• Korean journal of communication and information
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• v.51
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• pp.136-155
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• 2010

Media diversity, coupled with the logic of competition in the global media market, has become a fashionable yet unfitting lingo of media policy in Korea. Media diversity has been fenced in the neoliberal economic logic of market competition and so tamed to consumers' free choice in the market. It is within this context that this article attempts to problematize narrowly-defined, market-oriented, and measurement-obssessed funtionalistic approaches to media diversity. In doing so, the article provides a critical overview of various definitions of media diversity. It also reveals how certain definitions, justifications, and measurements are legitimized and normalized in the name of science and objectivity. The core argument is that reflecting a larger neoliberal, deregulatory turn in media policy, media diversity has shifted from the pluralistic principle of democracy to the matter of free market choice or the myth thereof. It then focuses on the ongoing debate between state interventionists and free market liberals over the relationship between media ownership concentration and content diversity. Finally, it puts forth some recommendations as to how media diversity ought to be reconsidered as reformers' cultural politics, rather than marketeers' science, and discusses implications diversity has for deepening Korean democracy.

• Journal of the Korea Convergence Society
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• v.9 no.11
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• pp.237-244
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• 2018

This paper deals with the viewer's recognition of diversity on digital media services. For this reason, the researcher focused on the IPTV user, how the perception of the diversity of the digital media service affected the user's satisfaction. The results are as follows. First, digital media service user recognized that supply side diversity of media channel and VOD affect recognition of accessibility (easy of use) and perceived playfulness. Second user recognized that variety of performers and actors affect recognition of accessibility and perceived playfulness. Moreover, it was found that recognition of accessibility, actor's diversity, perceived playfulness affect use's recognition for media player's contribution of diversity, and media satisfaction. As in this paper, the researcher expects that this kind of methodology for confirming of user's recognition of diversity will contribute to preparing a future media policy.

• Korean journal of communication and information
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• v.63
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• pp.76-100
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• 2013

This work is for redefining of cultural diversity and suggesting measurement frame by casting light on changing cultural environment according to evolution of digital convergence media. So far, most of studies tend to confuse at using media diversity and cultural diversity and resultingly the concept of cultural diversity is not founded right yet. In communications field, there is a limit to measure cultural diversity which is substantive content because analysis of media diversity is mainly focused on financial measuring and quantitation. Therefore we define digital convergence media culture as metaculture here for analysis of cultural diversity. Additionally, we catagorize and analysis cultural diversity based on this metaculture into pluralism of media activity, diversity of cultural expression, diversity of cultural diffusion and diversity of cultural cognition. These measuration variables of the four categories are factors which can lighten aspects of cultural diversity in digital convergence media environment. Analysis of these factors of the four catagories will suggest a criterion to establish policies to protect cultural diversity. The policy of cultural diversity is to construct a cultural commune in envirnment of meta culture.

• Korean journal of communication and information
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• v.61
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• pp.98-117
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• 2013

In 2009, Korea Communications Commission(KCC) added a new clause which regulates the protection of the media diversity to the Broadcasting Act. Specifically, the provision, Article 35-4, contains the creation of the Media Diversity Committee which is responsible for (1) the measure of TV audience share by media company; and (2) the development of summing up index of the different media influence by the end of 2012. Although the Korean version of diversity index as German KEK was made after a careful consideration based on the necessity to devise a criterion to determine the appropriate level of ownership regulation for the media companies, several issues including the measurement method have been raising the consistent controversy among experts. This study focuses on the evaluation of the media diversity policy by indicating the problems of the devised index and showing the concrete issues of the contention. As the result of the policy delphi-analysis targeted 10 media experts, this study suggest that the Article 35-4 of Broadcasting Act needs to be amend into the realistic and rational directions in well with the tenets of the law.

• ETRI Journal
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• v.36 no.2
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• pp.188-196
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• 2014

This paper describes a simple delay diversity technique for terrestrial digital multimedia broadcasting (T-DMB) and digital audio broadcasting in a single-frequency network (SFN). For the diversity technique, a delay diversity scheme is adopted. In the delay diversity scheme, a non-delayed signal is transmitted in the first antenna, and delayed versions of the signal are transmitted in each additional antenna. For an SFN environment with multiple transmitters, delay diversity can be executed by controlling the emission times of the transmitters. This SFN delay diversity scheme does not require any hardware changes in either the transmitter or receiver, and perfect backward compatibility can be acquired. To evaluate the performance improvement, laboratory tests are executed with various types of commercial T-DMB receivers as well as a measurement receiver. The improvement in the bit error rate performance is evaluated using a measurement receiver, and an improvement of the threshold of visibility value is evaluated for commercial receivers. Test results show that the T-DMB system can obtain diversity gain using the described technique.

• International Journal of Contents
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• v.18 no.1
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• pp.65-75
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• 2022

This study aims to reveal the various differences within the factors that influence use satisfaction, continuous use intention, and media substitution intention, specifically in regard to the use motives and use behaviors of Netflix viewers. This study's results demonstrate that the following various factors affected use satisfaction, continuous use intention, and media substitution intention in differential ways. Firstly, the diversity of content influenced use satisfaction to a greater degree than social relations; and the diversity of content, social relations, and active participation all positively influenced continuous use intention. In other words, the more positively users appreciated the diversity of content, and the more strongly they had social relations, and the more actively they participated within communities, the greater degree to which they increased their continuous use intention for Netflix. However, the diversity of content and the convenience of use also had a negative effect on the media substitution intention for Netflix, which means that the more diverse the content and the more convenient the use of Netflix, the fewer the number of users who intended to cancel Netflix and subscribe to another OTT service or resubscribe to traditional media sources.

• Journal of the Korea Convergence Society
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• v.10 no.8
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• pp.137-144
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• 2019

This paper deals with the longitudinal study on the supply & demand-side diversity of digital media service. The purpose of this study is to measure the diversity of contents supply and demand-side of digital media platform providers by longitudinal data and discuss the implication. In the approval and re-authorization of pay-TV broadcasters, there were attempts to measure diversity indicators as items to evaluate the publicness and public interest of broadcasting, but they are mainly limited to the method of measuring diversity in the short-term supply side. Thus researcher wants to confirm the evaluation of two aspects through this study. First, researcher proposes a demand-side measurement methodology that utilizes actual audience data from users, and second, a longitudinal evaluation methodology that evaluates long-term trends of diversity change. Researcher has secured the actual supply and demand data of the platform player and confirmed trends of longitudinal diversification indexing for 50 months from 2012 to 2017. Through this research, researcher expects that the supply and demand-side and the longitudinal diversity evaluation will be utilized in a balanced way of publicness and public interest evaluation of broadcasting.

• ETRI Journal
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• v.44 no.6
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• pp.925-935
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• 2022

In this study, we propose a limited feedback-based frequency divided group beamforming with sparse space-frequency transmit diversity coded orthogonal frequency division multiplexing (OFDM) system for ultrareliable low latency communication (URLLC) scenario. The proposed scheme has several advantages over the traditional hybrid beamforming approach, including not requiring downlink channel state information for baseband precoding, supporting distributed multipoint transmission structures for diversity, and reducing beam sweeping latency with little uplink overhead. These are all positive aspects of physical layer characteristics intended for URLLC. It is suggested in the system to manage the multipoint transmission structure realized by distributed panels using a power allocation method based on cooperative game theory. Link-level simulations demonstrate that the proposed scheme offers reliability by achieving both higher diversity order and array gain in a nonline-of-sight channel of selectivity and limited spatial scattering.

• The Journal of the Korea Contents Association
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• v.22 no.6
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• pp.247-260
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• 2022

In the Korean film industry, 'diversity film' was used interchangeably with 'low-budget film' and 'independent/art film'. As the concept of film is transformed into a multi-platform era that expands online and offline, the discussion of media diversity has become important in the film industry as well. At the same time, the movement to expand the inclusion and diversity of minorities in the film industry is also evident. Recently, the global film industry is developing by accepting inclusive film policies based on research and policies from a gender-perspective on female narratives and creatives. This study suggests policy directions to redefine the concept of diversity in the Korean film industry and to expand inclusiveness and diversity for minorities based on previous studies and discussions on the diversity of various dimensions surrounding the film industry.

• ETRI Journal
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• v.43 no.3
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• pp.400-413
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• 2021

This paper theoretically and empirically explores the reliability gain that can be obtained by installing multiple antennas in on-vehicle broadcasting receivers. Analytical derivations reveal that maximal-ratio-combining-based diversity allows a multi-antenna receiver (MR) to achieve significantly better coverage probability than a single-antenna receiver (SR). In particular, the notable MR gains for low-power reception and high-throughput services are highlighted. We also discuss various aspects of mobile MRs, including geometric coverage, volume of the users served, and impact of receiver velocity. To examine the feasibility of MRs in the real world, extensive field experiments were conducted, particularly with on-air ATSC 3.0 broadcast transmissions. Relying on the celebrated erroneous second ratio criterion, MRs with two and four antennas were verified to achieve notable reliability gains over SRs in practice. Furthermore, our results also prove that layered-division multiplexing can cope better with receiver mobility than traditional time-division multiplexing when multiple services are intended in the same radio frequency channel.