• 제목/요약/키워드: Monetary Benefit

검색결과 67건 처리시간 0.025초

패밀리 레스토랑에서의 전략적 제휴에 의한 판매 촉진이 브랜드 전환 의도 및 브랜드 충성도에 미치는 영향에 관한 연구 (The Effects of Sales Promotions of Strategic Alliances on Brand Switching and Brand Loyalty in the Family Restaurant)

  • 전귀연;하동현
    • 동아시아식생활학회지
    • /
    • 제21권2호
    • /
    • pp.298-309
    • /
    • 2011
  • The purpose of this study was to test whether sales promotions of strategic alliances affected brand switching intention and brand loyalty in family restaurants. The types of sales promotions included monetary benefits/non-monetary benefits, and immediate benefit (benefits immediately after consumers agreed to accept promotion)/delayed benefits (benefits received at a later time). For this purpose, a questionnaire survey was completed by 355 customers of family restaurants in Daegu between December 15, of 2009 and January 31, 2010. The study-findings indicated that (1) monetary benefits (application opportunity for gift certificate benefits and price discount benefits) were found to affect brand switching intention and brand loyalty; (2) brand switching intention was partly affected by non-monetary benefits (mileages accumulations benefits, presents benefits, and samples benefits), and (3) brand loyalty was partly influenced by non-monetary benefits (mileages accumulations benefits, presents benefits and electronic newsletter benefits). This study also found that (1) brand switching intention and brand loyalty were partly affected by immediate benefits (sample benefits, presents benefits, and price discount benefits; (2) brand switching intention was partly influenced by delayed benefits (application opportunity for gift certificate benefits and mileages accumulations benefits), and (3) brand loyalty was affected by delayed benefits (application opportunity for gift certificate benefits, mileages accumulations benefits, and electronic newsletter benefits). Based on these findings, family restaurants should use sales promotions as a tool for decreasing brand switching intention and increasing brand loyalty.

신재생에너지 경제성 평가 결과 분석 및 평가지표 연구 (Indicators of Economic Evaluation and Case Studies on New & Renewable Energy)

  • 안은영;김성용
    • 한국신재생에너지학회:학술대회논문집
    • /
    • 한국신재생에너지학회 2005년도 춘계학술대회
    • /
    • pp.600-603
    • /
    • 2005
  • U.S. National Research Council proposed benefits framework for energy R&D project as economic benefits, environmental benefits, security benefits and knowledge benefits. Following this framework, U.S. National Renewable Energy Laboratory evaluated the projected benefits of Federal Energy Efficiency and Renewable Energy Programs in the indicators of energy-expenditure savings, energy system cost savings, $CO_2$ emissions reductions. oil savings, natural gas saving and avoided additions to central conventional power. As this result, geothermal energy have predominant position in the energy-expenditure savings, natural gas saving and avoided addi t ions to central conventional power to FY2050. The projected benefits, in monetary value, of the whole supply-potential of geothermal energy in Korea were evaluated as 480.2 billion Won, 43.1 billion Won and 135.8 billion Won for the private energy-cost savings, social environmental-cost savings, and import energy-cost saving, respectively.

  • PDF

RFID를 활용한 길안내 서비스의 경제성 분석 (An Analysis on the Economical Efficiency for the Travel Aids Service through RFID)

  • 장영순;서종현
    • 대한안전경영과학회지
    • /
    • 제12권1호
    • /
    • pp.119-126
    • /
    • 2010
  • This paper presents an economic analysis for the travel aids service system for visually handicapped persons through RFID (Radio Frequency Identification). This research estimates both cost and economic effect of the service. By using input-output analysis technique, three kinds of repercussion effects - domestic production, value added, and workers induced by the travel aids service - are also calculated. To evaluate the profitability of the service, we investigate the procedures through which the service has an effect on the interested parties and develop formulas describing the procedures. The benefit of the service have been generally obtained by measuring the willingness to pay (WTP). This paper, however, obtains the monetary value of benefit by estimating the parameters of the formulas, so that a close improvement of the service may be possible with the result of the economic analysis.

환경의 경제적 가치 분석모델에 관한 연구 (A study of analysis models for environmental economic value)

  • 최영태;조재립
    • 한국품질경영학회:학술대회논문집
    • /
    • 한국품질경영학회 2006년도 춘계학술대회
    • /
    • pp.400-404
    • /
    • 2006
  • The environmental problem come because the demage cost of environmental pollution is not properly reflected in market price. The government regulations for market is justified to solve the problem. The policy needs a close analysis of environmental, economical effect for the point of time, methods, rational decision making of the government regulations. Especially, we need to assume and analyze about social expenses by environmental pollution and policy execution. The cost-benefit analysis about environmental pollution is used to support decision making. The value of benefit about damage by environmental pollution or about improvement changes a monetary unit through the cost-benefit analysis. The working like this is said environmental material valuation or measuring valuation. This work is studied about looking for proper analysis model to apply our environmental materials.

  • PDF

Turnbull 분포무관모형을 이용한 월악산국립공원의 자산가치 평가 (Estimating the Stock Value of Woraksan National Park Using Turnbull Distribution-Free Model)

  • 한상열
    • 한국산림과학회지
    • /
    • 제96권3호
    • /
    • pp.283-289
    • /
    • 2007
  • 편익-비용분석은 국립공원 보전과 같은 공공투자 정책의 상대적 가치에 관련된 정보를 파악하는데 매우 유용한 분석도구이다. 편익과 비용이 화폐단위로 계산될 수 있으면 순편익을 계산하여 공공후생을 최대로 얻을 수 있는 정책적 대안을 규명할 수 있다. 그러나 국립공원에서 파생되는 재화와 용역은 일반시장에서 판매되지 않기 때문에 국립공원의 보존정책 결과를 금액으로 계산하는 것은 그리 쉽지 않다. 이 경우 비시장재의 편익가치를 측정하기 위하여 이선선택형 가상가치평가법이 가장 널리 적용된다. 본 연구는 이선선택형 가상가치평가법의 일종인 Turnbull 분포무관모형을 이용하여 월악산국립공원의 경제적 가치를 추정하고 최종적으로 자산가치를 평가하였다. 평가결과, 연간이용가치는 65억원, 연간보존가치는 1,374억원으로, 프로우(flow)인 연간총가치는 1,439억원으로 추정되었으며, 스톡(stock)인 총자산가치는 약 3조217억원으로 평가되었다.

문재인 정부의 건강보험 보장성 강화대책 (Moon Jae-in Government's Plan for Benefit Expansion in National Health Insurance)

  • 박은철
    • 보건행정학회지
    • /
    • 제27권3호
    • /
    • pp.191-198
    • /
    • 2017
  • Moon Jae-in Government announced the Government's 5-Year Plan on July 19, 2017, President Moon directly announced the Government's Plan for Benefit Expansion in National Health Insurance on August 7, 2017. The main contents of the announced expansion include benefit coverage for all medically necessary services with control over non-covered service occurrence, a decrease in the cost-sharing upper limit, and monetary support for catastrophic medical costs. Although past governments have been continuously striving for benefit expansion in the last 15 years, this plan has its breakthrough aspect in that all medical services will be covered by the National Health Insurance. In alignment, there are important tasks to solve: attaining a proper fee schedule, reforming the healthcare delivery system, and improving healthcare quality. This plan is a symptom oriented action in that it is limited in reducing patients' out-of-pocket money, unlike the systematic approach of the National Health Insurance. The sustainability of the National Health Insurance is being threatened due to South Korea's low birth rate, rapidly aging society, and low economic growth, in addition to the unification issue of the Korean Peninsula, medical utilization of the elderly, management of non-communicable diseases, and so on. Therefore, the Government needs to plan the National Health Insurance system reformation including actions addressed toward medical consumers.

치료기회상실로 인한 손해배상에 있어서 피침해법익 (Legal Interest in Damages Regarding Loss of Treatment Chance)

  • 엄복현
    • 의료법학
    • /
    • 제20권3호
    • /
    • pp.83-139
    • /
    • 2019
  • 의료과오에 의한 손해배상책임의 인정은 크게 두 가지 축을 기본으로 하여 전개되어 왔다. 첫째는 의사의 과실 있는 진료행위가 있고 이로 인하여 생명·신체 등의 법익이 침해당하고, 생명·신체 침해로부터 발생한 재산적·비재산적 손해에 대한 배상이 문제되는 경우이다. 둘째는 의사의 설명의무 위반이 있고 이로 인하여 자기결정권이 침해당하고, 자기결정권 침해로부터 발생한 비재산적 손해에 대한 배상이 문제되는 경우이다. 그러나 의료과오가 있더라도 환자의 기존상태 등으로 말미암아 의사의 과실 있는 진료행위와 법익침해 사이에 인과관계 증명이 곤란하여 의사의 손해배상책임이 부정되는 경우가 있다. 예를 들어, 환자가 이미 심한 말기암에 걸려있어서 의사로부터 적절한 치료를 받았더라도 완치되었을 가능성이 매우 낮은 경우를 생각해 보자. 이 때 의사의 과실이 없더라도 환자는 사망하였을 가능성이 매우 크다는 이유로 환자에게 어떠한 손해배상도 인정하지 않는 것은 타당하지 않다. 의사의 과실 있는 진료행위로 인하여 환자에게는 최소한 정신적 고통과 같은 비재산적 손해가 발생하였기 때문이다. 위와 같은 경우에 우리 법원은 예외적으로 적절한 치료를 받을 기회를 상실했음을 이유로 하여 위자료 배상을 인정해주고 있다. 그러나 이론적 체계가 정교하지 못하여 어떤 것을 보호법익으로 삼는지 명확하게 밝히지 못하고 있다. 의사의 과실 있는 진료행위와 생명·신체라는 법익의 침해 사이에 인과관계가 부정되더라도 새로운 보호법익을 설정하여 환자에게 발생한 손해를 배상해주려는 최근의 논의가 바로 '치료기회상실의 법리'이다. 이 보호법익의 내용이 무엇인지에 관하여 치유가능성론, 기대권침해론, 연명할 상당한 정도의 가능성 침해론, 치료기회상실론 등이 주장되고 있다. 이 보호법익의 내용은 치료기회상실론에 따라 '의료수준에 비추어 적절한 치료를 받을 이익'으로 보는 것이 타당하다. 환자의 위와 같은 이익은 어느 누구로부터 침해받거나 방해받아서는 안 되는 인간의 존엄한 가치임과 동시에, 생명에 관한 근원적인 욕구이며 법적으로 보호받아야 할 가치 있는 이익이라고 할 수 있다. 이런 측면에서 '의료수준에 적절한 치료를 받을 이익'은 정신적 법익에 관한 일반적 인격권의 하나로써 구체화될 수 있다.

The Effect of Incentives on the Performance of International IT Standardization Experts

  • Kang, Shin-Won;Park, Hye-Jin;Park, Ki-Shik
    • ETRI Journal
    • /
    • 제29권2호
    • /
    • pp.219-230
    • /
    • 2007
  • In this paper, we investigate the determinant factors of performance of global standardization experts in their standardization activities. Standards experts of various nationalities were surveyed to assess incentives that may positively influence the performance of standards professionals. As a basis for this study, we make three main assumptions. First, incentives can be important determinant factors of performance among standards experts. Second, standardization is in the public interest, insofar as the efficiency gains resulting from standardization benefit society as a whole. Third, based on this assumption that standardization is in the public interest, we propose that performance determinants for standardization activities tend to be non-monetary in nature rather than monetary. We find that, in order to improve performance among international standards experts, a better understanding of their aspirations and needs must be gained so that appropriate incentives may be proposed to them. Our analysis reveals that the two most important determinant factors of performance are the recognition of the professional status of international standards experts, and an environment providing support systems to help them perform to their fullest potential.

  • PDF

대형 가격할인점 이용이 소비자편익(消費者便益)에 미치는 효과에 관한 일고(一考)

  • 이종인
    • 한국유통학회지:유통연구
    • /
    • 제4권1호
    • /
    • pp.205-216
    • /
    • 1999
  • The aim of this study is to analyze the consumers perception of price and the economic benefit of shopping at the various discount-stores. We found that there is a significant difference between the real price level of discount-stores and the firms purporting discount level of their commodities. We also, found that there is a bias between the consumers perception of their monetary profit and the actual economic benefit. It's recommended that consumers should give objective judgement on price level of discount-stores and appreciate rationally the exact profit for them to take the advantage in their everyday life. To increase consumer welfare, it's desirable to improve labeling system on retail prices and regulations on distribution industry as well as the consumers perception of price and their profit level as mentioned above. Additionally, it should be followed that the business side build the consumer-oriented management system.

  • PDF

콩고민주공화국 5세 미만 아동대상 영양관리 프로그램의 비용편익 분석 (Cost-benefit Analysis of Nutrition Management Program for Children Aged Under 5 Years in DR Congo)

  • 이태호;이채은;남은우
    • 대한지역사회영양학회지
    • /
    • 제23권5호
    • /
    • pp.385-396
    • /
    • 2018
  • Objectives: This study aims to evaluate the economic efficiency of a nutrition management program for children under 5 years of age in Kenge, Kwango District, Democratic Republic of the Congo (DR Congo) from 2014 to 2016. Methods: The economic efficiency of a nutrition management program for children under 5 years of age who have recovered from malnutrition status was evaluated using a cost-benefit analysis. The costs were analyzed according to the executed budget incurred during the project period. The benefits were estimated as the monetary value of the saved lives of children under 5 years of age. The economic efficiency of the program was determined by the Benefit-Cost Ratio (BCR). The BCR was calculated by dividing the total discounted benefit by the total discounted costs. The project is economically efficient when the BCR is greater than 1. Results: The costs of the nutrition management program were calculated as 1,677,609,648 Korean Won (KRW). A total of 2,466 children survived with improved malnutrition status through this program. The benefit for the reduction of mortality for children under 5 years of age was estimated to be 6,814,354,467 KRW, the estimated value of life for 2,466 children. The BCR was 4.06. Conclusions: The nutrition management program for children under 5 years of age in DR Congo was found to be a cost-effective project. Successful and efficient Official Development Assistance (ODA) for a health project requires integrated and comprehensive strategies and specialized international development consulting to improve efficiency. Future nutrition management programs should take into account the national health program to maintain the sustainability of the project.