• 복식
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• 제46권
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• pp.187-207
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• 1999

The fashion advertisement is communication method between clothing and consumer. The development of mass communication accelerated that In modern society Post-modernism advertisement is a specialized and separated from so it confuses the consumers who are used in traditional AD. The peculiarities (non-form, destruction of description, compound of genre, mixing of reality and fiction) are more reflected in fashion advertisement. The sample consisted of 425 mail and female and the results were analyzed using frequency and percentage calculation Close tabs T-Test Oneway Anova Factor analysis Chi-square Test, Regression, Correlation Analysis. The result of this study were as follows: The post-modernism fashion ad is the separated and reflected from for young age's favorite. By the factor analysis of consumer response in each 5 emotional factors proved to be valid ones(fine, negative, sexual, stimulative, constructive aspects.) The fine and negative aspects of the factors are very concerned with the consumer's favorite attitude of fashion ad. There is no significant difference in age job but sex has a significant difference. In according to the method of the ad expression consumer's acceptance is difference in sex. There were no significant concern with excess effects and purchase intend in fashion advertisement.

• 복식문화연구
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• 제8권1호
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• pp.87-101
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• 2000

The purpose of study is explaining the Historicism as a result of compromise, historical eclecticism, between historical things and current cultural background instead of regarding it as an imitation from the past. It means that external factors in history help internal esthetic value surface out as costume. Fashion s history is more than the classified thing according to the appearance with the changes of the times. Intrinsic cultural elements should be added in creating new fashion. One of the different features between Modernism and Post-modernism. When coming to the period of Post-modernism, it connected with the historical factors to make something new by fragmenting, magnifying, or minimizing them. This is calles 'Historicism'in the world of art. It revived the past, not the past itself, in new ways : quotation, reuse, metaphor, and mixture. To represent the image, parody, pastiche, or bricolage was usually used. In post-modernism fashion, parody is a technique for imitating the past or the preceding forms with artists'own critical points of view. This technique gives us shock or surprise by using satirical, ironical or paradoxical expressions. pastiche shares the same part with parody in imitating particular or unique style, and it can be renamed empty parody, because it doesn't have any hidden motivation or satirical impulse. bricolage is a mixture of quotations from other works. It contains fragments that deepen the image. Like the techniques uttered above, the revival of history through parody, pastiche or bricolage is historical eclecticism and it is included in Historicism.

• 건축역사연구
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• 제1권1호
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• pp.218-227
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• 1992

What is Deconstruction which is now the focus of the current architectural discussion? In order to know the Deconstruction properly, we should review the background of Modernism and Post-Modernism in architecture. As we know, the 1968's serial uprisings of democratic movement in Paris changed human concepts about art dramatically. As the result of that movement new ideas such as Structuralism, Post-structuralism, Deconstruction, and Semiotics arose. In architecture some ideas like construotioniem were not practised fully in 1920's and only the Modernism has been realized as the idea expressing the modern Utopia. In Korea situation to interprete architectural ideas into real buildings are different from those of other developed countries. Korean architects are seemed to use Deconstructionist vocabularies as fashionable styles without being concious of the root and history of Deconstruction. For Koreans the contexts are different. Although Modernism and Functionalism have been practised vigorously in Korea as other countries, the situations are ambiguous and complicated in applying new ideas introduced after Moderism. So they are in chaos. What could be our orthodox ideology to be worth pursuing in arthitecture? There are several sample works of Deconstruction in Korea done by Jo, Geon young, Kim, In Chul and Bae Byung-Gil. Aithough their works cannot be interpreted as real Deconstruction in European or american view-points, I think they are good examples of Korean Deconstruction that express contemporary Korean architecture and its social background.

• 한국의류산업학회지
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• 제5권3호
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• pp.227-234
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• 2003

The purpose of this study is to investigate how the Post-modernism social cultural pattern has been reflected in collar of costume. In the classes social, collar in costume is the expressive medium of ideology and status symbol such as Passium of ancian Ezypt and Byzantin collar which is examined religion belif. The conspicuous function of collar can be examed as the ruff collar, which is the expressive medium of self-confidence, but the whisk collar and the flat collar means decline the authorized conspicous function. In the cultural pattern of Post-modernism, collar in costume presents the coexistence of double-sides value such as androgyny, dividinism and eclecticism. For example, the tailored collar or shirt collar in women's suit with delicate materials express the self-confidence, energy and intelligence, and the round collar or the draped collar in men's suit with rough material express the sensibility and liberty. In the deconstructivity through breaking the basis form of the collar, callar can be transformed in to sleeve, cape or hat on occasion. In conclusion, the function of collar changes by the cultural pattern and expresses the spirit.

• 인문언어
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• 제2권2호
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• pp.267-282
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• 2002

For the effective study of Korean modernization from the 18th century to the present, three areas have been investigated in my paper: the age of dawn in recognizing the necessity of modernism, the era of experimentation from recognition to practice, and the development of modernism in literature: from the 1930s to the present. Through whole process of discussing those matters, Koreanity- identifying itself to be Korean - has been emphasized. While the so-called traditional values confronted with the whole turmoil of socio-political demolitions in the name of modernization, westernization, and culturalization, Korean intellectuals tried to emphasize how important it was to keep Korean identities, namely the Koreanity. Such examples can be seen in the activities of Northern School and Moderate School. Though Koreans had to have a short hair cut in contradiction with their traditional morality to be modernized/westernized/cultivated, it was a turning point for them to take a step toward the international world. During the period of Korean modernization through the impact of Western world, Korean language-hangul- has been cultivated to the highest level in comparison with two foreign languages: Japanese and English. Those Korean linguists who were familiar with these two languages made Korean grammar systematic and they understood the importance of preserving Koreanity in the course of pursuing modem western society. In this sense, Korean modernism is related to the cultural glocalism(globalism+ localism), not to the cultural globalism. Through the help of socio-political modernization, Korean literature in modernism has been full bloomed in the early years of 1930s. One of the leading poets was Sang Lee whose poetic heritage is inherited by those groups of 1950s and I 960s. Among many others, Chunsu Kim and Sunghun Lee were the main figures in realizing the fact the poetry is written in Korean which they considered the body, the soul, and the mother land.

• 인문언어
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• 제2권1호
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• pp.213-235
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• 2002

The purpose of this paper is to study on the aesthetic modernity of Baekseok's poetry. They say that Baekseok's poetry have the motives of the folk-customs and his native language which have been studied for the purpose of showing the subject character of Baekseok's poetry. Baekseok's poetry consisted of the dark imagery are based on the reality of our national loss and his lose living, so the approaching for the purpose of showing the subject character is more suitable for the understanding of the world of his poetry. But this paper Is approached by what the aesthetic modernity of Baekseok's poetry is, because the understanding of how the modem poetry are composed of is more important reading pattern on them. The special feature of his poetry is composed of the ironic poetics figured by the anti-subjectivity like the stylistic of the Imagism, the child narrator, and the pessimist narrator. His poetry written by the Imagism stand for the Apollo Modernism, and his poetry written by the child narrator and the pessimist narrator stand for the Dionysus Modernism. His poetry anti-subjected through the Imagism have been written with the motives of the home-nature and the native people, which have created the objective modernity. His poetry through the child narrator have been written with the motives of our folk-customs, and them through the pessimist narrator have been written with the paradoxical speech, which have created the subjective modernity. Especially, the Shamanism-poetry through the child narrator have created the aesthetik of the Schreckens. Others have created the ironic poetics through the anti-subjectivity and the exaggerated paradoxical rhetoric. In conclusion, it is more reasonable point of view that the special feature of Baekseok's poetry is based on the dual modernism like the Apollo and the Dionysus.

• 복식
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• 제60권1호
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• pp.117-134
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• 2010

The multilateral attempt for present applications of art school of thought and expression is leading modern fashion as a chapter of various artistic expression. In fashion, historic art thinking which predominated the period are source of optional inspiration not simply being generated, culminated and disappear but layout principles which can reemerge as periodical needs. In other words, the past styles are the source of inspiration of new trend of the present time and will serve as the text that give birth to yet another trend. In this study, I conducted the research on the layout principles of Modernism Architecture in aspects of pure visibility and the layout characteristics. And I analyzed cases of modern fashion which were appling architectural layout principles in the view point of formal construction dimension. As the result, the layout principles of Modernism Architecture have the characteristics of diagram linearity, geometric planarity and exclusive closing. And I was applying the architectural layout principles of Modernism to fashion. The layout principles of Modernism Architecture have the tendency of lacking history types, abstract plane partition and reductionism purity in fashion. The meaning of this study is follows: The characteristics of art school of thought are given shape by appling & analysing the architectural layout principles of historical art school of thought to modern fashion in the view point of formal construction dimension. The applied possibility of historical art school of thought as the source of inspiration about the fashion design is extended.

• 미술이론과 현장
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• 제3호
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• pp.135-154
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• 2005

In the late decade of 1930, under the Japanese Imperialism, the Korean abstract art which was formed with affection by Japan and Europe. They say the early Korean abstract art is colonized, from a point that it derives from exterior impact. And they say also it is colonized not to be related to the representation of their own life world. On the other hand, the early Korean abstract art in 1930s is told as the prehistory of 'Korean Modernism in Art', which flourished in 1970s followed 'Informal Art Movement' in the late 1950s. Because the status of abstract art in 1930s was not more than a germ of 'Korean Modernism in Art', while they understand until 1950s as a period dominated by representational art based on Chosun Exhibition or Korean National Exhibition, the period until 1970s as a period ruled by abstract art which was accepted as 'Korean Modernism in Art', and the period after 1980s as a period by Min-jung Art and Post-Modernism Art. However, the historical value of Korean Abstract Art in 1930s cannot be passed over, if not trying to understand the development of 'Korean Modernism in Art' especially focusing on not their own history but the impact of Western and Japanese art. In the late colonial period, the Korean early abstract art was the strongest utterance of the time paradoxically, even if not related much to optical representation of the Korean subjectivity. Therefore the existing viewpoints about the early Korean abstract art should be changed.

• 한국가구학회지
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• 제18권4호
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• pp.337-344
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• 2007

This study explored contemporary furniture theory and practice in Postmodernism mentioned as one of a kind furniture based on ideas from the tradition since Modernism. Qualitative conceptual analysis as the principal methodology was used to explore the postmodern furniture adopting or reflecting ornament from the tradition presented as postmodern furniture designers' point of view differently and variously. Thus, the examples about one of a kind or one-off furniture were dealt with Postmodern ideas appeared in the doubt over Modernism, Post-Modern furniture ideas from the traditional and Modern architecture, ornamental ism, Postmodern theorists, Postmodern furniture and the criteria. As a result, although one of a kind furniture design appealed newly from and based on the ornament of the tradition has been identified as new design like one of a kind furniture which shows lack of function, the piece with the meaningful ornament makes people happier in their daily life. Hence, one of a kind furniture, a work of art, has been required as striking a balance both function or comfort and aesthetics or beauty which makes the people more enjoyable.

• 한국실내디자인학회논문집
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• 제14호
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• pp.74-81
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• 1998

It is character of Minimalism that representation as a simple shape extremely & objective acess that start from movement of visual art and part of music that began mainly at New York City in America at the end of 1960 period. Then in processing of development of Modernism Art it can be said that Minimalism reach the top of Modernism with that it carried out such character of formed Purity Doctrine of Modernism Art extremely and realized self-restorational character of Minimalism at the pictures that Minimalism is characterized by objectional clearness conceptual strictness reality and simplicity at the picture and by simplicity singularity uninterality and enviromentality at the sculpture. If we analyze Minimalic character in Interior design dividing into the density of space the principle of compound performance of touch and detail those are moderated and simple space simple and repeated compounding of geometrical line and shape the pure techniques of expression and the simplity of pure srtuctural -beauty in detail.