line stores such as department stores, independent branded stores, and non-branded stores. Instead, the construct was differentiated from the case of internet shopping malls. Some insightful suggestions were suggested for future research and industrial marketing plans based on the results.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.13 no.6
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• pp.1077-1082
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• 2009

Wireless Mesh Network(WMN) is wireless backbone networks technique which has ease of network configuration and cost of advantage. Recently, WNM released a new product, but most of existing research and technology analysis the performance through the simulation. This paper build the wireless mesh network testbed for actual situation. Testbed supports multi-channel multi-interface using bridge, the Wireless Distribution System and dynamic location-based routing protocol. This routing protocol strongly design against wireless interference using metric for link channel change and real distance. Then, the address of mesh clients assigned by the centralized address management server. Mesh clients is designed and implemented to manage network through Simple Network Management Protocol.

• The Korean Fashion and Textile Research Journal
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• v.18 no.6
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• pp.800-811
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• 2016

This study aims to extract the multi-channel attributes of Dongdaemun-based fashion brands and consider the effects of these attributes on customer equity, customer satisfaction and re-purchase intention. In total, 493 samples of those who have purchased Dongdaemun-based fashion brand products using multi-channels were collected for the final data analysis, which was performed using SPSS 21.0 and AMOS 18.0. The findings of study are as follows. Among the multi-channel attributes of Dongdaemun-based fashion brands, entertainment and informativeness had a significant effect on all customer equity drivers. In terms of the effects of customer equity drivers on customer satisfaction and re-purchase intention, all customer equity drivers significantly influenced customer satisfaction, while brand equity significantly influenced re-purchase intention. Also, customer satisfaction significantly affected re-purchase intention. In the effective relationship between customer equity drivers and CLV, brand equity causes a significant influence on CLV amongst the customer equity drivers. There were significant differences among groups following the multi-channel shopping orientation of consumers. This study is significant for its scientific focus on the distribution channels of Dongdaemun, and in terms of the practical aspect of identifying the multi-channel attributes considered to be important to consumers. Measuring customer equity will suggest implications about the long-term direction of the development of Dongdaemun-based fashion brands.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.7 no.2
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• pp.288-307
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• 2013

This paper formulates resource allocation for decode-and-forward (DF) relay assisted multi-cell orthogonal frequency division multiple (OFDM) networks as an optimization problem taking into account of inter-cell interference and users fairness. To maximize the transmit rate of system we propose a joint interference coordination, subcarrier and power allocation algorithm. To reduce the complexity, this semi-distributed algorithm divides the primal optimization into three sub-optimization problems, which transforms the mixed binary nonlinear programming problem (BNLP) into standard convex optimization problems. The first layer optimization problem is used to get the optimal subcarrier distribution index. The second is to solve the problem that how to allocate power optimally in a certain subcarrier distribution order. Based on the concept of equivalent channel gain (ECG) we transform the max-min function into standard closed expression. Subsequently, with the aid of dual decomposition, water-filling theorem and iterative power allocation algorithm the optimal solution of the original problem can be got with acceptable complexity. The third sub-problem considers dynamic co-channel interference caused by adjacent cells and redistributes resources to achieve the goal of maximizing system throughput. Finally, simulation results are provided to corroborate the proposed algorithm.

• Journal of Korean Society of Water and Wastewater
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• v.28 no.2
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• pp.217-223
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• 2014

In order to suggest the methodology for improving the equity of flow distribution in open channel with multiple outlet, CFD simulations were carried out for actual scale distribution channel being operated in domestic G_WTP(Water Treatment Plant). Also, before and after installing the longitudinal multi hole(diameter=250 mm, 116 holes) baffle suggested by this research, turbidity measurements data were collected for evaluating the effects of hydraulic modification for inlet flow equity. From the both results, total turbidity of settled water was lowered by 30 % and equity of flow distribution was improved about 60 % compared with before hydraulic structure modification.

• Journal of Distribution Science
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• v.21 no.7
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• pp.73-82
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• 2023

Purpose: Social networking services have been recognized as an attractive distribution channel at a time when efforts to deliver effective messages to consumers are essential amid a flood of advertisements in the multi-media era. In that sense, this study investigated the effect of the scarcity message type (limited-time vs. limited-quantity) and sender type (corporate vs. consumer) on the intention to purchase golf equipment by Instagram distribution channel. Research design, data and methodology: Data from 108 college students in their 20s and 30s with experience using Instagram were collected online through convenience sampling. A frequency analysis, exploratory factor analysis, reliability analysis, independent sample t-test, and two-way analysis of variance were performed using SPSS 23.0. Results: The results showed that limited-quantity messages induce a higher purchase intention than limited-time messages. Similarly, consumer-sent advertisements induce a higher purchase intention than corporate-sent advertisements. Further, there is no statistically significant interaction effect of the scarcity message type and sender type on the intention to purchase golf equipment. Conclusions: This study is meaningful in verifying consumers' purchase intention depending on the type of scarcity message and the type of sender in Instagram advertisements. The results yield significant implications for marketers and several directions for future research.